国开学习网商务英语3作业四答案

国开学习网商务英语3作业四答案一、选择填空，从A、B、C三个选项中选出一个能填入空白处的最佳选项。（每题10分）题目1Anexampleofsoftsellistodistributefreesamplescustomersoftenrespondfavorably.选择一项：AA.towhichBB.inwhichCC.which反馈答案：A译文：分发免费样品就是一种颇受消费者青睐的软性销售案例。考点：介词+引起定语从句中关系代词的用法。解析：本题考查介词+引起定语从句中关系代词的用法。定语从句的先行词是samples；从句中谓语是respond，为不及物动词，与其搭配的介词是to，即respondto，表示"对……的反应"；所以关系代词which前要加to,答案是A。正确答案是：towhich题目2Moreover,reservationsbycreditcardfourweeksguaranteeavailabilityoftheroomsizerequired.选择一项：AA.inadvance「B.inadditionCC.inagreement反馈答案：A译文：此外，用信用卡提前四个星期预订，可以确保所需空间。考点：inadvance的用法。解析：介词短语inadvance表示“预先，事先"，fourweeksinadvance意为"提前四周"，句中reservationsbycreditcard意为"用信用卡预订"，inaddition意为"另外，额外”；inagreement意为"一致"，意思与句意不符。所以答案是A。正确答案是：inadvance题目3SoIhaveanumberofotherupmysleeve,aswell.选择一项：AA.tricksB.strictCC.trace反馈答案：A译文：所以，我还有其它的一些花样。考点：haveatrick/tricksupone'ssleeve的用法。解析：短语haveatrick/tricksupone'ssleeve意为"有锦囊妙计，对……胸有成竹"。本题选项中的三个词，词型相似，但意义不同，strict意思是"严格的"，trace意思是“踪迹"，trick意思是"技巧，计谋；诀窍”。所以与本题搭配和词义一致的答案应该是A。正确答案是：tricks题目4Wesellinsurancecover,theyoupaywilldependonthecoveryourequire.选择一项：AA.feeBB.fareCC.charge反馈答案：C译文：我们买保险，费用取决于你想要保险的范围大小。考点：charge与fee,fare的区别。解析：fee,fare和charge的词义都与"费用"有关，但是fare强调是票价；fee强调的是"为一定目的所付的费用，包括酬金、注册费和学费等"；charge强调的是为某项服务要收取或付出的费用，所以答案应该是C。正确答案是：charge题目5Thenewly-designedadbroughtaboutahigherclickthroughratebytheendofnextmonth.选择一项：AA.will「B.haveCC.willhave反馈答案：C译文：到下月底，新设计的广告将会带来更高的点击率。考点：将来完成时的用法。解析：本题考查将来完成时的表达方法。将来完成时指在将来的某个时间点之前要完成的动作，句中的时间状语bytheendofnextmonth说明时间是将来，介词by表示“截止到某个时间点为止”，句中意为"截止到下个月末为止"，是用将来完成时的明显特征，所以答案是C。正确答案是：willhave二、阅读理解（每题10分）题目6阅读下面的文章，根据文章内容给题目选择正确的答案。Hardsellandsoftsellareimportantbusinesstermsandusefulstrategiesforsalesstafftoknowandunderstand.Bothofthemcanwork.Theeffectdependsonthetypeofcustomersandthetypeofproducts.Ahardsellisakindofmoredirectandforcefulsalestactics.Thesalespersonjustkeepsexplaininghowgoodtheproductis,whypeopleshouldbuyitandevenhowthepricesmightincreaseiftheconsumerwalksoff.Asoftsellisadifferentapproach.Thesalespersontriestobuildtrustwithconsumers.Hedoesn,tputpressureonthemtobuythings,justrecommendingaproductandlettingtheconsumersmaketheirowndecisions.Anexampleofsoftsellistodistributefreesamplestowhichcustomersoftenrespondfavorably.Businessescanusefreesamplestobuildrapportandengagecustomersinproductsorservices.Recommendingproductsbetweenfriendsisalittlebitlikedoingsoftselling.Peopledon'treallycareifsomeoneelsebuystheproduct.Theyarejustgivingtheirhonestopinionsandtryingtobehelpful.Humorinadvertisingisalsousedtoattracttheconsumer'sattentionandgettheminterestedintheproductsorservices.Customersoftenresisthardsalestactics,thusmakingsoft-sellingmuchmoreeffectiveforsuccess.What'sthetopicandmainideaofthepassage?回答CT正确答案是：CSellingStrategy-SalesStaffSalesStaff-WhatSalesStaffShouldKnowSellingStrategy-HardSellandSoftSellStrategies2.Customersoftenhardsalestactics,thusmakingsoft-sellingmore2.Customersofteneffectiveforsuccess.回答A,正确答案是：AA.resistB.opposeC.objectExamplesofsoftsellmentionedinthepassageinclude正确答案是：BtellingcustomershowgoodaproductisrecommendingproductsamongfriendsputtingpressureoncustomerstobuyproductsMakinghumorousadvertisementsisoneoftheapproachescompaniesusetoZ]正确正确答案是：Breducesellingcostsarousepeople'sinterestsavoidtheshortageofsalesstaffAccordingtothepassage,正确正确答案是：Csoftsellisexpensivehardsellisrarelyresistedbycustomerssoftsellispreferredbybusinesscompanies反馈解析：.本题要求对短文的话题和中心思想做出判断。根据短文第一段的信息可以看出，短文的话题是hardsellandsoftsell,短文要讨论的是这两种销售方法的具体内容。选项A和B均关注salesstaff及其相关信息，并非短文要讨论的话题和主题。因此，正确答案为C。.本题为词义辨析题，考察对resist，oppose，object词汇的理解。这三个词都有抵制或反对的含义，resist通常指来“拒绝接受，抵制"，op