Shopping经典的购物广告集锦

Shopping经典的购物广告集锦无敌创意奥迪汽车广告熊猫奶酪广告。你敢不吃？试试看！Whatisadvertising?“Advertising”comesfromtheLatinword“adverto”meaning“turnattentionto”so“advertising”mightbedefined(定义)asanymeansofbringinginformationtothepublicforthepurposeofdrawingattentiontogoods,services,shops,orentertainments.ThefunctionsoftheadvertisementFunctions

attractattentioncreateinterestarousedesirestimulateattentionTheCharacteristicsoftheAdvertisingLanguage

Generallyspeaking,thelanguageofadvertising,mainlyofso-calledloadedlanguages,mustbealanguageofimmediateimpactandrapidpersuasion.Itmustbringtheadvertisedproductsintoattention,stresstheirqualitiesinthemostattractiveway,clearlyoutlinethereasonsforbuyingthem,andpreferablyleaveamemorableecho(反响,共鸣)ofwhathasbeensaidabouttheproductsringinginthereader’smind

Toachievethis,thelanguageofadvertisingmustbeshort,concise(简明的),vivid(鲜明的),attractive(有吸引力的),andpersuasive(有说服力的),whicharefullydisplayedinadvertisingEnglish..EffectsPERSUASIVEPOWER诱惑力ATTENTIONVALUE注意价值MEMORYVALUE记忆价值Advertisement英语广告语欣赏1.Timeiswhatyoumakeofit.(Swatch)

天长地久。（斯沃奇手表）3.Engineeredtomovethehumanspirit.(Mercedes-Benz)

人类精神的动力。（梅塞德斯-奔驰）3.StartAhead.(Rejoice)

成功之路，从头开始。（飘柔）4.Adiamondlastsforever.(DeBierres)

钻石恒久远，一颗永流传。（第比尔斯）5.IntelInside.(IntelPentium)

给电脑一颗奔腾的“芯”。（英特尔奔腾）6.ConnectingPeople.(Nokia)

科技以人为本。（诺基亚）7.FortheRoadAhead.(Honda)

康庄大道。（本田）8.Letusmakethingsbetter.(Philips)

让我们做的更好。（飞利浦）9.EnjoyCoca-Cola.(Coca-Cola)

请喝可口可乐。（可口可乐）10.GenerationNext.(Pepsi)

新的一代。（百事）11.Communicationunlimited.(Motorola)

沟通无极限。（摩托罗拉）12.Behindthathealthysmile,there’saCrestkid.(Cresttoothpaste)

健康笑容来自佳洁士。（佳洁士牙膏）13.Goodtothelastdrop．滴滴香浓，意犹未尽。斯威尔咖啡）14.Obeyyourthirst．服从你的渴望。（雪碧）14.Obeyyourthirst．服从你的渴望。（雪碧）15.Taketimetoindulge．尽情享受吧！（雀巢冰激凌）16.Poetryinmotion,dancingclosetome．动态的诗，向我舞近。（丰田汽车）17.Cometowheretheflavouris．Marlborocountry．光临风韵之境——万宝路世界。（万宝路香烟）18.Justdoit.只管去做。（耐克运动鞋）19.Askformore.渴望无限。（百事流行鞋）20.Thetasteisgreat.味道好极了。（雀巢咖啡）21.Feelthenewspace.感受新境界。（三星电子）22.Intelligenceeverywhere.智慧演绎，无处不在。（摩托罗拉手机）23.Thechoiceofanewgeneration.新一代的选择。（百事可乐）24.Nobusinesstoosmall,noproblemtoobig.....没有不做的小生意，没有解决不了的大问题。（IBM公司）thecreativeadertisementoftheFord

《GlobeTrotters》杂志广告欣赏thebodyisdonedoyoukownwhereisit?justforfun浓缩精华，助你一臂——玉米粥广告

helpyoutobecomestrong!轻松享“瘦”，猫钻鼠洞——dietPEPSI减肥广告loseweightquickly,comeon!嫦娥奔月，志在月饼——月饼的广告justforyou,mooncake!Tome,thepastisblackandwhite,butthefutureisalwayscolor.Someadvertisementforgardensnowtheadvertisementismoreimportantthanbefore,alotofcompanyspendmuchmoneytomakeadvertisementtoattractpople'sattention,andalotofpoplewereaffectedbyadvertisementtogoshopping.Areyoulikethis?Howdoyouthinktheadvertisement?Alsodoyouthinktheadvertismentistheimportantfactorstoinfluncetheshopping?ShoppingUnit21DifferenttypesofretailersUnit21ShoppingDoingshoppingSmartshopping

PlacesWhereYouGoShoppingPlacesWhereYouGoShopping

Directions:Enjoythefollowingpicturesandtellthenamesoftheseplaceswherepeopleusuallybuywhattheyneed.Sharewithyourpartnersyouropinionsonthefavoriteplaceswhereyougoshopping.PlacesWhereYouGoShoppingdepartmentstore百货公司bazaar/grocerystore杂货店supermarket超市exclusive

agencies

Iprefertogoshoppinginexclusiveagencies.I’malwayskeenongoodsofonecertainbrandifIfindthegoodsofthatbrandarealwayssuitableforme.Besides,I’mnotgoodatbargaining.IfeelitverycomfortableformetobuythingsatafixedpricebecauseIneedn’tbothertobargain.PlacesWhereYouGoShoppingSleDifferenttypesofretailersUnit6ShoppingDoingshoppingSmartshopping

Going

shoppingDirections:

Usuallypeoplegotosomeshopstopurchasewhattheyneed.However,nowadays,ascomputersarebecomingmoreandmorepopular,nearlyeverythingischanging,includingthewaypeoplegoshopping.Besidesthetraditionalwayofdoingshopping,canyoufindotherways?Whichwaydoyouprefer?Andwhy?Shareyouropinionswithyourpartners.WaysYouGoShoppingWaysYouGoShoppingGoingtostores★OnlineShoppingOnlineshoppingisbecomingmoreandmorepopularforanumberofreasons;pricesareoftenloweronline,youdon’thavetoqueueupinbusyshopsandyoucanbuyalmostanyproductimaginablewithjustafewclicksofyourmouse.WaysYouGoShopping★TVshopping

WaysYouGoShoppingIpreferthetraditionalwayofshoppingsinceitisrathersafe.OnlineshoppingandTVshoppingalwaysmakemefrightenedbecauseI’malwaysafraidoffallingintotroubleandtrapsifIdoonlineshoppingandTVshopping.WaysYouGoShoppingSleDifferenttypesofretailersUnit6ShoppingDoingshoppingSmartshopping

TipsNevergointoasupermarkethungry!Makeashoppinglist.Findouttheitemsthatareonsaleanddecideifyoureallyneedthosethings.Readtheinformationonthepackagecarefully.Compareprices.Buygenericitemsinsteadoffamousbrands.Usefulvocabularywindowshopping 逛街(只逛不买)onlineshopping 网上购物departmentstore 百货商店shoppingmall 大型购物中心shopassistant 店员clerk 职员payincash 现金付款paybycreditcard 信用卡付款discount 打折specialoffer 特殊优惠bargainoverprices 讨价还价dailynecessity 日常生活用品franchisedstore 专卖店tightbudget 预算有限eye-dazzlingproduct 令人眼花缭乱的商品funkyclothes 另类的衣服standout 突出，显眼In 流行的 out 过时的thefashionsixthsense 时尚第六感sophisticated 老练的，沉稳的enthusastic 热情的Youshouldweartheclothes,notliketheclotheswearyou.Don'tjudgeabookbyitscover.不可以貌取人Whatwouldyousayifyouwantto...?syntacticparallelism 一子养老，儿子分担，三子无子.（计划生育广告） Nobusinesstoosmall,noproblemtoobig. 没有不做的小生意，没有解决不了的大问题。(IBM公司)ExchanginggoodsorgettingrefundI'dliketoexchangethissweater.WherecanIexchangethistoaster?Ijustboughtityes