HSBC- -Caijing-Cooperation-Proposal-final-0411英语教学课件

CooperativePlan

for

HSBC&CaijingMagazineSubmittedbyFortuneChinaPublicRelationsLimitedApril,2007CONTENTBackgroundObjectivesApproachtocooperationProgramRundownThemeKeynoteSpeakersParticipantsSponsorshipBackgroundGlobalizationandthefurtheropeningupofChina’sfinancialmarketbringsopportunitiesandchallengestoseniorexecutivesofChineseenterprises.Tomeetthechallenges,theseexecutivesarewillingtohaveachancetocommunicatewithindustryexpertsandglobalpeersontopicsoffinancialmanagement.ThehighprofileforumjointlyorganizedbyHSBCandCaijing,thetopfinancialmediainChina,willprovideexecutivesofChineseandMNCaperfectplatformtoexchangeviewsonissuesrelatingtocompanies’financialmanagement.ObjectivesStrengthentheHSBCawarenessamonghighlevelgovernmentofficialsandentrepreneursFurtherraisetheHSBCbrandImagePromoteandextendtheHSBCbusinessApproachtocooperationOrganizer: CaijingMagazine Inassociationwith:HSBCProgramrundownDate: June26(or27/28)Time: 14:00–20:00Location: BeijingVenue: TheRegentBeijingorTheWestinBeijingCapacity: around100Format: Forum/BanquetModerator(AsenioreditorofCaijingMagazinemayactasmoderator)

Ms.HuShuli胡舒立 ChiefEditorMr.WangShuo王烁 ManagingEditorMr.YangDaming杨大明 EditorialDirectorAgenda:14:00–14:30 GuestReception14:30–15:45 SessionI15:45–16:00 TeaBreak16:00–17:15 SessionII17:15–18:00 Cocktail18:00–20:00 DinnerProgramrundownthemeTentativeTheme: FinanceGlobalization:TheObligationandChallengesofCFOProposedTopics: Topic1:ReformofChina'saccountingsystemDevelopmenttrendsofChina'seconomyandtaxreformTaxreform-

unifyingthelocalandforeignenterprisestaxratesImplementationandimpactsofthenewaccountingstandards

Topic2:

RiskcontrolofcorporatefinanceIncreasingtransparencyofcompanies'financeRisk

controlFinancialissues

inIPOsandM&AsKeynotespeakersListofcandidatesGovernmentOfficials(mayinvite2-3fromthislist)Mr.ZhouXiaochuan周小川President,People‘sBankofChina中国人民银行行长Mr.LiuMingkang刘明康Chairman,ChinaBankingRegulatoryCommission中国银监会主席Mr.WangJun王军ViceMinister,MinistryofFinance财政部副部长Mr.ShaoNing邵宁DeputyDirector,State-ownedAssetsSupervisionandAdministrationCommissionoftheStateCouncil国资委副主任Mr.WuJinglian吴敬琏ResearcherofTheStateDevelopmentResearchCenter国务院发展研究中心研究员Mr.XuShanda许善达FormerDeputyDirectorGeneral,StateAdministrationofTaxation原国家税务局副局长Mr.WuXiaoling吴晓灵DeputyPresident,People‘sBankofChina中国人民银行副行长Remarks:CaijingwillmakeeveryefforttoinviteMinistryheadstoattendtheforum.However,theorganizerwillhavemorecertaintyinvitingdeputyleaders.KeynotespeakersScholarsMr.JiaKang贾康HeadofChinaResearch&InstituteofFinanceScience,MinistryofFinance财政部财政科学研究所所长Mr.LiuZhongli刘仲藜Chairman，CICPA中国注册会计师协会会长Mr.YangZhijun杨志军ViceChairman,CICPA中国注册会计师协会副会长Mr.GaoYibin高一斌DeanofBeijingNationalAccountingInstitute北京国家会计学院院长Mr.PeiChanghong裴长洪HeadoftheInstituteofFinanceandTradeEconomics,ChineseAcademyofSocialScience中国社会科学院财政与贸易经济研究所所长SeniormanagementoflargeenterprisesMr.AllenBlewittPresident,特许公认会计师工会总裁Mr.LawrenceChiaChiefPartnerofDeloitte德勤企业财务顾问公司主管合伙人participantsParticipantsinvitedbyCaijingMagazineTargetSeniorManagement:CEO/CFO/ChiefAccountant/HeadofFinanceDepartmentEnterprisecriteria:Top100listedcompaniesinChinaWell-knowncompaniesineachindustryEnterpriseswiththehighestpotentialEnterpriseDatabaseAround200enterprisesAttendanceCaijingwillinviteparticipantsfromthe200enterprisesdatabase,guaranteedattendanceisapproximately40-50enterprises.CaijingshallensurethatmostoftheparticipantsshouldbetheheadsoftheFinanceDepartmentiftheCEOorCFOcannotattend.participantssponsorshipSponsorshipfee:RMB600,000ResponsibilitiesofCaijing:DesignthemeofforumwithHSBCInvitekeynotespeakersInvite50CFOsorchiefaccountantsofrenownedstate-ownedenterprises(SOE)&private-ownedenterprises(POE)PromotioninCaijingMagazineNewsreport:specialfeatureonForum(aseparateeditorialarticle)Advertisements:2freefullprintadsonCaijingMagazine2freefullprintadsonCaijingSupplement·FinanceSeriesEquivalenttoRMB300,000advertisingdollarsOtherpromotionch