个人化企业入口网站与内容管理应用

個人化企業入口網站與內容管理應用WalterChang張文明產品技術顧問美商宏道資訊BroadVisionWalter.第一页，共二十二页。BroadVisionTodayCompanyProfile1,200customersin140countries,TSMC,UMC,Epson,UX,NTUH…ChinaTrust,JardineFleming,Yuanta,SinoPac…1,300employeesWorldwideoperations,APJHQinTaipei35thlargestsoftwarecompanyintheworld#1marketsharefore-commerceapplicationsIDCJuly,2000IDCJune,2001第二页，共二十二页。CustomersBusinessPartnersEmployeesMaximizingrevenueReducingcostsUnifyingprocessesSelf-serviceInstitutionalizingknowledgeSatisfactionTrustRetentionLife-timevalue

Profitability

Loyalty

ProductivityThroughEnterpriseSelf-ServiceeDeliveringtheValueof

第三页，共二十二页。

BACKOFFICEERPSCMDWCRMECPEPCE

Unifiesandextendsanenterprise’sapplications,information,and

businessprocesses—

acrossthewebandwirelessdevices—toeffectivelyserveitsemployees,partners,andcustomersinapersonalizedandcollaborativeway.EnterpriseSelf-ServiceThroughEnterprisePortal第四页，共二十二页。EKP&EIPKnowledgeManagementContentManagementSecurityManagementPersonalizationEAPIntegrationwithApplicationsProcessSelf-ServiceCollaborationScopeofEnterprisePortal

-DefinedbyIDC第五页，共二十二页。EntryContentIntegrationWorkplaceIntegrationMarketplaceIntegrationCompanyInfo.Misc.ContentSearch/LinksAdd’lFeaturesExtensiveInfo.Adv.SearchPersonalizationDirectoriesAdd’lFeaturesCust.SupportTransactionsCollaborationRole-BasedWorkflowApp./DataIntegrationAdd’lFeaturesSCOptimizationProcurementSupportE-MarketIntegrationAdv.PersonalizationEDI,XML,JavaReal-TimeATPIntranet/Internet/ExtranetContiguousCost$200K-$800KCost$30K-$500KCost$1M-$3MCost$2M-$150M+IncreasingApplicationCostIncreasingBusinessValueSource:GartnerGroupTheEvolvementofEnterprisePortal第六页，共二十二页。BroadVisionEnterprisePortalFramework第七页，共二十二页。Internet(Universalentrypoint)DB

(InfoExchangePortal5.5;Enterprise5.5)Publishonce

SiebelSupportOracleHRCustomersDB

OracleProjectAcct.PartnersDB

BroadbaseAnalyticsPartnerPortalCustomerPortalEmployeePortalBroadVisionCaseStudy

-EmpoweringESSthroughEnterprisePortal第八页，共二十二页。BroadVision&TheStateofCalifornia第九页，共二十二页。OtherApplications,ApplicationServers,&DataBroadVisionOne-To-OneEnterprise&ToolsBroadVisionContentSolutionsBroadVisionInfoExchangePortalBroadVisionApplications

BroadVisionEnterpriseSelf-ServiceSolutions第十页，共二十二页。Singlesign-onintegrationCommonlookandfeelSystemadministrationContentmanagementCollaborationKnowledgemanagementUsermanagement

integration

UnifyConfigurablehomepageNavigationfiltersChannelsProgramsObservationloggingPromanagementEntitlementmanagementRules/matchingengineAnalyticsSearchAlerts/eventnotification

PersonalizePortletsCachemanagementSecurity&accesscontrolProcessmanagement/integrationBack&frontoffice

integrationEnterprisedataintegrationTouchpointintegration-web,wireless,POS,etc.

ExtendBroadVisionEnterpriseSelf-ServiceCoreComponents第十一页，共二十二页。OpenStandardsHighAvailabilityScalableArchitectureEnterpriseApplicationIntegrationWirelessApplicationArchitecturePatentedPersonalization

CoreCapabilitiesBroadVisionOne-To-OneEnterpriseProductsCustomizableContent/OptionsCrossSell/UpSellGUI-BasedRulesWizardOne-To-OneTargetingRole-basedPersonalizationBroadVision

CommandCenterBroadVisionOne-To-OneEnterprise&Tools第十二页，共二十二页。DesignBusinessProcessesManageContentVersionsCategorizeContentAccessVersionHistoryManageWorkflowCaptureSnapshotDeployContent

CoreCapabilitiesBroadVisionOne-To-OnePublishingProductsBroadVision

PublishingCenterBroadVisionInstantPublisherCreate,Manage,andPublish

ContenttotheWebPublishwithApprovalWorkflowAccessControlandUserAuthenticationCustomizeContentManagementApplicationswithJavaServerpagesBroadVisionContentSolutions第十三页，共二十二页。BroadVisionOne-to-OnePublishing

-CoverEntireContentCycle21345Manage/Review

RepositoryAssemblePersonalizeDeliverDistributeOne-to-OneEnterpriseDeployAdapter

PublishingDesign

DTDDesignerHTMLForms

CreateNewContentValidXMLAuthoringApplicationsXMLAuthority(ContentDesigner)MSWordEPIC(3rdparty)IMDesktopWorkflowManagerXML

Adapter第十四页，共二十二页。BroadVisionOne-to-OnePublishing

-CoverEntireContentCycleManagingEditorWriter第十五页，共二十二页。BroadVisionPublishingCenter

-Simple,form-based,unstructuredpublishing第十六页，共二十二页。BroadVisionInstantPublisher

-Toolfornon-technicalusersIntegratedPublishingbuttons第十七页，共二十二页。Role-BasedCollaborationInformationTaxonomyClosed-LoopProcessing/WorkflowDelegatedAdministrationEntitlementManagementPortletFramework

CoreCapabilitiesBroadVisionInfoExchangePortalProductsBroadVisionInfoExchangePortal第十八页，共二十二页。HRSelf-ServiceProcurementCardDirectDepositCareerManagementPerformanceAppraisalsTravelConferenceRoomBookingE2EClassifieds

CoreCapabilitiesBroadVision

WorkPlaceProductsBroadVisionWorkPlace第十九页，共二十二页。StorefrontsOrderAcquisitionCatalogManagementCollaborationContractManagementAccountManagementOrderManagement&FulfillmentMerchandizing&MarketingProcurementPricingManagement

CoreCapabilitiesBroadVision

BusinessCommerceProductsBroadVisionCommerceSuite第二十页，共二十二页。ThankYou!!第二十