薪酬报告2023 北京

中国（北京）

China

(Beijing)薪酬报告Salary

Guide

2023关于About《PageInsights

薪酬报告》为我司年度调查报告，旨在为招聘经理与求职者在了解各行业职能的薪资范围时提供参考，涉及财务、技术、人力资源、销售等多个领域

。The

Page

Insights

Salary

Guide

is

anannual

resource

that

provides

hiringmanagers

and

candidates

with

salaryreferences

across

various

industriesbyjob

functions,

including

Finance,Technology,Human

Resources,Engineering,

Sales

and

more.

This

reportserves

as

a

valuable

toolforinformeddecisions

in

the

hiring

process.报告Reportmethodology统计方法报告中所涉及的数据来自我们专有数据库以及针对北京及华北地区

2023年的涨薪预估。The

figures

presented

in

the

MichaelPage

Salary

Guide

are

derived

from

ourproprietary

dataand

network

in

Beijingand

Northern

China.今年，所有薪酬数据将以最低值、最高值与中位值呈现。中位值代表着一组按升序排列数据的中位数值。这意味着半数人员的薪酬会低于中位值，而另一半人员的工资则会高于该数值。This

year,the

salary

figures

arerepresented

bythe

minimum,

maximumand

median

–

where

the

medianrepresents

the

middle-most

value

in

aset

of

data,arranged

in

ascending

order.This

means

half

the

people

who

work

ina

specific

field

earn

less

than

the

mediansalary

from

the

minimum,

while

the

otherhalf

earns

more

towardsthe

maximum.Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

2目录

Contents中国大陆的人才市场前景

/

MainlandChina’s

Workforce

Outlook求职者建议

/

For

Job

Seekers雇主建议

/

For

Employers468行业趋势

/

Industry

Insights银行与金融服务

/

Banking

&

FinancialServices消费品与零售

/

Consumer

&

Retail医疗保健与生命科学

/

Healthcare

&

Life

Sciences工程与制造

/

Industrial

&

Manufacturing房地产与建筑

/

Property

&

Construction半导体

/

Semiconductors10182836465054技术

/

Technology职能趋势

/

Discipline

Insights数字化

/

Digital61657277828893财务与会计

/

Finance

&

Accounting人力资源

/

Human

Resources法务

/

Legal市场营销

/

Marketing采购与供应链

/

Procurement&

SupplyChain销售

/

SalesPage

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

3中国大陆的人才市场前景影响候选人选择工作的五大关键因素计划辞职的五大原因许多人在疫情期间找到了新工作。根据我们的《人才趋势报告2022》，中国大陆有48%

的受访者在当前的岗位上工作了不到两年。有

59%

的来自不同年龄组别、行业、市场与资历水平的受访者计划寻求新的职业挑战。薪资/

奖金

/

奖励企业文化与价值观领导更换职业

/

职位

/行业薪资仍是影响候选人决定在何处工作的最大动力。寻求职业发展

/

晋升对薪资不满意在整体年通胀率为

4%

的大环境下，企业应该重新评估薪资并制定非货币策略，以留住人才。晋升对公司战略/

方向不满意不适应企业文化办公地点Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

4Mainland

China’sWorkforce

OutlookA

lot

ofpeople

found

new

jobsTo

p

5

factors

that

influencecandidates’

decisions

onwhere

to

workTo

p

5

reasons

forplannedresignationsduring

the

pandemic.

Accordingtoour

Talent

Trends2022

surveyreport,

48%

ofrespondents

inMainland

China

have

worked

fornot

more

than

two

years

in

theircurrent

roles.Salary

/

bonus

/

rewardsCompany

Culture

&

valuesLeadershipChange

career

/

role

/

industry59%

ofrespondents

across

everyage

group,

industry,

market

andseniority

levelplan

tolook

for

newcareer

prospects.Looking

for

careerprogression

/

promotionSalary

is

still

the

top

motivator

thatinfluences

candidates’

decisions

onwheretowork.Unhappy

with

salaryCompanies

should

considerreviewing

salaries

and

developingnon-monetary

strategies

toimprovetalent

retention

with

the

overallyear-on-yearinflation

rate

at

4%.Unhappy

with

strategy

/direction

of

companyPromotionOffice

locationCompany

Culture

is

not

a

fitPage

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

5求

职者：了解你的价值，准备好行动充满信心地进行在不自断后路的情况下利用这些关键技能适应未来的工作薪资谈判优雅地辞职做一些研究，了解自己的价值，在薪资谈判前做好充分准备。整天感到疲惫或没有发展机会，表明你可能需要另谋他职。在中国大陆，有

77%

的雇主宁愿对现有员工进行技能升级和再培训，也不愿雇用新员工。利用这些备受青睐的技能为你的职业生涯提供保障。2022

年如何有技巧地与雇主谈薪？如何判断离职时机是否恰当？适应未来职场的七大重要技能阅读更多阅读更多阅读更多Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

6Job

Seekers:Know

your

worth

and

be

ready

to

moveNegotiate

yoursalarywith

confidenceResign

gracefully

withoutburning

any

bridgesAdapt

to

the

future

of

workwith

these

crucialskillsDo

your

research,

understand

your

worthand

be

well-prepared

before

walking

intoa

salary

negotiation.Feeling

perpetually

burnt

out

or

havingno

growth

opportunities

maybe

signsthat

youneed

an

exitstrategy

from

yourcurrent

workplace.77%

ofemployers

in

Mainland

Chinawould

rather

upskill

and

reskill

existingemployees

than

hire

someone

new.Future-proof

your

career

with

thesesought-afterskills.How

tonegotiate

salary

andget

thepayrise

youdeserveHow

toknow

when

it’s

time

toresign

-

and

howto

leavewellSevencrucial

skills

toadapttothe

newfuture

ofworkRead

moreRead

moreRead

morePage

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

7雇

主：了解员工重视

的东西提升员工体验除了薪酬福利，良好的员工体验能够聚拢顶尖人才，也能吸引现有员工保持专注，提升效率。应该在员工生命周期的各个阶段更新与这一话题相关的政策，以提升人才吸引力和保留率。在面试阶段在入职培训期间在绩效回顾阶段当候选人得到多个工作机会时，他们更有可能选有效的入职流程有助于让员工轻松融入新的职位，并感觉与公司的联系更紧密。对于那些有混合办公和远程工作安排的人来说，这一点尤为重要。对员工出色地完成工作表示赞赏会让员工明白他们所做的贡献得到了认可，这会让工作场所变得更具吸引力。当员工感到快乐时，他们去找寻新工作的可能性就更低。择那些提供愉快的面试经历的公司。为什么您需要重视求职者体验？为什么高效的入职流程如此重要？想激发业务活力？你需要知道如何认可员工阅读更多阅读更多阅读更多Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

8Employers:Find

out

what

Employees

valueInvest

in

your

Employee

ExperienceRemuneration

aside,

a

great

Employee

Experience

attracts

toptalent

and

also

entices

existing

hiresto

stayengaged

and

productive.

Policies

surrounding

this

should

be

updatedforevery

stage

ofanemployee’s

life

cycle

to

improveattraction

and

retention

rates.At

the

interview

stageDuring

onboardingAt

performance

reviewsWhen

candidates

receive

multiple

joboffers,

theyare

more

likely

tochoose

thecompany

that

provides

a

more

pleasantinterview

experience.An

effective

onboarding

process

helpsnewemployees

feel

connected

andsupported,

especially

in

hybrid

andremotework

settings.Recognition

fostersemployee

satisfactionand

retention,

making

the

workplace

moreengaging.

It

also

helps

retain

employees.Whycandidate

experience

mattersand

howtodo

it

wellWhyan

effective

onboarding

processis

more

important

than

youthinkA

cultureofemployee

recognitioncontributes

toretentionRead

moreRead

moreRead

morePage

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

9银行与金融

服务招聘趋势20%跳槽平均涨薪幅度15%15%投资者关系

/

募资的岗位非常火热，很多基金都在搭建或进一步加强自己专门的投资者关系团队，投资职位的招聘对于人选是相关专业背景出身越来越青睐。初级人才中级人才

高级人才热门技能热招职位随着保险公司投资一级市场的政策出台，本地人民币基金从保险公司筹集资金将相对容易。募资硬科技领域投资行业研究投资者关系投资总监资本运作总监投资领域今年的热门赛道集中在新能源、新材料、半导体等硬科技领域。Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

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10Banking

&Financial

Services20%15%15%Hiring

trendsAveragesalaryincrease

whenswitching

jobsInvestor

relations

/

fundraisingpositions

are

in

high

demand

andfavourcandidates

with

relevantprofessional

backgrounds.JuniorMidSeniorAs

policies

from

insurancecompanies

in

the

primary

marketare

introduced,

local

RMB

funds

willbe

relatively

easier

toraise

frominsurance

companies.Skillsin

demandRoles

in

demandFundRaisingInvestorRelationshipsInvestmentDirectorHard-techInvestmentIndustry

ResearchHot

investment

areas

areconcentrated

in

newenergy,new

materials,

andCapitalOperationsDirectorsemiconductor

sectors.Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

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11Banking

&

Financial

Services

/

银行与金融服务风险投资董事总经理一级市场Managing

Director90015002000PrimaryMarket私募股权投资者关系Private

EquityInvestorRelationsBASESALARYRANGEFOR12MONTHS

RMB’000BASESALARYRANGEFOR12MONTHS

RMB’000职位职位ROLEMINMEDMAXROLEMINMEDMAX投资分析师投资经理投资者关系经理投资者关系总监Investment

AnalystInvestment

AssociateSenior

Investment

AssociateVice

President20030060012001300150020003600Investor

Relations

ManagerInvestor

Relations

Director2404009606004506007506009005007201500高级投资经理投资副总裁投资总监投资者关系总经理Managing

Director

InvestorRelations18002500120015002000Investment

DirectorManaging

Director9001500投后管理PortfolioManagement董事总经理BASESALARYRANGEFOR12MONTHS

RMB’000风险投资Venture

Capital职位ROLEMINMEDMAX投后管理经理BASESALARYRANGEFOR12MONTHS

RMB’000Portfolio

Manager500600700投后管理总监Portfolio

ManagementDirector职位80010001500ROLEMINMEDMAX风险投资分析师风险投资经理高级风险投资经理风险投资副总裁风险投资总监Investment

AnalystInvestment

AssociateSenior

Investment

AssociateVice

President120220400550380550200240480500700900120010001500Investment

DirectorPage

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中国（北京）薪酬报告

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2023

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12Banking

&

Financial

Services

/

银行与金融服务合规财务ComplianceFinanceBASESALARYRANGEFOR12MONTHS

RMB’000BASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位经理总监MINMEDMAXROLE职位MINMEDMAX会计Compliance

ManagerCompliance

Director350450600840Accountant150240320500财务经理财务总监财务负责人600700Finance

ManagerFinance

DirectorFinance

Head2507003901200150015002000风险管理RiskManagement1000BASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAX风控经理风控总监Risk

Manager350450700600840Risk

Management

Director600840风控副总裁首席风控官Risk

Management

VicePresident1200160015002000Chief

Risk

Officer1500Page

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中国（北京）薪酬报告

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13Banking

&

Financial

Services

/

银行与金融服务理赔经理理赔总监核保经理核保总监首席核保师精算分析师精算经理精算总监总精算师财务经理保险Claims

Manager250500300700900200450650800350350700600900InsuranceClaims

DirectorBASESALARYRANGEFOR12MONTHS

RMB’000Underwriting

ManagerUnderwriting

DirectorChief

UnderwriterActuary5009001200350600800120050060012001500600ROLE职位MINMEDMAX分公司总经理分公司副总事业部负责人个险渠道总银保渠道总团险渠道总网络电销渠道总渠道经理Branch

GM100015002000150020001500150015001500700Branch

Vice

GMBU

Head5001200500500500500300500250500300550300600250600120090015009009009009005009004007004507004008004508001500Actuarial

ManagerActuarial

DirectorChief

Actuarial

officerFinance

Manager750Private

Channel

HeadBancassurance

HeadHead

of

Group

ChannelHead

of

Digital

ChannelChannel

ManagerChannel

Head10001500650财务总监Finance

Director

/

FinanceController6508501000财务负责任人风控/合规经理风控/合规总监CFO80030060012004508001600650渠道负责人培训经理1500550Risk

/

Compliance

ManagerRisk

/

Compliance

DirectorTraining

ManagerTraining

DirectorProduct

ManagerProduct

DirectorStrategy

ManagerStrategy

DirectorOperation

ManagerOperation

DirectorChief

Operation

Officer1000培训总监900首席风控官Chief

Risk

/

ComplianceOfficer产品/企划经理产品/企划总监战略经理120016002000600审计经理审计总监审计责任人900Audit

ManagerAudit

Director250550900400700600900500战略总监1000600Chief

Audit

Officer12001600运营经理运营总监10002000首席运营官Page

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中国（北京）薪酬报告

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14Banking

&

Financial

Services

/

银行与金融服务二级市场机构销售风险管理SecondaryMarketRiskManagementBASESALARYRANGEFOR12MONTHS

RMB’000InstitutionalSalesROLE职位MINMEDMAXBASESALARYRANGEFOR12MONTHS

RMB’000风控经理风控总监首席风控官Risk

Management

ManagerRisk

Management

DirectorChief

Risk

Officer350450600840ROLE职位MINMEDMAX600700机构销售经理机构销售总监Institutional

Sales

ManagerInstitutional

Sales

Director30060080015001600200060012001500财务FinancePortfolioManagement&Trading基金管理与交易BASESALARYRANGEFOR12MONTHS

RMB’000职位BASESALARYRANGEFOR12MONTHS

RMB’000ROLEMINMEDMAX会计职位Accontant150240390320500ROLEMINMEDMAX财务经理财务总监财务负责人基金经理交易员Finance

ManagerFinance

DirectorFinance

Head250700Portfolio

ManagerTrader8001500500200080012001500150020003001000研究员ResearcherBASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAX研究分析师首席研究员Research

AnalystHead

of

Research30040090080011001500Page

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15Banking

&

Financial

Services

/

银行与金融服务银行/金融科技客户关系管理总经理Relationship

ManagementGeneral

ManagerBanking/Fintech150025004000高管层产品控制与估值C-SuiteProductControl&ValuationsBASESALARYRANGEFOR12MONTHS

RMB’000BASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAX首席运营官首席风险官ROLE职位MINMEDMAXChief

Operations

OfficerChief

Risk

Officer800120015002000产品经理高级产品经理Product

ManagerSenior

Product

Manager180275350650600120012001700200240副首席执行官Deputy

Chief

ExecutiveOfficer30004500产品运营经理Product

OperationsManager360425480500产品开发经理客户关系管理Product

DevelopmentManagerRelationshipManagement350高级产品开发经理产品总监产品控制副总经理Senior

Product

DevelopmentManagerBASESALARYRANGEFOR12MONTHS

RMB’000400400720500550840600600960Product

DirectorROLE职位助理客户关系经理客户关系经理团队领导客户关系经理高级客户关系经理客户关系管理副总裁MINMEDMAXDeputy

General

ManagerProduct

ControlAssistant

RelationshipManager2503004001000600750400500产品估值与研究Product

Valuation

&Research8009001000Relationship

Manager300800400500TeamLeader

RelationshipManager1200800Senior

Relationship

ManagerRelationship

ManagementVice

President1000客户关系管理负责人Head

of

RelationshipManagement100012001500Page

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16Banking

&

Financial

Services

/

银行与金融服务风险管理汇款与结算Remittance&SettlementRiskManagementBASESALARYRANGEFOR12MONTHS

RMB’000BASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAXROLE职位MINMEDMAX反欺诈经理银行出纳员账务专员债券结算经理Anti

Fraud

Manager180390540600Bank

Teller120180240250300信用风险对冲管理经理Credit

Risk

ManagementManagerPayment

AssociateBond

Settlement

Manager150240200280300450风险管理总监Risk

Management

DirectorHead

of

Operational

Risk550432570480840600汇款与结算负责人Remittance

and

SettlementLeader运营风险负责人200300400风险管理副总裁Risk

Management

VicePresident5008001200机构销售InstitutionalSales信贷BASESALARYRANGEFOR12MONTHS

RMB’000LoanBASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAX初级机构销售员机构销售经理机构销售总监机构销售负责人Junior

Institutional

SalesInstitutional

Sales

ManagerInstitutional

Sales

DirectorHead

of

Institutional

Sales200250500300600ROLE职位MINMEDMAX400600经销商信贷专员信贷经理Dealer40050025035060030040080010001500Loan

OfficerLoan

Manager20030010001200高级信贷运营专员Senior

Loan

OperationsSpecialist380450500Page

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中国（北京）薪酬报告

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China

(Beijing)

Salary

Guide

2023

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17消费品与零售招聘趋势20-25%跳槽平均涨薪幅度10-20%10-15%消费市场趋于稳定并持续增长，尤其是在中国拥有庞大消费基础的品类。富裕的

Z

世代是推动消费增长的关键动力。初级人才中级人才

高级人才市场营销渠道战略将进一步数字化，同时伴随线下渠道在一定程度上的回暖。热门技能热招职位拓展本土人才库被企业提上日程。吸引和留住优秀的本地人才成为跨国企业和本土企业的关键。国际贸易综合管理业务发展需求策划经理客户经理业务合作伙伴Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

18Consumer

&Retail20-25%Hiring

trendsAveragesalaryincrease

whenswitching

jobs10-20%10-15%The

consumer

market

is

stabilisingand

growing,

especially

forcategories

with

a

huge

consumerbase

in

Mainland

China.

Theaffluent

Generation

Z

is

a

crucialdriver

ofconsumption

growth.JuniorMidSeniorSkillsin

demandRoles

in

demandMarket

channel

strategies

willfurther

digitalise,

with

a

certain

levelofrecovery

for

offline

channels.InternationalTradeDemand

Planning

ManagerAccountManagerGeneral

ManagementBusiness

DevelopmentExpanding

the

local

talent

poolis

on

the

agenda

ofenterprises.Attracting

and

retaining

excellentlocal

talents

has

become

the

key

tomultinational

and

local

enterprises.Business

PartnerPage

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

19Consumer&

Retail

/

消费品与零售零售培训商品采购总监/买家总监Merchandising

Director

/Buying

DirectorRetailTraining7009001200BASESALARYRANGEFOR12MONTHS

RMB’000Merchandising

GeneralManager商品采购总经理商品采购负责人商品采购副总裁700700900900150012001500ROLE职位MINMEDMAXHead

of

Merchandising零售培训师零售培训经理Retail

TrainerRetail

Training

Manager180250400600Vice

PresidentMerchandising10001200300450商品采购规划经理Merchandise

PlanningManager120330540600720店铺管理StoreManagement高级商品采购规划经理Senior

MerchandisePlanning

Manager360预防损失负责人BASESALARYRANGEFOR12MONTHS

RMB’000Head

of

Loss

PreventionAllocation

Manager600300700400800600分配经理ROLE职位MINMEDMAX产品管理经理总经理/全国总经理店铺经理Product

ManagementManager300500700Store

Manager2004203005008001200600240228600600区域经理Area

Manager240350500800400144180General

/

Country

Manager200025003500零售经理Retail

Manager850高级零售经理零售总监Senior

Retail

ManagerRetail

Director10002000800零售运营经理商品采购员高级商品采购员/买家Retail

Operations

ManagerMerchandiser360Senior

Merchandiser

/

Buyer360商品采购经理/买家经理Merchandising

Manager

/Buying

Manager180360420600660高级商品采购经理Senior

MerchandisingManager300Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

20Consumer&

Retail

/

消费品与零售视觉陈列市场营销高管层VisualMerchandisingMarketingBASESALARYRANGEFOR12MONTHS

RMB’000C-SuiteROLE职位MINMEDMAXBASESALARYRANGEFOR12MONTHS

RMB’000视觉陈列员Visual

Merchandiser144180240300视觉陈列主管视觉陈列经理视觉陈列总监ROLE职位MINMEDMAXVisual

MerchandisingSupervisor180240360200400600首席营销官首席增长官Chief

Marketing

OfficerChief

Growth

Officer1500280040004000Visual

MerchandisingManager60015002800Visual

MerchandisingDirector1000广告Advertising设计BASESALARYRANGEFOR12MONTHS

RMB’000DesignBASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAX媒体策划经理媒体总监Media

Planning

ManagerMedia

Director35042595095050012001200ROLE职位MINMEDMAX700700设计师媒体策划负责人Designer180300400Head

of

Media

Planning设计总监/首席设计师Design

Director

/

ChiefDesigner80012002000Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

21Consumer&

Retail

/

消费品与零售合作内容Affiliate&PartnershipsContentBASESALARYRANGEFOR12MONTHS

RMB’000BASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAXROLE职位MINMEDMAX高级内容专员内容经理内容产品总监文案撰稿人时尚编辑主编合作经理合作总监战略合作总监合作负责人授权经理授权总监Affiliate

and

PartnershipsManagerSenior

Content

SpecialistContent

ManagerContent

Product

DirectorCopywriter2503504004001500250250500500650800150015003008001501503003501150200200400Partnerships

Director80080011401149Strategic

PartnershipsDirectorHead

of

PartnershipsIP

Manager100040080011405002000600Fashion

EditorChief

EditorIP

Director11501500品牌管理BrandManagementBASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAX品牌主管品牌大使品牌经理高级品牌经理品牌总监品牌发展总监Brand

SupervisorBrand

AmbassadorBrand

Manager200250280300360200300500400650600Senior

Brand

ManagerBrand

Director80010009001300110018001500Brand

Development

DirectorPage

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

22Consumer&

Retail

/

消费品与零售创意CustomerRelationshipManagement(CRM)客户关系管理(CRM)CreativeBASESALARYRANGEFOR12MONTHS

RMB’000职位BASESALARYRANGEFOR12MONTHS

RMB’000ROLEMINMEDMAX创意设计师创意总监Creative

DesignerCreative

DirectorDesigner200300400150030030015003003301500400700职位ROLEMINMEDMAX7001402007001401807002505002002502505501100220250110022025511003501200250325325625CRM

专员CRM主管CRM经理高级CRM经理CRM总监CRM

ExecutiveCRM

SupervisorCRM

ManagerSenior

CRM

ManagerCRM

Director150175200300500设计师200300500700250400700高级设计师设计总监Senior

DesignerDesign

DirectorGraphic

DesignerSenior

Graphic

DesignerArt

Director9001500平面设计师高级平面设计师艺术总监1100CRM系统分析经理CRM

System

AnalysisManager300400500视频编辑Video

Editor视频拍摄经理线上设计师资深线上设计师平面设计经理视觉创意负责人Video

ManagerDigital

DesignerSenior

Digital

DesignerGraphic

Design

ManagerVisual

Creative

Director300400400700Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

23Consumer&

Retail

/

消费品与零售Digital&PerformanceMarketing数字媒体策划经理数字与效果营销Digital

Media

PlanningManager300450600媒体购买总监数字媒体总监数字广告总监Media

Buying

DirectorDigital

Media

DirectorDigital

Advertising

Director60080080070090090080010001000BASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAX高级数字营销专员助理数字营销经理数字营销经理Senior

Digital

ExecutiveAssistant

Digital

ManagerDigital

Marketing

Manager300350400500600DigitalStrategy350500425550数字战略BASESALARYRANGEFOR12MONTHS

RMB’000数字效果营销经理Digital

PerformanceMarketing

Manager500600700职位ROLEMINMEDMAX数字战略策划师数字策划经理高级策划经理数字战略总监数字策划总监高级数字营销经理数字营销总监数字效果营销总监Senior

Digital

MarketingManagerDigital

Strategist2403005503606006009008007501200100090015001200Digital

Planning

ManagerSenior

Planning

ManagerDigital

Strategy

DirectorDigital

Planning

Director500600800800Digital

Marketing

Director700800Digital

PerformanceMarketing

Director1000100012001200增长总监Growth

Director100012001300150015001800数字营销负责人Head

of

Digital

Marketing活动管理EventManagement数字广告DigitalAdvertisingBASESALARYRANGEFOR12MONTHS

RMB’000BASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAX活动经理活动总监ROLE职位MINMEDMAXEvents

ManagerEvents

Director300400750500点击付费广告(PPC)

经理Pay

Per

Click

(PPC)

Manager2002503005001000Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

24Consumer&

Retail

/

消费品与零售市场拓展MarketDevelopment营销传播经理营销传播总监Marketing

CommunicationsManager500800650800BASESALARYRANGEFOR12MONTHS

RMB’000Marketing

CommunicationsDirector11501500营销专员职位Marketing

SpecialistSenior

Marketing

SpecialistMarketing

Manager200240250270300300ROLEMINMEDMAX市场拓展专员高级营销专员营销经理Market

Developer240330420600市场拓展经理700800900Market

DevelopmentManager480600700540725800高级营销经理营销总监Senior

Marketing

ManagerMarketing

Director900105015001500120020002000高级市场拓展经理市场拓展总监Senior

Market

DevelopmentManager85090010001000营销负责人Market

DevelopmentDirectorHead

of

Marketing产品营销营销传播ProductMarketingMarketingCommunicationsBASESALARYRANGEFOR12MONTHS

RMB’000BASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAXROLE职位MINMEDMAX产品经理高级产品经理产品总监Product

ManagerSenior

Product

ManagerProduct

Director500650750800900传播经理Communications

Manager500650750800900600900高级传播经理内部通讯经理内部通讯总监营销传播专员Senior

CommunicationsManager60040060020012001500Internal

CommunicationsManager500700250600800300Internal

CommunicationsDirectorMarketing

CommunicationsSpecialistPage

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

25Consumer&

Retail

/

消费品与零售公关搜索引擎优化(SEO)PublicRelations(PR)SearchEngineOptimisation(SEO)BASESALARYRANGEFOR12MONTHS

RMB’000BASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAX公关经理ROLE职位MINMEDMAXPublic

Relations

Manager500650800900助理搜索引擎优化经理搜索引擎优化经理搜索引擎优化总监Assistant

SEO

ManagerSEO

ManagerSEO

Director250300350500800高级公关经理公关总监企业公关总监Senior

Public

RelationsManager60080080075011501150400600450700Public

Relations

Director15001500Corporate

CommunicationsDirector社交媒体SocialMedia高级政府关系经理政府关系总监Senior

GovernmentRelations

Manager600900700900BASESALARYRANGEFOR12MONTHS

RMB’000Government

RelationsDirector12001500ROLE职位MINMEDMAX对外事务经理External

Affairs

ManagerExternal

Affairs

DirectorCSR

Manager40090040080060090050012005006001500600社交媒体主管社交媒体经理Social

Media

SupervisorSocial

Media

Manager250300500350600对外事务总监400700900企业社会责任经理企业社会责任总监可持续发展经理可持续发展总监高级社交媒体经理社交媒体总监Senior

Social

MediaManager800900CSR

Director10007501200900Sustainability

ManagerSustainability

DirectorSocial

Media

Director1150120012001500Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

26Consumer&

Retail

/

消费品与零售战略与研究Strategy&ResearchBASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAX市场洞察经理市场洞察总监市场调研经理Market

Insights

ManagerMarket

Insights

DirectorMarket

Research

Manager4005006001200600700400950500战略营销经理Strategic

MarketingManager500650800高级战略营销经理战略总监Senior

Strategic

MarketingManager80090010002000Strategic

Director10001500渠道营销Trade

MarketingBASESALARYRANGEFOR12MONTHS

RMB’000ROLE职位MINMEDMAX渠道推广专员渠道推广主管渠道推广经理TradeMarketing

SpecialistTradeMarketing

SupervisorTradeMarketing

Manager250350350600400400700300500高级渠道推广经理渠道推广总监Senior

TradeMarketingManager700900800900TradeMarketing

Director12001500Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

27医疗保健与生命科学招聘趋势20-25%跳槽平均10-20%10-15%涨薪幅度带量采购

(VBP)

政策对传统商业模式造成压力，现在更强调以患者为中心的产品旅程。这推动公司推动业务和数字化创新。初级人才中级人才

高级人才“VUCA（Volatility,uncertainty,complexity

and

ambiguity）时期候选人更关注公司文化和员工敬业度。”热门技能热招职位学术背景了解产品生命周期敏捷管理与敢于创新​研发及临床医学商务拓展创新及数字化转型一个稳健和专业的人才选拔和筛选过程变得越来越重要。Page

Insights

中国（北京）薪酬报告

|

China

(Beijing)

Salary

Guide

2023

|

28Healthcare&Life

Sciences20-25%Hiring

trendsAveragesala