芬兰媒体应用市场调研和分析报告（英文版）-2024年1月上传培训课件

DIGITAL

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TRENDSMediausageinFinlandCHAPTER

01OverviewWhichofthefollowingmediadoyouuseasthemainsourceofnews?ShareofmediausedasthemainnewssourceinFinland202360%50%40%30%20%10%0%57%33%11%5%5%Internet*TVSocialmediaandblogsRadioPrintedmedia4Description:Accordingtoa2023survey,theinternetremainedthemainnewssourceformostFinns.Thesecondmostpopularsourceofnewswastelevision,namedby33percentofrespondents.Othersources,suchasprintedmediaandradio,wereusedbylessthantenpercentofthemasthemainnewssource.ReadmoreNote(s):Finland;JanuarytoFebruary2023;2,027respondents;18yearsandolderSource(s):ReutersInstitutefortheStudyofJournalism;UniversityofTampereWhichofthefollowingmediadoyouuseasnewssources?ShareofmediausedasanewssourceinFinland2022-2023,bymediatypeShareofrespondents202320%202230%0%10%40%50%60%70%80%66%67%Newspapers'websitesandappsTVnewsprograms63%65%48%TVandradiobroadcasters'websitesandappsSocialmedia(Facebook,Twitter,YouTubeetc.)Radionewsbroadcasts54%44%45%34%37%27%29%Printednewspapers13%12%Magazines'websitesandapplicationsNewsaggregators,websitesandapplications*Printedmagazines13%12%7%7%6%24-hourTVchannels**4%2%2%Noneoftheabove5Description:Accordingtothe2023survey,websitesandappsofnewspaperssurpassedtelevisionasthemostusednewssourceinFinland.Newspapers'websitesandappswereusedforfollowingnewsby66percentoftherespondents,closelyfollowedbytelevisionnewsprogramswith63percent.ReadmoreNote(s):Finland;2022to2023;2,064and2,027respondents;18yearsandolder;RespondentswhofollowednewsduringtheweekbeforethesurveySource(s):ReutersInstitutefortheStudyofJournalism;UniversityofTampereLeveloftrusttowardsnewsanddomesticmediainFinlandin2023TrusttowardsnewsanddomesticmediainFinland2023Shareofrespondents0%10%20%30%40%50%60%70%80%Ibelieveonecantrustmostnews69%IbelievethatIcantrustmostofthenewsthatIfollow76%6Description:Accordingtothe2023survey,76percentofFinnsbelievedthattheycouldtrustmostofthenewstheyfollowed.69percentoftherespondentsinFinlandsaidthattheycouldgenerallytrustmostnews.ReadmoreNote(s):Finland;JanuarytoFebruary2023;2,027respondents;18yearsandolderSource(s):ReutersInstitutefortheStudyofJournalism;UniversityofTampereCHAPTER

02PrintmediaDigitalcirculationofselectednewspapersinFinlandin2022DigitalcirculationofselectednewspapersinFinland2022Digitalcirculation010,00020,00030,00040,00050,00060,00061,35870,000ReserviläinenMetsälehtiMakasiini31,19730,120Metsälehti5,5214,8443,5292,062SähkömaailmaÅboUnderrättelserPargasKungörelser-ParaistenKuulutuksetKuhmoistenSanomatPadasjoenSanomat

768Description:In2022,theFinnishnewspaperReserviläinengainedadigitalcirculationto61,358intotal.Accordingtothesource,MetsälehtiMakasiinihadthesecondlargestdigitalcirculationofapproximately31,197.ReadmoreNote(s):Finland;2022Source(s):MediaAuditFinlandWeeklyreachoftraditionalandonlinemedianewsinFinlandfrom2015to2023WeeklyreachoftraditionalandonlinemedianewsinFinland2015-2023OnlinemediaPrintednewspapers,radio,TV95%90%85%80%75%70%90%88%89%87%89%89%89%88%85%88%85%85%84%78%78%77%77%75%2015201620172018201920202021202220239Description:From2015to2023,theweeklyreachoftraditionalmedianewsdecreasedinFinland,althoughthelargemajorityofthepeoplestillfollowednewsonlineorfromtraditionalmediaatleastweekly.Onlinenewsremainedmorepopularthantraditionalmediathroughoutthesurveyperiod.Theweeklyreachofonlinenewswas89percentin2022,whiletheshareoftraditionalmedia(printednewspapers,radio,andtelevision)slightlydecreasedto75percent.

ReadmoreNote(s):Finland;JanuarytoFebruary2015to2023;2,027*;18yearsandolderSource(s):ReutersInstitutefortheStudyofJournalismMostpopularmagazinesinFinlandin2023,bytotalreach(in1,000s)MostpopularmagazinesinFinland2023,byreachNumberofreadersinthousands05001,0001,5002,0002,5002,190YhteishyväPirkka1,699MeNaiset1,154Seiska1,332Terveydeksi!893AvainapteekitAnna624666617TalouselämäTekniikanMaailmaVeronmaksajanTaloustaito50648710Description:Asof2023,theS-groupcustomermagazineYhteishyvähadthehighestreachof2.2millionreadersinFinland.Meanwhile,thecustomermagazineoftheFinnishretailingconglomerateK-Group,Pirkka,hadroughly1.7millionreaders.Otherpopularmagazineswithatotalreachofabove800,000readersincludedwomen'smagazineMeNaiset,thepharmacycustomermagazineTerveydeksi!.

ReadmoreNote(s):Finland;2023;15yearsandolder;printandonlinereadersSource(s):KantarTNSFinland;MediaAuditFinlandMostpopularmagazinesinFinlandin2023,bynumberofreaders(in1,000s)MostpopularmagazinesinFinland2023,bynumberofreadersNumberofreadersinthousands1,00005001,5002,0002,5002,103YhteishyväPirkka1,635Terveydeksi!AvainapteekitTaloustaitoEeva798605463309293SuomenKuvalehtiAkuAnkkaMoottori288264262Tiede11Description:Asof2023,themostpopularmagazineinFinlandwastheS-Group'scustomermagazineYhteishyväwithroughly2.1millionreadersonaverage.ThesecondmostpopularmagazinewasPirkka(1.64millionreaders),acustomermagazineoftheFinnishretailingconglomerateK-Group.Similarly,theothermostreadmagazineswithover600thousandreaderseach(Terveydeksi!andAvainapteekit),werecustomermagazines.

ReadmoreNote(s):Finland;2023;23,441respondents;15yearsandolder;NumberofreadersofaprintmagazineSource(s):KantarTNSFinland;MediaAuditFinlandShareofinhabitantswhoborrowbooksinFinlandfrom2012to2022ShareofpeopleborrowingbooksFinland2012-202245%38.5%40%35%30%25%20%15%10%5%37.8%37.5%36.7%36.3%36.4%35.8%35.5%33.1%31.26%29.65%0%2012201320142015201620172018201920202021202212Description:In2022,approximately31percentofthepopulationborrowedbooksinFinland.Thiswasroughlysevenpercentlessthanin2012.Thegeneraldownwardtrendsloweddownin2018,whentheshareofpeopleborrowingbooksstartedtoincreaseagain.However,therewasaconsiderabledecreaseinphysicallibraryvisitsduetotheCOVID-19restrictionssince2020.ReadmoreNote(s):Finland;2012to2022;PubliclibrariesinmainlandFinlandSource(s):Suomenopetus-jakulttuuriministeriöAveragenumberoflibrarybooksborrowedinFinlandfrom2012to2022,perinhabitantAveragenumberofbooksborrowedperpersoninFinland2012-2022161414.5813.8213.0412.7812.7212.6412.4812.3412.3112.171210810.5964202012201320142015201620172018201920202021202213Description:Generallyspeaking,theaveragenumberoflibrarybooksborrowedinFinlandslightlydeclinedintheperiodfrom2012to2019.However,after2017theaveragenumberofborrowedbooksstartedtoincreaseagain.In2022,roughly14.58bookswereborrowedonaverage,whichwasoverthreebooksmorethaninthepreviousyear.ReadmoreNote(s):Finland;2012to2022;PubliclibrariesinmainlandFinlandSource(s):Suomenopetus-jakulttuuriministeriöCHAPTER

03TelevisionLeadingtelevisionchannelsinFinlandin2022,byaudienceshareTVchannelsinFinland2022,byaudienceshareAudienceshare0%5%10%15%20%25%30%YleTV128.1%MTV317.9%YleTV213.1%Nelonen6.9%DisneyFinland4.6%Others3.8%3.5%TV5Sub3.4%3.2%YleTeema&FemNationalGeographicChannel2.5%JimAVA2.4%2.2%STARChannel2.1%15Description:In2022,YleTV1wasthemostpopularTVchannelinFinland,withanaudienceshareof28percent.ItisoperatedbythepublicservicebroadcastingcompanyYle(Yleisradio),whichreached66percentofthepopulationonaweeklybasisasof2020.ThecommercialtelevisionchannelMTV3wasthesecondmostwatchedTVchannelwithashareof17.7percent,followedbyYleTV2(13.3percent).ReadmoreNote(s):Finland;Week1to52,2022;2,100respondents;4yearsandolderSource(s):FinnpanelRankingofTVchannelsinFinlandin2022,bydailyreachRankingofTVchannelsinFinland2022,bydailyreachDailyreach0%5%10%15%20%25%30%35%40%45%YleTV141%MTV338%YleTV229%Nelonen23%YleTeema&Fem15%15%14%SubTV5Jim12%Kutonen10%AVA10%10%LivNationalGeographicChannelOthers9%9%16Description:In2022,thepublictelevisionchannelYleTV1hadthehighestdailyreachof41percentofthepopulationinFinland.Incomparisontothepreviousyear,YleTV1stayedatthesamelevel.ItwasfollowedbythecommercialchannelMTV3,operatedbytheMTVbroadcastingcompany,withtheaveragedailyreachof38percent.ReadmoreNote(s):Finland;2022;2,100respondents;4yearsandolderSource(s):FinnpanelAveragedailytelevisionviewingtimeinFinlandfrom2012to2022(inminutes)DailyTVviewingtimeinFinland2012-20222001751741761801601401201008017117216816716516216315860402002012201320142015201620172018201920202021202217Description:In2022,theaveragetelevisionviewingtimeperdaywas158minutesinFinland.Overthepasttenyears,theaveragetimespentwatchingtelevisionslightlyincreaseduntil2014,butdeclinedbelow170minutesafter2016.

ReadmoreNote(s):Finland;2012to2022;2,100respondents;4yearsandolderSource(s):FinnpanelShareofdailytelevisionviewinginFinlandin2022,bybroadcastingcompanyShareofdailyTVviewinginFinland2022,bybroadcaster50%44.5%45%40%35%30%25%20%15%10%5%24.8%11.9%9.6%4.6%3.8%0%YleMTVOyNelonenMediaDiscoveryNetworksFinlandDisneyFinlandOthers18Description:In2022,thechannelsoftheFinnishpublicservicebroadcastingcompanyYle(Yleisradio),accountedfora44.5percentshareofdailytelevisionviewingofFinns.ThechannelsoperatedbyYleinFinlandincludeYleTV1,YleTV2,YleTeema,andtheSwedish-speakingYleFem.ThecommercialbroadcastingcompanyMTVheldthesecondlargestshareofthedailyTVviewinginFinlandwith24.8percent.ReadmoreNote(s):Finland;2022;2,100respondents;4yearsandolder;1,000householdsSource(s):FinnpanelNumberofcableTVsubscriptionsinFinlandfrom2012to2022(in1,000s)NumberofcableTVsubscriptionsinFinland2012-20222,5002,0001,5001,0005001,9051,8561,8121,7631,6991,6541,6011,5571,5111,4751,43502012201320142015201620172018201920202021202219Description:From2012to2022,thenumberofcableTVsubscriptionsinFinlandincreasedsteadilyeachyear.Whilein2012therewereroughly1.4millionsubscriptionstocableTV,thenumberreachedover1.9millionin2022.ThemajorityofactivecableTVsubscriptionsarepurchasedbyFinnishhouseholds,however,thefiguresinthisstatisticalsoincludecompanysubscriptions.ReadmoreNote(s):Finland;2012to2022;Incl.privatehouseholdandcompanysubscriptionsSource(s):TraficomShareofpayTVhouseholdsinFinlandfrom2012to2022ShareofpayTVhouseholdsinFinland2012-202235%29%29%30%25%20%15%10%5%28%28%28%28%27%27%26%26%25%0%2012201320142015201620172018201920202021*202220Description:In2022,theshareofTVhouseholdswithpayTVsubscriptionwas28percentinFinland.TheshareofpayTVhouseholdsfluctuatedslightlyoverthepastyears,reaching29percentatthehighestand25percentatthelowest.

ReadmoreNote(s):Finland;2012to2022Source(s):FinnpanelMostwatchedtelevisionprogramsinFinlandin2022,byaveragenumberofviewers(in1,000s)MostwatchedTVprogramsinFinland2022Numberofviewersinthousands500

1,00001,5002,0002,5002,3742,363YleNews(6.December2022)IceHockeyWorldCup,Final(Finlandvs.Canada)BeijingOlympics,skiing1,573669Vainelämää:MikkoAlatalo'sdayUnknownSoldier(12)456385NewsattenTalothuokuvathistoriaa220164Movie:Beck:TheEyeoftheStormUnohtumattomatiskelmät155146Snooker:4thsessionoftheWorldCupFinal21Description:In2022,themostwatchedtelevisionprograminFinlandwastheYleNewsonthe6thofDecember,withover2.37millionviewers.The6thofDecemberistheFinnishIndependenceDay(Finnish:Itsenäisyyspäivä).ItisanationalholidaywhereFinnscelebrateFinland`sdeclarationofindependencefromtheRussianEmpirein1917.TheIceHockeyWorldCupFinal(Finlandvs.Canada)wasthesecondmostpopularTVprogram,withroughly2.36millionviewers.

ReadmoreNote(s):Finland;2022;2,000respondents;4yearsandolder;TAMsurvey;singleepisodesSource(s):Finnpanel;KantarTNSFinlandCHAPTER

04RadioDistributionofdailyradioandotheraudiolisteningtimeinFinlandfrom2015to2022DailyradioandotheraudiolisteningtimeinFinland2015-2021RadioOtheraudio100%11%89%201513%16%18%90%80%70%60%50%40%30%20%10%0%21%23%25%25%87%84%82%79%77%76%75%201620172018201920202021202223Description:In2022,thedailylisteningtimeofradioremainedonahighlevelinFinland,asaround75percentofthetotalaudiolisteningtimewasspentonradio.However,radiolisteningtimeonanaveragedayfellby14percentbetween2015and2022.Correspondingly,thedailyuseofotheraudioservicessuchasSpotify,YouTube,andpodcastsgraduallyincreased.ReadmoreNote(s):Finland;2015to2022;20,437respondents;9yearsandolder;Otheraudioincludespodcasts,Spotify,YouTubemusicandotherlisteningSource(s):FinnpanelWeeklyreachofcommercialradioinFinlandfrom2012to2022WeeklyreachofcommercialradioinFinland2012-202280%70%60%50%40%30%20%10%0%76%76%75%75%75%75%74%73%70%69%68%2012201320142015201620172018201920202021202224Description:TheweeklyreachofcommercialandpublicradioinFinlandfluctuatedbetween2012and2022,butdeclinedoverall.Whiletheweeklyreachwasmeasuredat75percentin2012,thecorrespondingfigureof2022was68percent.

ReadmoreNote(s):Finland;2012to2022;20,437respondents;9yearsandolderSource(s):FinnpanelMostpopularradiostationsrankedbyaudienceshareinFinland2022MostpopularradiostationsinFinlandin2022,byaudienceshareAudienceshare0%5%10%15%20%25%30%35%40%YleRadioSuomiYleRadioRadioNovaRadioSuomipopRadioRockJärviradio34%9%9%6%5%4%YleXYleVega3%3%HitMix2%2%2%2%2%RadioPookiRadioNostalgiaAitoIskelmäIskelmä25Description:In2022,YleRadioSuomiremainedthemostpopularradiostationinFinland,increasingitsaudienceshareto34percent.ThesecondmostpopularradiostationswerethecommercialchannelRadioNovaamdYleRadio,withanaudienceshareofninepercenteach,followedbyRadioSuomipop,andRadioRock.ReadmoreNote(s):Finland;2022;20,437respondents;9yearsandolder;RadiolisteningsharesonanaveragedaySource(s):FinnpanelDevicesusedtolistentoradioinFinlandin2022,byagegroupDevicesusedtolistentoradioinFinland2022,byagegroup9to24years77%25to54years55yearsandolderTotal100%90%80%70%60%50%40%30%20%10%0%87%77%57%35%30%25%14%13%12%10%7%RadioMobilephoneComputer26Description:Accordingtothe2022nationalradiosurvey,radioreceiverremainedthemostpopulardeviceforradiolisteninginFinland.77percentofallrespondentsusedradio,althoughyoungpeoplelistenedtoradioincreasinglyonamobilephone.While35percentofrespondentsunder25yearslistenedtoradioontheirphone,thecorrespondingfigurefor25to54-year-oldswas30percent.

ReadmoreNote(s):Finland;2022;20,437*;9yearsandolder;WeeklylisteningSource(s):FinnpanelLocationsforradiolisteninginFinlandin2022,byagegroupRadiolisteninglocationsinFinland2022,byagegroup9to24years25to54years55yearsandolderTotal80%70%60%50%40%30%20%10%0%72%54%38%34%34%29%27%25%23%16%17%8%7%5%5%5%AthomeIncarAtworkOther27Description:Accordingtothe2022nationalradiosurvey,oldergenerationsinFinlandlistenedtoradiomoreathome,whereasradiolisteningofpeopleunder55yearsusuallytookplaceinacaroratwork.Asof2022,roughlyonethirdof25to54year-oldslistenedtoradioinacaroratwork.ReadmoreNote(s):Finland;2022;20,437*;9yearsandolderSource(s):FinnpanelRadioasthemainsourceofnewsinFinlandin2023,byagegroupRadioasthemainnewssourceinFinland2023,byagegroup8%7%7%6%5%5%4%3%2%1%0%4%4%4%2%18-24years25-34years35-44years45-54years55-64years65yearsandolder28Description:In2023,radiowasthemainnewssourceonlyforfourpercentoftheFinnishpeople.Basedonthesurveyresults,fourpercentoftheyoungpeopleaged18to24yearsstatedthatradiowastheirmainsourceofnews.Amongrespondentsaged65yearsandolder,sevenpercentmainlyfollowedradionewsinFinland.ReadmoreNote(s):Finland;JanuarytoFebruary2023;2,027respondents*;18yearsandolder;RespondentswhousedradiofornewsduringtheweekbeforethesurveySource(s):ReutersInstitutefortheStudyofJournalismCHAPTER

05MusicShareofdailytimespentonaudioandvideoservicesusedforstreamingmusicinFinlandin2022ShareofdailytimeusedfordigitalmusicservicesinFinland2022Shareofdailytime10%0%5%15%20%25%30%YouTubeSpotify(paid/bundled)Others28%20%14%Spotify(free)11%TikTok8%8%FacebookInstagram7%YouTubeMusic(free/trail)4%30Description:Asof2022,YouTubewasthemostuseddigitalmusicserviceamongFinnsbasedonthedailytimespentonmusicstreaming.AroundonethirdofthetimeusedformusicstreamingwasspentonlisteningtomusiconYouTube,closelyfollowedbySpotify.Socialmediaservices(Facebook,InstagramandTikTok)accountedforover20percentofthedailytimespentonmusicstreaming.ReadmoreNote(s):Europe,Finland;Mach12toMarch21,2022;1,012respondents;12-65years;RespondentsusingdigitalservicestolistentomusicSource(s):PolarisNordicWhichdevicedoyouusetolistentomusic?ShareofpeoplelisteningtomusicinFinland2023,bydeviceShareofrespondents0%10%20%30%40%50%60%60%70%CarradioMobilephone53%Computer27%Radiodevice31%StreamingincarTablet23%8%9%CDplayerincarCDplayerathomeVoicecontrolsmartspeakerVinylplayer7%4%2%31Description:Accordingtosurveyresultsfrom2023,themostpopularmusiclisteningdeviceinFinlandwascarradio.Roughly60percentoftherespondentssaidthattheyusecarradioformusiclisteningonadailybasis.ThesecondmostpopulardevicechoiceamongFinnswasmobilephone(53percent),followedbycomputer(27percent),andradiodevice(31percent).OnlyaroundtenpercentorlesslistenedtomusicusingCDplayerathome,CDplayerincarortabletin2023.

ReadmoreNote(s):Finland;August2023;1,047respondents;13-75years;dailydeviceusageSource(s):IFPIFinland;TeostoMainchannelsfordiscoveringnewmusicamongteenageinternetusersinFinlandin2022MainchannelsfordiscoveringnewmusicamongteensinFinland2022Shareofrespondents0%5%10%15%20%25%30%35%IdiscoveredthesongviaTikTokIhearditfirstonYouTube31%14%Ihearditfirstontheradio6%IdiscoveredthesongviaInstagramIdiscoveredthesongviaFacebook2%2%32Description:Accordingtoasurveyfrom2022,almostonethirdofyoungpeopleaged12to17yearsinFinlandfoundnewmusicthroughTikTok.AnotherpopularchannelwasYouTube.Socialmedia(e.g.Facebook,Instagram)playednotabigroleindiscoveringnewmusic.ReadmoreNote(s):Finland;March10toMarch21,2022;1,012*;12-17yearsSource(s):PolarisNordicDoyouhaveafreeorapremiumsubscriptiontoadigitalmusicservice?UseofmusicstreamingservicesinFinland2022Notusingstreamingservices9%Premium/bundlesubscription35%Onlyusingfreeversion/trial56%33Description:Accordingtoadigitalmusicsurvey,56percentofFinnishrespondentsweresubscribedtoafreeortrialversionofamusicstreamingservice.Allinall,91percentofFinnswerestreamingmusicinthebeginningof2022.Theshareofpremiumsubscriberswas35percent,increasingbytwopercentfromthepreviousyears.However,intheNordiccomparison,FinnsusedfreeversionsmorethanrespondentsinDenmark,Norway,andSweden.

ReadmoreNote(s):Europe,Finland;March10toMarch21,2022;1,012respondents;12-65years*Source(s):PolarisNordic;YouGovCHAPTER

06GamesAverageweeklytimespentplayingdigitalgamesinFinlandinselectedyearsfrom2009to2022WeeklytimespentplayingdigitalgamesinFinland2009-20221098.758.4586.6575.6564.865432104.584.184.212009201020112013201520182020202235Description:TheamountoftimespentforplayingdigitalgamesincreasedinFinlandduringtheyearsfrom2009to2020.In2022,theaveragetimetherespondentsofthesurveyspentonplayingdigitalgameswas8.45hoursperweek,decreasingslightlyfromthepreviousyear.ReadmoreNote(s):Finland;ApriltoMay2022;1109respondents;10-75years;MainlandFinlandexcl.ÅlandSource(s):Jyväskylänyliopisto;UniversityofTampere;UniversityofTurkuMostplayedgenresofvideogamesinFinlandin2022PopularvideogamegenresinFinland2022Shareofrespondents0%10%20%30%40%50%60%PuzzleandcardvideogamesActiongames51.15%38.05%RacinggamesShootergames31.83%30.86%StrategygamesSimulationgames28.65%28.1%Adventuregames28.1%MusicandsocialgamesSportsgames22.74%21.5%19.56%Role-playinggamesOthermultiplayeronlinegamesEducationalgames15.94%15.85%Onlinerole-playinggamesOnlinecasinogameswithplaymoneySkinbetting-games10.43%4.92%1.31%36Description:In2022,puzzleandcardvideogameswerethemostpopulargamegenresamongthesurveyedrespondentsinFinland.Theleastpopulargenrewasskinbetting-games,accountingforroughlyonepercent.

ReadmoreNote(s):Finland;ApriltoMay2022;1109respondents;10-75years;MainlandFinlandexcl.ÅlandSource(s):Jyväskylänyliopisto;UniversityofTampere;UniversityofTurkuLeadinggamingappsintheGooglePlayStoreinFinlandinSeptember2022,bynumberofdownloadsLeadingAndroidgamingappsinFinland2022,bydownloadsNumberofdownloads40,000

60,000020,00080,000100,000120,000114,295140,000StickWar:HeroTowerDefenseStumbleGuys58,441GunHeadRun50,86850,103Survivor.ioTempleRun231,34030,763TempleRun28,997FruitNinja®Sniper3DGunShootingGames8BallPool26,83826,68726,461PUBGMOBILE37Description:InSeptember2022,StickWar:HeroTowerDefensewasthemost-downloadedgamingappintheGooglePlayStoreinFinland.Thetitlegenerated114thousanddownloadsfromAndroidusers.StumbleGuyswasthesecond-mostpopulargamingapptitlewithapproximately58thousanddownloadsfromFinnishusers.ReadmoreNote(s):Finland;September2022;basedondownloadstodevicesinFinlandSource(s):AirnowLeadingiPhonegamingappsintheAppleAppStoreinFinlandinSeptember2022,bynumberofdownloadsLeadingiPhonegamingappsinFinland2022,bydownloadsNumberofdownloads02,0004,0006,0008,00010,00012,000StumbleGuysDots:AGameAboutConnectingGunHeadRun10,6995,8025,713BurgerMakerDeluxeSurvivor!.io5,5695,1034,8228BallPool®StickmanBasketball2017X-HERO3,5202,9082,7222,577Exposed-Who'sMostLikelyToCandyCrushSaga38Description:InSeptember2022,StumbleGuyswasthemost-downloadedgamingappforiPhoneinFinland.Thecasualgamingtitlegeneratedover10thousanddownloadsfromiPhoneusers.Dots:AGameAboutConnectingwasthesecond-mostpopulargamingapptitlewithapproximately5.8thousanddownloadsfromFinnishusers.ReadmoreNote(s):Finland;September2022;basedondownloadstoiPhonesinFinlandSource(s):AirnowLeadingiPadgamingappsintheAppleAppStoreinFinlandinSeptember2022,bynumberofdownloadsLeadingiPadgamingappsinFinland2022,bydownloadsNumberofdownloads05001,0001,5002,0002,5003,0003,5004,0004,5005,0004,711StumbleGuysSolitaireCollection(Classic)EkapeliAlku2,6422,0221,8731,774RobloxPocketChamps:3DRacingGamesSurvivor!.io1,3831,3561,356PikkuKakkonen8BallPool®Fishdom1,064989GeometryDashLite39Description:InSeptember2022,StumbleGuyswasthemost-downloadedgamingappforiPadinFinland.Thecasualtitlegenerated4,711downloadsfromiPadusers.SolitaireCollection(Classic)wasthesecond-mostpopulargamingapptitlewith2,642downloadsfromFinnishusers.ReadmoreNote(s):Finland;September2022;basedondownloadstoiPadsinFinlandSource(s):AirnowLeadingmobilegamingapplicationsinFinlandin2022,byin-apprevenue(inmillionU.S.dollars)LeadingmobilegamesappsinFinland2022,byin-apprevenueRevenueinmillionU.S.dollars1.5

2.00.00.51.02.53.03.54.03.73.62PokémonGOCandyCrushSagaRoblox2.03ClashofClans1.51.42Empires&Puzzles:Match-3RPGStateofSurvival:ZombieWarBrawlStars1.131.11.1HayDayCoinMaster0.92Homescapes0.7940Description:PokémonGOhadthehighestin-apprevenueamongmobilegamingappsinFinlandin2022,atalmostfourmillionU.S.dollars.ThesecondpositionwasoccupiedbyCandyCrushSaga,witharevenuefromin-apppurchasesrecordedatoverthreemillionU.S.dollars.ReadmoreNote(s):Finland;2022Source(s):AppMagicLeadingmobilegamesapplicationsinFinlandin2022,bydownloadsMostpopularmobilegamesinFinland2022,bydownloadsNumberofdownloads050,000100,000150,000200,000250,000300,000350,000343,712400,000StumbleGuysSubwaySurfers229,691226,416TalkingBentheDogWordsofWonders:CrosswordTeenPattiGoldPoker&Rummy8BallPool207,554178,134159,464157,379143,099RobloxGeometryDashLiteFishdom139,918138,464ZenMatch-RelaxingPuzzle41Description:StumbleGuysbyScopelywasdownloadednearly344thousandtimesinFinlandin2022,morethananyothermobilegamingapp.ItwasfollowedbySubwaySurferspublishedbySYBOGames,withapproximately230th