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PlaceholderforyourownsubheadlineStrengthsWeaknessesOpportunitiesThreats!Internalanalysis
ExternalanalysisSWOTSWOTAnalysisSTRENGTHSWhatdoyoudoparticularlywell?Whatdoyoudothatisuniqueinthe“marketplace?”Whatdoyourcustomers/clients/patronsaskforyoutodooverandoveragain?Whatdoyouhavetherighttools/resourcestoaccomplish?WEAKNESSESWhatdoyounotfeelascomfortabledoing?Whatneededresources,staff,orskills
doyoulack?Aretherenewsituationscomingdowntheroadthatyoucantakeadvantageof(newprogramsbeingoffered,newfacultyjoiningthedepartment,newtoolsavailabletoyou)?Aretheregapsinthe“market”thatyoucanfill?Aretherepartnershipsthatmightbefruitful?Whoisyourcompetitionandwhatdotheyofferthatyoucan’tdoaswelloratall?Arethere“environmental”changesorsituationsthatcouldcauseproblemsforyouandyourprograms?Whatotherroadblocksarebeingthrown
inyourpath?OPPORTUNITIESTHREATSPlaceholderforyourownsubheadlineSWOTAnalysisAggregationtoSWOT-PortfolioPlaceholderforyourownsubheadlineSWOTAnalysisCorporateidentification?
StrengthsandweaknessesCorporateexternalidentify
opportunitiesandrisksFigureofacombinedportfolioDerivationofstandardstrategies4321AggregationtoSWOT-PortfolioPlaceholderforyourownsubheadlineSWOTAnalysisCorporateidentification?
StrengthsandweaknessesCorporateexternalidentify
opportunitiesandrisksFigureofacombinedportfolioDerivationofstandardstrategies4321SWOTAnalysisPlaceholderforyourownsubheadlinePossibleinputsourcesABC-AnalysisLifecycleanalysisExperiencecurveanalysisCostAnalysisSatisfactionAnalysisCorporateCultureAnalysisCoreanalysis7-SmodelValueChainAnalysisMarketgrowth/marketshareportfolioanalysisIndustriesattractiveness-/Competitionstrenght-PortfolioAnalysisOtherPortfolioAnalyticsStrengthsand
weaknesses
analysisEnvironmentalAnalysisAudienceAnalysisCompetitorAnalysisSubstitutionAnalysisStakeholderAnalysisBenchmarkingIndustryStructureAnalysisSTOWSWOTAnalysisPlaceholderforyourownsubheadlineWeaknesses………Risks………Opportunities………Strength………STOWSWOTAnalysisPlaceholderforyourownsubheadlineSWOTanalysisSituationAnalysisInternalfactorsExternalbusiness
environmentStrengthWeaknessesOpportunitiesThreatsWeaknessesStrenghtOpportunitiesThreatsStrategicObjectiveforS-O:
Pursuitofnewopportunitiesthat
fitwellthestrengththecompanyStrategicObjectiveforW-O:
Eliminateweaknessesto
exploitnewopportunities.StrategicObjectiveforW-T:
Defensestrategiesinorder
tokeepexistingweaknesses,
becometargetsofthreats.StrategicObjectiveforS-T:
Strengthsareusedto
wardoffthreats.SWOTAnalysisPlaceholderforyourownsubheadlineInternalanalysis
E
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r
n
a
l
A
n
a
l
y
s
isSWOT-
AnalysisThreatsOpportunitiesStrengthWeaknessesSO-Strategies
PerceptionofopportunitiesusingstrengthExpansions/InvestmentsTrendsbyuseofexistingresourcesST-StrategiesExploitstrengthstocompensateforenvironmentalrisksoralleviateUseofrelationshipstoinfluence
environmentalconditionsWO-StrategiesMiningcompaniesweaknesses
toexploitopportunitiesForexample,reducingourownbureaucracy(weakness),inordertoberesponsiveandtoexploitopportunitiesinthemarketplaceSWOTAnalysisPlaceholderforyourownsubheadlineWT-StrategiesEliminateweaknessesinordertoreducerisk.DivestmentstrategiesSWOT-
Analysis………………1.…2.…2.…1.…2.…2.…SO-Strategies
…………ST-Strategies…………WO-Strategies
…………SWOTAnalysisPlaceholderforyourownsubheadlineWT-Strategies
…………SWOT-
AnalysisOpportunitiesThreatsStrengthWeaknessesWWeaknessesWhatdoyounotfeelascomfortabledoing?Whatneededresources,staff,orskillsdoyoulack?PlaceholderforyourownsubheadlineSOTThreatsSWOTAnalysisOpportunitiesStrengthsOOpportunitiesAretherenewsituationscomingdowntheroadthatyoucantakeadvantageof(newprogramsbeingoffered,newfacultyjoiningthedepartment,newtoolsavailabletoyou)?Aretheregapsinthe“market”thatyoucanfill?Aretherepartnershipsthatmightbefruitful?PlaceholderforyourownsubheadlineSStrengthsWWeaknessesTThreatsSWOTAnalysisSStrengthsThisisaplaceholdertext.Thistextcanbereplacedwithyourowntext.Thetextdemonstrateshowyourowntextwilllookwhenyoureplacetheplaceholdertext.Thetextthatyouinsertwillretainthesamestyleandformatastheplaceholdertext.PlaceholderforyourownsubheadlineWWeaknessesOOpportunitiesTThreatsSWOTAnalysisSStrengthsWWeaknessesOOpportunitiesTThreatsPlaceholderforyourownsubheadlineSWOTAnalysisStrengthsWhatdoyoudoparticularlywell?Whatdoyoudothatisuniqueinthe“marketplace?”Whatdoyourcustomers/clients/patronsaskforyoutodooverandoveragain?Whatdoyouhavetherighttools/resourcestoaccomplish?OpportunitiesAretherenewsituationscomingdowntheroadthatyoucantakeadvantageof(newprogramsbeingoffered,newfacultyjoiningthedepartment,newtoolsavailabletoyou)?Aretheregapsinthe“market”
thatyoucanfill?Aretherepartnershipsthatmightbefruitful?WeaknessesWhatdoyounotfeelascomfortabledoing?Whatneededresources,staff,
orskillsdoyoulack?ThreatsWhoisyourcompetitionandwhatdotheyofferthatyoucan’tdoaswelloratall?Arethere“environmental”changesorsituationsthatcouldcauseproblemsforyouandyourprograms?Whatotherroadblocksarebeingthrowninyourpath?InternalFactorsExternalFactorsPlaceholderforyourownsubheadlineSWOTAnalysisSWOTWeaknessesAweaknessisalimitation,fault,ordefectintheorganizationthatwillkeepitfromachievingitsobjectives.WelcheAufgabenerledigenSieungern?WelcheLückenanProdukten,PersonaloderFachkenntnissenhabenSie?PlaceholderforyourownsubheadlineSWOTOpportunitiesAnopportunityisanyfavorablesituationintheorganization'senvironment.Itisusuallyatrendorchangeofsomekindoranoverlookedneedthatincreasesdemandforaproductorserviceandpermitsthefirm
toenhanceitspositionbysupplyingit.
Aretherenewsituationscomingdowntheroadthatyoucantakeadvantage
of(newprogramsbeingoff
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