美国电子邮件使用情况分析报告-培训课件外文版2024.5saas

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TRENDSE-mailusageintheUnitedStatesCHAPTER

01OverviewNumberofe-mailusersworldwidefrom2017to2026(inmillions)Numberofe-mailusersworldwide2017-20265,0004,7304,5944,4814,3714,5004,0003,5003,0002,5002,0001,5001,0005004,2584,1474,0373,9303,8233,71802017201820192020202120222023*2024*2025*2026*4Description:Despitethegrowthandprominenceofmobilemessengersandchatapps,e-mailisanintegralpartofdailyonlinelife.In2022,thenumberofglobale-mailusersamountedto4.26billionandissettogrowto4.73billionusersin2026.

ReadmoreNote(s):UnitedStates;2017to2022;*Forecast2017to2020datafrompreviouspublicationsReadmoreSource(s):TheRadicatiGroupNumberofsentandreceivede-mailsperdayworldwidefrom2017to2026(inbillions)Numberofe-mailsperdayworldwide2017-2026450400350392.5376.4361.6347.3333.2319.6306.4293.630025020015010050281.126902017201820192020202120222023*2024*2025*2026*5Description:Withtheinternetbecomingincreasinglyaccessible,thenumberofe-mailssentandreceivedgloballyhasincreasedeachyearsince2017.In2022,therewereanestimated333billione-mailssentandreceiveddailyaroundtheworld.Thisfigureisprojectedtoincreaseto392.5billiondailye-mailsby2026.ReadmoreNote(s):Worldwide;2017to2022;forbothbusinessandprivatepurposes;*Forecast.2017to2021dataisfrompreviouspublication.

ReadmoreSource(s):TheRadicatiGroupMarketshareofthemostusede-mailclientsin2022Globale-mailclientmarketshare2022Percentageofe-mailopens0%10%20%30%40%50%60%AppleMPPAppleiPhoneAppleMall53.7%3.3%2.5%AppleiPad0.3%Gmail27.6%Outlook4%YahooMailGoogleAndroidOSamsungMail3.2%1.7%0.9%0.3%6Description:In2022,Apple'sdevicesusingclientMailPrivacyProtection(MPP),whichhidesiOS,iPadOS,andmacOSdevicesforprivacypurposes,werethemostpopularontheglobalmarket-makingupashareof53.7percentopensduringtheyear.TheGmailclientrankedsecond,witharound28percentofe-mailopensin2022,whileOutlookrankedthirdwithapproximately4.4percentofthetotalglobale-mailopens.ReadmoreNote(s):Worldwide;2022;basedon19billionemailopensSource(s):LitmusMarketshareofthemostusede-mailplatformsasofJuly2022Globale-mailplatformmarketshare2022DesktopMobileWebmailAppleMailPrivacyProtectionOther60%50%40%30%20%10%0%Jan2016Jun2016Nov2016Dec2016Dec2017Jun2018Dec2018Sep2021Mar2022Jul20227Description:AsofJuly2022,AppleMailPrivacyaccountedforoverhalfofthee-mailopens.Mobilesawasignificantdecreasein2022,around30percent.ThiswasafterthelaunchofApple'sMailPrivacyProtection(MPP)inSeptember2021.Thetoolpreventsmarketersfromtrackingtheopeningdevice.ReadmoreNote(s):Worldwide;JunetoJuly,2022;basedonopensSource(s):LitmusDistributionofe-mailmarketingopensworldwideinMarch2022,bydevice/platformE-mailopensworldwide2022,byplatform60%52.6%50%40%30%20%10%32.9%7.1%6.6%0.9%0%AppleMailPrivacyProtectionWebmailMobileDesktopOther8Description:InMarch2022,e-mailmarketingperformancemetricsindicatedthatjustoverhalf-52.6percent-ofemailopensworldwidehappenedthroughAppleMailPrivacyProtectionservices.Thenextmostusedplatformwaswebmailwhichconstitutedaround33percentofemailopensworldwide.ReadmoreNote(s):Worldwide;March2022Source(s):eMarketer;InsiderIntelligence;LitmusWorldCHAPTER

02E-mailusersDailynumberofemailssentworldwideasofApril2023bycountry(inbillions)Countrieswithhighestnumberofemailssent2023Emailssentinbillions50123467891011UnitedStatesUnitedKingdomBelgium9.88.38.38.38.38.38.3NetherlandsJapanIndiaGermanyIsrael8.2Ireland8.28.2Austria10Description:AsofApril4,2023,theUnitedStateswasthecountrywiththehighestnumberofemailssentdaily,withalmosttenbillion.Overall,theUnitedKingdom,Belgium,theNetherlands,Japan,India,andGermanyeachhad8.3billionemailssentperday.AsofApril2022,over231millionemailsweresentworldwidewithinoneminute.ReadmoreNote(s):Worldwide;April4,2023Source(s):CiscoTalosIntelligenceGroupPercentageofinternetusersintheUnitedStateswhousee-mailfrom2013to2021ShareofU.S.e-mailusers2013-2021100%90%91.8%90.9%90.8%90.3%83.7%80%70%60%50%40%30%20%10%0%Jul'13Jul'15Nov'17Nov'19Nov'2111Description:In2021,approximately92percentoftheUnitedStatesdigitalpopulationaged15andaboveusedemailsasaformofonlinecommunication.TheshareofinternetusersengagingwithemailshasexperiencedaconstantincreasesinceJuly2013,whenonly84percentoftheU.S.digitalpopulationusedthiscommunicationform.ReadmoreNote(s):UnitedStates;July2013toNovember2021;15yearsandolder;internetusersSource(s):NTIA;USCensusBureauPercentageofinternetusersintheUnitedStateswhousee-mailasofNovember2021,byagegroupShareofU.S.e-mailusers2021,byagegroup100%90%80%70%60%50%40%30%20%10%0%95.19%93.41%91.12%85.53%15-2425-4445-6465+12Description:InNovember2021,approximately95percentofinternetusersagedbetween25and44yearsintheUnitedStatesreportedusingemails.Emailusageinterestedover93.4percentofthecountry'spopulationagedbetween15and24years,whilearound85.5percentofinternetusersaged65andabovereportedusingthiscommunicationmethod.ReadmoreNote(s):UnitedStates;November2021;15yearsandolder;internetusersSource(s):NTIA;USCensusBureauPercentageofinternetusersintheUnitedStateswhousee-mailasofNovember2021,bygenderShareofU.S.e-mailusers2021,bygender100%92.46%91.82%91.14%90%80%70%60%50%40%30%20%10%0%TotalMaleFemale13Description:AsofNovember2021,approximately92.5percentofwomenintheUnitedStateswereusingemailsasaformofonlinecommunication.Bycomparison,thenumberofmaleinternetusersdoingthesamewasapproximately91percentofthetotalasofthelastmeasuredperiod.ReadmoreNote(s):UnitedStates;November2021;15yearsandolder;civilianpersons;internetusersSource(s):NTIA;USCensusBureauPercentageofinternetusersintheUnitedStateswhousee-mailasofNovember2021,byethnicityShareofU.S.e-mailusers2021,byethnicity100%94.1%94.3%92.9%90.6%87.7%90%80%70%60%50%40%30%20%10%0%83.8%white,non-HispanicAfricanAmericanHispanicAsianAmericanAmericanIndianorAlaskaNativeOther,non-Hispanic14Description:InNovember2021,approximately91percentoftheAfricanAmericandigitalpopulationaccessedemails.Bycomparison,93percentofthewhitepopulationhadaccessandusedthisformofonlinecommunication,while94.1percentofAsianAmericansinthecountrydidthesameasofthelastmeasuredperiod.ReadmoreNote(s):UnitedStates;November2021;15yearsandolder;internetusersSource(s):NTIA;USCensusBureauHowmanyemailaddressesdoyouhave?NumberofemailaddressesthatpeoplehaveintheU.S.in202240%37%35%30%25%20%15%10%5%28%21%14%0%123Over415Description:Accordingtotheresultsofasurveyconductedin2021,themajorityofrespondentsintheU.S.hadtwoemailaddresses.However,28percentofrespondentsstatedhavingoverfouremailaddresses.

ReadmoreNote(s):UnitedStates;2022;1,000respondents;18yearsandolderSource(s):PCMaticCHAPTER

03E-mailusageShareofonlineusersintheUnitedStateswhoengagewithemailcommunicationsforselectedactivitiesasofJanuary2022,byagegroupMostcommonU.S.usersactivitiesviaemailin2022,byagegroupShareofrespondentsSilentGen(76-93)0%Boomers(57-75)10%

20%GenX(41-56)30%Millennials(25-40)40%GenZ(9-24)50%60%70%80%WorkcorrespondenceCorrespondwithfriends/familyOnlineshoppingCustomerservice/communicatewithbusinessVerifyidentityforonlineaccountsNews/newslettersManagefinancials/banckinginfo17Description:AccordingtoasurveyofonlineusersintheUnitedStatesconductedin2022,onlineshoppingactivitieswereonofthemostcommonreasonsforusersagedbetweennineand56yearstoengagewithemailcommunications.Almostsevenin10Millennials,aswellas64percentofGenXusers,and60percentofGenZusersreportedusingemailsforonlineshopping.Bycomparison,usersintheBoomergenerationandtheSilentGeneration-nowagedbetween57and93years-engaged[...]

ReadmoreNote(s):UnitedStates;January13,2022;1,112respondents;18yearsandolderSource(s):EdisonMailLeadingformsofpersonalcommunicationsamongusersintheUnitedStatesasofJanuary2022MostusedmethodsforpersonalcommunicationsintheU.S.2022Shareofrespondents10%

20%0%30%40%50%60%70%80%Text/Message/SMS72%EmailPhonecall46%33%Messagingapp(e.g.WhatsApp,Signal)19%Socialmedia(e.g.Twitter,Instagram,TikTok,Facebook)Videocall(e.g.Zoom,GoogleHangouts,Facetime,Skype)16%7%18Description:Accordingtoa2022surveyofonlineusersintheUnitedStates,mobile-firstcommunicationmethodssuchastexts,messages,andSMSwerethemostpopularmethodsforrespondentstoreachothercontactsintheirpersonallife,with72percentofrespondentsreportingtopreferthismethod.Emailsrankedsecond,withalmosthalfofthesurveyedrespondentsreportingtopreferthisformofcommunicationintheirpersonallives.

ReadmoreNote(s):UnitedStates;January13,2022;1,112respondents;18yearsandolderSource(s):EdisonMailOpinionsandsentimentsofonlineusersintheUnitedStatesonemailcommunicationsasofJanuary2022UsersopinionsofemailsintheU.S.2022Shareofrespondents20%0%10%30%40%50%60%59%70%MajorityofemailsreceivednotusefulReceivetoomanyemails54%Liketheiremailprogram34%Enjoycheckingemail28%AbilitytoundubscribeisdifficultInboxisunmanageble27%24%Don'tknow/recognizemostsendersininboxHaveabandonedemailaccountsduetojunkEmailstoodistracting19%17%16%19Description:AccordingtoasurveyofonlineusersintheUnitedStates,almostsixin10percentofrespondentsreportedbelievingthatthemajorityoftheemailstheyreceivedisnotuseful,while54percentofrespondentsreportedthinkingtheyreceivetoomanyemails.Amongthepositiveopinionsassociatedwithreceivingemails,34percentofrespondentsreportedlikingtheiremailprogram,and28percentreportedenjoyingcheckingtheiremails.Bycomparison,almosttwoin10respondentsreported[...]

ReadmoreNote(s):UnitedStates;January13,2022;1,112respondents;18yearsandolderSource(s):EdisonMailShareofnewsconsumerswhousede-mailastheirmainwayofaccessingnewsinthelastweekintheUnitedStatesasofFebruary2022,byagegroupE-mailnewsaccessU.S.2022,byagegroup16%14%14%12%10%8%6%6%5%4%3%2%0%18-2425-3435-4445+20Description:AsurveyheldintheUnitedStatesinearly2022revealedthatyoungernewsconsumers,thoseaged18to24yearsold,weretheleastlikelytousee-mailastheirmainsourceofnews,withjustthreepercenthavingdonesointheweekrunningtothesurvey.Adultsaged45yearsorabovewerethemostlikelytosaythattheirmainnewssourcewase-mail.ReadmoreNote(s):UnitedStates;JanuarytoFebruary2022;1,618respondents;18yearsandolderSource(s):ReutersInstitutefortheStudyofJournalism;YouGovTypesofretailemailsmostlikelytobeopenedbyonlineshoppersintheUnitedStatesin2022RetailemailslikelytobeopenedbyonlineshoppersintheU.S.2022Shareofrespondents10%

20%0%30%40%50%60%70%Messagesaboutpromotions/discountscurrentlyavailableShippingconfirmations62%52%52%OrderconfirmationsDeliveryconfirmations43%OffersregardingloyaltyprogramsMessagesaboutfreeshippingMessagesaboutnewproductscurrentlyavailableRequeststoreviewproductsrecentlyboughtBack-in-stockemails40%37%26%20%19%Seasonalactivities13%Restorationofstock5%21Description:Emailmarketingisoneofthemosteffectivetoolsusedinonlinemarketing,differentemailformatshavevaryingsuccessratesaccordingtoconsumersreportedinasurveyconductedintheUnitedStatesin2022.Sinceshoppersvaluesavingmoney,retailers'emailsmostlikelytobeinspectedbye-shoppersaremessagesaboutpromotionsanddiscounts,over60percentoftheseemailsareread.

ReadmoreNote(s):UnitedStates;May2022;1,015respondentsSource(s):BizrateInsights;DigitalCommerce360CHAPTER

04E-mailusageforworkPreferredcommunicationmethodamongofficeworkersintheUnitedStatesasofMarch2023,byworklocationU.S.employeespreferredcommunicationchannel2023,byworklocationOn-siteRemoteHybrid40%35%30%25%20%15%10%5%34%25%19%18%17%17%16%16%15%14%14%14%12%12%11%11%10%9%0%AudiocallDirectmessageE-mailIn-personconversationTextmessageVideocall23Description:AccordingtoaMarch2023surveyofofficeworkerscarriedoutintheUnitedStates,34percentofon-siteemployeespreferredtocommunicateviain-personconversations.Incomparison,remoteworkerspreferrede-mail,with25percentofrespondentsindicatingthiscommunicationchannelastheirfavorite.Emailswerealsothepreferredcommunicationmethodamongemployeesinahybridsetting,followedbydirectmessaging,andaudiocalls.ReadmoreNote(s):UnitedStates;asofMarch2023;U.S.citizenswhoworkinanofficesettingSource(s):ForbesShareofworkersintheUnitedStatesandtheUnitedKingdomusingselectedcommunicationtoolsdailyasofMarch2022CommunicationmethodsusedforworkdailyintheU.S.andUK2022Shareofrespondents0%10%20%30%40%50%60%70%80%90%86%100%EmailInstantmessaging66%64%62%TextmessagingOne-on-onephonecallsGroupvideoconferencingGroupphonecalls(novideo)In-personmeeting26%22%20%Recordedvideomessages10%24Description:Accordingtoasurveyoffull-timeworkersconductedintheUnitedStatesandtheUnitedKingdom,almostninein10respondentsreportedusingemailsdailyasofMarch2022.Instantmessagesandtextmessageswereusedby66percentand64percentofrespondentsonadailybasis,respectively.Additionally,approximately10percentofsurveyedworkersintheU.S.andUKreportedengagingwithrecordedvideomessagesonadailybasis.

ReadmoreNote(s):UnitedKingdom,UnitedStates;9to30March,2022;3,019respondents;full-timeworkersSource(s):Axios;LoomPreferredcommunicationchanneltocontactcustomersforprofessionalsintheUnitedStatesasofJanuary2022,byagegroupLeadingcustomercommunicationchannelsforprofessionalsintheU.S.2022EmailTextmessage/SMSPhonecallsFacebookInstagramTwitterLinkedInWhatsAppTikTokSlack/MicrosoftTeams45%40%35%30%25%20%15%10%5%0%GenZ(9-24)Millennsials(25-40)GenX(41-56)Boomers(57-75)SilentGen(79-93)25Description:AccordingtoastudyofU.S.usersconductedinJanuary2022,overfourin10respondentsagedbetween25and40yearsreportedusingemailstocontactcustomersofthebusinesstheyownedormanaged.Phonecallswerealesspopularmethodtocontactcustomersthanemailsandtextmessages,withonly18percentofGenZusersreportingengagingwiththeircustomersviathischannel.Additionally,socialvideoplatformTikTokwasindicatedby12percentofrespondentsintheGenZage[...]

ReadmoreNote(s):UnitedStates;January13,2022;1,112respondents;18yearsandolder;workingprofessionalswhomanageabusinessorfreelancersSource(s):EdisonMailNumberofemailsreceivedweeklybyworkersintheUnitedStatesasofFebruary2022EmailsreceivedweeklybyworkersintheU.S.asof202218017016014012010080604031200FullyremoteworkersHybridworkers26Description:AccordingtoasurveyconductedinFebruary2022amongemployeesintheUnitedStates,remoteworkersreceivealmostsixtimesmoreemailsweeklythantheirhybridcolleagues.Fullyremoteworkersreceive170emailsperweek,whilehybridworkersreceivearound31emailsperweek.ReadmoreNote(s):UnitedStates;February2022;626respondents;U.S.basedcompanieswithover1,000employeesSource(s):BusinessWire;PFLNumberofmessagesreceiveddailybyofficeworkersintheUnitedStatesandtheUnitedKingdomasofMarch2022DailycommunicationsreceivedbyofficeworkersintheU.S.andUK2022Numberofdailymessages05101520253035EmailsInstantmessages/chatTextmessages322113One-on-onephonecalls1227Description:Accordingtoasurveyoffull-timeworkersconductedintheUnitedStatesandtheUnitedKingdomin2022,respondentsreceivedaround32emailsperday,aswellasover20instantmessagesandchatmessages.Additionally,officeworkersreceivedaround12dailyone-to-onephonecalls,aswellas13textmessages.ReadmoreNote(s):UnitedKingdom,UnitedStates;9to30March,2022;3,019respondents;full-timeworkersSource(s):LoomPreferredemailfollowuptimeperiodforonlineusersintheUnitedStatesasofJanuary2022EmailfollowupwaitingtimeforusersintheUnitedStates202240%35%30%25%20%15%10%5%38%28%11%9%4%0%2-4daysOnedayAfewhoursOneweekDon'tsendafollowupemailatall28Description:AccordingtoastudyofU.S.usersconductedinJanuary2022,38percentofrespondentstakebetweentwoandfourdaystofollowuponanemailtheypreviouslysent.Lessthanone-thirdofrespondentsreportedfollowingupafteraday,while11percentreportedfollowingupontheiremailswithinafewhours.ReadmoreNote(s):UnitedStates;January13,2022;1,112respondents;18yearsandolderSource(s):EdisonMailShareoffull-timeemployeesintheUnitedStateswhoconsiderselectedchannelsappropriateforcommunicationoutsideworkinghoursasofMarch2022AcceptablechannelsforoutsideofworkhourscommunicationsforU.S.employees202280%69.7%70%60%50%40%30%20%10%0%53.7%50.2%47.5%EmailOnlinemessageTextmessagePhonecall29Description:Accordingtoasurveyoffull-timeemployeesintheUnitedStates,emailswereconsideredanappropriatecontactchannelforoutsideworkhourscommunicationsby70percentofrespondents.Onlinemessagesweredeemedacceptablebyaround54percentofthesurveyedrespondents,whilephonecallswereseenasappropriateforoutsideworkhourscommunicationsby47.5percentofrespondents.

ReadmoreNote(s):UnitedStates;March2022;1,000respondents;31-71years;full-timeemployeesSource(s):SkynovaCHAPTER

05E-mailmarketingLikelihoodofemailnewsletterinstigatingconsumerstopurchasesomethingintheUnitedStatesasofJune2022E-mailmarketingeffectivenessintheU.S.202245%39%40%35%30%25%20%15%10%5%25%14%12%10%0%VeryunlikelyUnlikelyNeitherlikelynotunlikelyLikelyVerylikely31Description:Duringa2022surveycarriedoutintheUnitedStates,27percentofrespondingconsumersstateditwaslikelyorverylikelythatabrand'sregularnewsletterwouldinfluencethemtopurchasesomething.Ontheotherhand,24percentsaidsuchasituationwasunlikelyorveryunlikelytohappen.ReadmoreNote(s):UnitedStates;June2022;1,059respondentsSource(s):LatanaPopularityofemailmarketingamongconsumersintheUnitedStatesasofJune2022,byagegroupPopularityofemailmarketingamongconsumersintheU.S.2022,bygeneration79%80%70%60%50%40%30%20%10%0%70%69%67%57%GenerationZMillennialsGenerationXBabyboomersAverage32Description:Duringa2022surveycarriedoutamongconsumersfromtheUnitedStates,79percentofrespondingmillennialsstatedtheylikedbeingcontactedbybrandsviaemail.Thesamewastruefor57percentofrespondentsfromGenerationZ.

ReadmoreNote(s):UnitedStates;June2022;1,059respondentsSource(s):LatanaLikelihoodofemailnewsletterinstigatingGenerationXconsumerstopurchasesomethingintheUnitedStatesasofJune2022E-mailmarketingeffectivenessamongGenXintheU.S.202250%45%40%35%30%25%20%15%10%5%43%21%16%11%9%0%VeryunlikelyUnlikelyNeitherlikelynotunlikelyLikelyVerylikely33Description:Duringa2022surveycarriedoutintheUnitedStates,32percentofrespondingGenerationXconsumersstateditwaslikelyorverylikelythatabrand'sregularnewsletterwouldinfluencethemtopurchasesomething.Ontheotherhand,25percentsaidsuchasituationwasunlikelyorveryunlikelytohappen.ReadmoreNote(s):UnitedStates;June2022;1,059respondentsSource(s):LatanaConsumerperceptionofemailmarketingfrequencyintheUnitedStatedasofJuly2022ConsumerperceptionofemailmarketingfrequencyintheU.S.2022Notfrequentenough3%Toofrequent50%Therightamount47%34Description:In2022,asurveyamongconsumersintheUnitedStatesaskedthemabouttheirperceptionofthefrequencyofreceivingemailmarketing.Exactlyhalfofrespondents-50percent-saidthattheyreceivedemailsfrombrandstoofrequently,whereasthreepercentstatedtheydidnotreceivesuchemailfrequentlyenough.ReadmoreNote(s):2,111respondents;18yearsandolderSource(s):LobEffectivenessofartificialintelligence(AI)inemailmarketinginEuropeandintheUnitedStatesasofAugust2023EffectivenessofAIinemailmarketinginEurope&theU.S.202360%50.7%50%40%30%20%29.9%10.4%9%10%0%MoreeffectivethantraditionalapproachesinemailmarketingNosignificantdifferenceAseffectiveastraditionalapproachesUncertain35Description:Duringa2023surveycarriedoutamongemailmarketersfromtheUnitedStates,theUnitedKingdom,andotherEuropeancountries,itwasfoundthatapproximately51percentofrespondentsbelievedthatAI-supportedemailmarketingwasmoreeffectivethantraditionalemailmarketingapproaches.Roughly20percentnoticednosignificantdifferenceorsaidtheybelieveditwasaseffectiveastraditionalapproaches.ReadmoreNote(s):UnitedKingdom,UnitedStates;asofAugust2023;1,250respondents;amongCEOsandmarketersusingtheSelzyemailmarketingplatform;widerindustrymetricsmayvarySource(s):Varioussources(Selzy)Mostinterestingartificialintelligence(AI)featuresinemailmarketinginEuropeandintheUnitedStatesasofAugust2023TopAIfeaturesinemailmarketinginEurope&theU.S.202345%39.7%40%35%30%25%20%15%10%5%33.9%13.2%13.2%0%Automaticcontent&imagegeneration

Personalizedcontent&newslettersDeterminingoptimaltimetosendemailsFilteringcontacts&databases36Description:Duringa2023surveycarriedoutamongemailmarketersfromtheUnitedStates,theUnitedKingdom,andotherEuropeancountries,itwasfoundthatautomaticcontentandimagegenerationwasthemostinterestingapplicationofartificialintelligence(AI)inemailmarketing,namedbyapproximately40percentofrespondents.Itwascloselyfollowedbypersonalizationofcontentandnewsletters,mentionedby34percentoftheinterviewed.

ReadmoreNote(s):UnitedKingdom,UnitedStates;asofAugust2023;1,250respondents;amongCEOsandmarketersusingtheSelzyemailmarketingplatform;widerindustrymetricsmayvarySource(s):Varioussources(Selzy)CHAPTER

06SpamandonlinesafetyDailynumberofspamemailssentworldwideasofJanuary2023,bycountry(inbillions)Highestnumberofspamemailssentdaily2023,bycountry987.78765432107.67.57.47.17776.9UnitedStatesCzechiaNetherlandsFranceRussiaGermanyCanadaUkraineChinaUnitedKingdom38Description:AsofJanuary16,2023,thecountrywiththehighestnumberofspamemailssentwithinonedayworldwidewastheUnitedStates,witharoundeightbillion.RankingsecondandthirdwereCzechiaandtheNetherlands,with7.7billion,and7.6billion,respectively.ReadmoreNote(s):Worldwide;January16,2023Source(s):CiscoTalosIntelligenceGroupLeadingcountriesoforiginforunsolicitedspame-mailsin2022,byshareofworldwidespamvolumeSpame-mail:leadingcountriesoforiginofspam2022Percentageofspame-mailsworldwide15%

20%0%5%10%25%30%29.82%35%RussiaChina(Mainland)UnitedStatesGermany14%10.71%5.19%NetherlandsJapan3.7%3.25%3.18%BrazilGreatBritainFrance2.44%2.27%1.82%India39Description:In2022,Russiarankedfirstbyitsshareofunsolicitedspame-mails.Overall,24.77percentofglobalspame-mailsoriginatedfromIPsinRussia.Chinarankedsecond,with14percent.TheUnitedStatesfollowed,accountingforover10percentofglobalunsolicitedspame-mailsduringthemeasuredperiod.ReadmoreNote(s):Worldwide;2022Source(s):KasperskyLabDistributionoffraudreportedtotheFederalTradeCommission(FTC)intheUnitedStatesin2022,bycontactmethodU.S.pointsofcontactsofonlinefraudreportedtotheFTC2022Shareofreportedfrauds0%5%10%15%20%25%TextPhonecall22%20%Email19%WebsiteorappsSocialmediaOther12%11%10%Mail3%3%Onlineadorpop-up40Description:In2022,22percentoffraudvictimsintheUnitedStateswerecontactedviatext.PhonecallfraudrepresentedthesecondmostcommonpointofcontactbetweenfraudulentactorsandtheU.S.public.Incontrast,19percentofallfraudsreportedduringtheyeartookplaceviae-mailcommunications.Socialmediafraudscomprisedover10percentofallreportedfraudsin2022.ReadmoreNote(s):UnitedStates;2022Source(s):FederalTradeCommissionShareoffraudreportedtotheFederalTradeCommission(FTC)intheUnitedStatesthatresultedinmonetarylossesin2022,bycontactmethodU.S.fraudreportedtotheFTCthatresultedinfinancialdamagein2022,bymethodShareofreportedfrauds0%10%20%30%40%50%60%70%Onlineadorpop-upSocialmediaWebsiteotappsPhonecallMail63%61%57%17%14%13%EmailText6%Other49%41Description:In2022,63percentofallonlineadorpop-upfraudsreportedbyconsumersintheUnitedStatestotheFederaltradeCommission(FTC)resultedinfinanciallossesforthevictims.Onlinefraudsviasocialmediaresultedinmonetarylossesin61percentofthecases,while57percentofallfraudsconductedviawebsite