2026年全球旅游市场展望报告（英文版）-BCD Travel

BCD

TravelMarketReport

2026Outlook

November2025

ProducedbyResearch&Intelligence

Copyright©2025BCDTravelN.V.Allrightsreserved.

TravelMarketReport2026Outlook

WelcometothelatesteditionoftheTravelMarketReport,broughttoyoubyBCDTravel’sResearch&Intelligenceteam.

Thisquarter’sTravelMarketReportisdedicatedentirelytopresentinganoutlookfor2026.Itincludesthefollowingcontent:

•Areviewoftheprospectsfortheworldeconomyin2026,highlightingtwinriskstotheoutlookandsomepotentialupsides

•Afocusonsomeofthekeyriskstravelmanagersandtravelersmayhavetodealwithin2026,andadvicefromourGlobalCrisisManagementteamonhowbesttorespondtothem

•Anupdateonthestateofairtravelin2025,ourglobalairfareforecastsfor

2026andfivetrendstowatchoutfor

•Theoutlookforhotelroomratesin2026,startingwithaglobaloverview

andfollowedbythenumbersforkeymarketsinAfricaandtheMiddleEast,AsiaPacific,Europe,LatinAmericaandNorthAmerica.Forsomeregions,

we’vealsoincludedspotlightsexplainingwhat’sbehindtheforecastsincertainmarkets

•Ourviewsoncarrental,includingthefactorsdrivingratesin2026

•Anoutlineofsevensustainabletraveltrendstowatchoutforin2026andhowBCDcanhelpreducethecomplexitysurroundingthem

TheResearch&Intelligenceteam

MikeEggleton

Director,Research&Intelligence

NataliaTretyakevich

SeniorManager,

Research&Intelligence

MelinaSibaja

TravelInsightsAnalyst

Economicoutlookfor2026

Weakesteconomicexpansionsince2009

Theglobaleconomydisappointedinthefirsthalfof2025,expandingatanannualizedrateof2.5%.However,thiswasn’tasbadashadbeenexpected,giventhescaleofuncertaintiesandprevailingchallenges.Asoneofthebiggestunderperformerssofarin2025,theU.S.economyhasweighedontheglobalperformance,whilemanyothereconomies,includingChina,India,theEurozoneandtheU.K.,haveperformedmuchasexpected.Amodestimprovementinthesecondhalfshouldresultinfullyeargrowthof2.8%.1Thisismuch-improvedonthe2.3%predictedearlierintheyear(April).Whilethe2.6%growthcurrentlyforecastedfor2026willbefar

fromadisaster,itwillrepresenttheworldeconomy’sweakestresultsince2009(ifoneexcludes2020).

Tradepolicyuncertaintytoremain

Tradepolicyhasexertedapowerfulinfluenceontheglobaleconomyin2025.It’sclearthattariffsarehigheronayear-over-yearbasis.Butthey’venotrisennearlyasfastasofficialannouncementsimplied.Inpart,thiscouldbeanissueoftiming:Ittakestimefortariffstocomeintofulleffectandbecollected.Andsomeoftheeffects

couldbeavoidedbyproductsubstitution.

Plentyofuncertaintysurroundingtariffsremains.Sofar,theimpactonCanadianandMexicanexportstotheU.S.hasbeensmallerthanexpected,andthisshouldlowertheinflationaryconsequences.Butthissituation

couldeasilychange,andthisisweighingoncompanies’confidenceaboutfuturetarifflevels.It’spossiblethatsomeofthetradedealsagreedcouldbreakdown;inanefforttoeasecompetition,U.S.companiescould

graduallyexertpressureforfurthertariffincreases;andtariffscouldstillprovetobeausefultooltoachievenon-traderelatedobjectives.Sectoraltariffsarealsobeingdeployed,mostrecentlyforpharmaceuticalandtruckimports.Thepathaheadfortariffsremainsuncertain.

Twinriskstotheoutlook

Despitetheuncertaintysurroundingtariffs,inarecentGlobalRiskSurvey,OxfordEconomicsnotesamarked

easinginconcernsaboutthedownsideriskstotheworldeconomypresentedbytradepolicy.2Thiscould

simplyreflectaresignedacceptancethathighertariffsareheretostay.SincetheshockofApril’sLiberation

Dayannouncement,financialmarketshaveprovedfairlyresilienttofurthertariffnews.ButOxfordEconomics

believesarealriskremainsthattheeffectsoftariffsonhouseholdrealincomesandcapitalspendingintheU.S.areonlyjustbeginningtobefelt.

Havingpreviouslybeenthestandoutrisk,aglobaltradewarnowsharesthemantlewithgeopoliticaltensions,largelyrelatingtothesituationsintheMiddleEast,TaiwanandUkraine/Russia.

(1)OxfordEconomics,October2025;(2)OxfordEconomics,GlobalScenariosService,Q32025

Changingoutlookforglobaleconomicgrowth1

3.0

GDPgrowth%

2.8

2.6

2.4

2025

2026

2.2

2.0

JanFebMarApr

Aug

Sept

Oct

Nov

MayJunJulDateofforecast

Reasonstobeencouraged

Whileuncertaintyremains,therearemultiplereasonstobeencouragedabouttheeconomicoutlook:

•Householdfinancesremaininagenerallygoodshape.HouseholddebtasashareofdisposableincomeisverylowintheU.S.,andit’sfalleninothereconomies.Savingsratesalsoremainveryhighin

EuropeandJapan,reducingtheriskofabigfallinconsumerspending.

•U.Sinvestmentisbenefitingfromanartificialintelligence(AI)boom,whichhasoffsetsomeoftheadversetariffimpactsandshouldbe

supportivetogrowth.

•Thebenefitsfromfallinginterestrateswillaccumulateaswemoveinto2026.Rateshavebeenfallingforsometimenowandweshouldstarttoseemoreofthebenefitsfilteringthroughtotherealeconomy.

•FiscalpolicywillsoonbemoresupportiveintheU.S.withtheprospectoflowertaxes.

BCDO

(3)OxfordEconomics,October2025;(4)

TheEconomist

,September1,2025BCD'%

Inflationoutlookfor2026

Globalinflationtoeaseonlyslowly

OxfordEconomicsexpectsglobalinflationtoaverage3.4%in2025.Thisrepresentsonlyamodestslowdownfrom2024’s4.5%.Buttheoutlookfor2025hashardlychangedoverthelast12months.

Forsomemonthsnow,economistshavebeenconcernedaboutthenegativeanddisruptiveeffectsoftrade

uncertaintyontheglobaleconomy.Theseeffectsarenowbeginningtoseepthroughtoactivity,andthey’re

alsoeffectingthepathofinterestratestoo.Inrecentstatementsfromcentralbanks,policymakershavemadeitcleartheirconcernsaboutthehighdegreeofuncertaintyaboutthepathofinflation,andthiswillinfluencethefutureforinterestrates.Whiletheglobalinflationoutlookfor2025wasrevisedlowerinOxfordEconomics’

Octoberforecast,itsinflationexpectationsfor2026haveedgedhigherto3.1%.

Whilesomeeconomieswillbeexposedtotheinflationaryeffectsoftariffsandthepolicyresponse,others,particularlyinAsia,facetheprospectofdeflation.

Changingoutlookforglobalinflation3

4.0

20252026

3.8

Inflation%

3.6

3.4

3.2

3.0

2.8

JanFebMarAprMayJunJulAugSeptOctNov

Dateofforecast

ThespecterofAsiandeflation

Aseconomistsgenerallyfretaboutinflation,Asianeconomiesaremoreconcernedaboutdeflation.4Asidefromtheregion’shotspots,BangladeshandJapan,inflationisaveragingjust

above1%amongthetenlargesteconomies.ConsumerpriceshavebeenfallinginChinaandThailand.OtherAsianeconomiesarenotfarfromdeflation.EveninIndia,July’sinflationrateamountedtojust1.6%,itsweakestlevelsince2017.Thetrendacrosstheregionisbroadlydisinflationary.

U.S.tariffsdon’tyetappeartobethecause.FrontloadedshipmentsofgoodstotheU.S.beforetariffscameintoeffectensuredademandshockwasavoidedinAsia’seconomies.Asitis,theeasingofinflationdatesbackto2024.That’snottosaythatanyreductioninexportdemandcausedbytariffswillnotdragdownoutputpricesacrossAsia.

Onecauseofthecurrentsituationisover-capacityinChina,wheredeflationisalreadyestablished.Butthisisputtingpressureonpricesinothermarkets,withAsianeconomieshithardestbyfallingChineseexportprices.Forexample,aninfluxofcheapChinesemodelssawcarpricesinThailandfallby6%inJuly.SmartphonescomingoutofChinaarehavingasimilarimpacton

prices.Commoditypriceshavealsohelpedtocoolinflation.ExpectationsofincreasedsupplyfromOPECcountrieshaskeptalidonoilprices.Foodinflationhassubsided.Thishasbeencausedbyacombinationofbaseeffects-currentinflationcalculatedonlastyear’shighprices-andoversupply.AfurtherfactorisweakdemandinmanyAsiancountries,reflectingwiderstructuralissuesorsimplyacountry’spositioninthebusiness-cycle.Thishasfedthroughtoaslowdowninwagegrowth,asasurplusofworkersplacesdownwardpressureonlaborcosts.

U.S.tariffsmaywellfurtherentrenchthelow-inflationtrend.WithU.S.demandforAsiangoodslikelytoweaken,Asianexporterswillneedtofindnewmarkets,whichcouldseethemreducepricestosecurenewbusiness.Followingthecost-of-livingshockofrecentyears,consumersmaywelcometheprospectoflowerprices.Butthereareclearreasonstobeconcernedabout

deflation.Aspricesfall,consumerswillbeinclinedtodelaypurchasesinanticipationofevenlowerprices.Thiscouldreducedemand,slowingeconomicgrowth.Asbusinessescontendwithreduceddemand,theymayneedtorespondwithcost-cuttingmeasures,staffreductionsorreducedinvestment,orsimplyacceptlowermargins.Lowerwagesandrisingunemployment

couldfurtherreduceconsumerspending.Inadeflationaryenvironment,consumers,businessesandgovernmentsmayalsohavetocontendwithanincreaseintheirrealdebtburden.

Repayingdebtbecomesharder.

(5)BCD,GlobalCrisisManagement,October2025BCD'%

Travelrisksin2026

Abroadrangeofriskspersists

Heightenedandinterconnectedriskswilldomorethanaddcomplexitytobusinesstravelin2026.Theywillalsorepresentabroaderriskenvironmentforcompaniestomanage,iftheyaretokeeptheirtravelerssafeandtheirbusinessoperationsresilient.5

Extremeweather

Heatwaves,wildfires,floodsandseverestormscontinuetodemonstratetheirpowerindisruptingtravel.Theirincidenceisnolongerconfinedtohistoricallyvulnerableareas,astheyareincreasinglyaffectingmajorbusinesshubs,exposingtravelerstoevermoreuncertainty.Investmentininfrastructureresilienceandrecoverycanonlyachievesomuch,especiallywhenhavingtodealwithmorefrequentandsevereclimate-linkedevents.

Regionaltensions

Geopoliticaldevelopmentswillcontinuetoshapetravel,withrecenteventsdemonstratingthespeedwithwhichheightenedregionaltensionscandisrupt.Airspaceclosuresmayoccurwithlittlewarning,leavingsometravelersstrandedandothersfacinglongdetoursforfuturetrips.Disruptionisnotconfinedjusttothoseareasdirectlyexposedtoconflictordispute,creatingmorewidespreaduncertainty.Thisdoesn’tjustaffecttravelers’plans;it’slikelytoimpacttheirstresslevelsaswell.

Crossinginternationalborders

Visaintegrityfeesandmandatoryin-personvisainterviewsareamongthechangessometravelersmayexpectwhentravelingtotheU.S.Thelong-awaitedETIAS(EuropeanTravel

InformationandAuthorisationSystem)digitalpre-authorizationsystemshouldalsoappearin2026,impactingmanytravelerstoEurope.Suchchangesaddadministrativeburdenandincreasethecostofinternationaltrips.

Digitaldownsides

Artificialintelligenceisfosteringtherapidspreadofmisinformationduringcrisesordisruptions.It’smuchhardertospotfakeincidentsormisleadingclaims,impactingan

organization’sresponseinprotectingitsemployees.Agrowingrelianceondigitaltools,fromsupplierappstoduty-of-caretrackers,createsadditionalexposurethroughspoofedapps,phishingattemptsorothertacticsdesignedtostealauser’scredentialsorcompromisedevices.

Healthanddisease

Localizedincidents,s3c7h%asthe2025chikungunyavirusoutbreakinChina,areatimelyreminderoftheongoingthreattohealthpresentedbyinfectiousdiseases.Atthesametime,travelersareplacingmoreemphasisontheirgeneralhealthandwellnesswhileontheroad.

Large-scaleevents

+16%+16%+16%

BusinesstravelersheadedtoNorthAmericain2026maybeaffectedbythe2026FIFAWorldCup,especiallyifvisitinganyofthe16hostcities.Theymayexpectissueswith

accommodationavailability,pressureongroundtransportationandgeneraldisruptionbeforeandduringthecompetition.Similarissuesmaybeexpectedaroundtheworldincitieshostingsummits,exposandsimilarevents.

(6)BCD,GlobalCrisisManagement,October2025BCD'%

Travelrisksin2026-howtorespond

Initialresponsetoevolvingrisks

Astheriskenvironmentcontinuestoevolve,howcancompaniesandtheirtravelandsecurityteamssupporttheirtravelersandensuretheresilienceoftheirtravelprograms?Ultimately,theyshouldstrengthenoverallprogramresilience,creatingaframeworkresponsivetoanydisruption.Belowaresomesimpleinitialstepstohelpmitigatetheeffectsarisingfromthesixrisks.6

Extremeweather

Increaseduncertaintyassociatedwithhigher-frequencyandhigher-impacteventsaddscost,stressandunpredictabilitytobusinesstravel.Organizationsmustdomoretoanticipatetraveldisruptionassociatedwithweathervolatilityandprovidethesupportfortravelerscaughtupinadverseconditions.

Regionaltensions

Thepotentialfalloutfromasuddenescalationinregionaltensionshighlightstheneedforcontinuousmonitoring,scenario-basedcontingencyplanningandclearcommunication

channelstokeeptravelersinformedandsupported.It’sjustasimportanttomaintainvisibilityoftravelerlocationsandensuretheycanaccesstrustedassistanceproviders;onwhosesupporttheycanrelyifconditionsdeteriorate.

Crossinginternationalborders

Facedwithagrowingnumberofborderpolicychanges,travelersandcorporatetravelprogramsshouldworktogether,astheynavigatelongerleadtimesforvisaprocessing,newandincreasedcosts,andtheneedformoreconsideredplanningofoverseastravel.Disruptioncanbereducedthroughproactivecommunicationoftherequirementsandby

partneringwithtrustedvisa/immigrationspecialists.

Digitaldownsides

Theriskspresentedtotravelersandtheiridentitiesfrommisinformationandcyberattacksunderscoretheimportanceofemployersmaintainingstrongintegrityprotocolsandtrustedintelligencesources.ClosecoordinationbetweenthetravelandITsecurityteamscanhelpensurebothareachievableanddeliverable.

Healthanddisease

Companiesfallingshortonpreventiveguidanceandmedicalsupportareriskingboththephysicalandmentalhealthoftheiremployees.Companiesthatleadthewaywillbethosethatsuccessfullyintegratereal-timehealthadvisories,accesstomedicalsupportandevacuationservices,aswellasintroducepoliciesaimedatrecognizingandactivelyreducingthe

tolloffrequenttravelwellbeing.

Large-scaleevents

Mu+c1h6-educedavailability,higherflight+a1n6a6o%mmodationcostsandlimitedaccessinhigh-demandwindowsmakeitdifficultforcompaniestomaintainnormaltraveloperations.Planningaheadandadjustingexpectationswillbekeytonavigatingthedisruptioncausedbylarge-scaleevents.Iftravelisunavoidable,companiesshouldbeawareofheightenedsecurityconsiderationsandincreasedpressureonlocalinfrastructure,whichmayaffecttravelersafetyandmobility.

Updateonairtravel

Globalairtraveldemandgrowingatasteadypace

Theglobalairtravelmarketiscontinuingtodelivermodestgrowth.Duringthefirstninemonthsof2025,airlinetrafficexpandedby5%year-over-year.Inmostmonths,itincreasedby3-5%.This

representsamarkedslowdownfromthe11%averagegrowthrecordedinthesameperiodin2024,althoughthemarketatthistimehadstillbeenverymuchinapost-pandemicrecoverymode.

Globalairtravelyear-over-year7

2024

25%

22%

Globalairlinetraffic%

2025

20%

17%

14%10%

15%

11%

11%

9%

9%

9%

8%

8%

8%

10%

7%

7%

5%

4%3%

4%

5%3%

3%

5%

0%

JanFebMarAprMayJunJulAugSepOctNovDec

Internationalairtravelcontinuestobethemaindriverofgrowth,expandingbyalmost7%year-to-date.Emergingmarketsaredoingwell,withAsiaPacificleadingthewaywitha12%expansionintraffic,

followedbyLatinAmericaat9%.NorthAmericastandsoutforitsweak1.5%growth,particularlysinceEurope,asimilarlymaturemarket,managedtoexpandbymorethan5%.Thereare,however,tentativesignsofimprovementintheNorthAmericanmarket,withyear-over-yeargrowthininternationaltraveledgingupabove2%inthemonthofSeptember.

Thestateofdomestictravelislessencouraging,althoughtherehavebeensomestronggainsmadeinBrazil,IndiaandJapan.Sofarin2025,domesticairtravelhasincreasedbylessthan2%,withaweak

U.S.marketweighingontheglobalperformance.

(7)IATA,MonthlyPassengerAnalysisreports

Regionalperspective

Duringthefirstninemonthsof2025,globaldomesticairtravelincreasedbyjust1.8%.

Somemajormarkets,

includingIndiaandJapan,

andBrazilinparticular,

buckedthistrendwithmuchstrongerexpansion.

EvenChina’s4%growth

outdidtheglobalaverage,

whichwasdepressedbyweaknumbersfromtheU.S.,wheretrafficdippedby0.7%.

TheU.S.domesticresultswereechoedintotaldemandinthedifferentregions.

Whileemergingmarketsin

Africa,AsiaPacificandLatin

averagedgrowthabove7%,

andmoreestablishedmarketsinEuropeandtheMiddleEastmanaged4-6%,North

Americantraffichasbarely

expandedin2025.ThelatestnumberstoSeptembershowonlymarginalgainsindemandbeingmade.

Domesticgrowth:Jan.-Sept.20257

AirlinetrafficYoY%

14%

12%

10%

8%

6%

4%

2%

0%

-2%

5%

6%4%

2%

--1%

AustraliaBrazilChinaIndiaJapanU.S.

11%

Africa

AsiaPacific

Europe4.2%

LatinAmerica

MiddleEast5.8%

NorthAmerica0.1%

7.4%

7.7%

7.3%

Totalmarketgrowth:Jan.-Sept.20257

0.0%1.0%2.0%3.0%4.0%5.0%6.0%7.0%8.0%9.0%AirlinetrafficYoY%

BCD

(8)BCD,Research&IntelligenceBCD'%

Globalairfareforecastsfor2026

Airfareoutlookfor2026

NDCmayimpacttheairfaresoutlookforSouthwestPacific

Astheregion’slargestairlinebysomemargin,Qantas

exertsastronginfluenceontheairfaresoutlook.Itseffortstopromotetheadoptionof

NDC(newdistribution

capability)contentmayresultinATPinflationbelowthe

1.5%we’repredicting.

SinceJuly2025,adoptionofQantasNDCfareshas

increasedconsiderably,andthisshouldcontinuein2026.

Qantas’domesticNDCfaresarepricedbelowthosein

traditionalEDIFACTchannels,andthere’snoGDS(global

distributionsystem)

surchargetopayeither.

Intheory,asmorecustomersadoptNDCfares,thiscoulddriveATPslowerin2026.

Someofthesesavingscould,however,beoffsetbymarket-wideincreasesinpublished

fares.

Globally,averageticketprices(ATPs)shouldrisebyonly1.1%in2026.ThisreflectstheimpactofweakairfaresinflationintheAmericas,particularlyinNorthAmerica,whereweexpectfareswillbejust0.4%higheryear-over-year.Intheotherregions,ATPincreasesshouldbeabovetheglobalaverage,withthestrongestinflationlikelyinAfricaandAsia,at2.5%and2.0%,respectively.Elsewhere,weexpectATPstoriseby1.5-1.6%.Pressureshouldbehighestonfaresforintercontinentaltravel,wherewe’reforecastinga2.3%increase,outpacingthe0.9%riseexpectedforregionalATPs.

ATPinflationshouldbehigherforbusinessclasstravel,averaging1.7%globally,comparedto1.0%foreconomy(includespremiumeconomy).

Lookingattheforecastsinmoredetail,it’sclearthatexceptionalismintheNorthAmericamarketisweighingontheglobalnumbers.Whilethereis

littlerealdifferenceinthegloballyaggregatedoutlookforbusinessandeconomyATPswithintheregionalorintercontinentalsegment,thisisnottruewhenlookingatindividualregions.Intheregionaltravelsegment,economyfaresshouldriseatthesamepaceormorequicklythanbusinessfaresinmostregionswiththeclearexceptionofNorthAmerica,whereeconomyATPsmayrisebyonly0.3%vs1.0%forbusiness.Asimilarsituationemergesintheintercontinentalsegment,althoughonthisoccasioneconomyATPinflationshouldtrailbusinessATPmovementsinbothLatinandNorth

America.Giventhesizeofitsmarket,NorthAmericaisexertinganundueinfluenceontheglobalnumbers.Whatshouldmattermostarethedetailedfiguresinthetablebelowandlesssotheheadlinenumbers.

Averageticketpriceinflationin20268

Europe

1.5%

Asia

2.0%

MiddleEast

NorthAmerica

0.4%

Africa

2.5%

1.6%

Latin

SouthwestPacific

1.5%

America

0.8%

Averageticketpriceinflationin2026byregionandsegment8

RegionalIntercontinental

BusinessEconomyBusinessEconomy

Africa1.0%2.0%3.0%4.0%

Asia1.0%2.0%2.0%3.0%

Europe1.0%1.0%3.0%4.0%

LatinAmerica0.5%1.0%1.0%-0.5%

MiddleEast0.0%0.0%2.0%3.5%

NorthAmerica1.0%0.3%1.5%0.5%

SouthwestPacific1.0%1.5%0.5%2.0%

World1.0%0.9%2.2%2.4%

(9)Advito,GlobalAirPracticeBCD'%

Airtrendsin2026

Fivetrendsfortravelmanagerstolookoutfor

Aswellasdealingwithchangestoairfares,theGlobalAirPracticeatBCD’sAdvitoconsultancyhasidentifiedfivetrendsfortravelmanagersandbuyerstolookoutforin2026.9

Valueofairlinecorporatecontractsreduced

Airlineshaveleveragedtheirowncapacitydisciplineinagrowingairtravelmarkettoseizenegotiatingpowerfromcorporatebuyers.Thishasenabledthemtooptimizetheiryields(unitrevenues)byloweringcorporatediscountlevelsandremovingfixedfares,therebyreducingthevalueofcorporatecontracts.

Costavoidancecomesintogreaterfocus

Closemonitoringoffuelsurchargevariance

Newdistributioncapability:Fromdynamicpricingto

augmentedservices

Growingriskoftravelprogramleakage

Lowerdiscountsinairlinedealshavebecomemorecommonandcouldevenbeconsideredthenorm.Thishasweakenedthevalueofcorporatecontracts.Withbuyers’negotiatingleverageatrisk,it’sbecomingmoredifficulttosecuredeals.Tomitigatetheimpact,travelmanagersneedtoseekwaystoavoidcost,reassessingcorporatetravelpoliciesandtravelerbookingbehaviortopinpointfocusareasforloweringcosts.Andtooptimizecosts,buyersshouldalsolookatscenariosforshiftingsharebetweenairlines.

Despitefuelpricesfallingby10%overthelast12months,airlinefuelsurchargeshaveincreased.Nowreferredtobyairlinesasa“YRcarrier-imposedsurcharge,”fuelsurchargescanequateto20-30%ofthetotalcostofanintercontinentalticket.Buyersshouldcloselymonitorhowsurchargesareevolvingattheirpreferredcarriersandaskairlinestoclarifyanysignificantchanges.Iftheyareunabletojustifyanincrease,buyersshouldpushforstrongerbasefarediscounts.

AirlinesareexpandingtheirNDCofferings.Travelbuyersmustdetermineifnewfeaturesaddvaluetotheirprograms.Airlinesinitially

promotedNDCwithattractivefaresofferedoutsidetraditionalchannels.Asthenewretailingmodelevolvestodelivertherightfareswiththerightservicestocreateabettertravelerexperience,travelmanagersmustengagewithairlines,theirTMC(travelmanagement

company),OBT(onlinebookingtool)andGDS(globaldistributionsystem).UnderstandingtheirpositionregardingNDCwillhelpthemsecurebundlescombiningafarewiththeservicethat’srightfortheirtravelprograms.

AsNDCbecomesmoreestablished,airlinesareincreasinglyrestrictingsomeoftheirbestfarestodirectchannels.Thismayencouragetravelerstolookoutsidetheircompanies’travelprogramsinsearchofthesebetterdeals.WhattheyfailtorealizeisthecorporatefaresavailableintheirOBToftenincludevaluablebenefitslikenegotiatedperksorhiddencostefficienciesthatmakethemasmarterchoicefortheiremployer.Bookingdirectlymightseemlikeaquickwin,butbookingthroughatravelprogramsupportsasmoother,mostcost-effectivejourneyforboththetravelerandtheircompany.

(10)BCD,Research&IntelligenceBCD'%

Globalhotelrate