2026年国际商务英语一级考试练习题及参考答案【培优】

2026年国际商务英语一级考试练习题第一部分单选题(50题)1、Whichofthefollowingisacommonbarriertointernationaltrade?

A.Freetradeagreements.

B.Exportsubsidies.

C.Non-tariffbarrierslikeimportquotas.

D.Multilateraltradenegotiations.

【答案】：C2、Whichofthefollowingbestdescribes'marketsegmentation'?

A.Theprocessofdividingabroadconsumermarketintosub-groupsofconsumerswithcommonneeds.

B.Thestrategyofincreasingacompany'smarketshare.

C.Theanalysisofacompetitor'spricingstrategy.

D.Theprocessofdistributingproductstodifferentcountries.

【答案】：A3、Whatisthemaindifferencebetweena'hardsell'anda'softsell'approach?

A.Hardsellfocusesonbuildingrelationships,whilesoftsellfocusesonclosingthedealquickly.

B.Hardsellisaggressiveanddirect,whilesoftsellispersuasiveandrelationship-oriented.

C.Hardsellisusedforcheapproducts,whilesoftsellisusedforexpensiveproducts.

D.Hardsellinvolveswriting,whilesoftsellinvolvesspeaking.

【答案】：B4、Theprocessofadaptingmarketingstrategiesandproductfeaturestosuitthelocalcultureandpreferencesofaforeignmarketisknownas______.

A.Globalstandardization

B.Marketsegmentation

C.Localization

D.Marketpenetration

【答案】：C5、Whatisthemainpurposeofmarketsegmentationininternationalmarketing?

A.Toreduceproductioncosts

B.Todivideheterogeneousmarketsintohomogeneousgroups

C.Tostandardizeproductsglobally

D.Toeliminatecompetition

【答案】：B6、IninternationalbusinessEnglish,whatdoestheexpression'togotheextramile'mean?

A.Totravelforbusinessmeetings

B.Toexceedexpectationsandputinextraeffort

C.Totakeunnecessaryrisks

D.Toextendpaymentterms

【答案】：B7、UndertheWTO'sprincipleof'Most-Favored-Nation(MFN)Treatment',amembercountrymust______.

A.Givepreferentialtreatmenttogoodsfromleast-developedcountries

B.ImmediatelyextendanytradeadvantagegrantedtoonemembertoallotherWTOmembers

C.Treatdomesticandforeigngoodsequally

D.Limitimportstoprotectdomesticindustries

【答案】：B8、Whatdoesthebusinessterm'B2B'referto?

A.Back-to-Businessoperations

B.Business-to-Businesstransactions

C.Buy-to-Buildstrategies

D.Branch-to-Branchlogistics

【答案】：B9、Thepracticeofsellinggoodsabroadatapricelowerthaninthehomemarketiscalled().

A.Transferpricing

B.Dumping

C.Countertrade

D.Graymarketing

【答案】：B10、Ininternationalmarketing,adaptingaproducttomeetlocalpreferencesiscalled().

A.standardization

B.globalization

C.adaptation

D.centralization

【答案】：C11、WhatisthemainfunctionofaBillofLadinginshipping?

A.Itservesasareceipt,contractofcarriage,anddocumentoftitletothegoods.

B.Itcalculatesthecustomsdutiesfortheimport.

C.Itprovidesthebuyer'scredithistory.

D.Itliststhemarketingplanfortheshipment.

【答案】：A12、Whichofthefollowingisa'softskill'mostcrucialforsuccessfulinternationalbusinessnegotiations?

A.ProficiencyinExcelformulas

B.Cross-culturalcommunicationcompetence

C.KnowledgeofIncoterms

D.Abilitytodraftlegalcontracts

【答案】：B13、Inaformalbusinesspresentation,whichopeningismosteffective?

A.Okay,so...let'sgetstartedIguess

B.Goodmorningeveryone,thankyouforyourtimetoday.I'llbediscussing...

C.Heyfolks,thanksforcoming.TodayIwanttotalkabout...

D.Caneveryonehearme?Let'sbegin

【答案】：B14、Infinancialstatements,the'BalanceSheet'providesasnapshotofacompany'sfinancialpositionataspecificpointintime.Whichaccountingequationmustitsatisfy?

A.Revenue-Expenses=NetIncome

B.Assets=Liabilities+Owner'sEquity

C.CashFlow=Operating+Investing+Financing

D.CurrentAssets/CurrentLiabilities=CurrentRatio

【答案】：B15、WhichofthefollowingrepresentsthecorrectINCOTERMforasituationwherethesellerisresponsiblefordeliveringgoodsclearedforexportandpaysfortransportationtothenameddestination?

A.FCA(FreeCarrier)

B.CIP(CarriageandInsurancePaidto)

C.DDP(DeliveredDutyPaid)

D.EXW(ExWorks)

【答案】：B16、The(principleofcomparativeadvantage)suggeststhatacountryshouldspecializeinproducingandexportinggoods______.

A.forwhichithasanabsolutelowerproductioncost

B.forwhichithasthelowestopportunitycostcomparedtoothercountries

C.thatuseitsmostabundantnaturalresourcesonly

D.thatareinhighdemandglobally

【答案】：B17、Whatisa'forcemajeure'clauseinacontract?

A.Aclauseallowingcontractterminationwithoutpenalty

B.Aclausethatexcusespartiesfromobligationsduetounforeseeableeventsbeyondtheircontrol

C.Aclausespecifyingpaymentterms

D.Aclausedetailingwarrantyinformation

【答案】：B18、TheprimarypurposeofIncoterms®2020isto______.

A.setinternationalpricesforcommodities

B.provideasetofinternationalrulesfortheinterpretationoftradeterms

C.regulatecustomsdutiesworldwide

D.standardizeproductpackaging

【答案】：B19、Inthecontextofglobalbusiness,whatistheprimarypurposeofaSWOTanalysis?

A.Toanalyzeacompany'sfinancialratios

B.Toevaluateacompany'sinternalstrengthsandweaknessesandexternalopportunitiesandthreats

C.Toforecastcurrencyexchangerates

D.Toassesssupplychainrisksonly

【答案】：B20、WhichIncotermruleindicatesthatthesellerdeliverswhenthegoodsareplacedatthedisposalofthebuyeronthearrivingmeansoftransportreadyforunloadingatthenamedplaceofdestination?

A.CIF

B.DAP

C.EXW

D.FCA

【答案】：B21、Inaformalbusinessemail,whichsalutationismostsuitablewhenaddressingapotentialclientwhosenameandgenderareunknown?

A.DearSir/Madam

B.Heythere

C.ToWhomItMayConcern

D.DearFriend

【答案】：A22、Inbusinessnegotiation,whatdoesBATNAstandfor?

A.BestAlternativetoaNegotiatedAgreement

B.BasicAgreementforTradeNegotiationsandApprovals

C.BilateralAgreementonTradeNegotiationTerms

D.BusinessActionforTradeNegotiationAgreement

【答案】：A23、AcompanybasedinCountryAwantstoenterthemarketinCountryBbutfearshighpoliticalrisk.Whichentrymodemightbepreferredtominimizethisrisk?

A.WhollyOwnedSubsidiary

B.JointVenture

C.LicensingorFranchising

D.DirectInvestment

【答案】：C24、Underadocumentarycollection,thefinancialinstrumentusedtodemandpaymentisthe().

A.commercialinvoice

B.billoflading

C.draft(billofexchange)

D.insurancecertificate

【答案】：C25、WhatisthemainfunctionofaBillofLadinginshipping?

A.Itservesasareceipt,contractofcarriage,anddocumentoftitletothegoods.

B.Itcalculatesthecustomsdutiesfortheimport.

C.Itprovidesthebuyer'scredithistory.

D.Itliststhemarketingplanfortheshipment.

【答案】：A26、A______isabusinessarrangementwhereoneparty(thefranchisor)grantsanotherparty(thefranchisee)therighttouseitstrademarkandbusinessmodel.

A.JointVenture

B.StrategicAlliance

C.Franchise

D.WhollyOwnedSubsidiary

【答案】：C27、Whichofthefollowingisakeydisadvantageofusingdistributorsininternationalmarkets?

A.Higherinitialinvestmentrequired

B.Lesscontrolovermarketingandcustomerrelationships

C.Greaterdifficultyinachievingeconomiesofscale

D.Increaseddirectresponsibilityforregulatorycompliance

【答案】：B28、Whatistheprimaryfunctionofabillofladingininternationalshipping?

A.Itservesasareceipt,acontractofcarriage,andadocumentoftitle.

B.Itprovidesproofofinsurancecoveragefortheshipment.

C.Itdetailsthecommercialvalueofthegoodsforcustoms.

D.Itliststhequantityandtypeofpackagingmaterialsused.

【答案】：A29、Whatdoestheterm'ForceMajeure'refertoinaninternationalcontract?

A.Aclauseexcusingperformanceduetounforeseeableeventsbeyondcontrol,likenaturaldisasters.

B.Arequirementforadditionalinsurancecoverage.

C.Apenaltyforlatedeliveryofgoods.

D.Abonusforexceedingsalestargets.

【答案】：A30、Whatisthemainpurposeofthe'UNConventiononContractsfortheInternationalSaleofGoods'(CISG)?

A.Tosetglobaltariffsongoods

B.Toprovideauniformframeworkforinternationalsalescontracts

C.Toregulateinternationalshippinglanes

D.Toenforceintellectualpropertyrights

【答案】：B31、Inabusinessmeeting,whenyouwanttopolitelydisagreewithacolleague'sproposal,whichphraseismostappropriate?

A.Icompletelydisagreewithyouridea.

B.That'sawrongapproach.

C.Iseeyourpoint,buthaveweconsideredalternativesolutions?

D.Yourproposalwon'tworkatall.

【答案】：C32、Whencreatingapresentation,whichofthefollowingisakeyprincipleforslidedesign?

A.Includeasmuchtextaspossiblesotheaudiencedoesn'tmissanything.

B.Useadifferentfontandcolorforeverybulletpoint.

C.Keepthelayoutsimpleandunclutteredwithhighcontrast.

D.Readtheslidesverbatimtotheaudience.

【答案】：C33、Theterm(FOB)standsfor______.

A.FreeonBoard

B.FreightonBoard

C.FreeofCharge

D.FreightofBill

【答案】：A34、A(standbyLetterofCredit)isprimarilyusedto______.

A.financetheshipmentofgoods

B.guaranteeperformanceorpaymentobligations,servingasabackuppaymentmechanism

C.replaceabillofladingasatitledocument

D.provideinsurancecoverageforgoodsintransit

【答案】：B35、Whichofthefollowingrepresentsthemostformalregisterforabusinessmeeting?

A.Okayguys,let'sgetthisshowontheroad.

B.Goodmorning,everyone.Shallweproceedwiththeagenda?

C.Yo,what'stheplanfortoday?

D.Right,let'scrackonwithit.

【答案】：B36、UndertheUCP600,bankshaveamaximumof()bankingdaysfollowingthedayofpresentationtoexaminedocuments.

A.3

B.5

C.7

D.10

【答案】：B37、Ininternationalbusinessemails,whatisthemostappropriatewaytoaddressarecipientwhosenameyoudonotknow?

A.DearSir/Madam

B.ToWhomItMayConcern

C.Hello

D.DearFriend

【答案】：A38、WhatistheprimarypurposeofanIncotermlikeFOB(FreeOnBoard)inaninternationalsalescontract?

A.Todeterminethepaymentcurrencyforthetransaction.

B.Tospecifythepointatwhichtheriskoflosstransfersfromsellertobuyer.

C.Todefinetheinsurancecoveragerequiredfortheshipment.

D.Tooutlinethemarketingstrategyfortheproductinthebuyer'scountry.

【答案】：B39、WhichofthefollowingisNOTatypicalcomponentofacommercialinvoiceininternationaltrade?

A.Incoterms®2020rule

B.Descriptionofgoodsandquantities

C.Countryoforigin

D.BillofLadingnumber

【答案】：D40、Ininternationaltrade,whichpaymentmethodoffersthehighestlevelofsecurityforanexporter?

A.OpenAccount

B.DocumentaryCollection

C.LetterofCredit

D.Consignment

【答案】：C41、Ininternationalmarketing,whatdoes'standardization'ofaproductreferto?

A.Adaptingtheproducttolocalmarkets

B.Sellingthesameproductworldwidewithoutchanges

C.EnsuringproductqualitymeetsISOstandards

D.Standardizingpricingacrossallmarkets

【答案】：B42、WhenconductingaPESTLEanalysis(forinternationalbusinessenvironment),whatdoesthe'E'intheacronymtypicallyrepresent?

A.Economic

B.Environmental

C.Educational

D.Exchangerate

【答案】：B43、Whichofthefollowingbestdescribes'dumping'ininternationaltrade?

A.Exportinggoodsatpricesbelowtheirnormalvalue

B.Disposingofdefectiveproductsoverseas

C.Sellinggoodsthroughunauthorizedchannels

D.Importingrestrictedcommodities

【答案】：A44、Ininternationalbusiness,'tariffs'primarilyreferto:

A.Taxesimposedonimportedgoods.

B.Subsidiesprovidedtodomesticexporters.

C.Regulationsonproductsafetystandards.

D.Voluntaryexportrestraintsbetweencountries.

【答案】：A45、Ininternationalbusinesscorrespondence,whichsalutationisconsideredthemostformalandappropriatewhenwritingtoarecipientwhosena