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GlobalC-suiteSeries
2026CEOStudy
RewiringtheC-suite
Thefasttrackto2030
IBMInstituteforBusinessValue
Contents
Foreword3
Introduction4
Play#1
RethinktheC-suiteforspeedandclarity14
Play#2
CreateanAI-agentflywheel20
Play#3
CustomizeyourAImix,notjustyourAImodels26
Play#4
Orchestrateintelligence—humanandartificial32
Play#5
Expectunpredictablefutures38
2
3
Orchestrate
intelligence
Expectunpredictable
futures
Customize
yourAImix
CreateanAI-
agentflywheel
ForewordIntroductionRethink
theC-suite
Foreword
Leadingat
thespeedofAI
GaryCohn
ViceChairman,IBM
Artificialintelligenceisnotanothercycleofchange.Itisastructuralshiftinhoworganizationsthink,decide,andcompete.
Everyerahasunderestimatedtheleaderswhomovedearly.From
industrializationtodigitization,thewinnerswerenotthosewhowaitedforcertainty,butthosewhorecognizedinflectionpointsandactedwithintent.
AIissuchamoment—onethatrewardsdecisivenessandpenalizeshesitation.
TheCEO’srolehasalwaysbeentoleadthroughdisruption.WhatAIchangesisthevelocityandconsequenceofleadership.EnterprisesthatsucceedwilloperateAI-first—notasalayeroftechnology,butasanewoperatingmodel.
Decisioncycleswillcompress.Boundariesbetweenfunctionswilldissolve.
Advantagewillaccruetothosewhocanlearn,adapt,andexecutefasterthantheircompetitors.
AI’sfirstdividendisproductivity—freeingtime,talent,andcapitalonceconsumedbyfriction.Butproductivityalonedoesnotcreateadvantage.
Therealdifferentiatorishowleadersredeploythatcapacity.GrowthwillfavorCEOswhoreinvestaggressively,reimaginerolesandworkflows,andchannelAI-driveninsighttowardnewproducts,newmarkets,andnew
sourcesofvalue.
Thisiswhereleadershipbecomescatalytic.CEOsarenolongerjuststewardsofperformance;theyarearchitectsofintelligence.AsAIexpandswhat
organizationscanseeandknow,leadersmustdecidewhatmatters,aligntheenterprisearoundit,andmovewithspeedandcoherence.Strategybecomescontinuous.Executionbecomesinseparablefrominsight.
Thisisnotreinventionforitsownsake.Itisevolutionwithpurpose.AIdoes
notreplacesoundleadership—itraisesthestandard.Theshiftisfrom
managingactivitytoengineeringoutcomes;fromprotectinglegacyadvantagetobuildingthenextone.OrganizationsthatembracethismindsetearlywillnotjustadoptAI—theywillcompounditsimpactovertime.
Historyrewardsleaderswhorecognizewhentheenvironmenthaschangedandrespondwithfocus,discipline,andintent.AIisnotadistantpromise.
Itishere,itismovingfast,anditisredefiningwhateffectiveleadershiplookslike.Thefuturewillbelongtothosepreparedtoleadatitsspeed.
4
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
Introduction
AIisreshapingtheC-suite
Today,69%ofCEOssayAIisalreadychangingthe
aspectsoftheirbusinesstheyconsidercore.By2030,CEOagendaswillreflectthesenewpriorities,witha
sharperfocusonspeed,intelligence,andreinvention.
AIagentsmightleadmorningstand-ups,reportingonovernightmarketshiftsandsuggestingstrategicpivots.Afternoonsmayincludeinnovationlabsas
routineasbudgetreviewsoncewere.TheC-suitecouldfocuslesson
AI-poweredproductivitygainsandmoreonbusinessmodeltransformation,ledbyexecutiveswhooperateasaunitedfront,notinsiloedfunctions.
That’swhy2026istheyearCEOsmustrewiretheC-suite—redesigning
howdecisionsaremade,howauthorityisdistributed,andhowAIreshapesinfluence—whilepreservingthedecisivenessandclarityenterprisesneedtomovefast.Gettingtheretakesproactiveleadership.CEOswillneedtoworkwiththeirC-suiteleaderstobuildexecutionmechanisms,incentives,and
operatingmodelsallfocusedondrivingtheseoutcomes.
That’stheclearmessageofnewproprietarydatagatheredbytheIBM
InstituteforBusinessValue(IBMIBV).OurresearchshowsthatCEOswhohavethegreatestsuccesswithAIareactivelyrethinkingcross-functionalcollaborationandembeddingAIacrossend-to-endworkflows.They’re
buildingorganizationsdesignedtothriveinuncertainty,whereproductivedebatesharpensstrategyandsmartrisk-takingisrewarded.
“TryingtotakeAItoolsandsqueezethem
intotheexistingorganizationisextremely
likelytobethewrongapproach.”
JacekOlczak
GroupCEO,PhilipMorrisInternational(PMI),Switzerland
5
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
The2026CEOStudy’sdata,gatheredinpartnershipwithOxfordEconomics,
buildsonourstudy,Theenterprisein2030,whichidentifiesfivepredictionsforthefutureoftheorganization(see“AplaybookforAI-firstsuccess”onpage7).1Thisstudy’sanalysis,informedbyour2030predictions,revealsfiveplaysthatCEOsmustmaketoleadinanAI-firstlandscape(see“Researchmethodology”
onpage44).
1RethinktheC-suiteforspeedandclarity.
2CreateanAI-agentflywheel.
3CustomizeyourAImix,notjustyourAImodels.
4Orchestrateintelligence—humanandartificial.
5Expectunpredictablefutures.
“Ourfoundation—creativity,authenticity,emotionalconnection—doesnotchange.AI’sroleistostrengthenandenablehowwe
deliveronthatfoundation:helpingteamsgenerateideas,refinethem,andbringthemtolifemoreeffectively.”
PatriceLouvet
PresidentandCEO,RalphLaurenCorporation,US
6
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
ThefollowingsectionsoutlinehoweachofthesemovesenablesCEOsto
executemoresuccessfullyonstrategy,delivermoreconsistentlyonbusinesscases,andscaleAIenterprisewide(seeFigure1).Acrosstheboard,mindsetmattersasmuchastechnology,ifnotmore.Theresultisbetter,faster
outcomestoday—andaframeworkforsuccesstomorrow.
FIGURE1
AI-firstplaysdeliverrealreturns
AI-firstCEOs,whoagreewiththefivestatementsbelow,haveseen17%higherrevenuegrowth
TheCEOplays
Rethink
theC-suite
1
2
Createan
AI-agentflywheel
3
CustomizeyourAImix
4
Orchestrateintelligence
5
Expect
unpredictablefutures
Themindset
Wemustrethinkcross-functional
collaborationinourorganization
toaccelerateourpaceofbusiness.
WeareactivelyembeddingAI
acrossmultipleworkflowstooptimize
+17%
Revenuegrowth
comparedtoallotherorganizationsforthepastthreeyears
end-to-endefficiencyandeffectiveness.
WeprioritizeAIusecasesmorearoundlong-termdifferentiationthanshort-termROI.
SucceedingwithAIdependsmoreonpeople’sadoptionthanthetechnologyitself.
Wehaveateaminplace
todayassessingtheimpactofquantumonourindustry.
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
AplaybookforAI-firstsuccess
InTheenterprisein2030,IBMIBVanalysisunveiledfivepredictionsthatwilldefinethebusinesslandscapeofthefuture.2Our2026CEOStudyidentifiestheplaysCEOsmustmakenowtoturnthosepredictionsintopayoffsbytheendofthedecade.
Theprediction
Whattoexpectin2030
Theplay
Thepayoff
Sourcesofdifferentiation
WhatCEOscandotoday
1
Competitivepressurewillmakebigbets
non-negotiable.
Rethinkthe
C-suiteforspeedandclarity.
CEOswhoareremakingthe
C-suitewithanAI-firstmindset
havescaled10%moreAIinitiativesenterprisewide.
2
Today’sproductivity
gainswillfundtomorrow’stransformation.
Createan
AI-agentflywheel.
Themostfuture-focused
CEOshavescaled23%moreAIinitiativesenterprisewide.
3
ThebestAIwill
beone-of-a-kind.Yourkind.
CustomizeyourAImix,notjustyourAImodels.
CEOswhosystematically
incorporateproprietarydataandIPintocustomAImodelsandagentsexpect13%moreoftheir2030
revenuetocomefromproductsandservicesnotofferedtoday.
4
AIwon’tdoallyourthinkingforyou.
Orchestrate
intelligence—
humanandartificial.
CEOswhoactivelyredesignhow
teamsworktogetheraremorethantwiceaslikelytohavedeliveredontheirbusinessobjectives.
5
Quantumwillcause
thenextseismicshift.
Expect
unpredictablefutures.
82%ofAI-firstCEOsarealreadyactivelyengagingpartnersinoneormorequantumecosystems
toaccesscomplementarystrengths,reducerisk,
andacceleratelearning.
7
8
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
The2026CEOoutlook
TopCEOpriorities
What’smostimportant
1Productivityorprofitability
Cybersecurity
anddataprivacy
Talentrecruitingandretention
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
AIandtechnologymodernization
Customerexperience
Productand
serviceinnovation
Forecastaccuracy
Speedofexecution
Environmentalsustainability
Business
modelinnovation
Scalabilityof
servicedelivery
Supplychainperformance
Diversity
andinclusion
Talentrecruitingandretention
Marketingand
saleseffectiveness
Cybersecurity
anddataprivacy
Market
sharegrowth
Ecosystems
andpartnerships
orprofitability
3
4
5
6
7
Productand
serviceinnovation
Customerexperience
AIandtechnologymodernization
8
9
10
11
12
13
14
15
Environmentalsustainability
Ecosystems
andpartnerships
Supplychainperformance
Scalabilityof
servicedelivery
Marketingand
saleseffectiveness
Diversity
andinclusion
Market
sharegrowth
Business
modelinnovation
202420252026
1Product
service
2
AI
modernization
3
Cybersecurity
anddataprivacy
4
Productivity
orprofitability
5
Forecast
accuracy
6
Customerexperience
7
Market
sharegrowth
8
Talentrecruitingandretention
9
Marketingand
saleseffectiveness
10
Scalabilityof
servicedelivery
11
Environmental
sustainability
12
Supplychain
performance
13
Business
modelinnovation
14
Diversity
andinclusion
15
Ecosystems
andpartnerships
Note:Speedofexecutionwasaddedasanoptionin2026toassesstheimpactofAI-drivenacceleration.
9
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
The2026CEOoutlook
TopCEOchallenges
What’smostdifficult
1Productivityorprofitability
202420252026
Business
1
modelinnovation
1
2
Productivity
EQ\*jc3\*hps24\o\al(\s\up1(n),o)
i
EQ\*jc3\*hps24\o\al(\s\up12(e),e)
ision
orprofitability
2
Scalabilityof
3
4
5
6
7
8
servicedelivery
3
Marketingand
saleseffectiveness
4
Environmentalsustainability
5
6
accuracy
7
Cybersecurity
anddataprivacy
8
9
Talentrecruitingandretention
9
Supplychainperformance
10
11
12
13
14
15
10
Market
sharegrowth
11
AIandtechnologymodernization
12
Productand
serviceinnovation
13
Ecosystemsandpartnerships
14
Customerexperience
15
Supplychainperformance
Talentrecruitingandretention
Business
modelinnovation
Scalabilityof
servicedelivery
Marketingand
saleseffectiveness
Environmentalsustainability
Productivity
orprofitability
Forecastaccuracy
Productand
serviceinnovation
Diversity
andinclusion
Cybersecurity
anddataprivacy
Ecosystems
andpartnerships
AIandtechnologymodernization
Customerexperience
Market
sharegrowth
Talentrecruitingandretention
2
3Speedofexecution
4
5
6
7
8
9
10
11
12
13
14
15
16
Supplychainperformance
Business
modelinnovation
Scalabilityof
servicedelivery
Forecastaccuracy
Environmentalsustainability
AIandtechnologymodernization
Marketingand
saleseffectiveness
Cybersecurity
anddataprivacy
Diversity
andinclusion
Productand
serviceinnovation
Customerexperience
Market
sharegrowth
Ecosystems
andpartnerships
Note:Speedofexecutionwasaddedasanoptionin2026toassesstheimpactofAI-drivenacceleration.
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
The2026CEOoutlook
CEOprioritiesand
10
challengesbyindustry
CEOsacrossindustriesarelargelyalignedonwhat’smostimportantbuthavedivergingviewsonwhat’smostdifficult.
Consumer
Retailandconsumerproducts
ConsumerCEOsoperateinfragmentedmarketswhereconsumersincreasinglyrely
onAItoguidechoicesanddecisioncyclesarecompressed,whilelogisticsandsupplychainsremainvolatile.Thisisforcingcompaniestosensedemand,simulateoutcomes,andactinnear-real-time.Tocompeteatmarketspeed,CEOsmustincreasedecision
authorityamongcommercial,marketing,pricing,andsupplychainleaders.Inanenvironmentshapedbyagent-mediateddecisions,organizationalfrictionrisksmakingtheenterpriseinvisibleattheexactmomentbuyingdecisionsaremade.
Topchallenges
1.Customerexperience
2.Productandserviceinnovation
3.Forecastaccuracy
1.Productivityorprofitability
2.Supplychainperformance
3.Scalabilityofservicedelivery
Toppriorities
Banking
Retail,commercial,andwholesalebanking,andfinancialmarkets
Bankingfacesadigitaltrustparadox:AIanddataarenowindispensablecompetitive
enablers,evenastheymagnifyregulatory,cyber,andreputationalrisk.Cybersecurity
anddataprivacyconsistentlyrankasatopconcernasCEOsworktotransformtheir
organizations.Advantagewilldependonprecisionexecution—howwellleaderstranslateinsightintosecureanddifferentiatedexperiences,pricing,andservicesatscale.
Toppriorities
1.Productivityorprofitability
2.AIandtechnologymodernization
3.Customerexperience
Topchallenges
1.Productivityorprofitability
2.Businessmodelinnovation
3.Cybersecurityanddataprivacy
11
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
The2026CEOoutlook
Insurance
Insuranceisalong-termbusinesswherecustomerretentioniskey.Thatmakesrisk
partnershipcritical—understandingwhatcustomersworryaboutmostandmatchingthatrisktotherightcoverageorservice.Futuredifferentiationwilldependonstrikingtherightbalancebetweentailoringproductsandexperiencesandmakingcoreoperationsmore
efficientandsecure.Human-led,AI-enabledunderwritingandoperationswillalsobeessentialtoimproveproductivityandprofitability.
Toppriorities
1.Productivityorprofitability
2.Customerexperience
3.AIandtechnologymodernization
Energyandresources
Topchallenges
1.Businessmodelinnovation
2.Forecastaccuracy
3.Cybersecurityanddataprivacy
Energyandutilities,chemicals,petroleum,andmining
EnergyandresourcesCEOsarebalancingsustainabilityambitions,rigorousregulations,andcapital-intensiveoperationsonthepathtogrowth.Whileenvironmentalperformanceisarisingpriority,legacyriskmodels,longplanningcycles,andgovernancestructures
limitagilityanddiscourageexperimentation.Asvolatilityincreasesacrossmarketsand
regulation,sustainedimprovementdependsonexecution,specificallytheabilitytomakedynamictradeoffsinrealtimeusingshareddataandAI-supportedplanning.
Toppriorities
1.Productivityorprofitability
2.Environmentalsustainability
3.AIandtechnologymodernization
Government
Federalandstate/provincial
Topchallenges
1.Talentrecruitingandretention
2.Productivityorprofitability
3.Environmentalsustainability
Government’sbiggestchallengeistheabilitytoexecuteatscaleamidstconstant
disruption.Leadersbroadlyagreeonpriorities,butworkforceshortages,aging
systems,fragmentedauthority,andlimiteddatareadinesscontinuetoslowprogress.Realtransformationwilldependonexpandinginstitutionalcapacitythroughdigital
platformsandAI.Donewell,thisisnotonlyaboutefficiency.It’saboutimprovingdecision-making;strengtheningresilience;anddeliveringtrusted,mission-criticaloutcomesatspeedandscale.
Toppriorities
1.Constituentexperience
2.AIandtechnologymodernization
3.Cybersecurityanddataprivacy
Topchallenges
1.Talentrecruitingandretention
2.Cybersecurityanddataprivacy
3.AIandtechnologymodernization
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
The2026CEOoutlook
Healthcare
Payer,provider,andlifesciences
HealthcareCEOsareoperatingintightlyregulated,fragmentedsystemswheredemandforcarecontinuestooutpaceavailablestaff.Leadersarecommittedtoimprovingoutcomes
andmodernizingcare,butprogressstallswhendataisfragmented,decisionsaresiloed,andworkforceshortageslimitscale.Long-termperformancewilldependonbringing
clinicalandadministrativedatatogethersoleaderscanmakeearlier,betterdecisionsaboututilization,outcomes,andstaffing,andexpandwhatworksacrossthesystem.
Toppriorities
1.Productivityorprofitability
2.Customerexperience
3.Scalabilityofservicedelivery
Topchallenges
1.Talentrecruitingandretention
2.Productivityorprofitability
3.Scalabilityofservicedelivery
Telecommunications
TelecommunicationsCEOsoperateinconcentrated,capital-heavymarketswhere
networkinvestmentshaveoutpacedrevenueandscalealonenolongerconvertsinto
margin.Consumerchurnandrisingenterpriseclientexpectationsmakeexperiencea
toppriority.Cybersecurityalsositshighontheagendagiventelecom’sroleascritical
infrastructure.WithAIandtechnologymodernizationrankedasatoppriorityanda
topchallenge,successdependsonuntanglingoperationalsilos,advancingautonomousnetworkoperations,andshiftingbeyondconnectivitytocaptureenterpriseand
wholesalegrowth.
Toppriorities
1.Productivityorprofitability
2.Customerexperience
3.AIandtechnologymodernization
Topchallenges
1.Productivityorprofitability
2.Cybersecurityanddataprivacy
3.AIandtechnologymodernization
Manufacturing
Manufacturing,industrialproducts,autoOEMsandsuppliers,aerospaceanddefense,andelectronics
ManufacturingCEOsarepushingforinnovationanddigitalmodernizationinassetheavyenvironmentsshapedbyagingsystemsandoperationalcomplexity.Longglobalsupplychains,complexplantnetworks,andgrowingsoftwaredependenceslowdecisions,
raisecosts,andweakenresilience.Futurecompetitivenesswilldependondigitally
connectingphysicaloperationstoimproveproductionplanning,quality,andend-to-endlogisticscoordinationatscale.
Toppriorities
1.Productivityorprofitability
2.AIandtechnologymodernization
3.Productandserviceinnovation
Topchallenges
1.Speedofexecution
2.Supplychainperformance
3.Productivityorprofitability
12
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
The2026CEOoutlook
CEOexpectationsforAI
TherealityofenterpriseAIlagsCEOexpectations
PercentagesshowthatCEOswereoverlyoptimisticaboutthepaceofAIadoptionin2024,
whennearlyhalfexpectedadvancedAI(definedasgenerativeAI)toprimarilydrivegrowth
by2026.In2026,only10%sayadvancedAI(definedasagenticAI)isprimarilydrivinggrowth.
PrimaryobjectiveofAIinvestments
Notinvesting
2024prediction2025prediction2026result
for2026for2026
0%0%7%
13%
33%53%
38%
Pilotingand
experimenting
Efficiency
andsavings
30%
51%
Growthandexpansion
15%10%
49%。。
Still,CEOsanticipaterapidprogress
PercentagesshowthatCEOsareevenmoreoptimisticabouttheresultsagenticAI
willdeliverin2030,withnearlythree-quartersexpectingitwillprimarilydrivegrowth.
Primaryobjective2025prediction2026prediction
ofAIinvestmentsfor2030for2030
0%1%
Notinvesting·
Pilotingand
experimenting
Efficiency
andsavings
7%
0%
21%
45%
Growthandexpansion
72%
55%
13
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
Theprediction:Competitivepressurewillmakebigbetsnon-negotiable.
Play#1
RethinktheC-suite
forspeedandclarity.
Thepayoff:CEOswhoareremakingthe
C-suitewithanAI-firstmindsethavescaled10%moreAIinitiativesenterprisewide.
14
Foreword
Introduction
Rethink
theC-suite
CreateanAI-
agentflywheel
Customize
yourAImix
Orchestrate
intelligence
Expectunpredictablefutures
AI-firsttransformationstartsatthetop.CEOsknow
whattodo.ConsistencyiswhatsetsthebestCEOsapart.
TheCEOswhoarerewiringtheC-suitesharekeycharacteristics.They’vecreatedenvironmentswhereworkflowsorganicallyacrossfunctionsbyidentifyinganddirectingworkflowsthatneedtobetransformed.They
areactivelyrethinkingwhoshouldhaveauthorityoverwhatareaofthebusiness—thengivingthoseleaders,especiallytheirCOOsandbusinesslineleaders,thepowertochangehowworkisdone.
They’realsoprioritizingAI-firstoperationsbyappointingaChiefAIOfficer(CAIO)withrealauthoritytoorchestratetransformationenterprisewide.
Andthey’recreatingnewrolesateveryleveltotakeadvantageofAI.Theseleadershavealreadyscaled10%moreAIinitiativesenterprisewidethanallotherorganizations—andthey’requicklybuildingthefoundationneededtoextendtheirlead.
“Ifwekeepoptimizingforyesterday,weloseour
abilitytoexecutetomorrow.Thechallengeisto
preservecontinuitywhereitisnecessary,while
simultaneouslycreatingspacetoadoptnewwaysofworkingmorequickly.”
JanPolkerman
CEO,DutchTaxandCustomsAuthorityIT,Netherlands
15
16
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
Thischallengeismoreevolutionthanrevolution.Thefundamentalsof
leadershiphaven’tchanged.TheCEOstillsetsstrategy,drivesfocus,and
makesthefinalcall.ButthepaceandstakesofthatevolutionarepromptingCEOstointentionallyredesigntheorganization,withthegoalofincreasingspeed,responsiveness,andcollaboration.
WhenAI-firstoperationsarethetarget,thelinesbetweenbusinessunitsblur.
Asstrategicobjectivesbecomeincreasinglyinterdependent,C-suiterolesare
evolving.Infact,theCEOswesurveyedsaytheyexpecttheinfluenceofevery
memberoftheC-suitetoincreasebetweentodayand2030.InfunctionssuchasmarketingandHRwhereAItransformationstartedfirstandhasimpactedmanyteamsandtoolsalready,theexpectedincreaseislowerthanothertech-centricareas,whereAIintegrationmaystillberampingup.
Inthiscontext,theroleoftheCAIOhasbecomecritical.In2026,76%of
organizationshavesomeoneinthisposition,upfromjust26%in2025.3
And100%oftheseCEOsexpecttheinfluenceofCAIOstoincreaseby2030.
Whentheyhaverealauthority,CAIOscanenablecalculatedrisk-takingacross
theorganization.Theseleaderstypicallyhaveastrongbackgroundinbothdataandbusinessstrategy,accordingtoour2025CAIOStudy,whichmeanstheycanbethevoicethatsetsclearAItransformationtargetsandprovidesguidelines
thatletteamsacceleratewithoutspinningoutofcontrol.4
TheChiefHumanResourceOfficer(CHRO)rolewillalsobecomemore
important,with59%ofCEOssayingtheCHRO’sinfluencewillincreaseoverthenextfewyears.Thisreflectsthat,inanAI-firstenterprise,peoplemustbemanagedinamoreintegratedway.InsteadoflimitingpeoplemanagementtotherealmofHR,itbecomespartofvirtuallyeverytechnological,operational,andfinancialinitiative.
AsAIcontinuestoplayalargerroleinmanagingemployees,breakingdown
thewallsbetweenITandHRwillbecomemissioncritical.Already,77%ofCEOssaytalentandtechnologyleadershiprolesareconverging.Acrosstheboard,
CEOsexpecttheirC-suiteleaderstoreinventthemselvesascross-enterpriseorchestratorsratherthanfunctionalspecialists.
“Dynamicstrategyplanning,continual
communication,andbeinghonestaboutwhythisishappeningareextremelyimportant.”
CarstenEgeriis
CEO,DanskeBank,Denmark
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
yourAImix
CreateanAI-
agentflywheel
Expectunpredictable
futures
“AIneedstobeembeddedintohowweoperate.Thatmeansintegratingitintoworkflowsacrossdesign,merchandising,marketing,stores,andoperations—notasaseparateinitiative,butaspartofhowthe
businessruns.”
PatriceLouvet
PresidentandCEO,RalphLaurenCorporation,US
17
18
Foreword
Introduction
Rethink
theC-suite
Orchestrate
intelligence
Customize
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