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CREATING
PEOPLE
ADVANTAGE2026Four
Power
MovesfortheCHROMarch2026By
Philipp
Kolo,
Jens
Baier,
Frank
Breitling,
Fang
Ruan,SuketuShah,
Peck
Kem
Low,AnthonyAriganello,Aida
Troncoso,
Lucas
van
Wees,Amy
Dufrane,
Ulrik
S.
Brix,and
Kai
Helfritz19Appendix1:
Regional
Variations21Appendix2:
HowCompany
SizeShapes
HR
Priorities22Appendix3:
Methodology24Appendix4:
Definitionsof
the
28
People
ManagementTopics26About
the
Authors27Acknowledgments28Supporting
Organizations30For
Further
Reading03ExecutiveSummary04Introduction05
Today,s
HR
Priorities09HR,s
RoleinCreating
BusinessValue12Leadingthe
Digital
and
AITransformation15Building
Workforce
and
LeadershipCapabilities17Four
Power
Movesforthe
CHROof
the
Future18ConclusionContentsInanincreasinglyfast-changingandcomplex
businessenvironment,CHROscan
makeor
break
businessperformance.The
bestCHROs
haveearnedaseatatthetableamong
leadershipteams,deployingdigitalandAIto
deliver
HRservicesefficientlyandeffectively)
buildingpeoplecapabilitiestodrivestrategic
priorities—including
enterprise-wideAItransformation—lookingaheadto
meet
rapidlyevolvingskillandworkforce
needs,and
ultimatelydriving
businessvalue.
But
many
HRteamsstillstruggleto
performatthat
level.Overthe
pasttwodecades,
BCG’sCreating
PeopleAdvantage
reports,in
partnershipwiththeWorld
Federation
ofPeople
ManagementAssociations(WFPMA),
haveprovidedcriticalguidancein
helpingCHROs
positionthemselvesinthefirstgroup.Thisyear’sanalysis—which
drewon
responsesfrom
morethan7,000
HRand
business
leaders—looksat28
people
managementtopicsandidentifiesthe
biggest
priorities.Keyfindings:•Stronger
HRcapabilitiesleadtogreaterbusinessvalue.Companiesthat
have
highercapabilitiesinareaslikeemployeeengagementandwell-being,
recruitingandonboarding,andsustainabilitycan
bettersupportbusinessobjectives,
by
helping
leadersshapeanddevelop
theworkforce
morestrategically.•However,
HRfunctionsarestrongerintraditional
areas.
Incontrast,companies
remainstronginsubjects
likecomplianceandemployee
relations,and
recruiting
andonboardingcontinueto
benefitfromautomationanddata-driven
processes.Theseareimportant,
but
theyarefoundationalandwon’tdrive
outstandingbusiness
performance.•CHROsaren’tyetcapitalizingondigital.
Digitalsolutions
madethe
biggest
jumpintermsof
futureimportanceamong
respondents—improving
13
ranksto
12th—butitshould
likely
be
rankedeven
higher.Current
capabilitiesinthisareaareamong
the
lowest
overall,underscoringthe
needforCHROsto
act.•Smallandmedium-sizedenterprises(SMEs)needto
catchupintheiradoptionof
digital.
Largecompanies
are
more
likelyto
prioritizetopics
likeGenAI,
peopleanalyticsandstrategicinsights,whereasSMEsstillrank
these
nearthe
bottomintermsof
futureimportance.The
results
pointtofour
movesforCHROs.•Deliverbusinessvaluethrough
HR.CHROsshould
notonlyimprovethe
performanceof
the
HRfunction
butexpandtheirfocusto
moredirectlyconnect
people
effortswiththestrategic
business
priorities.
Everything
theCHROdoesshould
beviewedthroughthis
lens—
doesthisservea
business
outcome?•Lead
the
digital
and
AI
transformation.CHROsneedtoembracethedualimperativeofmodernizingHRwithdigitalandAIto
bettersupport
business
units,
whilealso
leadingthe
broaderAItransformationof
the
entireenterprise,which
has
massiveworkforceandtalentimplications.•Build
workforce
and
leadership
capabilities.
In
achanging
businessenvironment,CHROs
mustdeveloppeoplecapabilitiesatall
levelsto
helpthe
company
win
inthe
market.Success
requiresdevelopingaskills-based
strategy,explicitly
linkedto
businessoutcomes,andrethinkingskillsand
roles.•Anchorthechange.
Finally,CHROs
needtoensurethatchangestake
root.That
requiressettingcleargovernanceandoperating
rhythms,embedding
newbehaviorsinto
performance
managementschemes,and
creatingacultureofaccountability.The
reportincludescasestudiesof
companies
puttingtheseideasintoaction.Theyillustratethatwiththe
right
approach,CHROsandtheirteamscan
evolvefrom
asupportfunctiontoadriverof
outsized
businessvalue.ExecutiveSummaryBOSTON
CONSULTING
GROUP
+
WFPMA
FOUR
POWER
MOVES
FORTHECHRO3Thisyear’ssurveydrew
responsesfrom
morethan7,000HRand
business
leaders,spanning115countriesandadministrative
regions)withdatafrom25differentindustries.•We
ranked
28
people
managementtopics
bytheirfuture
importanceandcompanies’currentcapabilities,toidentifythe
most
urgentareasfor
action.•Weconductedthreedeepdiveson
HR
priorities:
leading
thedigitalandAItransformation,
buildingworkforceand
leadershipcapabilities,andcreatingoutsized
businessvalue.•Basedonthat
analysis,
we
developed
practicalrecommendationsto
help
HR
leaderstranslatetheseinsightsintoimprovedorganizational
performance.Acentralthreadthroughour
reportisthe
needfor
HRleaderstogrowintermsofboth
business
anddigitalacumen.They
needtocomplementtheirdeepfunctional
expertiseto
meetthecurrent
peoplechallengesandbettercreate
businessvalue.The
results
makeoneconclusionclear:
HRis
no
longeran
enablingfunction
butadriverof
transformationandvalue
creation.
LeadingCHROsare
partneringdirectlywithCEOs
tosteerenterprisestrategyandsupport
business
leadersinexecutiontocreateoutsized
returns.
Every
HRteamshouldseektoearnandfulfillthis
rolewith
their
CEOs
and
leadershipteams.CHROsandtheirteamsfacea
range
of
challenges
right
now,
makingit
hardto
knowwheretofocustheirtimeandattention.
Disruptionand
uncertaintiesareemerging
thatdrive
bothoutsizedopportunitiesand
challenges.AI,andespeciallyagenticAI,is
reshaping
processesandworkstreams.Talentistougherthaneverto
recruitandretain.
Businessesareevolvingtheirstrategiestowininthisenvironment)which
requiresshifting
resourceallocations,
bolsteringand
building
newcapabilities,andpulling
backfrom
less-attractiveareas.CHROsandtheirteams
needto
beattheforefrontofhelping
leaders
deliver
ontheirambitious
businessagendas)throughfit-for-purpose
peoplestrategiesand
matching
HRcapabilities.Since
2007,
BCGandtheWorld
FederationofPeopleManagementAssociations(WFPMA)
havetrackedtheevolutionofHR
priorities.OurCreating
PeopleAdvantage
reportsover
nearlytwodecades,includingthe
previouseditionin
2023,constitutethe
largestand
longest-running
globalstudyon
HR
priorities.Theytracethechanging
role
ofHRfromfunctionaladministratortostrategic
partnerto
creatorofnewvalueforthe
business.(SeetheAppendices
fordetailsontherespondentbaseandmethodology.)IntroductionBOSTON
CONSULTING
GROUP
+
WFPMA
FOUR
POWER
MOVES
FORTHECHRO4Ouranalysisassesses
28
people-managementtopics,measuringeach
by
respondents’self-reportedcapabilityin
thattopicand
howtheyviewitsfutureimportance.Thisapproach
provides
bothasnapshotof
the
presentand
aviewof
wherethe
HRagendais
headingoverthe
next
two
tothreeyears,giving
HR
leadersaclearviewof
the
most
criticalcapabilitygapsthey
mustaddress.•HR
leaders
say
that
traditional
HR
topics
are
stillthe
mostimportant.
Rankingthe
28topics
bytheirfutureimportance,
peopleand
HRstrategy
remainsatthetop)
reflecting
pressuretotranslate
headcountintocapabilityandskillscapacity.
Strategicworkforceplanningand
leadershipdevelopmentareclose
behind.
Recruitingandonboardingandtalent
management
and
succession
remainelevatedaswell,
underscoring
how
thecompetitionforscarceskillsisa
defining
constraint.(SeeExhibit1.)Thetopicthatshowedthe
biggestincreaseisdigitalsolutions(suchas
HR
processautomation),
jumping
13
ranksto
12thinthe
latestanalysis.
HR
leadersincreasinglyexperience
pressureto
utilizedigitaltoautomate)deliveranalyticalinsights)and
offer
aseamlessemployeeexperience.
Ratherthan
beingan
objectivethemselves,digitalandAIare
a
meansto
an
endfor
HR)streamliningworkflowsand
helpingteams
supportthe
business
moreefficientlyandeffectively.Employee-centricthemessuchasengagementandpurpose
remain
highly
ratedaswell,yettheir
movement
in
rankingssuggeststheyare
becomingfoundationalratherthandifferentiatingfactors.Today’s
HR
PrioritiesBOSTON
CONSULTING
GROUP
+
WFPMA
FOUR
POWER
MOVES
FORTHECHRO5RankingFutureimportance
rankingResponsesof
“high”or“somewhat
high”
(%)Peopleand
HRstrategy4784
1
02Strategicworkforceplanning4139
803
Leadershipdevelopment4337
80–1
Employervalue
proposition3939
7805Recruitingandonboarding3939
784Purposeandcultureactivation3839
770Upskillingand
reskilling3839
7708Talentmanagementandsuccessionplanning3740
777
Performancemanagement3640761
10Employeeengagementandwell-being4036
76–7
Employeerelations3440
741
12Digitalsolutions(e.g.,
HR
processautomation)3637
731313Organizationaldevelopmentanddesign3240
725
14Rewardsand
recognition324172–6
Peopleanalyticsand
reporting3537721
HRcostandimpactsteering3339
72N/AN/A17Healthandsafety3834
72–6
18HRstaff
capabilities3239
71–519HR
ITarchitecture,software,anddata3338
71–5Policymanagement3039692
HRorganizationandgovernance40
68–1
22Deploymentof
GenAIandotheremergingtechnologies3431
665
Transformationmanagement(includingrestructuring)3664–2
24Flexibleworkschemes35
63–7
25Diversity,equity,andinclusionmanagement36
61–6
Staffingand
mobility
management37
61–2
27Sustainabilityand
ESG3259–4
HRsharedservices3558–2
EXHIBIT1HR
Priorities
ShiftTowardWorkforce
Capability,Talent
Infrastructure,
and
Digital
Enablement•Digital
capabilities
and
innovation
are
lacking.
Inoursecondsetofrankings,which
looksat
the
same
28HRtopics
bycurrentcapability
levels,companies
remain
strongincomplianceandemployee
relations,as
wellas
recruitingandonboarding.(SeeExhibit2.)
Strategic
areassuchasstrategicworkforce
planningand
peopleanalyticsand
reportingshowsteady
progress
butare
still
lowerthantheirstatedimportanceinthefirst
ranking.
+3pp
difference–3pp
difference
High
importance
Somewhat
high
importanceSource:
2026
BCG/WFPMA
proprietary
web
survey
and
analysis(n=
7,115).Note:“Other”and
“N/A”
responsesare
notincluded
in
this
overview.
Because
ofrounding,
not
all
sector
percentages
add
up
to
100%.
The
2023
topic
rankingwas
recalculated
basedontheaverage
percentageof“high”
and
“somewhat
high”
responsesconsidering
merged
topics.Thegreatestdeficit
liesindigitalfluencyand
analytics
maturity.
Many
HRfunctions
haveinvested
heavilyin
systems,yetfew
have
builttheskillsordataculture
to
translatethosesystemsintoinsightanddecisionsupport.Thisechoes
broaderfindingsthatwhilecompaniescontinueto
makesizableinvestmentsin
digital,onlyasmallsharetranslate
solutionsintosustained
businessvalue.BOSTON
CONSULTING
GROUP
+
WFPMA
FOUR
POWER
MOVES
FORTHECHRO637282928272023ranking262423change132518212723221928202123262417201116197643161247691125151415831026RankingCurrentcapabilitiesrankingResponsesof
“high”or
“somewhat
high”
(%)Healthandsafety2333
5610Employeerelations1836
5420Policymanagement1932
51304Recruitingandonboarding1535
50128
Employervalue
proposition16314750Peopleand
HRstrategy1631
474–2
Purposeandcultureactivation16284470Employeeengagementandwell-being142944809Flexibleworkschemes28
426–3Performancemanagement27
429–1
HRstaff
capabilities314110–1
HRcostandimpactsteering28
40N/AN/ALeadershipdevelopment2639141
Upskillingand
reskilling2639162
Strategicworkforceplanning27
39172
Diversity,equity,andinclusionmanagement26
3815–1
17HRorganizationandgovernance26
3811–6
Organizationaldevelopmentanddesign253718019Rewardsand
recognition263713–6
20Sustainabilityand
ESG24
35244Peopleanalyticsand
reporting25
3521022HRsharedservices24
3319–3Talentmanagementandsuccessionplanning23
3322–1
24Transformationmanagement(includingrestructuring)23
3220–4
HR
ITarchitecture,software,anddata213123–2
Staffingand
mobility
management223025–1
Digitalsolutions(e.g.,
HR
processautomation)21
2926–1
Deploymentof
GenAIandotheremergingtechnologies
6
162227–1
Thesecondcore
priorityforCHROsis
buildingworkforce
and
leadershipcapabilities.Thisincludestalentmanagementandsuccession,
leadershipdevelopment,strategicworkforce
planning,
upskillingand
reskilling,and
peopleand
HRstrategy.Thesecapabilitiesensurethatcompanies
havethe
rightskillsand
leadership
behaviors
in
placetotransformandcapitalizeontechnology.Together,theseclustersformtheagendafor
2026.CHROswhoconnect
bothwilladvance
HR’scontribution
fromfunctionalexcellencetoenterprise-levelvaluedriver.
Inthe
nextsection,wewilldiscussthesethree
topicsin
moredetail,startingwiththe
mostimportant
topic:
howCHROscancreate
more
businessvalue.•Urgentpriorities:the2026“need-to-act”
matrix.The
matrixcombiningcurrentcapabilitieswithfutureimportance
highlightsthe
biggestgapsandthetopicswhereCHROs
needtofocustheirefforts.(SeeExhibit3.)
Specifically)twoclustersof
topicsshould
becomeprioritiesforCHROs.Thefirstis
leadinginatwo-speedworld:supporting
the
AIanddigitaltransformationacross
the
broaderenterprise,whilealsodrivingtheirown
processesto
deliver
better,faster,and
moreaccurateservices
at
lowercoststhroughdigitization
andAI.
+3pp
difference–3pp
difference
High
capabilities
Somewhat
high
capabilitiesSource:
2026
BCG/WFPMA
proprietary
web
survey
and
analysis(n=
7,115).Note:“Other”and
“N/A”
responsesare
notincluded
in
this
overview.
Because
ofrounding,
not
all
sector
percentages
add
up
to
100%.
The
2023
topic
rankingwas
recalculated
basedontheaverage
percentageof“high”
and
“somewhat
high”
responsesconsidering
merged
topics.Capabilities
Lag
Behindin
Future-CriticalTopics,with
Limited
Progressin
Digital
andAIBOSTON
CONSULTING
GROUP
+
WFPMA
FOUR
POWER
MOVES
FORTHECHRO72023ranking1414131313EXHIBIT2121212121111101010999change9762625282118231421511216111058727313945181A212152631628202719142524172322Strongneedto
act2Talent
managementand
succession
planningDigital
solutions
(e.g.,HR
processautomation)4Strategicworkforce
planningLeadershipdevelopment6HR
ITarchitecture,software,and
dataUpskillingandreskilling8Peopleanalyticsand
reporting1ADeploymentof
GenAI
andotheremerging
technologies(largecompanies)1357Mediumneedto
act1BDeploymentof
GenAIandotheremerging10Rewards
andrecognition14Transformationmanagement(including17Staffing
and
mobilitymanagement21Recruitingandonboarding9technologies(smalland
medium-sizedenterprises)1Peopleand
HRstrategy11Organizationaldevelopmentanddesign
PerformancemanagementPurposeand
cultureactivation15restructuring)Employeeengagement
and
well-beingHRcost
andimpact
steering18EmployervaluepropositionHRorganizationandgovernanceHRstaff
capabilities26Employee
relations1219161320Sortingthe
28Topics
by
Current
Capabilities
and
Future
Importance
Identifiesthe
Biggest
Prioritiesforthe
HR
FunctionSource:
2026
BCG/WFPMA
proprietary
web
survey
and
analysis(n=
7,115).Note:
Ranked
by
highest
numberofresponsesin
“high”and
“somewhat
high”categories.1DeltacalculationforGenAIdeploymentsplit
by
company
size
due
to
significant
differences.
Large
companies
have
at
least
5,000
employees;
small
and
medium-sizedenterprises
havefewerthan5,000employees.High
CURRENT
CAPABILITIES
LowBOSTON
CONSULTING
GROUP
+
WFPMA
FOUR
POWER
MOVES
FORTHECHRO8Diversity,equity,
and
inclusion
managementFlexibleworkschemes27Policy
management28Health
and
safetyHRsharedservicesSustainabilityand
ESGFUTURE
IMPORTANCELow
needtoactEXHIBIT325232422HighLow1ocreateoutsizedvalue,
HRfunctions
mustaligncloselywith
business
leadersandtheiragendas,evenas
demands
onefficiencyandoperationalexcellenceconstantlyincrease.
Forexample,automationandsharedservicescan
make
processes
moreconsistent,improvetheemployeeand
managerexperience,andfree
up
HRcapacityto
playa
morestrategic
roleinshaping
business
performance.
More
broadly,
HR
leaders
needto
linkthecompany’s
peoplestrategydirectlytoinnovation)
productivity)andfinancial
performance,inwaysthatdelivertangible
resultstothe
bottom
line.HR’s
RoleinCreatingBusiness
ValueUltimately,companies
measurethesuccessof
the
HRfunction
bythevalueitcreatesforthe
business,
notthe
volumeofactivityitdelivers.
Inoursurvey,65%of
senior
leadersview
HRasa
key
businessenabler,yet51%
cite
administrative
loadasthe
primary
barriertothefunction
makinga
morestrategiccontribution.BOSTON
CONSULTING
GROUP
+
WFPMA
FOUR
POWER
MOVES
FORTHECHRO9Focusonbusinessmetricsover
HR
metrics.To
helpcreate
measurablevalue,
HRteams
needtodeeplyunderstandthe
businessandwhatdrivessuccessfulexecutionofbusiness
priorities.Todoso,
HR
must
move
beyondtraditional
metricssuchastime-to-hireorengagementscoresandquantify
howtalentdecisions
directlyaffect
profitability)growth)andinnovation.This
meanstranslatingworkforceanalyticsinto
predictiveinsightsthatanticipate
business
needs,identifyopportunities,andguide
resourceallocation.Measurecapabilityvaluetogaugethebusinessimpactofupskilling.Capabilityvalueisa
key
metricforassessingthe
businessimpactofupskilling.
Definedasthe
measurablevaluecreated
byinvestmentsinskills,
reskilling,
and
learning,it
linksworkforcecapabilitiesdirectlytooutcomessuchas
productivitygains,fasterspeedtomastery,improved
retention,and
progressagainststrategic
priorities
likeAIanddigitaltransformationandgrowth.Capabilityvalue
requiresorganizationstodefinetheintended
businessimpactofupskillinginitiatives
upfront,trackoutcome-orientedandinterim
metrics,andassesswhetherthatimpact
has
beenachieved.
Leadingorganizations
usecapabilityvalueasa
performance
metric
toelevate
upskillingfromacosttoa
strategic
investment,
makingthecontributionofHRtoenterprise
performance
explicitand
measurable.Investinpeopletoimproveretention.
Inourdata,organizationsthat
havethe
highestcapabilitiesinemployee-
centricareas
report
lowerturnover.(SeeExhibit4.)These
includetopics
likeemployeeengagementandwell-being,recruitingandonboarding,andsustainability—aclearsignal
thatinvestingin
peopleyieldsdividends.EXHIBIT4Companieswith
Stronger
Employee-Centric
CapabilitiesTendto
Have
LowerWorkforceTurnoverAnnualemployeeturnover
rate(%)
bycapability Low
current
capability
High
current
capabilitySources:SPSS
multiple
linear
regressionanalysis
usingthe
2026CPAdata
set;
BCG
analysis.Note:
Dependent
variable:Annual
employee
turnover
rate
(%).
Model
statistically
significant,
F(28,
3380)
=
13.65,
p
<
.001,
R²=
0.102
(Adj.
R²=
0.094),N≈3,409.Althoughthe
modelidentifiesseveral
HR
capabilitieswith
meaningful
associations
to
turnover,
the
overall
explanatory
power
remains
modest,
indicatingthatturnoverisalsodriven
by
broaderorganizational
dynamics
and
external
labor-market
conditions.14.811.514.611.516.210.9BOSTON
CONSULTING
GROUP
+
WFPMA
FOURPOWERMOVES
FORTHECHRO10Employeeengagement
and
well-beingRecruitingandonboardingSustainability
and
ESG
–5.3pp
–3.1pp
–3.3ppEXHIBIT5Stronger
Capabilitiesin
Planning,Analytics,
Mobility,
and
Emerging-Tech
Leadto
Faster
Hiring
ProcessesAverage
days
tofill
critical
roles
by
capability Low
capability
High
capabilitySource:SPSS
multiple
linear
regressionanalysis
usingthe
2026CPAdata
set.Note:
Dependent
variable:Average
days
tofill
critical
roles.
Model
statistically
significant,
F(28,
3602)=
6.04,
p
<
.001,
R²
=
0.045
(Adj.
R²
=
0.037),
N
≈3,631.The
modeldemonstratesastatistically
reliable
relationship,though
effect
size
remains
modest,
suggestingtime-to-fill
is
influenced
by
a
broader
set
oforganizationaland
marketfactors
beyondthe
HRcapabilitiescaptured
here.Make
hiringasuperpower.Organizationswithstrong
capabilitiesin
planning,analytics,
mobility,andemerging
techfillcritical
rolessignificantlyfasterand
better.
(See
Exhibit5.)These
high-capabilityteamscuttime-to-fill
byroughly
17to
18daysonaverage
compared
to
peers.Anecdotally,the
besttalentacquisitionteamsare
notonly
faster,
but
betterat
matching
recruitedindividualstobusiness
needs.–175538–185436StrategicDeploymentof
GenAIandHRworkforce
planningotheremergingtechnologiessharedservicesBOSTON
CONSULTING
GROUP
+
WFPMA
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