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MichaelPage
5
Hiring
ThroughtheHype
Howtonavigatethenoisetofindthetalentwho'llmakeareal
differencetoyourorganisation
—/1
TALENTTRENDS2026-AFRICA
02
contents
WHATISTALENTTRENDS?
INTRODUCTIONFROMOURMANAGINGDIRECTOR
KEYFINDINGSFOR2026
AI:Howisitchangingthepace?
SKILLS:Whatsetstalentapart?PROFESSIONALS’PRIORITIES:Whyarecandidatesmoving(orstayingput)?
CONCLUSION
ABOUTMICHAELPAGE
WHOTOOKOURSURVEY?
TalentTrends2026-africa
03
WhatisTalentTrends?
TalentTrendsisthemostcomprehensiveworkplacesurveyofitskindintheworld,exploringwhat
workingprofessionalsthink,expectandneedfromtheircareerstoday.Nowinitsfifthyear,itbringstogethertheviewsof60,000people,withinsightscovering36markets,togiveorganisationsaclearpictureofwhat’sreallyshapinghiringandwork.
Eachyear,wekeeppartofthesurveyconsistentsowecantrackhowexpectationschangeovertime.Wealsoaddnewquestionstocaptureemergingshifts–fromtheimpactofAIandskills
shortages,tohowpeoplefeelaboutflexibility,progressionandwellbeing.
BusinessesuseTalentTrendstoguidetheirhiringdecisionsthroughouttheyear.Ourconsultants
bringtheseinsightsintoeverydayconversationswithcustomers,exploringtheminevenmoredetailthroughtheeventsandwebinarswerunaroundtheworld.
Ithelpsleadersmakeconfident,informeddecisionsbybasingtheirplansonwhatpeopleareactuallythinking,notjustwhattheheadlinessuggest.
TalentTrendsexistsforasimplereason:tohelporganisationshire,developandkeepthetalentthattrulymakesadifference.
Howtonavigateourreport
We’llexploreeachtopicfromthreeuniqueperspectivestohelpyoucutthroughthenoise:
1.TheHype
Makessenseoftheheadlinesandthebigclaimsshapingeachtopic–andwhytheymatternow.
2.Ourrealitycheck
Showswhatprofessionalsarereallythinking,separatingnoisefromfactusinginsightfromoursurveyrespondents.
3.HiringHabitstoadopt
Turnstheinsightintoactionwithclear,practicalhabitscompaniescanusetohirewithconfidence.
TalentTrends2026-africa
MichaelPage
Wanttohiretalentthatmakesarealdifferencetoyourorganisation?
Cutthroughthehypetogettowhatreallymatters.
Workcontinuestochangeatspeedin2026.AcrossAfrica,organisationsareoperatinginanenvironmenttshapedbyuncertainty,unevengrowth,andshiftingexpectationsfrombothemployersandemployees.Withsomanyvariablesinplay,stayingfocusedandmakingtherightcallshasbecomemorechallengingandmoreimportantthanever.
ThisisexactlywhyHiringThroughtheHype,our
2026TalentTrendsreport,matters.Asthemost
comprehensiveannualtalentstudyofitskind,it
bringstogethertheviewsofmorethan60,000
professionalsworldwide,including2,000+insights
fromacrossAfrica.Thedatahelpsseparatesignalfromnoise,givingleadersaclearerviewofwhat
theyshouldprioritiseasnewtechnologies,skills
demandsandbusinesspressurescontinuetoevolve.Thechallengetodayisn'talackofinformation,it's
knowingwhattoacton,howtomoveforwardwithconfidence,andhowtokeeppeopleattheheartofeverydecision.
TalentTrends2026-Africa
Thisyearalsomarksamajormilestoneforus:50
yearsofMichaelPage.Halfacenturyofsupportingorganisationsandprofessionalsthroughchange
hasshapedhowwethinkabouttalent.Experiencehasshownusthatwhiletheexternalenvironmentisconstantlychanging,theprinciplesthatmattermostremainconsistent.Listeningcarefully,understandingindividualandorganisationalneeds,andhelping
peoplemakewell-judgedchoicescontinueto
underpinourapproach.AcrossAfrica,ourfocushasalwaysbeenonconnectingtalentthatcreatesreal,lastingimpact.
Technology,andAlinparticular,isnowinfluencingmorestagesofthehiringjourney.We'reworking
closelywithorganisationsacrosstheregiontoapplythesetoolsinawaythataddspaceandefficiency,whilekeepingdecision-makinggroundedinhumaninsightandstrongrelationships.
Thefindingsinthisreportreflectthatbalance.
Hiringtodayismoredemanding,morecompetitiveandmorepeople-driventhaneverbefore.While
technologywillcontinuetoadvanceandbusiness
modelswillevolve,trust,clarityandgoodjudgementremainthestrongestdifferentiators.Leaderswho
communicateclearly,stayadaptableandinvest
ingenuinerelationshipsarebetterplacedtobuild
confidenceandmoveforward,evenwhenconditionsarechallenging.
Speaktoourspecialistconsultantstocutthroughthecomplexityandhirewithconfidence.
Let'sexplorethefindings.
JulienRaze
ManagingDirector
MiddleEastandAfrica
MichaelPage
GlobalTalentTrends2026
60,000
surveyparticipants
Insightscovering
36
markets
MichaelPage05
Keyfindingsfor2026
Whathavewelearnedfromthisyear'sTalentTrendssurvey?
Hiringischangingfast.Alisreshapingroles,theskillsemployersneedareevolvingatpace,andprofessionalsareclearerthaneverabouthowworkfitsintotheirlives.
Thecompaniesthatwillwintheracefortoptalentwon'tchaseeveryheadline;they'llfocusonthesignalsthattrulyshapedecisionsanddesignhiringstrategiesthatarehuman,credible
andeffectiveasexpectationsevolve.
Wesurveyed60,000professionalsaroundtheworldforthisyear'sTalentTrendsreport.Threeclearthemesemerged:
1.Alisreshapinghiringforbothcandidatesandclients,fundamentallychangingprocesses,behavioursandoutcomesforbothsides.
2.Skillsarebecomingastrongersignalthanexperienceorqualifications.Morehiringmanagersprioritiseskillsovereducationalachievementsorlinearcareerpaths,while
candidatesaremorelikelytoapplyforarolewhenskillsmattermorethaneducationorexperience.
3.Professionals'prioritieshavestabilised-aroundflexibility.Work-lifebalanceisthe
decidingfactorwhenitcomestoajobmove.It'sthetopbenefitcandidatesfearlosingwhentheychangeroles,whichputsapremiumonclarityaboutflexibility,wellbeingandgrowthfromthestart.
TalentTrends2026-Africa
MichaelPage
Artificia
Intelligence
Howisitchangingthepace?
TheHype
Transformingeverythingforeveryone
OurRealityCheck
Noveltytonormality
HiringHabitstoAdopt
Usetechtoenhance-notreplace
TalentTrends2026-Africa
arTificialinTelliGence:THeHype07
ai
TheHype:Transformingeverythingforeveryone
SkillsPeople
300
170
millionrolestobeimpactedbyAI
Source:GoldmanSachs
ThedailyheadlinesaroundtheimpactofAIonworkjumptoextremes.Somewarnof
widespreaddisruption,withGoldmanSachsestimatingthatupto300millionjobs
globallyareexposedtoAI‑drivenautomation–mostthroughpartialtaskautomationratherthanfullreplacement.Othersofferamorebalancedpicture:theWorldEconomicForumexpectsmorechurnthannetloss,forecastingthataround170millionnewrolescouldbecreatedby2030asexistingworkisredesignedandnewskillscomeinto
demand.ConcernsalsoshapehowpeoplefeelaboutAIadoption,rangingfromdataprivacyandbiastohigh‑profilequestionsofcontrolandworkquality(“AIslop”).
millionnewrolestobecreatedby2030
Source:WorldEconomicForum
ThenoisearoundAIisloud–andit’sonlygettinglouder.Newtoolslaunchevery
week,eachpromisingtorewritehowwework.Inhiring,thathypeisalreadyreshapingbehaviour:candidatesareusingAItotailorapplicationsandboostthevisibilityof
theirCVsbyoptimisingforApplicantTrackingSystems,whilehiringteamsare
experimentingwithtoolstospeedupscreeningandimproveassessment.Theresult?Afaster,morecrowdedandmoreinconsistenthiringlandscape.Underneaththe
excitement,therealchallengeisclarity–knowingwhichAIsignalstotrust,andwhichsimplyaddmorenoise.
TalentTrends2026-africa
arTificialinTelliGence:OurrealiTycHecK08
SkillsPeople
ai
Ourrealitycheck:noveltytonormality
GenAIusehasundoubtedlymovedfromhypetohabit:30%of
professionalsreportedusingitregularlyatworkinourTalentTrends
surveyin2024,whichhasnowincreasedsignificantlyto53%thisyear.
WhilstmanyheadlinesaroundAIhavefocusedonfearsaroundlong‑termjobsecurity,onlyaquarter(25%)ofoursurveyrespondentscitedthisasaconcern.
ConfidencegrowswhenpeopleunderstandhowAIwillaffecttheir
role‑whatchanges,whatstaysthesame,andwhattheyremain
responsiblefor.Clearguidancehelpscutthroughthenoiseandgivespeopleafirmerfootingasthingsevolve.
percentageofprofessionalsusingGenaiatwork
30%
41%
2025
53%
2026
2024
TalentTrends2026-africa
MichaelPageARTIFICIALINTELLIGENCE:OURREALITYCHECK
Firmlyembeddedin
thehiringprocess
Alnowunderpinsmanyhiringprocessesandpractices.65%ofjobapplicantssaytheyuseAltotightenlanguage,tailorCVs
andsummariseskills.Meanwhile,79%ofhiringmanagersuseAltorefinejobdescriptions,draftcandidatecommunicationsandrevieworassessCVapplications.AsAlperfectedCVs
becomethenorm,it'sharderforapplicantstostandout-andforemployerstodifferentiatebetweencandidates.
Inthisenvironment,acandidate'scompetitiveedgeshiftstowhatAlcan'tconvincinglyimitateontheirbehalf:sound
judgement,livedexperienceandthewarmthofatwo-way
conversation.Interviewsthatexplorehowpeoplemake
decisionsrevealstrengthsAlcan'teasilyimitate-suchashowtheyprioritise,weightradeoffsandrespondunderpressure.
TalentTrends2026-Africa
65%
ofapplicantsuseAlwhen
lookingforajob
ofhiringmanagers
79%
utiliseAlduringthehiringprocess
ADVICEFROMOUREXPERTS
Alhasthepowertoenhancehumanpotential,butonlywhenit's
guidedwithcareandintention.AdoptingAlisn'tjustaboutintroducingnewtools;it'saboutbeingclearontheproblemsyou'retryingtosolveandthepeopleyou′retryingtoempower.Technologycanacceleratedecisions,butitcan'tgiveyoupurpose.Thatclaritymustalwayscomefromhumanleadership.35
ImadGourari
SeniorDirectorMorocco,MichaelPage
SkillsPeople
2
MichaelPageARTIFICIALINTELLIGENCE:OURREALITYCHECK
Hiddeninplainsight
Twoinfivehiringmanagers(27%)saythey'reunsurewhetheraCVor
coverletterhasbeencreatedoreditedusingGenAI.Whenapplicationslookincreasinglyperfected,presentationbecomesaweakersignalofcapability
-andhiringteamsneedclearerwaystounderstandhowsomeoneactuallyworks.
Thisiswherestructuredevidencematters.Shorttasks,prioritisation
exercisesandscenariowalkthroughsrevealhowpeoplethink,communicateandmakedecisions-strengthsAlcan'tconvincinglyimitate.These
approacheshelpseparategenuinecapabilityfromAlgeneratedpolish,andcreateafairerbaselineforeveryoneapplying.
AsAlchangestheperceptionofwhata'strong'applicationlookslike,over
relianceonCVsrisksoverlookingpeoplewiththerealskillsandjudgementtosucceed.
Forhiringteams,thechallengeisnolongeridentifyinga“perfectCV”-it'sfindingthepersonbehindaperfectedapplication.
Evidence-ledassessmentsturnthatintoaconsistentprocess,helpingorganisationsvalidatethesoftandhardskillscandidatesclaimthey
possessontheirCVs.
ofhiringmanagerssaythey'reunsurewhetheraCVorcoverletterhasbeencreatedoreditedusingGenerativeAl.
SkillsPeople
2
TalentTrends2026-Africa
MichaelPageARTIFICIALINTELLIGENCE:HIRINGHABITSTOADOPT|11
HiringThroughtheHupe:
HabitstoadoptaroundAl
MakeAlpartofahuman-centredprocess
UseAltoremovebottlenecks,speedresponsesandkeepcandidatesinformed-nottoreplacejudgementorconnection.
BeopenaboutwhereAlfits
ExplainhowAlsupportstheprocess(screening,admin,communications)andwherepeoplestayaccountable.Transparencybuildstrustfast.
Improvethecandidatejourneyendtoend
Aliswidelyusednow,sodelaysandgapsinhiringprocessesshouldn’tbe
normal.Useautomationtosmooththeexperienceandspeeduptheprocess.
TalentTrends2026-Africa
Lookpastpolishedapplications
RememberthatcandidatesuseAltoo.Useshortworksamplesandscenariotaskstoseerealcapability,notjustpresentation.
Treatonboardingasthefinalhiringstep
Confidencecomesfromhumancontact.Aclear,steadystartreinforcestrustandreducesearlyattrition.
ADVICEFROMOUREXPERTS
Alhasn'trewrittentherulesofrecruitment-it'schangedthepace.Thevalueisusingittosharpenhumanjudgement,notreplaceitasinamarketthisdynamic,peoplestillmakethedifference.Aljusthelpsusspotpotentialfasterthanever.55
EamonCollins
ChiefMarketing&DataOfficer
MichaelPage
SkillsPeople
2
MichaelPage
Skills
Whatsetstalentapart?
TheHype
Capabilitynowbeatscredentials
OurRealityCheck
Adoptionofskills-basedhiringisgrowing-notwidespread
HiringHabitstoAdopt
Assesswhatmatters
TalentTrends2026-Africa
MichaelPageSKILLS:THEHYPE
TheHupe:Capability
nowbeatscredentials
ADVICEFROMOUREXPERTS
Theworldischangingfasterthaneverandrecruitmentisno
different.Overthelastcoupleofyearswehaveseenashiftinclientrecruitmentneeds,oftenrequiringcandidatestoperformmultiplefunctionswithinarole.Traditionalskillsarestillveryimportant,
however,candidatesthatdemonstratetheircapabilitiestoadapttothesechangeswillhavetheupperhand.55
Atitscore,skills-basedhiringmeanschoosingpeopleforwhattheycando-andlearnnext-ratherthanwheretheystudiedorhowlineartheircareerpathlooks.Hypearoundskills-basedhiringhasbeenaroundforthebestpartofadecade.However,asroleschangefasterthanjob
SKILLS
titlesandspecialist,technicalskillsremainhardtofind,theshifttowardcapabilityovercredentialsismovingfromtalkingpointtopractice-evenifadoptionremainsunevenacrossorganisations.
Thisisbackedbycredibleadvocates.TheWorldEconomicForum
haslongpromotedaskills-firstapproachtowidentalentpoolsand
improveequity,whileHarvardresearchshowsadoptionoftenlags
PaulNewman
OperatingDirectorSouthAfricaMichaelPage
intent-educationalrequirementsmayberemovedonpaper,yetlegacyassessmentsandhabitspersistinpractice.
People
Whydoesthismattermorethanevernow?InaworldwhereGenAlcan"perfect"aCVinseconds,employersneedsignalsthatrevealappliedcapabilityandhumanqualities-judgement,resilience,communication-thatsustainperformanceovertime.
TalentTrends2026-Africa
sKills:OurrealiTycHecK14
AI
Ourrealitycheck:
40%
ofhiringmanagersnow
prioritiseskillsover
educationorcareerhistory
whenlookingfortalent
adoptionofskills-basedhiringisgrowing–notwidespread
sKills
Findingtherightskillsisgettingharder:40%ofhiringmanagerssaytheirbiggestchallengeisthatthenecessaryskillsaren’treadilyavailableinmarket.Asaresult,manyorganisationsareturningtoskills‑basedhiring‑amodelthatrecognisesthebestcandidatewon’talwaysbealikeforlikematchonjobtitlesorcareerhistory.
Acrossthosealreadyadoptingthisapproach,supportisnearunanimous:96%sayit
deliversclearbenefits.Themostcommonreasonsarebetteridentificationofcapabilities
(58%)andeasiermatchingtocurrentandfutureneeds(56%).Momentumisbuilding,evenifadoptionisstillearly‑27%ofhiringmanagersplantomovetowardskillsfirstmodels.
Employersincreasinglyvaluehowcandidatespresenttheirskillsovertheireducationor
People
ofhiringmanagersstruggle
tofindcandidateswith
theskillstheyneed
workhistory:22%sayskillpresentationmattersmorethandegreesorlinearcareerpaths,witharoundhalfweighingthemequally.Thatshiftsthecoreassessmentquestionfrom“Dotheylookgoodonpaper?”to“Doestheevidencefeelgenuineinconversation?”
Thisshiftstartswithclearerroledesign.Definewhatsuccesslookslikeinthenext6–12months,thenidentifytheskillsneededtoachieveit.Assesscandidatesusingstructuredtasksandclearcriteria;thisnotonlyimprovesfairnessbutgivesthemearlierinsightintohowtheywoulddevelopintherole.
TalentTrends2026-africa
MichaelPageSKILLS:OURREALITYCHECK
Softskillslead
Astechnicalskillsremainhardtofind-andGenAlliftstheperceivedpolishofapplications-hiringmanagersareputtingmoreweightonattributes
Alcan'tquicklyreplicate.Hiringmanagerstoldustheskillstheywere
lookingformostincandidatesareadaptability,industryrelevanttechnicalexpertiseandinterpersonalskills.
Whytheseskills?
·Adaptabilityrankedhighestbecauserolesareshiftingquicklyandpeopleneedtoadjustatpace.
●Industryrelevanttechnicalskillsfollowed,reflectingtheriseincrossindustrialworkandtheneedtounderstandthenuancesoftheindustrytheyareapplyingfor.
·Interpersonalskillscameclosebehind,ashybridanddistributed
workingmakerelationshipbuildinganddaytodayinfluencehardertodemonstratebutmoreimportantthanever.
Together,theseskillsrevealwhethersomeonecanperformwellasworkcontinuestochange-qualitiesthatGenAlcan'timitate.
TalentTrends2026-Africa
#1
#2
Mostsought-afterskillsforhiringmanagers
Adaptability
Industryrelevanttechnicalexpertise
Interpersonalskills#3
ADVICEFROMOUREXPERTS
AcrossAfrica,hiringisbecomingmoreregionalandincreasingly
skills-led.Organisationsarestartinglocally,thenlookingacross
neighbouringmarketsandthewidercontinent,focusinglesson
wheretalentcomesfromandmoreontheskillspeoplebring.This
shiftreflectsamorepragmaticapproachtohiring,whereadaptability,technicalcapabilityandappliedexperiencemattermorethan
traditionalcareerpathsorlocations.Technologyishelpingenablethischange,makingiteasiertoidentify,assessandmobilisescarceskillsacrossborders.55
lgorRochette
SeniorDirectorAfrica,MichaelPage
SKILLS
People
sKills:OurrealiTycHecK16
AI
skills-basedhiringneedshumaneyes
Overaquarterofhiringmanagersarenowprioritisingskillsover
educationorcareerhistory,andcandidatesaretakingnotice.Twointhreepeoplelookingforrolestoldustheyweremorelikelyto
applywhenskillsarepromotedasthemostimportantelementofajobadvert.
ofcandidatessaid
theyaremorelikelyto
applywhenskillsare
themostimportant
elementofajobadvert
Asweexploredearlierinthisreport,AIishavingaprofoundeffectonwhathappensnextinthehiringprocess.Forcandidates,itis
People
sKills
easierthanevertouseAItoensuretheskillslistedontheirCVarematchedtojobadvertrequirements.Increasingnumbersofhiringmanagers,meanwhile,arerelyingonAItoolstothenmatchtheseCVsbacktoroles.
WhenbothcandidatesandhiringteamsrelyonAI,there’sarisk
theprocessoptimisesformatchingalgorithmsratherthanreal
capability.Humanreviewstopsstrongtalentbeingfilteredout
beforethey’vehadachancetodemonstratewhattheycando.
It’saboutstrikingabalance:utilisingtechnologyforefficiency,butbuildingaprocessaroundhumanqualitiesandhumanjudgement.
TalentTrends2026-africa
MichaelPageSKILLS:HIRINGHABITSTOADOPT
HiringThroughtheHupe:
Habitstoadoptaroundskills
Keeptalentpoolswarm
Definewhatsuccesslookslikeinthenext6-12monthsandmapthecapabilitiesneededtodeliverit.
Startwithoutcomes,notjobtitles
Build“always
on”attraction
andagilehiring
modelsfor
roles
with
persistent
demand.It
shortenstime
tohireand
strengthensyour
pipeline.
SKILLS
Equipmanagers
Spotskillsthatpointtopotential
Providequestionbanks,evidenceguidesandratinganchorssodecisionsdon'tdefaulttogutfeel.Thisimprovesfairness,paceandhiringconfidence.
Askillsfirstapproachcomplementsexistingmethods.Ithelpsuncovertalentbeyondtraditionalcredentialsorlinearcareerpaths.
People
ADVICEFROMOUREXPERTS
Inaskills-ledmarket,clarityremainsacompetitiveadvantage.Whenwedefinewhatgreatlookslikeandassessitconsistently,wedon'tjusthirefaster,wehirewithimprovedconfidence.Alcansupporttheprocess,butit'sourjudgement,ourtransparency,andthewayweconnectwithpeoplethatturngoodhiringintolong-termsuccess.55
Assessskillsthroughevidence
Usepracticaltasksandstructuredscoringtoseehowpeoplethinkandwork.Itbringsconsistencyandreducesbias.
IsabelleBastide
ChiefOperatingOfficer&ExecutiveBoardDirector
TalentTrends2026-Africa
MichaelPage
MichaelPage
Professionals'Priorities
Whyarecandidates
moving(orstayingput)?
SkillsPEOPLE
TheHype
Everyonewantseverything
OurRealityCheck
Work-lifebalancewins
HiringHabitstoAdopt
It'sallaboutbuildingtrust
TalentTrends2026-Africa
MichaelPagePROFESSIONALS'PRIORITIES:THEHYPE
TheHype:Everyonewantseverything
Thepandemicdidn'tjustdisruptwork-itrewiredwhatpeopleexpectfromit.Itforcedmillionsaroundtheworldtorethinkhow,whereandwhentheywork,
andthoseshiftsdidn'tsnapbackwhenofficesreopened.Instead,theyresetthebaseline.Flexibilitybecamenormal,notnovel.Wellbeingmovedfromaperktoapriority.Andformany,workbecamesomethingthathadtofitalongsidelife,notconsumeit.Thatrecalibrationexplainswhy,inrecentyears,manyprofessionalshavechosentostayputratherthangambleonamove-67%ofthosewe
surveyedareactivelylookingforanewjobthisyearcomparedwith63%in2024.Whenstabilityfeelsfragile,peopleholdtightertowhattheyknow.
Acrossindustries,professionalswanttoprotectthegainstheyfoughtforduringthoseyears-notbecausethey'rechasingperfection,butbecausethey'velivedthroughaversionofworkthatfinallyfeltsustainable.That'sthehype:theideathat"peoplewantitall."Butunderneathitsitsamoregroundedtruth-clarity,trustandtransparencynowdeterminewhethersomeoneisevenwillingto
considerachange.
ADVICEFROMOUREXPERTS
Peoplemakedecisionsthroughthelensoftrust.Theywanttoknowhowworkwillfitintotheirlife-andwhetheranemployerisbeing
openaboutpay,flexibilityandconditions.Expectationshavealreadyshifted,andclarity,fairpayandgenuinetransparencynowshape
whetherajobcandidatesaysyes',keepslookingorstaysput.55
TesselNaaijkens
ChiefPeopleOfficerMichaelPage
Skills
PEOPLE
TalentTrends2026-Africa
prOfessiOnals’priOriTies:OurrealiTycHecK20
AI
peOple
Ourrealitycheck:
Work-lifebalancewins
Twoinfivejobapplicantsworrythatchangingroleswouldmeansacrificingwork‑lifebalance,andthatfearnowoutweighsconcernsaboutjobsecurity,pay,progressionorthereputationofthebrandtheymightmoveto.
Whenwork‑lifebalanceslipsinacurrentrole,people
feeltheywouldbe
sacrificingwork-life
balancetoaccept
anewrole
startlookingelsewhere;45%saythey’dbemorelikelytolookforanotherjobifaskedtocomeintotheofficemoreoften.Toattractandretaintalent,treatwellbeingand
flexibilityasacoreelementoftherole,notanadd‑on.
Inpractice,thatmeansofferingclarityonflexibility
(workrhythm,collaborationwindows,hybridpatterns,
autonomy)socandidatescanpicturedailylife–notjustajobtitle–longbeforetheydecide.
TalentTrends2026-africa
Whatmattersmosttoprofessionalswhenthinkingaboutwork?
TalentTrends2026TalentTrends2025
percentagerankingasnumberonepriority
Work-lifebalance Mymentalhealthsuccessinmycareer Jobsatisfactionagoodsalary
22%
30%
21%17%
20%
20%
19%
19%
16%
14%
percentagerankingintop5priorities
Work-lifebalancesuccessinmycareer Jobsatisfaction agoodsalaryMymentalhealth
79%
75%
78%
70%
76%
68%
75%
68%
73%
61%
MichaelPagePROFESSIONALS'PRIORITIES:OURREALITYCHECK
Theimportanceofauthenticity
Connection,authenticityandtrustkeeppeoplein
aroleandhelpthemsayyestoanewone.Those
notlookingforarolearefarmorelikelytotrust
leadershiptoprotectwellbeing(94%)thanthose
undecidedaboutajobmove(58%)oractively
looking(38%).Trustisfragileatthestart:apoor
onboardingexperiencecanpushanewhire
towardstheexitasearlyasdayone-sodesign
onboardingasthefinal,confidence-buildingstageofhiring,notasadmin.
TalentTrends2026-Africa
23%
ofhiringmanagersplantomakechangesintheironboardingpractices
ADVICEFROMOUREXPERTS
Authenticity,tome,isn't
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