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MERCER
AMARSHBUSINESS
Howartificial
intelligence
isshapingasset
management
Contents
Executivesummary3
Surveyoverview4
AIintegrationintheinvestmentprocess5
NatureofAIcapaility
7
ResourcingdedicatedtoAIdevelopment
9
BenefitsoservedfromAIintegrationsofar
10
MainarrierstofurtherAIadoption
11
Conclusion13
2
Howartificialintelligenceisshapingassetmanagement
3
Howartificialintelligenceisshapingassetmanagement
Executivesummary
Thiswhitepapersummarizestheresultsofa
Mercersurveyof131assetmanagersconductedinFeruary2026onhowartificialintelligence(AI)iseingintegratedintotheinvestmentprocess.Accordingtothesurveyfindings,theindustry
isinanactiveearly-adoptionphase:morethan
halfoffirmsreportliveAIintegrationinatleast
onestrategy,andasustantialcohortreports
pilotorproof-of-conceptactivity.Firmsreport
thestrongestmeasuraleenefitsinoperationalefficiencyandinthespeed/qualityofinsights,
ratherthaninimprovedreturnsorriskreduction.1
AIadoptiontodayisconcentratedinidea
generation,processingunstructureddata,
andsignalgeneration.Fortradeexecution
andportfolioconstruction,AIutilization
remainsuncommon.TheprimaryarrierstoAIadoptionaredataquality/access,regulatoryandcomplianceconcerns,andsystemsintegration.Respondentsidentifydatagovernanceand
system-levelrisks(includingherding)asthemostsignificantregulatorylindspots.
Keyfindings:
55%
reportAIisintegratedinatleastoneoftheirstrategy’sinvestmentprocesses
18%
havenotyetintegratedAIintoanypartoftheirinvestmentprocess
91%
plantoincreasetheiruseofAIinthenext12months
69%
reportdataconstraintsasa
significantarrierthatpreventsfurtherAIadoptionintheir
investmentprocess
73%
areusingAIforoperationalefficiencyintheirexistingteams(forexample,
automatingroutinetasks)
28%
haveinternallydevelopedAImodels
4
Howartificialintelligenceisshapingassetmanagement
Surveyoverview
TheMercer2026AIinAssetManagementSurvey
wasconductedviaanonlinesurveyinFeruary2026.Responseswereprovidedy131assetmanagers
fromacrosstheworld.
1.Firm-sizedistriutionyassetsunder
managementUSD$,asatDecemer31,2025
5%
22%
21%
21%
21%
$1Bto<$10B$50Bto<$250BLessthan$1B
$250Bto<$1T$10Bto<$50B$1T+
9%
2.Respondents’headquarterslocation
5%
10%
3%
1%
14%
60%
21%
USUKEurope(excludingUK)Canada PacificAsia(excludingPacificand/MiddleEastLatinAmericaMiddleEast
1%
Source:MercerArtificialIntelligenceAssetManagerSurvey,Feruary2026
Source:Mercer,ArtificialIntelligenceAssetManagerSurvey,Feruary2026
RespondentswereaskedaouttheAIintegrationstage,usecasesacrosstheinvestmentlifecycle,thenatureofAIcapabilities,resourcing,datainputs,measurablebenefits,staffeducation,barriers,andregulatorylindspots.
AIintegration
intheinvestment
process
Artificialintelligencehasarguablybecomeanessentialcomponent
ofourdailylives,andasset
managementfirmsarenoexceptiontothistrend.TheadoptionofAIisnolongermerelyatrendthatfirmsfollowtomaintainmarketpresence.Rather,webelieveithasbecome
adecisivefactorforoperational
efficiencyandfasterdecision-
making.Theprimaryobjectiveofthissurveywastogaininsightintohowassetmanagementfirmsare
presentlyincorporatingAIintotheirinvestmentprocesses.
Theassetmanagementindustry
isinanactiveearly-adoption
andscale-upphase:55%offirms
haveintegratedAIinatleastone
strategy’sinvestmentprocess,and27%offirmshaveintegrateditas
apilotorproofofconcept.The
alanceof18%offirmshavenot
yetintegratedAI.WeaskedallfirmswhethertheyplantoincreaseAIuse
intheinvestmentprocess,and91%saidtheydo,sowewouldexpectthe18%figuretodecreasesignificantlyoverthenext12months.
Intermsoftheareasofthe
investmentprocessthatcurrentlyuseAI,thechartelowshows
thatcurrentdeploymentsare
concentratedonupstream,
research-orientedworkflowsandonunlockingvaluefromdata.Amongtheareasthatremainnascentin
AIadoptionaretradeexecutionandportfolioconstruction.
5
Howartificialintelligenceisshapingassetmanagement
3.AreasoftheinvestmentprocessthatuseAIcurrently
Ideageneration/research
Processingunstructuredandexternaldatasets
Signalgenerationandmarkettrendanalysis
Clientreporting
Riskmanagement
Portfolioconstruction
Tradeexecution
49%
27%
24%
4
0%
33%
27%
31%
24%
45%
16%
27%
57%
15%
16%
69%
13%
10%
77%
7%
3%
90%
■Alreadyintegrated■Pilot/proofofconceptonly■Notapplicable
Source:MercerArtificialIntelligenceAssetManagerSurvey,February2026
6
Howartificialintelligenceisshapingassetmanagement
NatureofAIcapability
AIisbeingusedpredominantlytoseek
improvementsinproductivityandaugmenthumandecision-making(co-pilot).
73%offirmsareusingAItoimproveoperationalefficiencywithintheirexistingteams(forexample,automatingroutinetasks),while68%offirms
goeyondthat,usingAIasapartnerinthe
investmentprocess(forinstance,providing
insightsandanalysis).Fewfirms(only5%)entrustAIwithautonomousorsemi-autonomous
decisionauthorityininvestmentdecisionssuchastradeorinvestmentrecommendations.
73%offirmsare
usingAItoimproveoperationalefficiencywithintheirexistingteams
Themarketcurrentlyreliesheavilyonvendor
solutions,with63%offirmsusingoff-the-shelfAItoolsand51%offirmsapplyingproprietary
tuningtovendormodels.Fullyin-houseplatformuildsarelesscommon(28%),reflectingcost,
7
Howartificialintelligenceisshapingassetmanagement
complexity,andspeed-to-marketconsiderations.Only9%offirmsarecurrentlyoperatingafully
proprietaryAIplatform.Whileunderstandale
fromaresourcingandcostperspective,thisdoespotentiallyraisetheissueofvendor(andperhapsevenmodel)concentrationrisk(identifiedasa
concerny9%ofrespondents—seepage12)
4.NatureofAIcapaility(multiple
answerspermitted;percentagesasedonthetotalnumerofassetmanagers)
Weusevendor/off-the-shelfAItools
63%
Weusevendortoolswithproprietarytuningorcustommodelconfigurations
51%
WehaveinternallydevelopedAImodels
28%
WeoperateafullyproprietaryAIplatform/architecture
9%
Source:Mercer,ArtificialIntelligenceAssetManagerSurvey,Feruary2026
8
Howartificialintelligenceisshapingassetmanagement
Intermsofthetypesofdatausedbyasset
managementfirmsintheirAImodels,
unstructuredtexthasemergedasamajorinputalongsidetraditionaltime-seriesandfundamental
data.Firmsblendinternalandvendorfeeds,and
ameaningfulminorityusesalternativedata.
5.DatatypesusedinAImodels(multiple
answerspermitted;percentagesbasedonthetotalnumberofassetmanagers)
Unstructuredtextandtranscripts
68%
Traditionalfinancialdata(prices,fundamentals)
66%
Proprietaryinternaldata
61%
Vendorprovideddata
58%
Alternativedata(satellite,socialmedia,ESG,forexample)
41%
Other
4%
Source:Mercer,ArtificialIntelligenceAssetManagerSurvey,February2026
9
Howartificialintelligenceisshapingassetmanagement
ResourcingdedicatedtoAIdevelopment
Accordingtothesurvey
results,mostfirms’
organizationalstructuresincludesmall,focusedAI
teamsembeddedwithin
investmentfunctions.57%offirmsreportonetofivefull-timeemployees(FTEs)dedicatedtoAIworkwithininvestmentteams.This
suggeststhatmanyAI
initiativesarepragmatic,use-case-ledandmayrelyonvendorpartnershipsorcentralizedITsupport.
6.NumerofFTEsdedicatedtoAI
development,implementation,oroversight
0
18%
1-5
57%
6-10
10%
11-20
7%
21-50
5%
50ormore
2%
Source:Mercer,ArtificialIntelligenceAssetManagerSurvey,Feruary2026
Regardingemployeeeducationandcapailityuilding,56%offirmshaveadedicated
platformorprogramtoeducateexisting
employeesonutilizingAIintheirrespectiveroles.Firmsrecognizethatadoptionrequiresculturalandcapailityshiftsandsomeareinvestingintrainingandupskilling.
10
Howartificialintelligenceisshapingassetmanagement
BenefitsobservedfromAIintegrationsofar
Firmshavestartedto
evaluatetheiruseofAI.Theclearestmeasurablegainssofararereportedtobeefficiency(69%)andimprovedinsights(55%).EvidencethatAIhas
improvedinvestmentreturns(8%)orreducedportfoliovolatility(8%)islimitedamong
respondentstodate.
7.MeasuraleenefitsoservedfromAIintegrationsofar(multipleanswerspermitted;percentagesasedonthetotalnumerofassetmanagers)
Enhancedoperationalefficiency
69%
Fasterorhigher-qualityinsights/decisionmaking
55%
Expandedcapabilities
40%
Reducedcosts
24%
Betterclientengagement
19%
Other
11%
Improvedreturns
8%
Reducedrisk/volatility
8%
Source:Source:Mercer,ArtificialIntelligenceAssetManagerSurvey,Feruary2026
11
Howartificialintelligenceisshapingassetmanagement
Mainbarriersto
furtherAIadoption
Therearestillseveral
barriersthatpreventfirms
fromfurtheradoptingAIintheirinvestmentprocesses.Dataconstraintsand
regulatoryconcernsarethedominantfrictions,with69%and59%offirmsreportingso,respectively.Systems
integrationandtrustin
modeloutputsarematerial.Firmsalsopointoutthe
costofimplementationandsecurityconcerns,aswellastalentshortages,butthisisalessfrequentlycitedconcern,likelyreflectingvendor
usageortargetedhiring.
8.MainarrierstofurtherAIadoptionintheinvestmentprocess(multipleanswerspermitted;percentagesasedonthe
totalnumerofassetmanagers)
Dataquality/access
69%
Regulatoryorcomplianceconcerns
59%
Integrationwithexistingsystems
48%
EfficacyofAImodels
39%
Modelexplainability
31%
Costofimplementation
27%
Other2
20%
Talentshortage
15%
Source:Mercer,ArtificialIntelligenceAssetManagerSurvey,Feruary2026
Intermsofthelargestregulatoryblindspots
inhowAIisbeingusedintheinvestment
industrytoday,firmsareconcernedthatcurrent
regulatoryframeworksmaynotadequately
coverdatagovernanceorsystem-levelrisk
andherdingbehaviors.Accountability,vendorconcentrationrisk,andtransparencyarealso
relevantblindspotshighlightedbyfirms.
9.Largestregulatoryblindspotsin
howAIisbeingused(multipleanswerspermitted;percentagesbasedonthe
totalnumberofassetmanagers)
Datagovernance
31%
System-levelriskandherdingbehaviour
24%
Other³
16%
Accountability
16%
Vendorconcentrationrisk
9%
Non-staticmodels
4%
Source:Mercer,ArtificialIntelligenceAssetManagerSurvey,February2026
12
Howartificialintelligenceisshapingassetmanagement
Conclusion
Thesurveyshowsassetmanagersareinanactive
early-adoptionphasewithAI:amajorityhaveintegratedAIintoatleastonestrategy,andmostplantoincreaseuse.
Adoptionisconcentratedupstream—inidea
generation,processingunstructureddata,and
signalgeneration—wheremeasuralegainshavesofareenstrongestinoperationalefficiency
(reportedyroughlysevenin10firms)andfaster,higher-qualityinsights(reportedymorethan
half).Bycontrast,trustinAItomakeautonomousinvestmentdecisionsremainslimited.
Implementationpatternsarepragmaticand
vendor-led.Mostfirmsrelyonoff-the-shelftools,witharoundhalfapplyingproprietarytuningtovendormodels.Onlyasmallminorityoperate
fullyproprietaryplatforms.Small,emedded
AIteamsarecommon,andunstructuredtext
alongsidetraditionalfinancialandinternaldatadominatemodelinputs.Theprincipalfrictions
toroaderadoptionaredataqualityandaccess,regulatoryandcomplianceconcerns,andsystemsintegration.Atthesametime,firmsflagdata
governanceandsystem-levelrisks(includingherding)asprominentregulatorylindspots.
Amongotherinitiativesintheinvestmentsusiness,wearedevelopingan
AI-poweredmanagerresearchtooltostreamlinetheprocessingofstructuredandunstructured
dataandsupportthedraftingofresearch
documentsforothinvestmentandoperationalduediligence.Consistentwiththemajorityofrespondents,ourapproachlayersproprietary
13
Howartificialintelligenceisshapingassetmanagement
tuningontopofavendormodel,usingMercer’shistoricalresearchandduediligenceguidance,reflectingtheprevalent“co-pilot”roleAIplaysinpracticeandhelpingensurethattheMercerresearchDNAremainscentraltoourwork.
Inadditiontothemanagerresearchtool,
MercerisemeddingnewAI-enaledoperatingpracticesintoourcolleagueworkflowsacross
ourusinesses,withtheintentiontohelpenaleourspecialiststofocustheirtimeonhigh-impactjudgement,interpretation,andclientpartnership.
Wealsohaveastrongfocusontraining,withdedicatedtrainingmodulesand
cross-teamworkinggroupsencouragingtheuseofAIandprovidingguidance
totheroaderteamonusecases.
Takentogether,theevidencefromthesurvey
leadstothreeclearfindings.First,AItodayis
principallyanaugmentationtoolthatcould
supportproductivityandinsightratherthan
asourceofautonomousinvestmentdecision
making.Second,thedominantadoptionmodelisvendor-centered,withproprietaryadaptationsandmodestteamresourcing.Third,achieving roaderadoptionmaydependonaddressing
dataquality,governance,andsystem-levelrisksaseducationandintegrationscaleacrossfirms.
Methodology
TheMercer2026AIinAssetManagementSurveywasconductedviaanonlinesurveyinFebruary2026.Responseswereprovidedby131asset
managersfromacrosstheworld.Itisimportanttorecognizethatsurveyresultsaresubjectto
inherentlimitationsanduncertainties.Thesurveyresultsmaynotcaptureallrelevantfactorsor
marketconditions.Wegatheredinformation
througharequestsenttoourextendednetworkofmanagerrelationships.Itisimportantto
notethatrespondentsdidnotreceiveanyformofcompensationtocompletethesurvey.
Endnotes
1AllresponsesaresourcedfromMercer'sArtificial
IntelligenceAssetManagerSurveyconducted
inFebruary2026,basedonresponsesfrom131
participants.Responseswereprovidedbyglobal
assetmanagers.Itisimportanttonotethatthe
participantsdidnotreceiveanyformofcompensation.
Itisimportanttorecognizethatsurveyresultsare
subjecttoinherentlimitationsanduncertainties.The
surveyresultsmaynotcaptureallrelevantfactors
ormarketconditions.Theseresultsshouldnotbe
construedaspersonalizedinvestmentadvice.
2Other:Securityandprivacyconcerns,governance
andorganizationalreadiness,culture,trackingand
meetingchangingregulatoryrequirements,applicabilityasa"judgmenttool,"addressinginfrastructure(data
platforms,APIframeworks),constrainedresources(smallAIteam),difficultyembeddingAIintobusinessprocesses,bandwidth,hallucinations,andmore.
3Other:Regulatoryconcerns,manydifferentAI
regulationsglobally,mixofemergingrisks,accountability,transparency,confidentialityandprivacyrisk,accuracy
risk,biasrisk,intellectualpropertyrisk,vendor
concentrationrisk,lackofcleardisclosurerequirementsforAIuse,distinguishingbetweenoperationalefficiencytoolsinvestmentdecisionsupport,andmore.
14|Howartificialintelligenceisshapingassetmanagement
Authors
BeverleySharp
GlobalManagerResearchLeader
beverley.sharp@
AnaTavaresVieira
SeniorAssociate,ManagerResearch
ana.tavares.vieira@
Contactus
Ifyouwouldliketodiscussthe
findingswithinthisreportin
moredetailorhowwemaybe
abletosupportyourorganization,pleasefeelfreetocontact
yourMercerrepresentative.Alternatively,visitushere.
Importantnotices
ReferencestoMercershalleconstruedto
includeMercer(US)LLCand/oritsassociatedcompanies.©2026Marsh.Allrightsreserved.
Thiscontentmaynotemodified,sold,orotherwiseprovided,inwholeorinpart,toanyotherpersonorentitywithoutMercer’spriorwrittenpermission.
Mercerdoesnotprovidetaxorlegaladvice.Youshould
contactyourtaxadvisor,accountantand/orattorneyeforemakinganydecisionswithtaxorlegalimplications.
Thisdoesnotconstituteanoffertopurchaseorsellany
securities.Thefindings,ratingsand/oropinionsexpressed
hereinaretheintellectualpropertyofMercerandaresujecttochangewithoutnotice.Theyarenotintendedtoconveyanyguaranteesastothefutureperformanceoftheinvestment
products,assetclassesorcapitalmarketsdiscussed.
ForMercer’sconflictofinterestdisclosures,contactyourMercerrepresentativeorsee/conflictsofinterest.
Thisdoesnotcontaininvestmentadvicerelatingtoyourparticularcircumstances.Noinvestmentdecisionshould emadeasedonthisinformationwithoutfirstotainingappropriateprofessionaladviceandconsideringyour
circumstances.Mercerprovidesrecommendationsasedoneachparticularclient’scircumstances,investment
ojectivesandneeds.Assuch,investmentresultswillvaryandactualresultsmaydiffermaterially.
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iselievedtoereliale,Mercerhasnotsoughttoverifyit
independently.Assuch,Mercermakesnorepresentationsorwarrantiesastotheaccuracyoftheinformationpresentedandtakesnoresponsiilityorliaility(includingforindirect,consequential,orincidentaldamages)foranyerror,omissionorinaccuracyinthedatasuppliedyanythirdparty.
Investmentmanagementandadvisoryser
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