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1、Chapter Fourteen,Consumers Surplus 消费者剩余,Structure,Money equivalent of utility gains to trade Consumers surplus Changes in consumers surplus Compensating and equivalent variations Producers surplus,Monetary Measures of Gains-to-Trade,You can buy as much gasoline as you wish at $1 per gallon once you
2、 enter the gasoline market. Q: What is the most you would pay to enter the market? A: You would pay up to the dollar value of the gains-to-trade you would enjoy once in the market.,How can such gains-to-trade be measured? Three such measures are: Consumers Surplus Equivalent Variation (等价变换), and Co
3、mpensating Variation (补偿变换). Only in one special circumstance do these three measures coincide.,Monetary Measures of Gains-to-Trade,Reservation Price,Maximum willingness to pay for an additional unit of a good Two goods: good 1 (x1) and expenditure on others (x2); p2=1 By budget constraint (p1x1+x2=
4、m): If x1=0, then x2=m If x1=1, then x2=m-p1 If x1=2, then x2=m-2p1 If x1=3, then x2=m-3p1,Reservation Price,Reservation price for the 1st unit (r1) u(0, m) = u(1, m-r1) r1 is the dollar equivalent of the marginal utility of the 1st unit. Reservation price for the 2nd unit (r2) u(1, m-r2) = u(2, m-2
5、r2) r2 is the dollar equivalent of the marginal utility of the 2nd unit. Reservation price for the 3rd unit (r3) u(2, m-2r3) = u(2, m-3r3),Generally, if she already has n-1 gallons of gasoline then rn denotes the most she will pay for an nth gallon. rn is the dollar equivalent of the marginal utilit
6、y of the nth gallon.,$ Equivalent Utility Gains,r1 + + rn will be the dollar equivalent of the total change to utility from consuming n gallons of gasoline at a price of $0.,$ Equivalent Utility Gains,$ Equivalent Utility Gains,1,2,3,4,5,6,r1,r2,r3,r4,r5,r6,What is the monetary value of our consumer
7、s gain-to-trading in the gasoline market at a price of $pG?,$ Equivalent Utility Gains,The dollar equivalent net utility gain for the 1st gallon is $(r1 - pG) and is $(r2 - pG) for the 2nd gallon, and so on, so the dollar value of the gain-to-trade is $(r1 - pG) + $(r2 - pG) + for as long as rn - pG
8、 0.,$ Equivalent Utility Gains,So r1 + + rn - pGn will be the dollar equivalent of the total change to utility from consuming n gallons of gasoline at a price of $pG each.,$ Equivalent Utility Gains,$ Equivalent Utility Gains,1,2,3,4,5,6,r1,r2,r3,r4,r5,r6,pG,$ Equivalent Utility Gains,1,2,3,4,5,6,r1
9、,r2,r3,r4,r5,r6,pG,$ Equivalent Utility Gains,1,2,3,4,5,6,r1,r2,r3,r4,r5,r6,pG,$ value of net utility gains-to-trade,If gasoline can be purchased in any quantity then .,$ Equivalent Utility Gains,$ Equivalent Utility Gains,Gasoline,($) Res. Prices,Reservation Price Curve for Gasoline,$ Equivalent Ut
10、ility Gains,Gasoline,($) Res. Prices,pG,Reservation Price Curve for Gasoline,$ Equivalent Utility Gains,Gasoline,($) Res. Prices,pG,Reservation Price Curve for Gasoline,$ value of net utility gains-to-trade,Quasi-Linear Utility,U(x, y) = v(x) + y Reservation prices for the first 3 units: v(0)+m=v(1)
11、+m- r1 r1= v(1) - v(0) v(1)+m- r2=v(2)+m- 2r2 r2= v(2) - v(1) v(2)+m- 2r3=v(3)+m- 3r3 r3= v(3) - v(2) r1+r2+r3=v(3)-v(0)=v(3) This is the gross benefit (毛收益)of consuming 3 units of good x.,Quasi-Linear Utility,1,2,3,4,5,6,r1,r2,r3,r4,r5,r6,Quasi-Linear Utility,When x=3, y=m-3p, U(3, m-3p)= v(3) + m-
12、3p If consume 0 good x, then y=m U(0, m) = m The net benefit of consuming x (gains-to-trade) U(3, m-3p) U(0, m) = v(3) - 3p If n units of x then utility gain is v(n) pn This is the net benefit (净收益).,Quasi-Linear Utility,1,2,3,4,5,6,r1,r2,r3,r4,r5,r6,p,Unfortunately, estimating a consumers reservati
13、on-price curve is difficult, so, as an approximation, we use the consumers ordinary demand curve. This approximation gives the Consumers Surplus measure of net utility gain.,$ Equivalent Utility Gains,A consumers reservation-price curve is not quite the same as her ordinary demand curve. Why not? A
14、reservation-price curve describes sequentially the values of successive single units of a commodity. An ordinary demand curve describes the most that would be paid for q units of a commodity purchased simultaneously.,Consumers Surplus,But, if the consumers utility function is quasilinear in income t
15、hen The reservation price curve is exactly the demand curve Consumers Surplus is an exact $ measure of gains-to-trade. If income effects are small, then the approximation is good.,Consumers Surplus,Consumers Surplus,The consumers utility function is quasilinear in x2.,Take p2 = 1. Then the consumers
16、 choice problem is to maximize,subject to,Consumers Surplus,The consumers utility function is quasilinear in x2.,Take p2 = 1. Then the consumers choice problem is to maximize,subject to,Consumers Surplus,That is, choose x1 to maximize,The first-order condition is,That is,This is the equation of the
17、consumers ordinary demand for commodity 1.,Consumers Surplus,Ordinary demand curve,p1,CS,is exactly the consumers utility gain from consuming x1 units of commodity 1.,Interpreting Consumers Surplus,Net benefit of consuming n units of the good: Compensation needed to give up consuming the product.,Th
18、e change to a consumers total utility due to a change to p1 is approximately the change in her Consumers Surplus.,Change in Consumers Surplus,Consumers Surplus,p1,p1(x1), the inverse ordinary demand curve for commodity 1,Consumers Surplus,p1,CS before,p1(x1),Consumers Surplus,p1,CS after,p1(x1),Cons
19、umers Surplus,p1,Lost CS,p1(x1), inverse ordinary demand curve for commodity 1.,Consumers Surplus,p1,Lost CS,x1*(p1), the consumers ordinary demand curve for commodity 1.,measures the loss in Consumers Surplus.,Two additional dollar measures of the total utility change caused by a price change are C
20、ompensating Variation and Equivalent Variation.,Compensating Variation and Equivalent Variation,p1 rises. Q: What is the least extra income that, at the new prices, just restores the consumers original utility level?,Compensating Variation,A: The Compensating Variation.,Compensating Variation,x2,x1,
21、u1,p1=p1,p2 is fixed.,Compensating Variation,x2,x1,u1,u2,p1=p1 p1=p1”,p2 is fixed.,Compensating Variation,x2,x1,u1,u2,p1=p1 p1=p1”,p2 is fixed.,Compensating Variation,x2,x1,u1,u2,p1=p1 p1=p1”,p2 is fixed.,CV = m2 - m1.,p1 rises. Q: What is the least extra income that, at the original prices, just re
22、stores the consumers original utility level?,Equivalent Variation,A: The Equivalent Variation.,Equivalent Variation,x2,x1,u1,p1=p1,p2 is fixed.,Equivalent Variation,x2,x1,u1,u2,p1=p1 p1=p1”,p2 is fixed.,Equivalent Variation,x2,x1,u1,u2,p1=p1 p1=p1”,p2 is fixed.,Equivalent Variation,x2,x1,u1,u2,p1=p1 p1=p1”,p2 is fixed.,EV = m1 - m2.,Consumers Surplus, Compensating Variation a
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