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1、,The all-new BMW M3.Product launch training.,The segment of premium high performance cars HP segment has been growing for the past 10 years and is going to surge enormously in the years to come. About 50.000 cars of this segment were registered in 2002. Up to 2012 a growth of 40% respectively approx
2、. 70.000 units has been forecasted.,The all-new BMW M3.Market situation.,The all-new BMW M3.Target group.,Reference target group,World of reference target group,Mainly male. Aged around 40, married, two-person household. Professionally successful. High income. Freelance, self-employed or from middle
3、 or upper management levels. There are at least two vehicles in the household. Very interested in sport, particularly motor racing.,The all-new BMW M3.Brand contribution.,4.0l V8 Naturally aspirated high-rev engine highest specific power in its class (hp / litre) highest maximum revs in its class co
4、ncept derived from motorsport athletic, sporting design details and features benchmark in agility,M Double Clutch Transmission Drivelogic (M DCT Drivelogic) E92 M3: visible carbon roof E93 M3: retractable hardtop,perfectly balanced, reliable M3 character impressive combination of true sports car cap
5、abilities with an outstanding presence and day-to-day usability -E90 M3: combined with a 4-door functionality -E93 M3: combined with uncompromised open-driving pleasure,1970s,1980s,1990s,2000s,BMW 3 Series: First debut in 1975, create the KKL+ Sedan segment Experienced 5 generations up to now, conti
6、nuously leading the development of the segment 3 Series history of definitive sporty sedan give deep influence to the segment,The all-new BMW M3.Stemming from a legendary series, which determains its 20 years success.,BMW M3 (E46) 2000-2006 343 hp / 360 hp approx. 90,000 units,BMW M3 (E36) 1992-1999
7、 286 hp / 321 hp approx. 72,000 units,BMW M3 (E30) 1986-1991 195 hp - 238 hp approx. 18,000 units,BMW M3 (E90,E91,E92) 2007- 420 hp,The all-new BMW M3.From the origin of 3 Series to the ultimate performance on the race track.,BMW M3 GTR (2001-2005) 2001: Winner of American Le Mans Series 2004: Class
8、 winner in 24-hour race in Spa 2004/2005: Outright victories in each 24-hour race at the Nrburgring,BMW M3 (1987-1992) 1987: Winner of WTC Championship 1987/1988: Winner of ETC Championship 1987/1989: Winner of DTM Championship Numerous victories in the national Group A Championships,BMW M3 GTR (199
9、3-1999) 1993: Winner of ADAC GT-Cup 1994: Winner of ADAC GT-Cup 1997: Winner of Exxon- Supreme-GT-Serie (USA) 1998: Winner of Professional Sports Car Series (USA) Numerous victories in the national GT Championships,The all-new BMW M3.Feel the new BMW M3.,Performance (32 seconds),Perfection(32 second
10、s),BMW M3 Coupe,BMW M3 Sedan,BMW M3 Convertible,The all-new BMW M3.The M3 family.,Differences between the BMW M3 family members:,M3 Coupe M3 Convertible,M3 Sedan,Gills,Tail,M3 Coupe M3 Convertible,M3 Sedan,Power unit Output Max. engine speed Torque Acceleration Top speed Power-to-weight ratio Brake
11、system,20.8 km 73 (33 left, 40 right) max. 17 % max. 11 % 620 m 320 m 300 m,V8 4-litre engine 309 kW/420 hp 8400 rpm 400 Nm at 3900 rpm 4.8 s (0-100 km/h) 250 km/h (limited) 3.8 kg/hp Compound,BMW M3 Coupe,Nrburgring North Loop,Length Bends Uphill Downhill Highest point Lowest point Difference in he
12、ight,The all-new BMW M3. Proven and tested on the worlds most gruelling stretch of racetrack: The Nrburgring North Loop.,Redesigned suspension with M-characteristic axle kinetics,New control systems,Newly developed V8-high- performance power unit,MDrive,Compound high performance brake system,Electro
13、nic Damping Control (EDC),First production vehicle in its segment to feature a CFRP roof (N.A. in China),Power-to-weight ratio: 3.8 kg/hp,The all-new BMW M3. Pole position for the fourth time.,The all-new BMW M3. Nrburgring North Loop.,Flugplatz,Antoniusbuche,Tiergarten,Dttinger Hhe,Schwalbenschwanz
14、,Pflanzgarten,Brnnchen,Eschbach,Wippermann,Hohe Acht,Caracciola- Karussell,Klostertal,Kesselchen,Bergwerk,Ex-Mhle,Wehrseifen,Kallenhard,Metzgesfeld,Adenauer Forst,Aremberg,Fuchsrhre,Schwedenkreuz,Quiddelbacher Hhe,Hocheichen,Hatzenbach,Start,Galgenkopf,km 0/21,km 1,km 2,km 3,km 4,km 5,km 6,km 7,km 8
15、,km 9,km 10,km 11,km 12,km 13,km 14,km 15,km 16,km 17,km 18,km 19,km 20,Design,Technical highlight 1: V8 engine,Technical highlight 2: M DCT Drivelogic,Technical highlight 3: EDC,Technical highlight 4: M Drive,Technical highlight 5: M Differential Lock,Start Antoniusbuche Kilometre 0.0,The all-new B
16、MW M3. Start.,Underbody almost completely covered,M front skirting with integrated air intakes,The all-new BMW M3. Exterior design: Athletic aesthetics.,New exterior mirrors: perfectly styled aerodynamics,Power dome,Widened track, wide wheel arches,M-characteristic exhaust system with double exhaust
17、 tailpipes,Rear spoiler lip,The all-new BMW M3. Exterior design: Athletic aesthetics.,M rear apron with diffuser for optimum air flow,Power dome with additional air intakes,Only vehicle in its segment to feature a carbon fibre reinforced plastic (CFRP) roof (N.A. in China),18” M light alloy wheels,G
18、ills boasting BMW M3 logo,Four M-exclusive body colours,The all-new BMW M3. Exterior design: Athletic aesthetics.,The all-new BMW M3. Exterior design: Athletic aesthetics.,The retractable hardtop: takes just approx. 22 seconds to open fully automatically at the press of a button,redesigned component
19、s,80 %,The all-new BMW M3. Unique high performance sports car.,The all-new BMW M3. Tailor-made for an ultimate driving experience.,Rev counter with variable engine speed warning range,Servotronic,Aluminium thrust plate / Even distribution of power,Reinforced front strut tower bar,V-strut / Compound
20、rear axle whole body,Hatzenbach Kilometre 2.6,The all-new BMW M3. Body: Lightweight and torsion resistant.,Reduced lifting force due to covered underbody,Quiddelbacher Hhe Kilometre 3.9,The all-new BMW M3. Aerodynamics: reduced lift, enhanced cooling.,Flugplatz,Quiddelbacher Hhe Kilometre 3.9,The al
21、l-new BMW M3. Aerodynamics: reduced lift, enhanced cooling.,Flugplatz,Lightweight rear axle,Weight-optimised compound brake system,Aluminium front axle,Carbon fibre reinforced plastic (CFRP) roof,Aluminium bonnet,Intelligent lightweight design for optimum lateral and longitudinal dynamics,Weight-opt
22、imised suspension components,Weight optimised engine,Schwedenkreuz/ Aremberg Kilometre 5.0,The all-new BMW M3. Intelligent lightweight design.,Schwedenkreuz/ Aremberg Kilometre 5.0,The all-new BMW M3. Intelligent lightweight design.,50 %,50 %,Fuchsrhre Kilometre 6.4,The all-new BMW M3. The new V8-Hi
23、gh-performance engine:High-revving concept.,Or to put it more simply:,High engine speed has to get to the drive wheel and transferred onto the road,Output Max. engine speed Torque Acceleration Top speed Power-to-weight ratio Spezific output Weight Intake volume Consumption*,309 kW/420 hp 8400 rpm 40
24、0 Nm at 3900 rpm (85 % over a range of 6500 rpm accessible) 4.8 s (0-100 km/h) 250 km/h (limited) 3.8 kg/hp 105 hp/l 202 kg (-15 kg to predecessor) 17m air/minute 12.4l/100km,*EU-test cycle,The all-new BMW M3. The new V8-High-performance engine:More Power, less weight, lower consumption.,Experience
25、the power(43 seconds),The all-new BMW M3. The new V8-High-performance engine:More Power, less weight, lower consumption.,F1 technology transfer: High-revving concept (engine speed higher than any other BMW engine) Individual throttles Light alloy engine block Aluminium-silicon compound crankcase Bed
26、plate Dynamically optimised wet sump oil lubrication Double VANOS with low pressure operation,+ 17 % Output,BMW EfficientDynamics,- 8 % Consumption,- 7 % Weight,The all-new BMW M3. The new V8-High-performance engine:More Power, less weight, lower consumption.,The all-new BMW M3. The new V8-High-perf
27、ormance engine:Aerodynmics for high air requirement .,Fuchsrhre Kilometre 6.4,The all-new BMW M3. Revised engine management.,200 million calculating operations per second for: - Ignition coil and electronic measuring system for collecting ionic current data - Pressure-controlled fuel supply - Integr
28、ated Servotronic - Electric vacuum pump / brake servo - Configuration of engine map, EDC, DSC - Control of transmission oil pump,The all-new BMW M3. M DCT Drivelogic double clutch transmission.,Engine,Vehicle,M DCT,Clutch 1,Clutch 2,Partial Transmission 1 Gears 1, 3, 5 .,Partial Transmission 2 Gears
29、 2, 4, 6 .,BMW M DKG Drivelogic (143 seconds),Power button for access to engine characteristics - Comfort-oriented response - Direct and sporty response,DSC Dynamic Stability Control - When activated: Vehicle will not swerve - MDynamic Mode: Racing atmosphere due to minimum intervention,EDC Electron
30、ic Damping Control (unique selling proposition) - Best possible individual suspension calibration - Sport, Normal, Comfort,The all-new BMW M3. Control systems.,Electronic Damping Control (EDC) with three characteristic maps,The all-new BMW M3. Electronic Damping Control.,Bergwerk Kilometre 11.3,The
31、all-new BMW M3. MDrive: personal driving program at the push of a button.,Button for activation of personal driving programme. Stored pre-sets accessed at the push of a button.,DSC,EDC,Sport,Comfort,Normal,On,MDynamic Mode,Off,Comfort,Sport,Servotronic,Comfort,Sport,Engine characteristic map,Normal,
32、Sport,Sport Plus,Optimum traction with up to 100 % transmission of power to the drive wheel with the best traction,Schwalben- schwanzKilometre 18.2,The all-new BMW M3. M differential lock: engine performance where it is most effective.,The all-new BMW M3. Arriving at finish.,Arriving at finish Kilom
33、etre 20.8,The all-new BMW M3. Nrburgring North Loop. Analysis of test-drive.,Finish,Distance km,19,Hatzenbach,Adenauer-Forst,Bergwerk,Dttinger Hhe,Gear,6 5 4 3 2 1,280 260 240 220 200 180 160 140 120 100 80 60 40 20 0,Speed km/h,Start,Karusell,1,10,9,8,6,5,4,3,12,13,15,16,17,18,Test drive1(79 second
34、s),Test drive2(79 seconds),Exclusive equipment features with diverse possibilities for individualisation,V8 High-performance power engine with high-revving racing technology,Completely revised with M-specific axle kinetics designed to withstand high strain,Lightweight and torsion resistant,Powerful
35、and athletic appearance,Equipment,Drivetrain,Suspension,Body,Design,The all-new BMW M3. 100 % new. 100 % resolute.,Thank you for your attention,M leather-clad gear shift lever,Exclusive for M3 drivers: leather carbon structure (optional),M leather-clad steering wheel,The all-new BMW M3. Tailor-made
36、for an ultimate driving experience.,White-illuminated double round instruments,Redesigned centre console,Start Antoniusbuche Kilometre 0.0,Hatzenbach Kilometre 2.6,Quiddelbacher Hhe Kilometre 3.9,Flugplatz,Schwedenkreuz/ Aremberg Kilometre 5.0,Fuchsrhre Kilometre 6.4,Adenauer Forst Kilometre 7.0,Ber
37、gwerk Kilometre 11.3,Kesselchen/Klostertal Kilometre 12.6,Karussell/ Wippermann Kilometre 14.0,Brnnchen Kilometre 16.2,Schwalben- schwanzKilometre 18.2,Dttinger Hhe Kilometre 20.4,Hatzenbach Kilometre 2.6,The new BMW M3 Coupe.A perfect combination of comfort and sports seat.,Thigh support,Lateral support,The new BMW M3 Coupe.New high-end technology offering the driver perfect seat support.,Hatzenbach Kilometre 2.6,100 to 0 km/h in 34 m
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