商务英语写作 chapter 4

1、chapter 4,order letter & confirmation letters,objectives,商务英语写作unit five orders,to learn ways of submitting an order. to learn useful terms and expressions for orders. to practice writing letters for orders.,steps of business transaction,inquiry 询盘 offer 报盘、发盘 counter-offer 还盘 acceptance 接受 sign the

2、 contract 签合同,what is an order letter?,it is a request by a customer for a company to supply goods or services. in the letter, you should be definite and complete so that the reader feels exactly what the writer wishes for.,clear concise sufficient information an order letter should be as accurate a

3、nd clear as possible, because any error may cause unexpected trouble.,the quality and specifications of goodsindicate the name of the product, the model or article numbers, the quantity of each item, and the price. the packing and the price of goods terms of payment time of shipment,what should be i

4、ncluded?,订单或订购信函应包含： 1. 详细的说明、数量、价格以及货号等 2. 说明包装方式、目的港以及装运期 3. 确认在初期洽谈时所同意的付款条件,writing steps of an order letter,open with referring to some previous contacts such as catalogs, phone calls or trade fairs. describe the order mention payment and delivery express courtesy,1. placing orders 1) to place

5、an order with sb.for sth.跟某人下订单 we thank you for your quotation of may 20 and now place an order with you for the following items. 贵方5月20日报价函已收到，谢谢。现向贵方订购下列商品。,expressions for order letters,若贵方能保证在10月9日之前将货物由上海运至新加坡，则我方乐于向贵方订购下列货物. we are pleased to place the following orders with you if you can gua

6、rantee shipment from shanghai to singapore by october 9.,2) to place (enclose) a trial order = to order as a trial 下（附寄）试订单 we find both quality and prices of your products satisfactory and enclose our trial order for prompt supply. 我方对贵方产品的质量和价格均感满意，现寄去试订单，请供应现货。,3)to send (give)sb.ones order for s

7、th. 向某人下订单 we are pleased to find that your material appear to be fine quality. as a trial, we are delighted to send you a small order for 2,500 dozen rubber shoes. 我方很高兴发现贵方原料品质优良，现寄去2500打胶鞋小额订单，作为试购。,4)to order sth.at a price按价格订购 we have received your catalogue and price list, and now we order th

8、e following goods at the prices named. 已收到贵方产品目录和价格表。现按所示价格订购下列货物。,sample on page 56, 57-58,after a contract is concluded between a buyer and a seller, the buyers bank supplies a letter of credit to the seller.,l/c,seller consigns the goods to a carrier in exchange for abill of lading.,b/l,goods,sel

9、ler provides theb/lto bank in exchange for payment. sellers bank then provides the bill to buyers bank, who provides the bill to buyer.,b/l,b/l,b/l,payment,buyer provides theb/l to carrier and takes delivery of the goods.,b/l,goods,order forms,specially-designed order form enclosed in catalogs, broc

10、hures sent to potential customers if interested, a customer only needs to fill in the form, which is much more convenient and easier than writing a complete order letter effective in avoiding mistakes,exercise,has this customer ordered before? what is his number? what did he order? how long will the

11、 pizza be delivered?,yes.,5557868,large spicy beef pizza and a 2-liter bottle of cola.,in 35 minutes.,listening exercise,listen and fill in the form on your own after the second listening, please discuss the answer with your group members and submit one paper to the teacher,exercise iii on p66,exerc

12、ise,answer,inquiring popularity opportunity guarantee quality enclosed expect determining appreciate serving,confirmation letters,what is a confirmation letter?,a confirmation letter is written to acknowledge and confirm details.,writing steps:,thanks for the order favorable comment on the items req

13、uired assurance of the best attention other items which attract the customer hope for further orders,1) to accept ones order 接受某人订单 thank you for your order no.123. we accept it and will dispatch the goods early june. 贵方123号订单已收到，谢谢。我们接受此订单并将于6月初交货。,expressions for confirmation letters,2) to confirm

14、 acceptance of ones order 确认接受某人订单 we are pleased to receive your order and confirm acceptance of it. 很高兴接到你方订单，现确认予以接受。 3) book your order 接受订单 we have pleasure in informing you that we have booked your order no.234. we are sending you our sales confirmation no.789 in duplicate, one copy of which.

15、please sign and return for our file 我们很高兴地告知已接受你方第234号订单。现寄上第789号销售确认书一式两份，请签退一份供我方存档。,4)in stock (out of stock)有（无）存货 as the goods you ordered are now in stock, we will ship them without fail as early as possible. 因为贵方订货尚有存货，本公司将一定尽快发运。 i am sorry, but that product isout of stockat the moment. 很抱歉，

16、该商品目前已没有存货了。,sample on page 56, 59,有时因所要求的货物无货可供或价格和 规格已经改变，卖方不能接受买方的订单。在这种情况下，拒绝接受订单的信函必须非常仔细的缮写，而且要为友谊和今后交易留有余地。最好介绍一些合适的代替货品，提出还盘及劝说买方接受。,decline the order,thanks for the order proper reasons to decline the order with regret recommendation of other items as a replacement hope for serving the cust

17、omer in the future,declining an order,dear sir, we thank you for the order for a 60 x 30 fish tank which we recently received. the order form you sent us is from our 2014 catalogue which lists the tank at $450.00. unfortunately, this particularly fish tank is a discontinued item and we have no more

18、in stock. i have enclosed our newest (2015) catalogue and have marked the relevant pages for fish tanks. i would particularly recommend the underwater garden for $425.00 on page 62 as being comparable to the tank you originally ordered.,to order please call 698-8475 and charge your purchase to your

19、credit card (most major credit cards accepted). most orders are delivered within three working days to your home. we value your business and hope to be of service to you in the future. yours truly,exercise,choose the appropriate word or words. 1) we are arranging for the punctual (shipment, shipping

20、) of the ( ordered, order ) goods. 2) our offer is (firm， work ) subject to your reply (for, in, within ) one week. 3) any delay (in, about ) shipment will cause us inconvenience. 4) enclosed is our order ( for, on ) 300 sets of transistor radio.,5) your (term, terms) are satisfactory and we are ple

21、ased to (enclose, place) an order (with , to )you. 6) if you cannot (send, give) the goods as per (requirements, specifications), please send us alternates. 7) if you do not have model 105 (from, in) stocks, please (remove, cancel) this order. 8) we hope you will (agree, accept, receive, admit) our terms and make (preparation, arrangements) for an early delivery. 9) we (admit, acknowledge) with thanks your order of june 1.,exercise,exercise i on page 65,improved v