嘉年华邮轮公司论文.doc

Company - Carnival Cruise Lines About Carnival Cruise Lines Carnival Cruise Lines was founded in 1972 , the companys founder Ted Arison, another company founder Bob Dickinson in Carnival Corporation s head office : Boston, American International Travel service Co., Ltd. work, they work together for Carnival Cruise Lines development has made great efforts. Carnival have portfolio of leading cruise brands, these brands, which comprise the most recognized cruise brands in North America, the United Kingdom, Germany and Italy, offer a wide range of holiday and vacation products to a customer base that is broadly varied in terms of cultures, languages and leisure-time preferences. Carnival is The Worlds Most Popular Cruise Line, they offer a wide array of quality cruises, and pride ourselves on delivering memorable vacations to guests. Diversity Cultural important of cultural diversityCarnival Cruise Lines is a Multinational,and has employees around the world, and have to face different countries guests face every day ,this means that when managers deal with the diversity of the workforce, We are focusing on the collective picture of differences and similarities. Diversity is generally defined as acknowledging, understanding, accepting, valuing, and celebrating differences among people with respect to age, class, ethnicity, gender, physical and mental ability, race, sexual orientation, spiritual practice, and public assistance status. A diverse workforce is a reflection of a changing world and marketplace. Diverse work teams bring high value to organizations. Respecting individual differences will benefit the workplace by creating a competitive edge and increasing work productivity. Diversity management benefits associates by creating a fair and safe environment where everyone has access to opportunities and challenges. Companies need to focus on diversity and look for ways to become totally inclusive organizations because diversity has the potential of yielding greater productivity and competitive advantages.The laws apply to diversity Carnival Cruise Lines is an international enterprise ,it will be confronted with new and potentially unique standards of legal and ethical conduct. International business is conducted in amaze of international trade agreements , parent country laws , and host country regulation of foreign enterprise .For cruise, the laws apply to diversity are The Civil Rights Act of 1991(which prohibits discrimination on the basis of sex, race, religion, color, and national origin, applies to American corporations overseas operations), Sullivan Principles.The situations of cultural diversityThe international corporation have many employees who are from different countries, they have different habits and language backgrounds, often occur because of the lack of understanding among some of the conflicts, thus affecting the mood of the work. To avoid such conflicts, managers should do regular training staff about language and different culture, so that workers are able to communicate with each others in English, and for an understanding of each others national customs.Some employees lack of collectivism, often only considered themselves in work , and difficult to get along with other colleagues. Managers should enhance communication with these workers, encourage them to take part in some group activities, to develop their passion for the collective.In Carnival Cruise Lines, the imbalance between men and women employees, usually, the number of men than womens,but woman in the company plays an essential role. And Cruises are every few months at sea, Woman is sentimental than man,will have homesick mood affecting the work. As managers, they can give employees the proper holiday to visit home, this approach will enhance employee well-being, And make them more loyal to the work.Management Carnival Cruise Lines is a Global corporation ,with the size and scope of cross-border business activities continues to expand, companies increasingly obvious cultural differences and conflicts. this means that when managers deal with the diversity of the workforce, they are focusing on the collective picture of differences and similarities.In 2009 , company introduction of the to further improve the Groups subsidiaries and employees, the management system, the behavior of subsidiary constraints, to ensure its legitimacy, two to restrain the behavior of employees, loyalty treat the companys business, the policy into the following main points: First, conduct business honestly and accurately; Second, protection of the marine environment, especially the water environment, prevent pollution; Third, antitrust policy; fourth, ensure trade security policy; fifth, may not be used, diffusion confidential information; Sixth, personal interests and company interests conflict, protecting interests of the company policy; seventh, part-time employees out, shall not conflict with the companys own work, etc.Although the company management staff more stringent, but also provides a relatively high welfare. The employee is on the cruise free board and lodging.(2 peoples a building, the room contains bathroom, television, keeps a thing cabinet.etc.) The wages is settled accounts with U.S. dollar, every two Mondays time.Day off:The day off is no less than for three days monthly, each contract after expecting(8-10 months) the period expires enjoys holidays for 2 month.(the cruise company provides free come to return ticket and enjoy a holidays subsidy)The ten full sailing schedules empress can retire and enjoy the pension of cruise company. In addition to this, daily contact people with different races, different backgrounds, can receive new information, enhanced vision.Conclusion Carnival Corporation by virtue of its diverse culture and management style, to become “The Worlds Most Popular Cruise Line “ , others multinational should borrow the excellent management from Carnival. Cross-cultural management is conducive to business members to understand and master the different beliefs and values, changing the face of globalization and the market and customers, and competitors, to stimulate enterprise technology and management innovation, and improving the environment in the face of a variety of needs and changes in the flexibility and adaptability. Cultural differences and conflicts always accompanied the whole process of multinational operations, cross-cultural management is to reduce cultural conflict, creating an effective means of competitive advantage. Manager should recognize cultural differences, understanding and application of cultural differences, respect for cultural diversity, emphasis on cross-cultural communication, cross-cultural training, creating a learning organization, using scientific methods and pragmatic approach to explore both to achieve cross-cultural harmony and purpose, and has its own characteristics, but also with the host culture to adapt management mode, allowing multinational companies to create and maintain international competitive advantage. The Sullivan principles1 1.Non-segregation of the races in all eating, comfort, and work facilities. 2.Equal and fair employment practices for all employees. 3.Equal pay for all employees doing equal or comparable work for the same period of time. 4.Ini