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Complexities and Challenges of Chang e,outside aspect,inside aspect,Complexities and challenges,the firm would face different complexities and challenges,embody,embody the complexities and challenges,the complexities and challenges,the obstacle,sebjective consciousness,the fisrt one is peoples idea, value, thinking. which means, the staff or managers should understand and accept the change,the goal/ purpose of the change if not, there would be tension, resistance and no motivation, no willingness, no wish. they may be like the fat cat and nothing could be done,Microsoft and Win8,when portal-MSN WEB2.0 - LIVE brand browser -spike netscape so the market remains the appearance which Microsoft thought should be Google turned round the wall of window, mobile operating system, Android WIN8,cost,not only money but also time,interest, opportunity cost to buy the advanced equipment, to realize the computer automation, or staff training should be considered otherwise the risk would increase as well as the complexities and challenges,example,Toyota coporate with its suppliers just in time decrease warehousing and transpotation cost so Toyota become the “killer of cost“,balance,cost,gain,Experience/ case precedent,the plan, the feasibility, how to start, carry out. lack the experience or case precedent there may be emergency, risk would inrease change mostly goes wrong during the first and last stages,conclusion,As a manager, there is need to analyse the situation and evaluate the change and its result.,And find out

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