大学英语第一册上海外语教育出版社Unit7TheSampl.ppt

,制作：穆莹主讲：穆莹,Unit7Thesampler(1),Review复习提问：,a.Haveadictationaboutthewordsandphrases;b.Reviewtheusefulexpressions.,Lead-in新课导入:,AIMS职业综合能力培养目标:,1Knowledgeaim:Tograspthebasicpoints2Abilityaim:Tomastersomegoodlearingmethods3Emotionaim:ToloveEnglishanddevelopstudentsoralEnglish,小先生:,Contents,Newlesson新课讲授:,促销手段：,在现代生活中，许多商家为了扩大销售，采取了各种方法来让消费者对自己的产品产生更大的兴趣。文章中的免费品尝(freesample)就是一种。除了在传媒上大肆宣传，还有一些手段，例如：打折降价，免费试用，当场展示产品性能，随机抽奖，附送礼品等。,西方老人的生活：,在西方人的观念中，老人即是无用的人，对他们缺乏应有的关怀和照顾。一般老人在60-65岁退休后，会从政府及原雇主处领取退休金，但比原来工资少得多。西方的老人不同子女生活在一起，一般独居或住老人院，子女偶尔去探望。在亲情淡于金钱的西方社会，其晚景可谓凄凉。,Introduction：,Noonewillobjectthathelpingothersisagreatvirtue.Butweshouldalsonoticethat:Noteveryoneisreadytooffertheirhandswhenneeded;Noteveryoneiswillingtoaccepthelpfromothers.,Introduction：,Lookatthefollowingpicturesandthinkaboutthem:,Introduction,Nowdiscussthefollowingtwoquestionswithyourclassmatesintwominutes:Whatkindofpeopledoyouthinkmayneedourhelp?Areyoureadytoofferyourhandwhenyourfriendsorotherpeopleareinneedofhelp?,Introduction,However,sometimesgoodintentionsalonearenotenough.Asweknow,peoplehavehumandignity,andsometimesthisstrongsenseofself-respectmaymakethemunwillingtoaccepthelpfromothers.,Inthiscase,youllfindoutthatyourgoodintentionstohelpothersmayjustturnouttobeembarrassingforbothsides.So:Whatcanwedotohelpotherswithouthurtingtheirdignity?,TextAnalysis,1.Backgroundinformation2.Textstructure3.Globalreading,BackgroundInformation,1.FreeSamplesStoresusefreesamplesasa“come-on”incompetingforcustomers.Ifastoreprovidesfreesamplesofproducts,itslikelythatmorepeoplewillshopthere.,Samples,usuallyofnewfoodsanddrinks,aregivenwiththeunderstandingthatifyoulikethem,youwillbuythem.Itisnotsociallyacceptabletocontinuetosamplethesameproducttimeandtimeagainwithoutmakingapurchase.,BackgroundInformation,2.PuddingsPuddingisakindofsweetdishusuallymadewithmilk,eggs,sugar,fruitandalittleflour,andservedcold.,3minutestoscanthetextandfinishthefollowingpart.,TextStructure:,TheSampler,PartI:Para_,TheintroductionofbackgroundofthestoryandthethemeSomepeopletookadvantageoffreesampling.,PartII:Para_,Anexample:thedescriptionofhowtheoldmansampledthepudding.,PartIII:Para_,Climax:IwantedtohelptheoldmanbutthathurthisdignityandIwasembarrassedtoo.,13,49,1015,lay(v.)-laid(p.t.)-laid(p.p.),layout=spreadout陈列，安排，展现；e.g.Manynewbookshavebeenlaidoutonthecounter.(许多新书被展示在柜台上),layon=supplyorprovide供应,提供;e.g.Theylaidonapartyforalltheoldpeopleinthevillage.(他们为全村的老年人举行了一次聚会。)layup=collectorstoreforfutureuse贮藏，搁置；(他们停雇了我们三个月。),layoff=stopworkingforaperiod停止(做有害或讨厌的事物);e.g.Youdbetterlayoffsmokinghere.(你最好别在这儿吸烟。)而laysb.off意为“(由于没有足够的工作而)解雇(某人)”;e.g.Theylaidusoffforthreemonths.,toonestaste=inawaythatonelikes合的口味，中的意,Thebookyousentmewasquitetomytaste.(你送我的那本书非常适合我的口味。)Popularmusicisnottoeveryonestaste.(流行音乐并不是适合所有人的口味。),laydown:toputsomethingdownwhenyouhavefinishedusingit;tomakeafirmstatementorgivearule放下,铺设,规定,拟定;e.g.Thebosslaiddownmanystrictrulesforhisemployees.,inarow,=sidebysideinaneatline成一长行；e.g.Theyarestandinginarow.(他们站成一排。)=consecutively连续，一连串；e.g.Wehavehadgoodharvestsfortenyearsinarow.(我们连续十年获得了丰收。),sample:vt.testapartof取样，抽样检查；tryout体验eg:Thescientistsampledthespringwateranddeclareditbeneficialtohumanbeing.,Hesampledthepleasuresofcountrylife.他体验了乡村生活的乐趣。,Ihaveoftenwonderedwhethersomepeople,whohadnointentionofmakingapurchase,wouldtakeadvantageofthisprivilege.(Para.2):,Ioftendoubtedwhethersomepeople,whodidntwanttobuyapudding,wouldtakethegoodchanceandeatalot.Tr:我经常怀疑某些人本不打算买布丁是否也会利用这种优惠。,intention(para2,L5):n.purpose意图，目的，打算e.g:IfIvehurtyourfeelings,itwasquitewithoutintention.translate:有时好心不得好报。sometimesgoodintentionsareillreceived.,byintention故意havenointentionofdoing.无意做withtheintentionof抱有目的/打算withthebestofintentions好心好意,出于一片好心withoutintention无意中,不是故意地,takeadvantageof(para2,L6):makeuseof(sth.orsb.)foronesownbenefit利用e.g:Wevedecidedtotakefulladvantageoftheweek-longholidaytovisitsomeinterestingplacesinsoutheastcountries.,翻译:他们经常利用他的善良向他借钱却从来不还。Theyoftentakeadvantageofhiskindnessandborrowmoneyfromhimandneverreturnit.,atanadvantage有利地beofadvantageto对有利givesb.anadvantage(over)使某人处于有利地位havetheadvantageof比强,胜过takeadvantageof乘机利用,AndthatwasthelastIsaworheardoftheoldman.,:“Thatwasthelasttimeformetoseeorhearotherthingsmentionhim”“那是我最后一次看到和听到有关这位老人的事.”,hearof=toknowofafactorexistenceofsth.orsb.,toreceivenewsaboutsth.orsb.听到消息，听说;e.g.Heseemedtobevanished,Ineverheardofhimforages.(他好像消失了一样，好多年我没听到他的消息。),UsefulExpressions,1.一番好意2摆成一排3合口味4允许5做出决定,goodintentionlayoutinarowtoonestastebeallowedtocometoadecision,6无意做某事7乘机利用8情况确实如此9得到一份优惠10欢迎来到,havenointentionoftakeadvantageofitsindeedthecasegetonesshareoftheprivilegewelcometo,11.而且12.仔细地看13.绕有兴趣14.穿着整洁15.转向,whatsmorelookcloselyatwithgreatinteresttobeneatlydressedturnto,16.停下来17.显然18.真诚地相信19.自始至终20.家道败落,breakoffItisevidentthatsincerelybelieveallthetimecomedownintheworld,21.不相称22.挽回“面子”,outofplacesaveoneshonor,Summary课堂小结：,TalkaboutthePictures:(5-10minutes),_(为了挽回他的面子),hehadbeenforcedintoapurchasewhichhecouldnotpossiblyafford.,Tosavehishonour,Dictation:,Christmasisatimeforthefamilytogettogether:totalk,toeat,tosing,toexchangepresents.Justasthisisthemostexcitingfestivalformostfamilies,itisequallythemostdepressingforthosewithoutahomeorforthosewithserious