高中英语 Unit4 Law and order Project课件 牛津译林版选修10.ppt

Unit4Lawandorder,Makingaproposalforprotectingintellectualproperty,Project,1.HaveyoueverdownloadedasongorafilmfromtheInternet?2.Didyoupayforthemusicorthefilm?3.Whydoyouthinkcopyingfilmsandmusicwithoutpermissionisacrime?,Lead-in,Youandintellectualproperty,Readthepassagequicklyandthentellmethegeneralideaofeachpart.,thecurrentproblemsthatwearefacing,thepossiblesolutionstotheproblem,thedefinitionofintellectualproperty,thereasonsforprotectingintellectualproperty,FastReading,1.Whatdoesintellectualpropertyreferto?,TheWorldIntellectualPropertyOrganizationrecognizesintellectualpropertyasideasthatbelongtoaperson,organizationorcompany.,CarefulReading,PartOne,2.Whatdoesintellectualpropertyinclude?,Intellectualpropertycanincludeinventions,patents,drawings,symbols,designs,novels,filmsandmusic.,3.Whyisitconsiderednecessarytoprotectintellectualproperty?,Ifsomeonespendstime,effortandmoneycreatingsomething,heorshedeservestobepaidforthis.,PartTwo,4.Whataretheproblems?,Manycountrieshavenotpassedlawstoprotectintellectualproperty.Somepeoplemaythinkintellectualpropertylawsdonotaffectthem.,PartThree,5.WhatisthepurposeofWTO?,Tohelpcontrolsuchproblemsandsmooththeprogressofinternationaltrade.,6.Whatarethecommonwaysinwhichpeopleaffectintellectualpropertyrights?,Thecommonwaysaredownloadedvideosfreecopiedandsharedcomputersoftwarethecopyingofmusic.,7.Whatshouldwedotoprotectintellectualproperty?,Weshouldnotbuypiratedproductsordownloadpiratedmusicandfilms.,PartFour,1.Itisillegaltocopyintellectualpropertywithoutpayingtheinventororcreator.2.Manymaterialthingsaremorevaluablethanideas.,T,F,TrueorFalse,3.SupposeCompanyAscarsaremorepopularthanCompanyBscars,thenCompanyBscarsandthenameitselfarelessvaluable.4.Ifsomeonespendshisorhertime,effortandmoneywritingabook,heorshedeservestobepaidforit,evenifitisjustworthless.,T,F,Whatisintellectualproperty?,Whyshouldweprotectit?,Whataretheproblems?,Whatshouldwedo?,Introducethetopic,Analyzethetopic,Givesuggestions,Summary,Whyshouldweprotectit?,Whataretheproblems?,Whatshouldwedo?,TheyspenddeservetobeIdeasaremore,notbuypiratedproductstakepeopletocourt,notpasslawsWearefacedwith,Languagepoints,1.Forexample,therawmaterialsusedformakingacararenotworthmuchuntiltheyaremadeintoacar.rawadj.未经加工的材料,e.g.Herchildhoodprovidedtherawmaterialforherfirstnovel.她童年的经历为她的第一本小说提供了原始素材。,2.Tohelpcontrolsuchproblemsandsmooththeprogressofinternationaltrade,theWTOwasformed.,smoothv.使平坦，顺利smooththeprogressof使顺利进行smooththewayto为铺平道路smoothawaythedifficulties克服困难smoothadj.光滑的；流畅的；柔软的；温和的，安详的insmoothwater进展顺利，一帆风顺,3.However,ineverydaylife,wearenowfacedwithdecisionsabouthowtorespectintellectualpropertyright.befacedwith“面对，正视”,e.g.Wheneverwearefacedwithdifficulties,weshouldnevergiveup.无论什么时候面对困难，我们决不应该放弃。,考例_withadifficultsituation,Arnolddecidedtoaskhisbossforadvice.A.TofaceB.HavingfacedC.FacedD.Facing点拨选C此处Facedwithadifficultsituation相当于BecauseArnoldwasfacedwithadifficultsituation。,4.Manycompaniesareprotectingtheirintellectualpropertybytakingpeopletocourttaketocourt把告上法庭,e.g.Theygaveusanultimatumtopaythemoneybackinfivedays,ortheywouldtakeustocourt.他们下了一道最后通牒，要我们在五天内还款，否则就要诉诸法庭。,1.Doyouthinkitnecessarytoprotectintellectualproperty?Whyorwhynot?2.Asconsumers,whatcanwedotoprotectintellectualproperty?,Discussion,3.Whatisintellectualproperty?4.Whyisitconsiderednecessarytoprotectintellectualproperty?5.Whatarethecommonwaysinwhichpeopleaffectintellectualpropertyrights(e.g.forcommercialorprivateuse)?,6.Whoarethepeoplemostlikelytobebreakingintellectualpropertylaws?7.Wherewillyoufindmoreinformationaboutwhatintellectualpropertyisandhowitcanbeprotected?,8.Whowilltheproposalbeaimedat?9.Whatkindofadvicewillyouwriteinyourproposal?10.Howwillyouo