生鲜工作计划表 部门商品经营分析.doc

1 2 3 4 5 6 7 8 910 11 12 13 14 15 16 17 1 2 3 4 5a b c d e f gh i 6a b c de f g h i 135% 239% 320% 46%1 2 3 4 51 2 3 4 5 6 7 8 1 2 1 2 1 30%40% 2 20%25% 1 23 4 5 6 1 2 3 4 5 6 1 2 1 2 3 4 56 ab cd 1 2 3 4 a bc1 2 3 a.100% b. c. d. 4 a. b. c. 5 6 7 8 =11 2 3 45 6 2125-352 23 4 563 1. 2. dm3. a. b. c. d. 4. a. b. c. d. 5. 6. 7. 8. 9. 10. 11. 12 13 14 15 16 17 18 19 20 22 21 24 25 26 23 27 28 29 30 31 32 33 34. 35.36. 37. 38. 39. 40. pop41. 42. 43. 44. 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57.58. 59.61 1. 2. 3. 4. 5. 6. 7. 11. 11. 2 1.3 1.4 1.5 22.1 18-25 2.2 2.32. 4 2.5 33. 1 3.24. 3 3.45. 5 3.6 3.7 3.86. 9 3.10 3.11 3.12 3.133.147. 15 8. 16 3.17 3.18 3.19 3.20 pop 3.21 3.229. 23 3.2410. 25 3.26 3.2711. 28 3.29 3.30 3.3112. 32 dmdirect mail poppoint of purchase pospoint of sales 1)234 85120 abc80%a 81%-95%b96%ca c 2-3 spsales promotion80-2020% 80%80%20% d.m.s(daily mean sales) o.p.l(order proposal list)fax 11. 11. 21. 3 2 2. 1 3. 2 2.34. 45. 56. 67. 7308. 8 2.99. 10 3 10. 111. 2 3.3 3.412. 5 3.6 4 13. 14.214. 3 , 1 2 3: 4: 5: 6: 7: : 1 215. 1 2.2 1 2 31 234 1 2 3 4 5 6 7 8 9 1 2 60%20%end cap3 4 cleanliness 1.1 1.2 1.3 1.4 1.5 3 3.1 3.23.3 3.4 3.5 3.63.7 3.8 1 23 456a article griupsub groupb c d e 1.8 f g h i 15j 1 2 3 4 5 6 7 8