新职业英语旅游英语Unit 1ppt课件.ppt

新职业英语 旅游英语 Unit1MarketingandPreliminaryWork ENGLISHFORCAREERS Warming up ReadingA Listening Speaking 4 1 2 3 ReadingB 5 Writing 6 Project 7 VocabularyandStructure 8 Self evaluation Grammar 10 9 Warming up Task1 Task2 Warming up Task1Beingatourguide youshouldknowwhattopreparebeforemeetingthetouristsforthefirsttime Matcheachpicturewithitscorrespondingdescription A B C 1 Getfamiliarwiththeitinerary 2 Callthetourbusdrivertoconfirmthetimeofpickinguptouristsandcalltoconfirmthereservationwiththehotel 3 Getfamiliarwiththebasicinformationofthetouristsandlearnaboutthecountryfromwhichtheycome 1 3 2 Task2 Makearrangementsfortransportation hotelaccommodation carrental etc Helpclientsmakethebestpossibletravelarrangements Provideinformationaboutcustomsregulations requireddocumentsandcurrencyexchangerates Preparetheguidebadge cashandthetourplanforthelocaltourguide Providetouristswithinformationabouttheirdestinations suchastheweatherconditionsandlocalcustoms 1 2 3 4 5 Decidewhetherthefollowingstatementsareaboutanoperator sresponsibilitiesinatravelagency WriteTifitis andFifitisnot T T T F T 6 F Helptouristspurchaseforeigncurrency ReadingA Text Task1 Task2 Task3 Task4 BackgroundInformation 1 nichemarketAnichemarketisamarketinwhichalimitedandclearlydefinedrangeofproductsissoldtoaspecificgroupofcustomers 2 timeshareAtimeshareisaformofownershiporrighttotheuseofaproperty Thepropertyistypicallyinaresortarea andmultiplepartiesholdrightstouseit Eachsharerisallottedaperiodoftime typicallyoneweek andalmostalwaysthesametimeeveryyear inwhichtheymayusetheproperty Task1Matcheachtypeoftourismwithitscorrespondingpicture TrytodescribetheminEnglishbriefly CulturaltourismAdventuretourismAgritourism a b c ReadingA Task1 a Adventuretourism Itisatypeofnichetourisminvolvingexplorationortraveltoremoteareas wherethetravelermayexperiencemanyexcitingactivitiessuchasmountaineering hiking raftingandrockclimbing etc SuggestedAnswers b Culturaltourism Itmeanstravelingtoexperiencetheplaces artifactsandactivitiesthatauthenticallyrepresentthestoriesandpeopleofthepastandpresent Itincludescultural historicandnaturalresources c Agritourism Itisthepracticeofattractingtravelersorvisitorstoanareaorareasusedprimarilyforagriculturalpurposes 翻译 声音 ReadingA T TrendsofDomesticTourisminChina China sdomestictourismstartedin1978andhasmadegreatprogress Inrecentyears inordertomeettheincreasingneedsoftourists manydifferenttypesoftourismhaveappearedinChina Whilevisitstoculturalheritagesiteswereverypopularwithdomestictouristsinthe1980s tourismbasedonfolktraditions recreationandbusinessactivitiesstartedtoappearinthe1990s Asincreasingnumbersoftouristsaspiretoevernewtravelexperiences nichemarketscontinuetoemergecenteredaroundsport adventureandecologicalprotection andlargethemeparks suchastheSplendidChinaandWindowoftheWorldinShenzhen arebooming Withinthenextfiveyears accordingtotheAnalysisandInvestmentConsultingReportonChinaTourismIndustry 2011 2015 thefollowingtypesofleisureactivitieswillbemadeavailable ecotourism golden weekpackageholidays redtourism hotspringSpa drivingholidays ruralexperiencesandvisitstothemeparks Furthermore anexpertanalyzedthatthegolden weekvacationandcity basedtourismtrendwouldbecomemoreprominent andself drivingwouldfurtherincreaseandpromotethegolden weekpassengerflow Ecotourismisalsooneofthefast developingtrendsoftourism Itstrivestominimizetheeffectsoftourismontheenvironmentwhileofferingtouristsinsightsintothelivesoflocalpeople Aslargenumbersofvisitorshaveamajoreffectonvillageinfrastructureandenvironmenttourgroupsarekeptsmall andenergyefficiencyandwaterconservationarecarefullymanaged Theaimistoleave forfuturegenerations anenvironmentunspoiltbyhumanactivitywhilstprovidingeconomicopportunitiesforthelocalpeople As carbonguilt setsinandthecostofflyingincreases touristsnolongerfeelentirelycomfortableboastingabouttheiroverseasvacations The why and how oftravelislikelytobecomemoreimportantsoalternativeswillbelookedfor Forexample alow carbontourismzonehasbeenestablishedinMiyunCounty northofBeijing whichisclaimedtobethefirstofitskindinChina Inthezone energyconsumptionisminimizedso forexample insteadoflargeenergy guzzlinghotels villageinnsareencouragedtoadoptsolarpowertoreducethecarbonimpactoftourism AstheeconomycontinuestogrowinChina domestictourismwillexpand Itispredictedthat inthefuture tourismbasedonindustrialization agriculture andscienceandtechnologywillprovideincreasinglydiverseholidaysfordomestictourists Newproductssuchastimeshares cruises exhibitionsandconventionswillseerapiddevelopmentinChina 中国境内旅游的发展趋势 中国境内旅游于1978年起步 并获得了长足发展 近年来 为了满足游客不断增长的需求 中国出现了许多不同类型的旅游方式 20世纪80年代 文化遗址旅游深受国内游客的欢迎 20世纪90年代 民俗旅游 休闲游及商务旅游开始出现 由于越来越多的游客开始追求新鲜的旅游体验 诸如运动主题游 探险旅游和生态保护游的小众旅游市场随之出现 大型主题公园 如深圳的锦绣中华和世界之窗 也得到蓬勃发展 根据 中国旅游业分析及投资咨询报告 2011 2015 未来五年内 以下休闲游的形式将得到极大的发展 生态旅游 黄金周包办旅游 红色旅游 温泉游 自驾游 乡村观光游和主题公园游 此外 专家分析 黄金周假期旅游和基于城市的观光游趋势将更加火爆 且自驾游会进一步增加黄金周的旅客流量 生态旅游也是一种快速发展的旅游形式 它力图将旅游对环境的影响最小化 同时让游客得以洞悉当地人民的生活方式 因大量游客涌入会对农村的基础设施和环境产生很大影响 故需严格控制旅行团的人数 并且要精细管理能源的利用和水资源的保护 这么做是为了给当地人民带来经济发展 同时给后代留下一个不因人类活动而污染的环境 由于人们已认识到 排碳有罪 而且乘飞机的成本增长 游客在炫耀他们的海外假期时不再像以前那么心安理得了 旅游的目的和方式将变得更加重要 人们将开始寻找其他的替代方式 例如 北京北部的密云县建立了中国第一个低碳旅游区 在该旅游区 所有的能源消耗被最小化 例如 当地鼓励使用太阳能的乡村客栈取代能耗高的酒店 以减少旅游带来的碳影响 随着中国经济的持续发展 境内旅游业将得以发展 人们预期 将来 基于工业 农业和科技的旅游将为国内游客提供越来越多元化的度假方式 新兴旅游产品 诸如分时度假游 乘船旅游 博览会及民俗风情游 也将在中国得到迅速发展 domestic a relatingtoorhappeninginoneparticularcountryandnotinvolvinganyothercountries ReadingA e g 1 Greateffortshavebeenmadetoincreasedemandinthedomesticmarket 2 Theeconomicpolicyofacountryinfluencesnotonlyitsdomesticeconomybutalsointernationaleconomytosomeextent aspireto e g 1 Thiswassomethingtoaspireto ReadingA 2 Sheaspirestonothinglessthanthechairmanshipofthecompetition a todesireandworktowardsachievingsomethingimportant leisure e g 1 Iwilltranslateitforyouatmyleisure n timewhenoneisfreefromworkordutiesofanykind ReadingA 2 Healthylifedemandsbalancedworkandleisure minimize e g 1 Protectiveglovesandasafetyhelmetareworntominimizeinjury ReadingA 2 Productsareboughtinbulktominimizepackaging v toreducesomethingthatisdifficult dangerous orunpleasanttothesmallestpossibleamountordegree unspoilt e g 1 abroadexpanseofunspoiltcountry a notdestroyed ReadingA 2 Thereare300milesofunspoiltcoastlineandmoorstoexplore boast e g 1 Thenewfirmwillboastatotalstaffofmorethan10 000 including637partners in30offices ReadingA 2 Helosesnoopportunitytoboastofthegloriesofhisnativeland v totalktooproudlyaboutone sabilities achievements orpossessions alternative e g 1 Thealternativeofalow paidpart timepositionisnotalwaysanattractiveoption n somethingyoucanchoosetodooruseinsteadofsomethingelse ReadingA 2 Aromanticalternativeforyourhoneymoonistocruisearoundtheislands adopt e g 1 OtherEuropeanoperatorsareexpectedtoadoptsimilarplans v totakeanduseasone sown ReadingA 2 Hedecidedtoadoptadifferentapproach ReadingA Completethefollowingtableaccordingtothepassage Task2 culturalheritagesites folktraditions golden weekpackageholidays ecotourism visitstothemeparks ReadingA Decidewhetherthefollowingstatementsaretrue T orfalse F accordingtothepassage Task3 1 Ecotourismwasverypopularamongtheearlydomestictouristsduringthefirstdecadeafter1980s 2 Inthefuture tourismbasedonindustrialization agriculture andscienceandtechnologywillprovidemanydifferenttypesofholidaysfordomestictourists 3 Alow carbontourismzonehasbeenestablishedinShenzhen 4 Nichemarketshaveemergedasmoreandmoretouristswanttotrynewtravelexperiences 5 Touristsnolongerfeelentirelycomfortableabouttheiroverseasvacationsbecausetheylosetheirinterest T T F F F ReadingA Therearemanydifferenttypesoftourismaroundtheworld Pleasegivethedefinitionsofthefollowingtypesaftersurfingonthelnternet Task4 SuggestedAnswersNauticaltourismisanincreasinglypopularwaytocombineloveofsailingandboatingwithvacationandholidayactivities DarkTourismThistypeoftourisminvolvesvisitsto dark sites suchasbattlegrounds CulinaryTourismThepursuitofuniqueandmemorableeatinganddrinkingexperiences Wine Task2 Task3 Task4 Task5 Task1 Listening Task1 JoeSmithisasalesmanageroftheAmericanExpressTravelAgency HeiscallingLilyofKunmingCTStobookatour Listentotheconversationandfillintheblankswithwhatyouhear KeyAmericanExpress2 proposed3 quotation4 Four star5 dishes 声音 Listening Task1Script Lily Hello thisisKunmingCTS CanIhelpyou JoeSmith Hello isthatLilyspeaking ThisisJoeSmithfromtheAmericanExpressTravelAgency Lily Hello Joe Yes thisisLilyspeaking I mgladtohearfromyouagain JoeSmith WehaveagroupoftouristswhowanttotraveltoKunming CouldyoupleasesendmeaproposedItineraryandquotation Lily Sure WhendotheywanttocometoKunming JoeSmith Attheendofthismonth TheywanttospendthreedaysinKunming Lily Well threedaysisenoughtoseethesightsinKunming butit sapitythattheywon thavetimetovisitDaliandLijiang It ssobeautifulthere especiallyatthistimeofyear JoeSmith That sreallyapity Lily Whatlevelofhoteldotheywant JoeSmith Four starifpossible Lily Andhowmuchformeals JoeSmith 25Yuanperheadpermeal TheycanpayextraiftheywanttotrythelocaldishesLily OK Isee I llsendyouafaxassoonaspossible JoeSmith Manythanksforyourhelp Lily You rewelcome Listening Task2 LilyiscallingJoeSmithtoconfirmreceiptofthefax Listentotheconversationanddecidewhetherthefollowingstatementsaretrue T orfalse F Key1 F2 F3 F4 T5 T 声音 Listening JoeSmith Hello thisisJoeSmith WhatcanIdoforyou Lily ThisisLily HaveyoureceivedthefaxIsenttoyouthismorning JoeSmith Yes thanks I vediscusseditwiththetourists TheywanttocanceltherestofthetourtoGuizhouandstayinYunnanforfourmoredays Lily Inthatcase theycanvisitDaliandLijiang JoeSmith Yes that swhatIsuggestedtothem Couldyoupleasesendmeanotheritineraryanditsquotation Lily Sure I llsendthemtoyouintenminutes Bytheway dotheywantChineseorWesternhotels JoeSmith Ithinkthey dpreferChinesestyle Lily Isee Soit saseven daytripincludingKunming DaliandLijiang Isthatright JoeSmith Yes thankyou Ilookforwardtoreceivingyourfax Task2Script 1 WhatdothetouriststhinkoftheitineraryprovidedbyLily Thetouristsareveryhappywiththeitinerary 2 What stheothernameoftheGreenLakePark NineDragonPond 3 HowmuchdoesTheImpressionofYunnancostforeachguest 120Yuanforeachguest 4 WhoisthedirectorofTheImpressionofYunnan ZhangYimou Listening Task3 JoeSmithiscallingLilyforfurtherinformationaboutwheretovisitinYunnan Listentotheconversationandanswerthefollowingquestions 声音 Listening Task3Script 1 JoeSmith Hello Lily It sJoehere Thegroupisveryhappywithyournewitinerary TheyaskedmeabouttheGreenLakeParkthough butIknownothingaboutit Lily It soneofthemostpicturesqueparksinKunming Thereareninespringoutletsatthenorthofthelake soitwascalled NineDragonPond inancienttimes It slovelyforaleisurelywalkandthereareperformancestowatchgivenbythelocalpeople JoeSmith Good soundsinteresting I llexplainittothem SomeofthetouristshavealsoaskedmeaboutlocalperformancesinLijiang Canyoubookticketsfortheshowforus Lily Ofcourse ItiscalledTheImpressionofYunnanandcosts120Yuanperhead Listening Task3Script 2 JoeSmith That sfine Iunderstandit sabreathtakingperformancedirectedbythefamousdirectorZhangYimou Lily Yes it sveryspecial ItisbasedonmanyoftheoriginalruralsongsanddancesofYunnan aswellasChineseclassicaldances ItshowsaudiencestherichethniccolorsofYunnanandclaimstobethedawnofanewformofstageartinChina JoeSmith Great We llgotoseeit Lily Isthereanythingelseweneedtodo JoeSmith No thankyou MyassistantPeterwantstochecksomedetailswithyou Couldyouholdthelineplease Lily OK Listening Task4 PeteristheassistantofJoeSmith HeistalkingwithLilyaboutsomedetailsoftheitinerary Listentotheconversationandchoosethebestanswertoeachofthefollowingquestions 1 Howmanymealswillthetourgrouphave A 20 B 14 C 12 D 10 2 Howmuchshouldeachtouristpayforthetour excludingtheticketsfortheshow A About 500 B About 620 C About 428 D About 120 3 Whichofthefollowingmustbepaidbythetourleader A Breakfast B Ticketsforthescenicspots C Dinner D TheticketforTheImpressionofYunnan 4 HowwillthetouristsgotoDalifromKunming A Bytrain B Bycoach C Byair D Byship C A D A 声音 Listening Task4Script Lily Hello Peter Joetoldmethatyouwantedtochecksomedetailswithme Peter Oh yes Youritineraryincludes14meals isthatright Lily No only12meals Wejustoffersupperonthedayofarrivalandbreakfastonthedayofdeparturebecausemealswillbeservedontheflights Peter Isee Wehave20tourists Thequotationis 500perperson right Lily Yes butthatisthepricewithoutthecostofticketsforTheImpressionofYunnanshowand ofcourse theairtickets JoetoldmethatthetouristswantedtoseetheshowinLijiang sothatisanextra 18perperson Peter Wehaveatourleader Howmuchwillyouchargeforthetourleader Lily Thetourleaderdoesn tneedtopayformealsandticketstothescenicspots sothefeeforthetourleaderis 428 We llhavetochargefortheshowthough Peter OK onemorethingplease Insteadofflying whynottakeatrainfromKunmingtoDali ItisfunforforeigntouriststotravelbytraininChina andtheycansleeponthetrainthatnight Lily Yes fine I llbooksoftsleeperticketsthen It llmakeaslightdifferencetotheoverallcostbutnotmuch Peter Thankyou Whatkindsofbreakfastareavailable Lily Mostfour starhotelsofferbothcontinentalandChinesebreakfasts Peter OK Igotit Thanks Listening Task5 JoeSmithhasleftavoicemessageforLily Listenforthemessageandfillintheblankswithwhatyouhear Keytourleader2 September13 doublerooms4 four starhotels5 allbookings 声音 Listening Task5Script ScriptLily thisisJoeSmith PleasereserveasevendayYunnanhighlighttourfor21tourists includingonetourleader fromAugust26toSeptember1asperyouritineraryNumberAF397 2010 Weneedtendoubleroomsandonesingleroombookedinfour starhotelsaccordingtoyourproposedroute Foryourreference thenameofthetourgroupisAETA8261012 Pleaseconfirmthisreservationonceallbookingshavebeenaccepted Thankyouverymuchforallyourassistance Task2 Task3 Task4 Task1 Speaking Task1 Workinpairs Mr Smith thesalesmanagerofSTATravel iscallingLinda theoperatorofSichuanCYTS fortravelinformation Practicemakingaconversationwithreferencetotheexpressionsbelow Linda Mr Smith Thisis CanIhelpyou Howlongwillthetourgroupstayhere Whatkindofscenerywillthetouristsbeinterestedin ItcoversalmostallthebeautifulplacesinSichuan including Hello isthat I dliketoknowsometravelinformationabout Ithinkthey dbeinterestedin Howabouttheprice Canyousendmeanitineraryindetail Speaking Task2 Workinpairs Mr SmithiscallingLindaagainformoretravelinformation Practicemakingaconversationaccordingtotheinformationbelow Mr Smith Linda ThequotationThechargeforchildrenThebestseasontovisit Thequotationmayvaryindifferentseasons Childbelow12ischargedhalfofthepriceforanadult October Speaking Task3 Workinpairs Supposeyouareanoperatorofatravelagencyandisnowansweringquestionsfromaclient Practicemakingaconversationaccordingtotheinstructionsbelow Client Operator Greet Askaboutthequotationofacertainitinerary Askaboutthestandardofaccommodationandmeals Expressthanks Greet Givethequotationandexplainthepriceislowintheoff season Givedetailedinformationaboutaccommodationandmeals Expressawishforpleasantcooperation Speaking Task4 Workinpairs Anoperatorisansweringaclient squestionsaboutaseven daytourprogramtothenorthofChina Practicemakingaconversationaccordingtotheinstructionsbelow ClientWanttotraveltothenorthofChina Askaboutthemostfamousscenicspotsinthosecities Askaboutthequotation Bookthetourandexpressthanks OperatorRecommendhim hertotraveltoDalian ShenyangandChangchun Listsomefamousscenicspots Givethequotation Expressgoodwishes Task1 Task2 Text ReadingB Task3 ReadingB Sixdays tour Kunming DaliandLijiang B L D magnificent ReadingB Ethnic carvings ReadingB bird s eyeview ReadingB 6日游 昆明 大理 丽江 ReadingB ReadingB ReadingB e g 1 Theviewfromthepeakwasmagnificent 2 Theteamsprovidedamagnificentspectacleofcricketforthecrowd a wonderfullyfine grand generous etc magnificent e g 1 Therearecountlessculturalandethnictiesbetweenthesetwocountries 2 ThisoperareflectsthehistoryoftheDaiethnicgroup ReadingB ethnic a relatingtoaparticularrace nation ortribeandtheircustomsandtraditions ReadingB carving n anobjectorpatternmadebycuttingashapeinwoodorstonefordecoration e g Thisbamboocarvingisveryexquisite Everyyear thereisasnow carvingexhibitioninHarbin ReadingB bird s eyeview aviewofsomethingfromhighaboveit e g Visitorscanenjoyabird s eyeviewoftheareafromthecastleturrets Standingonthemountaintop onecanhaveabird s eyeviewofthedeepvalley ReadingB Task1 Thefollowingaretheaspectsthatmaybeincludedinanitinerary Readthetableandtickoffthefactsmentionedinthetable Key 1 tourcost 2 scenicspots 3 show 4 localweather 5 hotel 6 timearrangement 7 meal 8 localculture ReadingB Task2 MatchthefollowingtermswiththeirChinesemeanings 1 DianchiLake2 BaiEthnicVillage3 DaliAncientCity4 stonecarving5 ThreePagodasofChongshengTemple6 BlackDragonPool7 JadeDragonSnowMountain8 WhiteWaterRiver9 NaxiAncientMusic10 cablecar a 石雕b 白族村c 黑龙潭d 白水河e 滇池f 电缆车g 纳西古乐h 大理古城i 崇圣寺三塔j 玉龙雪山 Key1 e2 b3 h4 a5 i6 c7 j8 d9 g10 f ReadingB Task3 TranslatethefollowingpassageintoChinese TheImpressionofLijiangisdirectedbytheworld famousdirectorZhangYimou andperformedbymorethan400localsoftenethnicgroups Thisshowaimstoprovideaninsightintothelifeoftheregion sethnicgroupsthroughsongsanddances Itisdividedintotwoparts SnowMountainImpression and AncientCityImpression 丽江印象 由世界知名导演张艺谋执导 由来自十个少数民族的400多名当地人演出 这场表演通过歌曲和舞蹈为人们提供一个了解当地少数民族生活的视角 演出分为两个部分 雪山印象 和 古城印象 Task2 Task1 Writing Task1 Supposeyouareanoperatorofatravelagency YoujustreceivedanenquiryemailfromDianaaskingforsomeinformationabouttravelprogramstoSichuan Replytotheemailbasedonthefollowinginformation 1 ThebestseasontotraveltoSichuan fromJunetothebeginningofOctober 2 Popularscenicspots Jiuzhaigou Huanglong EmeiMountain LeshanGiantBuddhaStatue 3 Otherrecommendation ThefoodinSichuanishighlypraisedbymosttourists It sworthtrying 4 Recommendeditinerary Itdependsonpeople sparticularrequirements Thereareseveralmostfavoreditinerariesattachedforreference Writing Writing Diana ReplytotheDiana senquiry DearDiana Weareverypleasedtoreceiveyouremail I mtheoperatorofourtravelagency andI mverygladtointroducesomebasictravelinformationinSichuanProvince ThebestseasontotraveltoSichuanisfromJunetothebeginningofOctober InSichuan therearealotofpopularscenicspots suchasJiuzhaigou Huanglong ErmeiMount