商务信息与沟通技术报告.docx

contents pageSummary21. Introduction32. Decision making at strategic, tactical and operational levels in BW.32.1 internal sources32.2 external sources43. Identify and evaluat decision-making at strategic, tactical and operational levels44. Three types of information system65. Compare and contrast three data communication systems.65.1 Local area network65.2 Wide Area Network75.3 internets76. Describe three data communication systems for BW.77. Identify and evaluate three threats to security of networked information88. Identify and evaluate three ICT innovations89. References9 SummaryThis report is written for the top management team of BW Company and aim to Identify and evaluates the role of business information in decision-making. And describe and evaluate data communication systems and new ICT innovations. And give advice to members of the senior management team of the BW to update about the potential that modern ICT, which can play in business decision- making.1. Introduction This report deeply analyzes the influence that ICT system could bring to BW. BW could choose the suitable ICT System by analyzing the current circumstance.2. Decision making at strategic, tactical and operational levels in BW. 2.1 internal sources Information for decision making at strategic level: human resources demandStrategic:The company will focus in the terms of human resources, according to the long-term consideration future strategies, like demographic trend will dramatically growth. They will appear a mount of graduate student. It is also should be consideration at least. For tactical level: If the management teams do not understand this point the future plans. The company will become mess and the operating situation become unpredictable. The company thinks about the recent demographic situation, the graduate will relist human resources. Operational levels: Invited the new staff terms, the management should make the different, different level has different wage, 2.2 external sources The external sources of BW obey development of technology.Strategic levelIn this term, the high management should considerate the technology, and which technology influence the future of the company, and influence the operational level. Using a great technology will help the operation level to compete with other company, and it is easy to deal the information and collect information. Tactical levelIn this term, the manager should import the other country system, that may spend to much money, so the manager distribution the mission to the purchase department, and contract the sellers. Operational levelThis term mission is that to using the technology to create the values for company, it should be considerate collected information. 3. Identify and evaluat decision-making at strategic, tactical and operational levelsThe Executive Information Systems support decision-making Executive Information Systems: EIS combine many features of MIS and DSSProvide top executives with immediate and easy access to informationAbout the factors that are critical to accomplishing an organizations strategic objectives (Critical success factors) so popular, expanded to managers, analysts and other knowledge workers. Features of an EIS: Information presented in forms tailored to the preferences of the executives using the system which could help the management team: Customizable graphical user interfaces Exception reporting Trend analysis, Drill down capability.Decision Support Systems: Typical information that a decision support application might gather and present would be:DSS, Provide interactive information support to managers and business professionals during the decision-making process, Use for BW Company:Analytical models which could help the top management team analyze all of the relative information about business operating.Specialized databases which could help the manager improve their professional skills.The system Provide interactive ad hoc support for decision makingFor example: A what-if-analysis to determine where to spend advertising dollarsPreserve the moral of the employees. Provide interactive ad hoc support for decision makingFor example: A what-if-analysis to determine where to spend advertising dollarsPreserve the moral of the employees.Management Information Systems Operation levels: This will also help to decision-marketing, this system could provide reports and displays to managersExecutive Information Systems The system Provide critical information for executives and managersFor example: easy access to actions of competitorsManagement Information Systems -Provide reports and displays to managers-Example: daily sales analysis reportsEnterprise Interface Portals:This is a Web-based interface It is Integration of MIS, DSS, EIS, and other technologiesIt can Gives all intranet users and selected extranet user access To a variety of internal and external business applications and servicesTypically tailored to the user giving them a personalized digital dashboard Knowledge Management SystemsThe use of information technology to help gather, organizes, and share business knowledge within an organization4. Three types of information systemThere are two legislations governing: The Data Protection Act. 1998, and the Copyright Designs and Patents Acts. 1998 The Data Protection Act. 1998”:1. Data protect: registered in Scottish Authority which in charge of the copyright of information2. Before using the information the company should acquire the consent of the copyright owner.3. Before using the information it helps to training the employees who are in charge of operating.4. The company should ensure the security of the information.For BW while using some information should pay attention to these items involved. The Copyright Designs and Patents Acts.1998This legislation allows a company to safeguard intellectual property rights against competitors or other people who try to benefit from the companys research activity.Copyright includes:1. Music2. Dramatics3. Literary work4. Artistic work5. Sound recording6. Films5. Compare and contrast three data communication systems.5.1 Local area networkLAN: Limited geographical area within a single building or on one siteLAN: Direct cables Can be linked to other LANs Cannot span large distances Do not need modem Most popular system used Ethernet system Under a single authority Computers on the LAN can share files, resources, and if desired, an Internet connection 5.2 Wide Area Network WAN: Large geographical areas (anywhere in the world)Internet: A network made up of millions of smaller private networks each with the ability to operate independent of, or in harmony with, all the other millions of networks connected to the InternetWAN: Large geographical areas (anywhere in the world) Telephone line using through a modem It run by several national/international organizations Internet ISP NSP5.3 internetsInternet:TheInternetis a global system of interconnectedcomputer networksthat use the standardInternet protocol suite(TCP/IP) to serve several billion users worldwide. It is anetwork of networksthat consists of millions of private, public, academic, business, and government networks, of local to global scope, that are linked by a broad array of electronic, wireless and optical networking technologies. The Internet carries an extensive range of information resources and services, such as the inter-linkedhypertextdocuments of the World(WWW), theinfrastructureto support email, andpeer-to-peernetworks.6. Describe three data communication systems for BW.Benefits of LAN to BW: Two or more computers to be linked together. Therefore, by apply this type of communication system could help the company to reduce the cost of system building; it is very easy and simple to build this system. Benefits of WAN to BW: Large geographical areas. Turning back to the case, BW divides the UK into 4 regional areas: Scotland, Northern Ireland, North and Central England, Wales and Southern England. So the first benefit is this system could help to build a quick-communication channel covered all branches; secondly, telephone line using through a modem organization, so it is very easy to constructed and built.Benefits of Internet to BW；2.5 million Individual network systems therefore, Internet could play an important role while Business transactions, Market research, Teaching, Advertising; the Internet originally play a role of Defense Advanced Research Projects Agency, so while the Internet could be used in common. So the quality of this communication system is very good.7. Identify and evaluate three threats to security of networked informationThere threats to security:First, Computer crime: Computer crime is any crime committed with the help of a computer. Such as unauthorized. Second, Viruses: Computer criminals can create programs known as viruses, which inflict considerable harm on the systems they infect.Third, Theft: Many cases of unauthorized computer use involve identity theft, in which the criminal pretends to be another person using data he has acquired illegally.The security procedures that would be appropriate for BW to adopt:For the procedure of information protection there are many types of procedures could be take and using in BW such as identify the responsible of information protection both of the employees and administration team of the company; and the company should enhance the passwords of information access., also install and Up-to-date anti-virus software is essential to protecting information amount of these procedures could contribute to information protection in BW. 8. Identify and evaluate three ICT innovationsThree ICT innovations:Wireless Technology one of the new ICT could covered a limited area and transfer the information from the Internet to the targeted devices. For the managers and employees of BW this technique could increase the speed of information transformation. XML web services: it i