安达信《supply chain visibility and logistics collaboration》51页.ppt

SupplyChainVisibilityandLogisticsCollaborationPointofView DavidA Hance NortheastRegion Stamford CTNaojiTakeda NortheastRegion NewYork NYM ChristopherHerrera NortheastRegion NewYork NYJohnScott NortheastRegion Roseland NJApril2001 FinalDraft DigitalMarketsandSupplyChain TableofContents ObjectiveIntroductionSupplyChainandVisibilityCollaborativeLogisticsSolutionsMajorAttributesValuePropositionsofVisibility CollaborativeLogisticsSolutionsVisibilityandCollaborativeLogisticsSolutionsLandscapeAnalysisVendorMatrixAndersenPointofView Objective TheobjectiveoftheDigitalMarkets SupplyChainTeam s PointofView istogainacomprehensiveunderstandingofevolvingSupplyChainVisibilityandCollaborativeLogisticssolutionsandhowitwillimpactenterpriseusers Focuswillbeon UnderstandingsolutionfromtheentireSupplyChainManagementperspectivesArticulatingfunctionalityandbenefitsLandscapeoffragmentedsolutionsets Introduction Introduction Illustration Today 67 ofsupplychainexecutivesconducttransactionswithtransportationprovidersmanually i e face to face phone fax ormail LessthanaquarteruseEDIandlessthanone tenthusetheInternet MorganStanleyDeanWitterResearch August2000 LogisticsChallengesAreReal Achieve100 accuracyinallcustomerorders Getareal timestatusvisibilityofallshipmentsfromtradingpartners Optimizeallmodesoftransportation ReceiveshipmentsfromAsiaandEurope HowcanI WhatDoUsersWantfromB2BConnectivity AccordingtoAMR sinterviewof152executivesontheirviewsoftherelativeimportanceonthemarketplacefunctionalities SCVisibilityandlogistics relatedfunctions OrderStatus TrackingandTransportationmanagement wereamongthehighestinimportance Source AMRResearchNovember2000 SupplyChainVisibilityandCollaborativeLogisticsSolutions SupplyChainVisibilityandCollaborativeLogisticsDefined DuetotheadventoftheInternettechnology B2BeCommerceandcollaborativetechnology anewcategoryofmuchfragmentedSupplyChainManagementtoolhasemerged SupplyChainVisibilityandCollaborativeLogistics SupplyChainVisibilitytoolsenableenterprisetomonitor trackandcontrolallexecutedordershipmentsacrossitsextendedsupplychain Typicalthisincludesinboundlogisticsfromsuppliersandoutboundlogisticstocustomers Real timefreightdatafromlogisticsserviceproviders Carriers Freightforwarders Customsbrokers aswellastradingpartners suppliersandcustomers arevalidatedandaggregatedtoprovideanend to endstatusvisibility Trackingofgoodsatvariouslevels CustomerOrder BL ContainerandSKUlevel aremadepossiblebycommondatamodeling Collaborationhappensatvariouslevelsoflogisticsserviceproviders Enterprise ServiceProvidercollaborationincludesexceptioncontractnegotiations tender acceptance alertsmessaging workflowandscheduling AlsoSupplier Customercollaborationwillalsobeenhancedbyfeedingreal timeinventoryvisibilityintoAPSmoduletoprovideCapable to Promise CTP informationtocustomers SupplyChainVisibility CollaborativeLogistics SupplyChainManagementLayers SupplyChainPlanning SCP SCPisasystemofapplicationsthatenablesdemandplanningandforecasting materialsprocurementandproductionscheduling Typically SCPsystemsareusedforforecastingandpreparationofmanufacturing assemblyprocesses SupplyChainExecution SCE SCEisaframeworkofapplicationsthatenhancetheproductivityofthestorage preparation logisticsanddeliveryofcompletedproducts AdoptedfromAMRResearch Visibility CollaborativeLogisticsScope TraditionalViewvs NewSupplyChainManagementTools SupplyChainPlanning SCP toolsweredevelopedseparatelyfromSupplyChainExecution SCE tools Asaresult theybothrequireuniqueERPinterfaces This ERPcentric modeloftenresultedincustomerdemandnotfulfilledproperly theoreticallyperfectsupplychainplansnotexecutedproperlyduetomissinglinkagesbetweenplanningandexecutionsystems VisibilityandCollaborationcomponents however beganlinkingplansandresultsofvarioussupplychainactivitiesatorclosetoreal timebasis Alsothesecomponentsenabledenterprisetocollaboratewithtradingpartnersandlogisticsserviceproviders Visibilitycomponentistheeyes andCollaborationisthemouthtocommunicateforanenterprise Withbettervisibilityandcommunication anenterprisecanleapbenefitsfromfunctionalityfromeachcomponentsolutions APS ERP TMSandWMS NewView TraditionalView SupplyChainVisibility HowitFitstoExistingSytems Planning Execution DataInterface ITLS Database WMS Database TMS Database OMS Database APS Database ERPApplication ERPApplication SupplyChainVisibility Collaboration SCPSystem SCESystem Source AMRResearch 2000 ExtendedTradingCommunity SingleInterfaceVisibilityEventTrackingPerformance ComplianceManagementDistributedDataMgmtAlertMgmtWorkflowCoordination FinancialServices Suppliers 3PL Transport Hubs Exchanges Customers ConnectingLogisticsTradingPartners End to EndVisibilityScope InternetCollaborationEngine Supplier OceanCarriers Plants AirCarriers Assembly GroundCarrier Warehouse Customer LogisticsCollaboration LogisticsCollaborationfacilitatesdataexchangeamongallpartieswithinfulfillmentchain ThisisnotdemandforecastcollaborationbetweencustomersandsupplierssuchasCPFR CollaborativePlanningForecastingandReplenishment LogisticsCollaborationfocusesonexecutedorderstobefulfilledasplanned CPFRfocusesondemandforecastandfulfillmentplanstobeaccurate SuppliersCarriersCustomsBrokersFreightForwardersWarehousesCustomers Managepurchaseorders ensureordercomplianceProcureservices monitorinventorymovement monitorperformanceProcureservices Expeditecustomsclearance monitorperformanceProcureservices monitorinventorymovement monitorperformanceProcureservices monitorinventorylevel monitorperformanceFulfillorders improvecustomerservice ASN PackingSlip ShippinginformationServicebid Pickupinformation Estimatetimeofarrival routeinformation proofofdeliveryServicebid servicecontract documentrequest Estimatetimeofclearance Servicebid Pickupinformation Loadinformation Estimatetimeofarrival routeinformation dropoffinformationWarehousereceipt shipmentconfirmationInquiries expediterequests deliveryconfirmation PurchaseOrderServicetender Pickupinformation PlannedtimeofdeliveryServiceoffer ProductinformationandimportdocumentationServicetender Pickupinformation PlannedtimeofdeliveryPick packandshipordersASN Visibilityinformation ExceptionAlerts PurposeofCollaboration CollaborationWith Outgoing Incoming InformationExchange MajorAttributesofSupplyChainVisibilityTool GlobalMulti mode InternationalTrade ConnectivityandContent TransportationPlanning Technology LogisticsProcessAutomation ProductTracking CollaborationEngine PerformanceManagementandIntelligence TransportationPlanning Manyofvisibilitysolutionshavebeendevelopedfromtraditionaltransportationmanagementsystems TMS andinheritsmanyoftheirplanningfunctionality Themostimportantbenefitfromintegratingtransportationplanningwithvisibilityfunctionalityistheabilitytosimulateonreal time supportsdecisionmakerinexceptionhandlingprocessbyassessingwhataftereffectsmaybe e g rejectthisorderbecauseamoreimportantcustomer sorderwouldbedelayed orattempttotransferittoanotherfacilitybecauseprofitabilitylevelishigh FunctionalityRouting ratingandoptimization domesticandinternational OrderConsolidationEquipmentUtilizationComminglingofOrdersRateAnalysisContinuousMovementManagementBenefitsTransportationCostReductionsCustomerServiceCommitmentsEnablecomplexmerge in transitsandmultileg multiroutetransportationplanning LogisticsProcessAutomation Thisfunctionalitysupportsday to dayoperationsoflogistic trafficdepartments Majorprocessesincludeprocurementoflogisticsservices contractmanagement bookingandtendering paymentandsettlement Theautomationofthelogisticsprocessesrequiredtoexecutethedeliveryofgoodshelpsreduceinternaloperatingcostsoflogisticsorganization FunctionalityInternet basedRFPtocarriersandserviceprovidersContractManagementusingcentraldatadepositoryShipment LoadTenderingprocessautomationwithcarriersAutomatedpaymentsupportforfreightpaymentsbasedonactualcarrierperformanceSupportforfreightauditsandcompliancereportingBenefitsReducedadministrationandoperatingcostsReducedOrderCycletimes LogisticsProcessAutomation Continued Thelogisticsprocessesautomationshouldaddressend to endlogisticsactivities Goods Trans portationplan StrategicPlan ContractNeg Tender CarrierPickups Delivers InvoiceMatch Intransit InvoicetoShipper Pay Audit EDI XML EDI XML EDI XML Carriers FulfillmentProcess SettlementProcess PlanningProcess EDI XML Whse Depot Depot ProductTracking TrackandTracefunctionenablesanenterprisetolocatekeyassetsandassociatedcontentsinstantaneouslyandpreciselywithinthesupplychain AnimportantaspectistheabilitytoMonitor Manysolutionsprovidereal timetrackingofsupplychainobjectsandeventsincludingvisibilityintoactualinventorylevels orders shipments productionandsupply evendowntoATPnumbersofindividualSKUs AlsothesolutionmustsupportMulti ModeandInternationalgeographiccoverage FunctionalityMonitororders shipments inventoryatclient definedsupplychainmilestonesDatamodeltosupportlinkagesamongvarioustrackingunits i e orders BL SKUs serialnumbers ASN Eventnotificationtoalertdiversionfromplannedperformance lateshipmentsandpartialshipmentsduetocarriernoncomplianceoraccidents GPSintegrationandenvironmentalmonitoring temperature etc BenefitsImproveorderfillratesandcustomerservicelevelbyexpeditingsupplychaineventsReduceinventoryandsafetystocklevel CollaborationEngine CollaborationEnginefacilitatescommunicationanddataexchangebetweenanenterpriseandcustomers suppliers transportationcarriersandserviceproviders Collaborationtakesdifferentformsdependinguponthepartners fromasimpleexceptionalertingtocomplexnegotiationprocesssupportovertheInternet FunctionalityNotify supportsreal timeexceptionmanagementviamessagesystem whichcanalertadecisionmakerthatattentionisrequiredControl allowsin processadjustment suchasshipmentdiversionororderexpeditingBusinessRules createpredeterminedbusinessrulestoexpediteexceptionhandlingandinterandintra enterpriseworkflowsBenefitsReducecycletimebyeliminatingphonecalls faxandpapercommunicationAbilitytorespondquickly PerformanceManagementandIntelligence Usingacommondatamodelandanalyticaltools mostsolutionsofferfunctionalitytoMeasure providesvariousKeyPerformanceIndicators KPIs datasothatdecisionmakerscanassesssupplychainperformance FunctionalityOLAPtoolsareusuallycapableofcreatingvariousreportsaswellasanyotheradhocreportsServicelevelanalysisallowsacompanytoperformitsownscorecardanalysisofon timedeliveryforacustomerortheentirecustomerbaseCarrierandserviceproviderperformanceandhistorycanbeeasilyobtainedLandedcostanalysis acompanycanplanprofitabilityofsellingmerchandisebysummarizingallpotentialsupplychaincostsbeyondFOBpriceBenefitsImprovenegotiationabilitywithcarriersandserviceproviderswithconcretehistoricalperformancerecordPlanandmanageownsupplychainbetterwithcomprehensiveinformation InternationalTradeSupport AsSupplyChainVisibilitysolutionstargetlarge multinationalenterprises itiscriticaltosupportinternationaltradeofgoods Manyofthisfunctionalityareprovidedbypartneringwithbest of breedproviderssuchasNextlinksandVastera FunctionalityImportandExportCustomsComplianceprocessmanagementCustomscompliancecontentsTradeDocumentManagementBenefitsExpeditecustomsclearanceprocessSaveadministrativecostsandcycletimeProofof reasonablecare forpotentialcustomsauditandpenaltyrisks ConnectivityandContent Connectivityisthemostimportantfoundationofvisibilityapplications MostsolutionsofferanASPmodeldataaggregationsservice Thevariousdataform EDI XML Web fromlogisticspartnersareaggregated validatedandcleansedpriortobemadeavailableasvisibilityinformation Alsoitofferslogisticscontentssuchascarrierrecords availability spottransactions aswellastariffandcustomscompliancecontentsviaconnectionswithspecificcontentprovidersandB2Bmarketplace FunctionalityDatamanagementserviceEDI XMLtranslationPartnerconnectivityservicesBenefitsLow costconnectivity ConnectwithalltradingpartnerswithoutbuildingacustomEDIlinkwitheachpartner Technology AsVisibilityapplicationswillbeusedbymanydifferentpartiesanddeployedgloballyinmostcases itisimportantthattheapplicationarchitectureisInternet enabledandscalable ManyofVisibilitytoolsdevelopedby3PLsdidnotsurvivelargelyduetoitsproprietarytechnologyandinflexibledatamodeling ManyvendorsuseEAIsuchasTibcoandWebmethodsforenterpriseintegration FunctionalityInternet EnabledDatabaseASP HostedenvironmentforconnectivitylayerSecureenvironmentUseofEAI EnterpriseApplicationIntegration toeasilyintegratewithvariousenterpriseapplicationsBenefitScalabilityAdaptabilitySecurity ValuePropositionsofVisibility CollaborativeLogisticsSolutions RevenueOpportunityReduceStockoutsCostSavingsInventoryCostTransportationCostWarehousingCostAdministrativeCost ReduceTimeOrdercycletimeLeadtimePlanningcycletimeEventresponsetime CustomerServiceImproveorderfillrateRespondcustomerinquiryEnableATP AvailabletoPromise EnableCTP CapabletoPromise ValuePropositionsofVisibility CollaborativeLogisticsSolutions Visibility CollaborativeLogisticsSolutionsoffersimilarvaluepropositionstomostofSCMapplications ThesolutionactsasaconduittolinkalldisparateSCMapplicationsandtradingpartnerstodeliverhigherlevelofintegratedbenefits Visibility CollaborativeLogisticsSolutionscannotdeliverallthebenefitsbyitsown FinancialValue CustomerService Time FinancialValue Visibility CollaborativeLogisticsSolutionsofferasignificantfinancialvaluewhenproperlyintegratedandimplementedwithplanningsystems Acompanycanbenefitfromimprovedavailability transportationcostreductioninshortterm RevenueInventoryCostTransportationCostWarehousingCost ImproveforecastaccuracyandfulfillmentcapabilityImprovesupplychainplanningcapabilityImproveforecastaccuracyandfulfillmentcapabilityPlandistributionnetworksoshipmentskipswarehouseImprovecarriermanagementandnegotiationbybetterinformationConsolidation load containeroptimization routeoptimizationAutomatecommunicationwithlogisticspartnersandmanagelogisticsdataImprovewarehousemanagementoperationviaimprovedinbound outboundplanning AssistaccuracyviafulfillmentcapabilityimprovementDirectcontributionfromfulfillmentvisibility planningandsimulationcapabilityAssistaccuracyviafulfillmentvisibilityandplanningimprovementDirectcontributionfromfulfillmentplanning simulationcapabilityDirectcontributionfromlogisticsprocessautomationandintelligencecapabilityDirectcontributionfromtransportationplanningcapabilityDirectcontributionfromlogisticsprocessautomationandconnectivityAssistaccuracyviafulfillmentvisibilityimprovement MediumLargeSmallMediumLargeLargeMediumSmall Objectives Category Impact Howdoesithelp ImpactofVisibility Collaboration StockoutsreductionImproveinventoryavailabilityLowersafetystocklevelIncreasedirectshipmentReducefreightandserviceratesOptimizetransportationReducelogisticsadministrationcostsReducehandlingcost OverallApproach FinancialValue HowItCanTranslatesintoROC CustomerServiceValue FinancialValue CustomerService Time CustomerserviceisoneofthemostimportantobjectivesofSupplyChainExecutioninitiatives Visibilitytoolsoffersignificantcustomerserviceimprovementopportunityfromfulfillmentcapabilityenhancement Theopportunitytoimprovecustomerserviceshouldbeevaluatedatbothtacticalandstrategiclevels OrderManagementPlanning TraceorderswithinextendedsupplychainPlanandreplanfulfillmentplanbasedoncustomerrequest i e rushorders ImprovefulfillmentplanningandcontrolexecutedordersandtransportationShipmentdocumentation packagingrequirementsusingWMSfunctionalityProvideavailabilityofinventoryathandandcurrentproductionplanProvideavailabilityofinventorybasedonconstraints productionandsourcingcapabilitiesCollaborativelyplandemand basedforecastandreplenishmentwithcustomers Visibilitytoolwillprovideorderstatus Customerself serviceisalsopossibleDirectcontributionfromfulfillmentplanning simulationcapabilityDirectcontributionfromfulfillmentplanningandintelligencecapabilityAssistfromlogisticsprocessautomationandintelligencecapabilityDirectcontributionfromfulfillmentvisibility planningandsimulationcapabilityAssistaccuracyviafulfillmentvisibilityandplanningcapabilityAssistaccuracyviafulfillmentvisibilityandplanningcapability LargeLargeLargeMediumLargeMediumSmall Objectives Category Impact Howdoesithelp ImpactofVisibility Collaboration RespondcustomerinquiryonexistingorderstatusAccommodatechangesinexistingordersImproveon timedeliveryrateandfill accuracyImproveshipmentcompliance qualityRespondwithATP AvailableToPromise onfutureordersRespondwithCTP CapableToPromise tocollaborativelyplandemandCollaborativePlanningForecastReplenishment CPFR OverallApproach SpeedValue FinancialValue CustomerService Time CustomerserviceisoneofthemostimportantobjectivesofSupplyChainExecutioninitiatives Visibilitytoolsoffersignificantcustomerserviceimprovementopportunityfromfulfillmentcapabilityenhancement Theopportunitytoimprovecustomerserviceshouldbeevaluatedatbothtacticalandstrategiclevels Manyvendorsalsoclaimthatthesolutioncanbeimplementedwithinashortperiodoftime lessthan6 monthperiod muchshorterdurationthanERPorSCPsystemsimplementations Movefrommonthly bimonthlytoweeklyordersImprovesupplychainplanningcapabilityandexecutioncapabilityRolldemandplansforwardbasedonactualresultsandforecastmoreoftenPlanandscheduleproductionusingtechniquessuchasJIT Just in time Monitorin transitstatusandavailabilityonreal timebasisAlertexceptions replanandscheduleandnotifycustomers EnhanceATPatwarehouseandCTPforin transitOnlytotheextentofsafetystockreductionandimproveaccuracyinfulfillmentAssistexception basedplanningIncreaseaccuracyonETAsonfreightsfrominboundpartssuppliersDirectcontributionfromvisibilityapplicationsDirectcontributionfromtransportationplanningandworkflowcapability MediumSmallMediumMediumLargeLarge Objectives Impact Howdoesithelp ImpactofVisibility Collaboration OrderCycleReductionLeadTimeReductionPlanningCycleReductionProductionCycleReductionCustomerResponseTimeExceptionalhandlingtime OverallApproach VisibilityandCollaborativeLogisticsSolutionsLandscapeAnalysis Visibility CollaborativeLogisticsCandidates SCMPlanningVendors TransportationSystemsVendors WarehouseManagementSystemVendors Exchange OtherVendors G Log OverviewFounded1999Approximately200employeesOperationsprimarilyinUSwithofficesinCT PA NC SFandinUK