湖南省高中英语 Unit1 Advertising word power精品课件 牛津译林版必修4.ppt

unit1wordpower supposethecompanywhereyouworkstartsmakinganewproduct whatcouldyoudotoattractmostcustomers technologyadvertisements discussion marketresearch 市场研究 调查 marketresearch sales marketingdepartment consumers marketshare salestargets marketleader salesfigures peoplewhobuyandusetheproduct thepercentageofamarketthattheproducthas theamountwhichtheythinkthecompanywillsell thecompanywhoseproductwinthehighestpercentageofthemarket theamounthasbeensold thedepartmentwhichisinchargeofthesalesandmarketresearchoftheproduct 销售和市场部 消费者 市场份额 销售目标 市场领头羊 领导者 销售额 challenge pairwork completethedialoguebetweenmr carterandmsjonesonpage7inyourtextbook mr carter ournewproducthasbeenonthemarketforonemonth whatisits now msjones wehaveabouta15percentshareofthemarketatthemoment the roseby5percentacrossthewholecountry andarecontinuingtorise marketshare salesfigures mrcarter thatisquiteencouraging ithinkitisbecause reallylikeouruniquedesign iwouldlikeyoutodosomefurther aboutyoungpeople sviewsontheproduct the shouldalsofinishthereportonthenextmonth s bymonday consumers marketresearch sales marketingdepartment salestarget msjones we redoingitrightnow i llpresentittoyouinoneortwodays mr carter that sgreat ifwewanttobethemarketleader weneedtomakeagoodplan whenthenewproductisproducedafterthemarketresearch westillneeddesignsomehelpful excitingandattractiveadvertisementssothattheadvertisementscanhelpusexcitethereadersandattractmorecustomerstobuytheproduct attention whatpartofspeecharethewordsinred blue helpv helpfuladj excitev excitingadj attractv attractiveadj usingsuffixes howtoformadjectivefromnounsandverbs helpv helpfuladj excitev excitingadj attractv attractiveadj agroupoflettersaddedtothebeginningofaword themainpartofaword agroupoflettersplacedattheendofaword internationalbimonthly prefix suffix commonprefixes un unhappy unfold unfairim in impossible incorrectdis dislike disagree disappearre rewrite retell rebuildmis misunderstand misuse grammatical practical believable reasonable dangerous adventurous joyful mouthful careless hopeless lookatthetableonp6andfinishtheexercisebelowit exercise bestclothingshop possibleanswers 1 lovely 2 attractive 3 boring 4 energetic 5 friendly 6 enjoyable 7 wealthy 8 lucky 9 fantastic whatkindofpassageisit afterreadingit wouldyouliketobuytheclothesinthisshop why howcanyoumakeyouradvertisementsattractive byusingpersuasivelanguagesandexcitingimagestose