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Unit 1 Period One 导学案1基础落实.课文理解1PSAs are meant to encourage people _.Ato buy a productBto offer a serviceCto believe in an ideaDto educate others2When an ad doesnt lie,_.Ait tells you the complete truthBit may play tricks on youCyou can buy the productDit makes untrue claims about products or services3The similarity of commercial advertisements and PSAs lies in that _.Athey are presented in the same waythrough language and imageBthey have the same purposeCtheyre all meant to be helpfulDnot all of commercial advertisements tell the complete truth,nor do PSAs4The article is a(n) _.AadvertisementBscience newsCresearch reportDscientific discovery.根据课文内容填空Title:1._DefinitionSomething using words and pictures to persuade people to buy a 2._ or 3._,or to believe in an idea.Types/categories4._ advertisements5._service advertisements6._To 7._ a product or serviceTo teach us andhelp us lead8_ livesValidity(准确性)Not telling peoplethe complete9_Being helpfulPeople learning a lot by following the 10._ they give.用适当的介、副词填空1Advertisements are also a good way to make people aware _ the needs of others and the dangers around them.2We are so used _ them that we often do not even realize how many we see and hear in a day.3A commercial advertisement is one which someone has paid _ to advertise a product or service.4PSAs are often run _ free,and are meant to educate people _ health,safety,or any other problem that affects public welfare.5This statement tries to fool you _ assuming that the toothpaste cures bad breath,yet it does not say that! 6The grocery just hopes that when you read the ad,you will feel pleased _ the nice comment,remember the words freshest food,and make a mental connection _ the food in the grocery. We must not fall _ this kind of trick!7These ads deal _ widespread social concerns.8When it comes _ advertisements,we must all use our intelligence and not be a slave _ them!9An ad warning people _ smoking is an example of a PSA.10I will also pay a lot more attention _ the public service ad campaigns. I will encourage my friends to pay attention to them _ well.用课文中的单词或短语替换下列画线部分1Many people dont have firm faith in God._2We must not be cheated by this kind of trick._3Doing morning exercises is of great benefit to his health._4Although we all tried our best,we lost the game._5They plan to raise money for the project all through the country._.完成句子1无论你走到哪里,我们应保持联系。We should keep in touch _.2应该有别的不同的方法来吸引观众。_ some other different ways to appeal to the audience.3我们所需要的一切就是专心与努力工作。_ is devotion and hard work.4不是所有的书都值得孩子们去读。_ are worth reading for kids.5当谈到友谊,我们首先要相互尊重。_,we must respect each other first.能力提升阅读理解Do you want to learn how to speak the Italian language as quickly as possible?Scuola Leonardo da Vinci Intensive Group Course is designed for this purpose.The Intensive Group Course is a course of Scuola Leonardo da Vinci,Italian Language School of Milan,Florence and Rome,made up of 6 Standard Course lessons per day plus 2 extra lessons of group language course. Students who are interested in the intensive lessons are tested on the first day to know their speaking and listening skills. Then they are divided into small groups,which are formed according to the language levels of them:beginners,middle learners,or advanced learners.Our school has friendly,professional and experienced teachers with whom students will talk in Italian only. Lessons are focused on conversation,developing discussing and speaking skills and teaching them how to express ideas fluently and freely. As a matter of fact,by actively speaking,students vocabulary will be enlarged in a short time,and they also increase their comprehension skills.Starting date:every MondayLessons:8 per day,40 per week,four weeks(half the lessons,half the price)Price:beginners(Euro 220),middle learners(Euro 260),advanced learners(Euro 400)Class size:12 learners in each classCourse schedule:9001030,a 15minute break,10451215(in the morning)14001530,a 15minute break,15451715(in the afternoon)In the afternoon during the last two lessons,students will have the opportunity to increase their knowledge with practice in speaking. The two lessons are offered for the advanced students. The course is held in our schools in Florence,Rome and Milan. If you want to know more information about it,you can click S.1Scuola Leonardo da Vinci Intensive Group Course is designed to _.Aprovide the learners with the opportunity of going to ItalyBhelp the students become interested in learning languagesCgive the students some advanced skills of Italian writingDimprove the learners ability to speak Italian2We can know from this passage that _.Athere will be at most ten students in each classBthe students will have classes on the weekendCthe students will take a test on the first dayDthe students will have two breaks in the morning3What is implied in the passage?A All the teachers are very young Italian natives.BThe students will be given an Italianspeaking atmosphere.CThe lessons will be very simple for students of all three levels.DThe students will spend most of their learning time outside the classroom.4If you have never studied Italian and you want to study for two weeks,you will pay _.A110 Euro B220 EuroC260 Euro D400 Euro答案基础落实.1.C2.B3.A4.C.1.Aduct3.service4.Commercial5.Public6.Aims7.adver
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