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姓名_准考证号密封线内不得答题绝密2010年上海第二工业大学专升本招生统一考试商务英语 试卷题目一二三四五六七总分得分考生注意:1、本科目考试时间为120分钟。2、本科目试卷共4大题,满分为150分。3、考生试卷答案做在密封线左侧答题无效。得分阅卷签名一、 词汇:(本大题共30小题,每小题1.5分,共45分)There are thirty sentences in this section. Beneath each sentence there are four words or phrases marked A,B,C and D. Choose one word or phrase that best completes the sentences. Mark the corresponding letter on the Answer Sheet.1. Our company just acquired a Hong Kong company in order to give us greater _ to markets in South East Asia.A. approach B. admission C. method D. access2. As a member of the board, he was _ revealing the sources of his information. A. adverse to B. averse to C. verse to D. advert to 3. The _ given by the Maritime Arbitration Commission may be made public only with the consent of both parties.A. rewardB. award C. ward D. warranty4. Consolidation of routes and modern equipment provided by the government have improved passenger service, but it still does not _ financially.A. achieve balance B. make even C. break balance D. break even 5. Modernizing a business to increase its profitability and _ is a complicated affair.A. competition B. competitiveness C. complementaryD. compensation 6. Economists generally agree that high rates of _ are caused by an excessive growth of the money supply.A. deflationB. inflation C. deficitD. saturation 7. In a _ organization, higher levels imply greater superiority than the lower ones, and the chain of command extends straight from the top to the bottom.A. hierarchicalB. decentralizedC. flat D. democratic8. Foreign trade dealers shall not _ the intellectual property rights protected by the laws of the Peoples Republic of China.A. fringeB. infringe C. breach D. destroy9. The reception areas of the law firm tend to be very _ with their high-fronted reception desk.A. off-season B. offspring C. out-puttingD. off-putting 10. After two days of intensive talks in London, the worlds wealthiest nations agreed to _ $40 billion of debt owed by the poorest nationsA. write off B. write of C. draw up D. make out 11. The regular customer _ of the company has already exceeded the number of 200 with an annual growth rate as high as over30%.A. foundation B. base C. floorD. basis 12. Software companies are often willing to _ products to build the market quickly and set a standard.A. give back B. give up C. give away D. take away13. This was welcome news to IT service contractors worried that the grand project might _ pressure for budget cuts.A. fall short of B. fall down C. fall victim to D. fall victim for 14. Joint ventures bring potential troubles and companies should be careful not to lose sight of the original _ for the decision.A. rationale B. rationalC. ratioD. speculation15. We should look for the opportunity to penetrate into customer supply chain, and increase the customer retention _.A. ratioB. rate C. proportion D. volume16. With a little research, it often _ that what the client wants is a mixture.A. transpires B. transcends C. transmits D. transforms 17. They should target at the upmarket and refocus production by using their UK factory for _ products.A. low-profileB. high-profileC. low-specificationD. high-specification 18. How well IT departments can fulfill their business goals will depend on how well they can _ the skilled people.A. keep on to B. retain on toC. hold on toD. hold on with19. The CEO is credited with _ the companys culture of inflexibility, removing the outdated pre-merger barriers.A. revitalizing B. restructuring C. retreatingD. reorienting20. I am thankful to the company for giving me such a chance, and I earnestly hope that I will _ everyones expectations.A. live up forB. live up to C. live with D. stand up with21. The salesman discovered he made more sales when he established _ with potential clients before starting to discuss the products.A. contactB. negotiation C. rapportD. remuneration22. The _ of the RMB will affect adversely Chinas export and consequently the overall growth rate of the national economy. A. apprehensionB. depreciationC. depressionD. appreciation23. For a few special import items, we can adopt payment by _.A. installmentB. installationC. separationD series24. A firm never gets its money because another firm whom they supplied with goods has become _.A. insolventB. solventC. redundantD. secure25. A senior bank executive in charge of public relations (PR) asked me for advice on how to _ the activities of his PR department.A. notify B. reason C. speculateD. justify 26. This approach is becoming increasingly acceptable as the general shortage of skills, _ high demand, sends contractor rates soaring.A. in conformity with B. in connection withC. couple withD. coupled with27. The banking center is being _ through a joint partnership_ global telecommunications firm Concept and customer care specialist Businesslink.A. fundedinvolving B. invested.involvingC. fundedinvolved D. investedinvolved28. The closing session saw three major indexes slump with the Dow Jones index remaining in low for 7 trading days _.A. in a rowB. in a line C. in a series D. in a sequence 29. Modern international trading practices are _ growing importance of language training.A. attaching B. underlying C. enlighteningD. highlighting 30. Companies are now supporting the idea because napping increases _ and productivity. A. moral B. morale C. mental D. mortal 二、完形填空:(本大题共15小题,每小题2分,共30分)得分阅卷签名Read the article below. Choose the best word to fill each gap from A, B, C or D. Mark the corresponding letter on the Answer Sheet.Chairmans StatementDear Shareholders,2001 was a challenging but successful year for our company. We were (31). by one of the most brutal global economies in decades, as well as by the (32). of the tragedy of September 11. But our people (33). remarkably to these challenges. Thanks to the continuous upgrading, (34). and expansion of our model range, we were able to increase our share of a generally declining world automotive market from 13.1% to 13.5%. Sales (35) . increased by 6.5% to $88.5 billion. The profit before tax of $4.4 billion increased by a disproportionately high amount, (36). the previous years figure by 18.6%.In 2001 we (37) . eight new models and introduced numerous new engine (38) . and equipment details. We will continue to expand global market (39). in the coming months and add to our model range with products.In order to (40). the competitiveness of our company, in the next five years, we plan to invest $631.2 billion in (41) . assets in the Automotive Division. The average investment ratio over the next five years will be reduced from 8.1% to 6.1%, which is at the levels of our competitors.With our (42). brand and product portfolio, our skilled and (43). workforce, our commercial strength and our focus on (44). business, we expect to make further market share gains for the coming year, while keeping our competitive position strong.We therefore ask you once again to place your (45). in us as you have in the past.Yours sincerely, J. ONeil Chairman31. A metB facedC testedD encountered32. A effectB outcome C resultD impact33. A adjustedB catered C appealed D responded 34. A renewalB substitution C disposal D switching 35. A royaltyB revenue C dividendD returns36. A overestimatingB exceeding C distortingD correcting37. A designedB launched C manufactured D distributed38. A patterns B modes C forms D variants39. A rangeB scope C coverage D volume40. A safeguard B remain C mount D accelerate41. A material B visible C tangible D physical42. A banalB winning C precedented D sole 43. A motivatedB autonomous C monitored D obedient44. A centerB new C uniqueD core45. A beliefB favor C trustD credit三、阅读理解:(本大题包括两部分,共20小题,每小题2分,共40分)得分阅卷签名第一部分:匹配题Look at the reports about four different companies and the statements below. Which view (A, B, C, or D) does each statement 46-53 refer to? For each statement, mark one letter (A, B, C, or D ) on your Answer Sheet. You will need to use some of these letters more than once.AFollowing the companys poor annual results in November, the share price plunged and has since remained around 200p. Analysts now believe that the company is seriously undervalued by the stock market. The companys biggest problems were in Germany and France last year where supply surpassed demand, leading to a 20 million loss for the year. However, the company has recently appointed a new chairman who has a first-rate track record of reviving failing companies. It is believed that he will be successful in turning round the companys fortunes.BAnalysts are impressed with the companys recent performance. In the last six months, it has managed to increase prices by 3 per cent without adversely affecting sales. In such a low-margin, high-sales sector, this ought to translate directly into increased profits. The companys recent sale of its packaging division has eliminated all its debts. Shares have risen in the past month from 80p to l00p. Despite these promising signs, it must be remembered that the company is trading in an extremely volatile market.CFor some weeks, there has been widespread expectation that the company will announce the sale of its troubled newspaper-and-magazine distribution arm. Speculation came to an end when this was firmly ruled out as a possibility at the annual general meeting last week. Profits from this division were down from 13 million to 8 million. However, this drop was more than offset by an improvement in the companys retail division, which has taken the innovative step of opening stores in places such as hospitals and colleges.DThe company has had steady growth prospects since it opened four more upmarket hotels and several health and fitness clubs. This move has come at a time when the market is particularly booming. There were rumors that the company might become the subject of a takeover bid by one of the large American corporations. However, this has not materialized, and it now seems unlikely that any such bids will be made in the immediate future. 46. This company has outlets in new types of location. 47. This company has expanded at a time of high demand.48. Good results in one part of this company made up for disappointing results in another part. 49. It is difficult to predict future prospects for the kind of products this company sells.50. This company produced more goods than were needed for certain markets.51. This company has denied rumors about its future plans.52. A recovery in this companys financial position is expected.53. The company is likely to benefit from charging more for its products.第二部分:选择题In this section there are two passages followed by questions or unfinished statements, each with four suggested answers marked A,B,C and D. Choose the one that you think is the best answer. Mark the corresponding letter on the Answer Sheet.Passage 1I just returned from speaking to hospitality executives in Oslo and Amsterdam as part of my work as a communications coach. While preparing for the presentations, I asked the organizers about the biggest challenge facing hospitality managers in their countries. The answer was exactly what I hear from their U. S. counterparts: motivating employees to offer exceptional customer service. The challenge is universal across countries and industries. Fortunately, so is the solution.Motivation starts with employee engagement, and engagement begins with effective communication skills. In my presentation to hotel and travel executives, I quoted Jack Welch, former CEO of General Electric (GE) and current Business Week columnist, who once said: “No company, large or small, can succeed over the long run without energized employees who believe in the mission and understand how to achieve it.” Three key points in this quotation hold the secret to motivating employees: “energized employees”, “believe” and “understand”.Successful companies have energetic employees. Nothing energizes employees more than public recognition and praise for their accomplishments. Praise fills emotional tanks, giving your team the fuel to perform to its peak potential. Not too long ago a friend and her husband were treated to an all-expense-paid trip to Hawaii. She was one of the select few who made “Presidents Club” based on her high sales. She returned from the trip and started looking for a new job. Why? Her boss had failed to recognize her accomplishment publiclyfirst woman to make Presidents Club in the companys 18-year history. Yes, people want to be famousespecially in front of their peers.Successful companies have employees who believe in the mission. Intuits Scott Cook once told me: “People want more than a paycheck. They want to feel as though they are part of something bigger than themselves.” Its up to you to articulate the mission and set the tone for the rest of your team. Ask yourself: “What are we really selling?” Are you selling insurance or “peace of mind?” Are you selling computers or “tools to release human creativity?” Are you selling coffee, or in the words of Starbucks Howard Schultz, “a third place between work and home”? Successful missions have less to do with the physical product and more to do with how that product will improve the lives of your customers.Successful companies have employees who understand how to achieve success. The CEO of Dominos Pizza India, Ajay Kaul, says the companys mission must be simple enough to be understood by all 4,000 of his employees. Once it has been set. Its up to you to communicate constantly how well the company is performing against the objective. If youre genuine, passionate, and have a clear vision, it is accepted by your employees and they will spare no efforts to accomplish the objective.A company has to meet basic expectations to motivate top talent. In the U.S., an employee expects two weeks vacation. In Europe, an employee expects five weeks. But while expectations might differ in countries and cultures, whether or not your own business will set itself apart from others depends on the quality of your interaction with your employees and in turn, how they deal with your customers.54. From the first paragraph, we can learn that _.A. European employees are not hospitable to clientsB. there is no easy way to solve the problem concernedC. American employees are exceptional in offering customer serviceD. hospitality managers in America and Europe are faced with the same problem55. According to the second paragraph, which of the following statements is not true? A. Jack Welch believed large companies would be successful in the long run. B. Jack Welch has retired from GE and is now writing a particular column. C. The writer believes good communication will lead to strong staff motivation. D. The writer quotes Jack Welchs words in that he strongly agrees with him on the subject concerned.56. A good way to motivate an employee is to _.A. treat him/her to expensive holidaysB. make him/her popular and fashionableC. recognize his/her accomplishment in publicD. offer him/her the membership of ”Presidents Club”57. When employees believe in the mission of the company, _.A. the company will get bigger and biggerB. they dont mind how much salary they getC. they will make great efforts for the missionD. they dont care so much about the companys products58. According to the text, in a successful company, _.A. employees are all successful peopleB. employees compete with each other for the objectiveC. managers keep a close watch on the employees performanceD. employees are well-informed of the companys objective and progress59. What can we infer from the last paragraph?A Employees around the world have the same expectations.B Good communication with the staff is crucial to a companys success.C Customer recognition and loyalty will lead to stronger staff motivation.D A company can be sure of success if it meets the employees basic needs.Passage 2密封线内不得答题Corporate social responsibility and sustainability are ethical choices that companies make about how they do business. Current thinking indicates that, as a society, we are beginning to appreciate more fully that there must be limits to our consumption of natural resources, and that business activities must take greater account of this impact on society and economies, as well as the environment in which we live. It is proved that the corporate sector is in a position of unparalleled dominance and that the global resources of a rising number of multinational companies dwarf many of the national economies in which they operate.Market liberalization and privatization have created new global markets, and extended the role of the private sector
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