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BUSM 3278 Strategic ManagementReview QuestionsPart One: Multiple Choice Questions_1.A group of managers is considering how their organisation can compete successfully in a particular market. What type of strategy are they devising?a.Corporateb.Businessc.Operationald.Strategic_2.How do an organisations strategic objectives relate to its mission?a.Strategic objectives break the mission down into those parts that relate to specific functional areas of the business.b.Strategic objectives provide a more precise or quantifiable basis for developing strategy than the general mission statement.c.Strategic objectives are based on the mission but each one relates to a specific SBU of the organisation.d.Strategic objectives do not usually relate to the mission but are the basis for an organisations strategic plan._3.In the public sector, organisations must make decisions about how units should provide best-value services. What is the equivalent to this type of strategy in a commercial organisation?a.Corporate-level strategyb.Business-level strategyc.Strategic-business strategyd.Operational-level strategy_4.Which of the following is a definition of strategic management?a.Strategic management is concerned with the annual planning processes by which an organisation determines its annual targets and budget allocations.b.Strategic management refers to those activities and processes through which an organisation determines its mission and/or objectives and the plans, policies and actions to achieve them.c.Strategic management refers to an approach to business planning based on the objectives of the various stakeholder groups affected by the organisations activities.d.Strategic management refers to those aspects of management that are the responsibility of an organisations most senior managers._5.Which of the following is an outcome of the analysis of the strategic capability of an organisation?a.An understanding of opportunities and threatsb.An understanding of HR capabilityc.An understanding of customer needsd.An understanding of strengths and weaknesses_6.Which of the following would you not expect to see in an organisational mission statement?a.A statement of why the organisation existsb.An indication of the nature of the industry the organisation is inc.A statement of what the organisation is trying to achieved.A quantified financial target_7.Why is it important that objectives are measurable?a.Strategy is best evaluated using quantitative data so measurements must be taken.b.Controlling strategy implementation and evaluating the outcomes of a strategy depend on being able to measure organisational performance against targets.c.Reward systems depend on meeting targets so it is vital that measurements are taken so that performance-related pay and bonuses can be calculated.d.All of the key measures of business performance are financial and so setting financial targets is vital._8.Which one of the following is not a major concern of strategic management?a.Mission and objectivesb.The external environmentc.The marketing mixd.Organisational resources and competenciese.Strategic options_9.Which of the following affects the bargaining power of customers?a.The number of customers and the volume of their purchasesb.The growth rate of the marketc.Rates of technological innovationd.Supplier switching costs for firms in the industry_10.Which of the following are identified as a result of external analysis?a.Strengths and weaknessesb.Threats and opportunitiesc.Competitive advantagesd.Core competencies_11.Which of the following is not an insight derived from using the five forces model?a.Understanding of the link between competitive rivalry and the potential profitability of competitors in the industry.b.It explains and predicts the industry structure. Industry structure refers to the number of players in an industry and the concentration of supply.c.It clearly identifies the opportunities and threats from the businesss industry environment.d.It provides understanding of the relative cost positions of rivals, suppliers and customers._12.What are critical success factors?a.They are the organisations major strengths, deriving from the way it deploys its resources.b.They are those product features that are particularly valued by customers and where the organisation must excel to outperform competition.c.They represent the secrets of success that an organisation tries to hide from rivals.d.They are the competencies that enable an organisation to outperform others in the same environment._13.At what level should the PESTEL framework be applied when analysing a given environment?a.The industry levelb.The firm levelc.The society leveld.The market level_14.Which of the following is not an example of a barrier to entry?a.Capital costsb.Access to distributionc.Intellectual property rightsd.Low switching costse.High switching costs_15.Which of the following is not one of the five forces used in Porters model to analyse industries?a.Bargaining power of customersb.Threat of new entrantsc.Threat from substitutesd.Bargaining power of complementorse.Supplier bargaining power_16.Which approach would you use if you wanted to identify the attractiveness of an industry or sector in terms of competitive forces?a.PESTELb.SWOTc.Porters diamondd.Porters 5 forces_17.What do you understand by the terms critical success factors?a.These are the key things that attract praise and positive comments from industry analysts.b.These are key elements of an organisations strategy that made it successful.c.These are the critical elements of a strategy that must be tightly controlled to ensure the organisation makes a profit.d.These are the key things the organisation must be able to do to meet customer needs and match competitor offerings in a given environment._18.Which of the following is studied as part of an organisations macro-environmental analysis?a.Competitorsb.Market trendsc.PESTEL issuesd.Internal sales datae.Industry structure_19.Why is it important to undertake macroenvironmental analysis when the micro-environment has more impact on day-to-day operations?a.Because understanding trends in PESTEL factors enables an organisation to anticipate changes, threats and opportunities arising in the operating environment.b.Because changes in the macroenvironment are barriers to the daily operations of the organisation. That is why they are called PESTEL factors.c.Because managers ought to be aware of the current affairs issues represented by PESTEL factors.d.Because the macro and micro analyses are two key parts of the overall analysis and you would have an incomplete analysis otherwise._20.Which of the following should you consider in segmenting the market?a.Customer needsb.Supplier needsc.Competitor needsd.Organisational core competencese.Organisational resources_21.Which of the following is not a common criticism of the five forces model?a.The model is essentially designed to evaluate private sector competitive environments and is not really appropriate for the not-for-profit sector.b.The model doesnt provide an insight into macro-environmental factors that shape the industry context.c.It is more appropriate for analysing manufacturing rather than service sectors, where suppliers are less of an issue.d.The model assumes business environments are characterised by competitive rather than co-operative relations between firms and between firms and their suppliers and customers.e.The model is often criticised for providing only a snapshot of the industry at a point in time, i.e. it is too static._22.Which of the following does not relate to the VRIN criteria?a.Which value creating activities are especially significant for an organisation in meeting customer needs?b.To what extent and how does an organisation have bases of value creation that are rare?c.What aspects of value creation are difficult for others to imitate?d.What aspects of the value chain are or are not vulnerable to substitution?e.What are the relative importance of activity costs internally?_23.Which of the following defines the concept of core competencies?a.Core competencies are those competencies related to the core business of the organisation rather than those peripheral areas it has diversified into.b.Core competencies are the activities and processes through which resources are deployed in such a way as to achieve competitive advantage in ways that others cannot imitate or obtain.c.Core competencies are the strategic capabilities that an organisation must posses if it is to survive in its chosen environment.d.Core competencies are those strategic capabilities shared by all major players in a given industry sector and distinguish them from those organisations that struggle for survival._24.The process of applying the value chain model involves which of the following steps?a.Aggregation of all the activities of the organisationb.Allocation of all of the organisations processes to the categories in Porters diagramc.Identification of different types of resources as used in the resource auditd.Identification of the effectiveness and efficiency of individual activities and processes_25.Which of the following definitely cannot be a core competence?a.Branding skillsb.Strong profitabilityc.Best in class quality management systemsd.Human resource development_26.What does it mean to outsource an activity?a.Buying in expertise from other organisationsb.Contracting with another organisation to carry out non-core activitiesc.Contracting with another organisation to carry out core activitiesd.Something to do with tomato sauce_27.What is meant by an organisations strategic capability?a.The ability to undertake effective strategic analysis and develop strategyb.The adequacy and suitability of the resources and competences of an organisation for it to survive and prosperc.This refers to an organisations ability to think strategically rather than get bogged down in day-to-day operational detail.d.The capability to respond effectively to the competitive threat posed by rivals_28.Which of the following is not a support activity in the value chain?a.Procurementb.Technology developmentc.Marketing and salesd.Infrastructuree.Human resource management_29.Which of the following statements best explains the value chain model?a.The value chain is a model for evaluating how value is added at all stages in the industry supply chain.b.The value chain is a model for evaluating which of an organisations suppliers offers the best value for money.c.The value chain is a model for evaluating the linkages between the various departments that make up the organisation.d.The value chain is a model for evaluating the cost and value of the various activities performed by an organisation and how these activities are interlinked._30.What does the term competence leveraging mean?a.The ability of the firm to exploit its core competencies in new markets meeting new customer needsb.Developing new competencies to stay ahead of the competitionc.Building upon and enhancing the existing capabilities of the organisation to reinforce its advantagesd.Sharing expertise with other organisations in a strategic alliance_31.What is benchmarking?a.Setting a standard (benchmark) that acts as a strategic objective for the firm to achieveb.Evaluating an organisations performance relative to others which are best in classc.A performance appraisal system for evaluating the contribution each member of staff makes to overall performanced.A method of raising quality standards by comparing current performance with last years data to ensure things improve year on year_32.Which of the following is the main assumption of the principal-agent model?a.Agents will not work diligently for principals unless incentives are carefully and appropriately aligned.b.Principals will work diligently for agents provided they are offered incentives.c.Principals will not work diligently for agents unless incentives are carefully and appropriately aligned.d.Agents will work diligently for principals provided they are offered incentives._33.Which of the following is not a reason for the increasing importance of corporate governance?a.The need to separate ownership and managementb.The business ethics of the organisationc.The need to make organisations visibly accountable to a wide range of stakeholdersd.The incidence of scandals such as Enron and Parmalat_34.When identifying stakeholders you should:a.Take note of the formal structure of an organisation as a basis of identification.b.Include the informal stakeholder groups and assess their importance.c.Realise that individuals tend to belong to only one group.d.Ignore the fact that stakeholders line-up differently depending on the issue or strategy in hand._35.Which of the following is not an example of a stakeholder?a.Competitorb.Shareholderc.Employeed.Customere.Lending institution_36.It is important to understand national and regional cultures because:a.Organisations operating internationally have to cope with the very different standards and expectations of the various regions and countries in which they operate.b.Organisations operating internationally have to cope with different languages.c.Organisations operating internationally have to cope with a wide array of barriers to trade, including different taxation thresholds.d.Organisations operating internationally have to cope with different regulatory regimes._37.Which of the following is not an aspect of the cultural web?a.Peopleb.Storiesc.Symbolsd.Ritualse.Power structuresf.Control systems_38.Which of the following is not an example of how culture might adversely affect strategy implementation?a.A lack of trust and openness may result in the misreporting of control data.b.The behaviours required for the strategy to work may not be present.c.Decision making may be slowed down by the number of decision makers who have to be consulted.d.A lack of trust between managers and workers may result in a lack of commitment to the strategy._39.Which of the following would you not associate with a low price strategy?a.Copying designs to save R&D costsb.Employing cheaper resourcesc.Producing no frills products and servicesd.An industry leading brande.Reducing labour costs and increasing labour productivity._40.Which of the following is not a characteristic of a hypercompetitive environment?a.Uncertainb.Turbulencec.Fast changingd.Low levels of competition_41.Which of the following are not sources of cost leadership?a.Economies of scaleb.Experiencec.Supply costsd.Selling pricese.Product/process design_42.Which of the following does not explain how a differentiation strategy leads to superior performance?a.Price competitiveness leads to greater sales volumes.b.It enables a firm to sell their products at a premium price.c.Creates a barrier to the entry of new competitors.d.Earn above average profits by reducing elasticity of demand for the product._43.Which of the following is an example of collaboration to increase buying power?a.Hospital trusts and government drug-specifying agencies combine to gain buying power.b.Pharmaceutical companies agree on prices for certain drugs for third world countries.c.A group of customers collect their drugs jointly from their local pharmacy.d.Two pharmaceutical companies agree on what prices they will charge for two similar, newly developed drugs._44.What term is used for the fact that gains in labour productivity occur as staff learn to do things more cheaply over time?a.The learning curve effectb.First mover advantagec.Experience curved.Staff perception benefits_45.Which of the following is not a way to sustain price-based advantage?a.Selling higher volumes at reduced marginsb.Cross subsidising the low margin business from other parts of the business portfolioc.Focusing on markets where high product/service value is appreciated by customersd.Having deep pockets to fund a price ware.Having o
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