房地产策划报告模板PPT课件.ppt

2007年上半年广州房地产回顾与展望 经营销售部 1 政策未现深远影响 下半年预计接踵而至 供应量同比下调 市场供求不平衡严重 价格迅猛攀升 缩量成交 一级市场僧多粥少 交投热闹 政策规划 市场供求 成交价格 土地出让 Contents 2007年上半年广州房地产市场概况 2 Diagram 未有紧缩性政策出台 广州地方政府提出 广七条 新的政策会接踵而来 宏观调控平稳 政府着力的主要方向转向对原有政策的完善 落实上半年中央政府出台主要政策着眼点在税务和金融 着眼于对房地产市场的 结构性调整 并无打压楼价动机 而且政策的影响力也不会在半年内有深远的体现 下半年广州住宅楼价预测将会继续攀升 预计下半年的楼市调控将适当加强 3 Diagram 由于项目规划修改 报建及审批延误等因素的影响 上半年的商品住宅供应水平一直处在低位 今年上半年全市十区商品住宅的批准预售面积约在300万平方米左右 与去年同期的供应水平 347 25万平方米 相比略减 加上去年的成交量 924 65万平方米 大幅领先于供应量 694 45万平方米 市场多消化的面积高达230万平方米 市场可售的面积进一步减少 从而令到今年上半年的市场可售货量跌至多年以来的最低点 2006年上半年全市十区商品住宅的可售套数一般维持在3万多套的水平 而今年上半年的可售套数已降到2万多套水平 同比约减少1万套 即1 3左右 供应量同比下调 市场供求不平衡严重 4 Diagram 成交面积约减少了15 以上 其中 1 4月份成交281 57万平方米 同比去年同期 336 40万平方米 减少16 3 与去年同期相比 由于2006年成交业绩理想 基数较大所以本年上半年的成交数据同比有所下滑 拖低全市平均成交均价 所以实际上均价涨幅还会更高 上半年花都的楼市出现大热 成交面积及成交套数大幅增加 其所占全市商品住宅的成交比例亦相应增加 今年上半年的商品住宅成交均价再次出现飞涨 同比上涨的幅度超过了25 其中 1 6月份的成交均价为7386元 平方米 同比上涨约25 8 左右 价格迅猛攀升缩量成交 5 Diagram ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc 6 Diagram AddYourText AddYourText AddYourText ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc 7 Diagram Addyourtitleinhere Yourtextinhere Yourtextinhere Addyourtitleinhere Yourtextinhere Yourtextinhere Addyourtitleinhere Yourtextinhere Yourtextinhere Addyourtitleinhere Yourtextinhere Yourtextinhere 8 Diagram Textinhere Textinhere Textinhere Title Title ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc 9 Diagram ClicktoaddTextClicktoaddTextClicktoaddText YourTextHere ClicktoaddTextClicktoaddTextClicktoaddText TitleAddyourtext 10 Diagram AddYourText AddYourText AddYourText AddYourText 11 Diagram AddyourtextinhereYourtextinhereYourtextinhereYourtextinhereAddyourtextinhereYourtextinhereYourtextinhereYourtextinhere ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc 12 Diagram Textinhere 01 TitleAddyourtextinhereAddyourtextinhereAddyourtextinhere 02 TitleAddyourtextinhereAddyourtextinhereAddyourtextinhere 03 TitleAddyourtextinhereAddyourtextinhereAddyourtextinhere ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc 13 Diagram ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc Yourtextinhere Yourtextinhere Yourtextinhere AddyourtextinhereYourtextinhereYourtextinhereYourtextinhere AddyourtextinhereYourtextinhereYourtextinhereYourtextinhere AddyourtextinhereYourtextinhereYourtextinhereYourtextinhere 14 Diagram Textinhere ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc Textinhere ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc Textinhere ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc Textinhere Textinhere Textinhere 15 ProgressDiagram Yourtextinhere Yourtextinhere Yourtextinhere Yourtextinhere Yourtextinhere Yourtextinhere Textinhere Addyourtextinhere Addyourtextinhere 16 BlockDiagram Textinhere Textinhere Textinhere ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc 17 3 DPieChart Addyourtextinhere Addyourtextinhere Addyourtextinhere Addyourtextinhere Addyourtextinhere 18 3 DPieChart A Products Addyourtextinhere Addyourtextinhere B Products Addyourtextinhere Addyourtextinhere Addyourtextinhere Addyourtextinhere Addyourtextinhere 19 Diagram 10 5 60 25 ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc YourtextinhereYourtextinhereYourtextinhere YourtextinhereYourtextinhereYourtextinhere YourtextinhereYourtextinhereYourtextinhere ClicktoaddText YourtextinhereYourtextinhereYourtextinhere 20 Diagram Text Text Text Text Text Text Text Text 21 Diagram ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc 22 Diagram Title Title Title ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc Addyourtextinhere Addyourtextinhere Addyourtextinhere 23 Diagram Title Title Addyourtextinhere Yourtextinhere YourtextinhereAddyourtextinhere Yourtextinhere YourtextinhereAddyourtextinhere Addyourtextinhere Yourtextinhere YourtextinhereAddyourtextinhere Yourtextinhere YourtextinhereAddyourtextinhere 24 Diagram ClicktoaddTitle ClicktoaddTitle ClicktoaddTitle ClicktoaddTitle ClicktoaddTitle ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc AddyourtextinhereAddyourtextinhereAddyourtextinhere AddyourtextinhereAddyourtextinhereAddyourtextinhere AddyourtextinhereAddyourtextinhereAddyourtextinhere AddyourtextinhereAddyourtextinhereAddyourtextinhere AddyourtextinhereAddyourtextinhereAddyourtextinhere 25 Diagram Title Title Textinhere Textinhere Title Textinhere Title ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc 26 Diagram ClicktoaddText AddyourtextinhereYourtextinhereYourtextinhere ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ClicktoaddText ClicktoaddText AddyourtextinhereYourtextinhereYourtextinhere AddyourtextinhereYourtextinhereYourtextinhere 27 Diagram 28 BlockDiagram 29 3 DPieChart 30 Diagram AddyourtextinhereYourtextinhereYourtextinhereYourtextinhereAddyourtextinhereYourtextinhereYourtextinhereYourtextinhere ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc 31 Addyourtextinhere Addyourtextinhere Addyourtextinhere Addyourtextinhere Addyourtextinhere Contents ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc 32 ProgressDiagram 33 Diagram 34 Diagram 35 Diagram 36 Diagram 37 Contents 38 Diagram 39 MarketingDiagram 40 BlockDiagram TEXT TEXT TEXT TEXT TEXT TEXT TEXT TEXT 41 Diagram 42 Diagram 43 MarketingDiagram 44 Diagram 45 Diagram 46 Diagram 47 Diagram 48 Diagram 49 CycleDiagram 50 Diagram 51 Diagram 52 Diagram ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc AddyourtextinhereYourtextinhereYourtextinhereYourtextinhereAddyourtextinhereYourtextinhereYourtextinhereYourtextinhere 53 Diagram Addyourtitleinhere Yourtextinhere Yourtextinhere Addyourtitleinhere Yourtextinhere Yourtextinhere Addyourtitleinhere Yourtextinhere Yourtextinhere Addyourtitleinhere Yourtextinhere Yourtextinhere 54 Diagram Yourtextinhere Yourtextinhere Yourtextinhere ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc Yourtextinhere Yourtextinhere Yourtextinhere Yourtextinhere Yourtextinhere Yourtextinhere Yourtextinhere 55 Diagram Descriptionofthecontents Descriptionofthecontents Textinhere Textinhere Describeavisionofcompanyorstrategiccontents Describeavisionofcompanyorstrategiccontents 56 Diagram ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc 57 Diagram 20 4 Descriptionofthecompany sproducts 20 4 Descriptionofthecompany sproducts 90 Descriptionofthecompany sproducts 38 Descriptionofthecompany sproducts 58 Diagram 50 24 10 16 50 24 16 10 ProductsDescriptionofthecompany sproducts ServiceDescriptionofthecompany sservice TechnologyDescriptionofthecompany stechnology MarketDescriptionofthecompany smarket 59 Diagram 2005 10AddYourText2005 10AddYourText2005 10AddYourText 2002 2003 2004 2005 CompanyHistory 2003 10AddYourText2003 10AddYourText2003 10AddYourText 2004 10AddYourText2004 10AddYourText2004 10AddYourText 2002 10AddYourText2002 10AddYourText2002 10AddYourText 60 Diagram Addyourtextinhere Addyourtextinhere Text Text Text Text Text Text Text Text 61 Diagram Textinhere 01 TitleAddyourtextinhereAddyourtextinhereAddyourtextinhere 02 TitleAddyourtextinhereAddyourtextinhereAddyourtextinhere 03 TitleAddyourtextinhereAddyourtextinhereAddyourtextinhere ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc 62 Diagram ClicktoaddText ClicktoaddText ClicktoaddText AddYourTexthere ClicktoaddText Addyourtitleinhere Yourtextinhere Yourtextinhere Addyourtitleinhere Yourtextinhere Yourtextinhere Addyourtitleinhere Yourtextinhere Yourtextinhere Addyourtitleinhere Yourtextinhere Yourtextinhere 63 Titleinhere Titleinhere Titleinhere Titleinhere CurrentContentsStructure DescriptionofthecontentsDescriptionofthecontents DescriptionofthecontentsDescriptionofthecontents Titleinhere Titleinhere ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc Diagram 64 ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc Product1Youcompanyproductdescription Product2Youcompanyproductdescription Product3Youcompanyproductdescription Product4Youcompanyproductdescription Product5Youcompanyproductdescription ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesignInc Diagram 65 Diagram Addyourtextinhere Title A Addyourtextinhere D Addyourtextinhere C Addyourtextinhere Addyourtextinhere Addyourtextinhere Addyourtextinhere 66 Diagram Title Title Textinhere Textinhere Title Textinhere Title ThemeGalleryisaDesignDigitalContent ContentsmalldevelopedbyGuildDesi