国贸经济管理类毕业论文-XXXX传媒有限公司财务分析

062 _630.4020_N -B:tOP9L(CR6 = MCCT 09461413L3+ CR1*6LC J CR1*67,8 7s2B:tOP9L(CR6? *32j:-;P_0#B0L$KW,|J08,P5J-(PJ9-(),W8,lW)(,Y Q?,(& 2009 F+|H=j=B3-pF+|4#=i-pP,lpX?P(GLT,3_3_,;-P(NNMFjA-PJVpZ9,jFwWP( B:tOP9L(j.D0)BFJE)B(,CRF|1,6)B(,CRF|5,8A)-A-P|J:2(X,LN*-(*AAbstract: Judging from the global market media is the industry. Compared with thetraditional industry general media industry is with relative monopoly and good appreciation sexand unique profit pattern characteristic.2009 the global financial crisis not only adjusted the worldeconomic ranking changes in the pattern of media industry. I western media company batch closedscarred circumstances China companies have frequently change and development. This for ourcountrys media industry has brought an unprecedented opportunity and Chinese media industryis also facing a management level and higher requirements for the challenge. This paper exploresthe chose two media of listed corporations through its financial statements made a simple analysisand comparison of the two companies and evaluate the financial data in China at present in orderto find the media industry listed companies existing problems and puts forward the correspondingproposal.KA :2( CR6 PKeywords: Alisted company Financial analysis media3- ? .2KA .2E0 .10 A-P2:2(B:tO1 .10A-P2:2(,1 .1A-P2:2(, .1 B:tOP9L(CR6 .20N776 .3|JE6 .895,8CR776 .99 B:tOP9L(,CR651*6)1 .110CR65 .11-J)P|J,o1 .1291*6)1 .135 A .14Lt& .1563) .188$BR .191E0F+a2j1jf-Jo1,E,_,E)KA-J9pZ9,jFwPJF0;=XF/W6;P5,0P,+O0L$CCT0Pj6;FE,NFCt$Xo1qA,F:2(FY+X1*6? 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Q,W(,)H#qGX0LNj(,ZBLNM0?&,15Lt&B:tOP9L(9WCR0Y#2007 2008 2009 2010:UJf 234.78 409.35 604.14 1016.47:UJ 127.52 189.38 324.71 508.24:UJ0HLt 9.04 15.05 26.41 44.44:UJCi+X 26.74 63.14 88.32 174.831*6Ci+X 13.11 25.59 36.53 81.32CRCi+X 3.45 9.01 10.46 -8.53Ctla 1.48 19.99 13,40 8.00Ctf, 0.00 -1.30 -2.72 0.00ql, 0.00 0.00 0.00 0.004:U, 0.00 0.00 0.00 0.00:UJY# 53.43 85.89 101.59 208.00M4:U, 4.90 -1.95 13.81 10.0016Y#kN 58.33 83.94 115.40 218.00p0 0.09 15.87 31.43 54.50Y# 58.24 68.06 83.98 163.50A6L, 0.00 0.00 -0.58 -1.12!(6LY#58.24 68.06 84.55 164.62CtCOj2007 2008 2009 2010CW1CtH 37.43 69.64 1048.08 649.07fN!nN 164.08 213.08 306.29 544.76CW 106.79 231.93 281.96 564.53#qCt 0.00 0.00 0.00 0.00KO6sCt 0.00 14.72 4.65 4.65CtWo 0.00 0.00 0.00 0.00*CtX*0; 1.08 6.97 30.72 113.28Ct0_* 0.00 0.00 0.00 0.00M#qCt 0.00 5.39 13.13 9.59CtkA 309.37 541.73 1684.83 1885.88.OO!n 0.00 165.00 5.00 0.00Nf!nN 104.17 115.68 195.92 281.22KOO!n 0.00 0.00 0.00 0.00COj 50.00 13.04 0.00 0.00COj8A 154.