电子商务概论英文版第二版术语

1 The process of buying selling transferring or exchanging products services or information via computer networks 2 A broader definition of EC that includes not just the buying and selling of goods and services but also servicing customers collaborating with business partners and conducting electronic 3 Old economy organizations corporations that perform their primary business off line selling physical products by means of physical agents 4 Organizations that conduct their business activities solely online 5 Organizations that conduct some e commerce activities usually as an additional marketing channel 6 An internal corporate or government network that uses Internet tools such as Web browsers and Internet protocols 7 A network that uses the Internet to link multiple 8 An online marketplace where buyers and sellers meet to exchange goods services money or information 9 Communications systems that allow routine transaction processing and information flow between two or more organizations 10 Communication systems that enable e commerce activities to go on within individual organizations 11 E commerce model in which all of the participants are businesses or other organizations 12 E commerce model in which businesses sell to individual shoppers 13 Online retailing usually B2C 14 E commerce model in which a business provides some product or service to a client business that maintains its own customers 15 E commerce model in which individuals use the Internet to sell products or services to organizations or individuals who seek sellers to bid on products or services they need 16 E commerce transactions and activities conducted in a wireless environment 17 M commerce transactions targeted to individuals in specific locations at specific times 18 E commerce model in which an organization delivers services information or products to its individual employees Electronic commerce EC e business brick and mortar old economy organizations virtual pure play organizations click and mortar click and brick Organizations intranet extranet electronic market e marketplace interorganizational information systems IOSs intraorganizational information systems business to business B2B business to consumer B2C e tailing business to business to consumer B2B2C consumer to business C2B mobile commerce m commerce location based commerce l commerce business to employees B2E 19 E commerce model in which individuals or groups communicate or collaborate online 20 E commerce model in which consumers sell directly to other consumers 21 Technology that enables networked peer computers to share data and processing with each other directly can be used in C2C B2B and B2C e commerce 22 The online delivery of information for purposes of training or education 23 E commerce model in which a government entity buys or provides goods services or information from or to businesses or individual citizens 24 A public electronic market with many buyers and sellers 25 E commerce model in which electronic exchanges formally connect to one another for the purpose of exchanging information 26 An economy that is based on digital technologies including digital communication networks computers software and other related information technologies also called the internet economy or the web economy 27 A method of doing business by which a company can generate revenue to sustain itself 28 Description of how the company or an EC project will earn revenue 29 The benefits a company can derive from using EC 30 Model in which a buyer requests would be sellers to submit bids the lowest cost or highest value bidder wins 31 Model in which a buyer sets the price he or she is willing to pay and invites sellers to supply the good or service at that price 32 An arrangement whereby a marketing partner a business an organization or even an individual refers consumers to the selling company s web site 33 Word of mouth marketing in which customers promote a product or service to friends or others 34 Small to medium enterprises 35 Quantity aggregated purchasing that enables groups of purchasing organizations 36 Another name for online group purchasing organizations 37 Creation of a product or service according to the buyer s specifications 38 A user defined world in which people can interact play and do business The most publicized virtual world is Second Life Collaborative commerce c commerce Consumer to consumer C2C Peer to peer P2P e learning e government exchange exchange to exchange E2E digital economy business model revenue model value proposition tendering bidding system name your own price model affiliate marketing viral marketing SMEs Group purchasing e co ops customization virtual world chapter2 1 An online market usually B2B in which buyers and sellers exchange goods or services the three types of e marketplaces are private public and consortia 2 Goods that can be transformed to digital format and delivered over the internet 3 The portion of an e seller s business processes through which customers interact including the seller s portal electronic catalogs a shopping cart a search engine and a payment gateway 4 The activities that support online order fulfillment inventory management purchasing from suppliers payment processing packaging and delivery 5 A third party that operates between sellers and buyers 6 A single company s Web site where products or services are sold 7 An online shopping center where many online stores are located 8 Online markets owned by a single company may be either sell side and or buy side e marketplaces 9 A private e marketplace in which one company makes purchases from invited suppliers 10 A private e marketplace in which one company makes purchases from invited suppliers 11 B2B marketplaces usually owned and or managed by an independent third party that include many sellers and many buyers also known as exchanges 12 A single point of access through a Web browser to business information inside and or outside an organization 13 A portal accessible via a mobile device 14 A portal accessed by telephone or cell phone 15 Electronic intermediaries that provide and or control information flow in cyberspace often aggregating information and selling it to others 16 An e commerce intermediary that connects manufacturers with business buyers customers by aggregating the catalogs of many manufacturers in one place the intermediary s Web site 17 Elimination of intermediaries between sellers and buyers 18 Establishment of new intermediary roles for traditional intermediaries that have been disintermediated 19 The presentation of product information in an electronic form the backbone of most e selling sites e marketplace digital products front end back end intermediary storefront e mail online mall private e marketplaces sell side e marketplace buy side e marketplace public e marketplaces information portal mobile portal voice portal infomediaries e distributor disintermediation reintermediation electronic catalogs 20 A computer program that can access databases of internet resources search for specific information or keywords and report the results 21 An order processing technology that allows customers to accumulate items they wish to buy while they continue to shop 22 A competitive process in which a seller solicits consecutive bids from buyers forward auctions or a buyer solicits bids from sellers backward auctions Prices are determined dynamically by the bids 23 Auctions conducted online 24 Prices that change based on supply and demand relationships at any given time 25 An auction in which a seller entertains bid from buyers Bidders increase price sequentially 26 Auction in which the buyer places an item for bid tender on a request for quote RFQ system potential suppliers bid on the job with the price reducing sequentially and the lowest bid wins primarily a B2B or G2B mechanism 27 Auction model in which a would be buyer specifies the price he or she is willing to pay to any willing and able seller It is a C2B model that was pioneered by P 28 Auctions in which multiple buyers and their bidding prices are matched with multiple sellers and their asking prices considering the quantities on both sides 29 Auction that takes place between sellers and buyers in one industry or for one commodity 30 Another name for vertical auction portal 31 The exchange of goods or services 32 Bartering conducted online usually in a bartering exchange 33 A marketplace in which an intermediary arranges barter transactions 34 Technology for personal publishing on the internet 35 A personal Web site that is open to the public to read and to interact with often dedicated to specific topics or issues 36 A blog that allows everyone to participate as peer anyone can add delete or change content 37 An XML format for syndicating and sharing Web content 38 A media file that is distributed over the internet using syndication feeds for playback on mobile devices and personal computers Search engine Electronic shopping cart auction electronic auction dynamic pricing forward auction reverse auction name your own price model Double auction Vertical auction Auction vortal bartering e bartering bartering exchange weblogging blog wikilog RSS podcast 39 A web site that combines content data from more than one source to create a new user experience Chapter 3 1 Retailing conducted online over the internet 2 Retailers who sell over the internet 3 Broadly marketing that takes place without intermediaries between manufacturers and buyers in the context of this book marketing done online between any seller and buyer 4 Firms that sell directly to consumers over the internet without maintaining a physical sales channel 5 Brick and mortar retailers that offer a transactional Web site from which to conduct business 6 Retailers who do business in the non internet physical world in traditional brick and mortar stores 7 A business model where a company sells in multiple marketing channels simultaneously 8 Various banking activities conducted from home or the road u