商务英语第7周教案doc.doc

上海鸿文职业高级中学电子稿教案模板授课教师王彩虹单元授课内容及时间 Unit12 International Trade4月3日 单元教学目标知识目标To master the useful words and phrases about product and Price能力目标Understand the detailed concept concerning international trade.情感培养目标getting familiar with those practices so as to meet the demand of international business单元教学重点It is mostly a practical course and may offer students concrete knowledge about international trade and enlarge students structure of knowledge.单元教学难点 to understand the definition international tradeto know the causes of international tradeto learn how to establish trade relations单元教学设计意图和方法Teaching methods: teaching by explanation and speaking methodDesire intention:1.Interaction 2. Aim to raise capabilities of students3. Learner-centered teaching principle Teaching which gets students involved in speaking and which focuses on the students needs: (how and what they know)+ 3 learning styles +learners do most of the talking.上海鸿文职业高级中学教案教学对象电子商务专业授课日期第7周使用教材中等职业学校教材适用本出版单位高等教育出版社课题Unit12 International Trade计划学时 2执教人王彩红分析教学目标设计依据According to the course standard and examination syllabusEspecially students knowledge level 教学目标认知Students will be able to:1. To let the students know such general knowledge as the basic concepts, relevant regulations, reasons and benefits of international trade.能力2. To master such useful words and expressions as tariff, invisible trade and quota.情感It is mostly a practical course and may offer students concrete knowledge about international trade and enlarge students structure of knowledge.教学重点To know how to use these new words and phrases教学难点To know what international trade is教学方法Listening speaking reading writing教学资源recorder 教学过程教师活动预设学生活动预设教学意图时间Firstly, find some useful materials on the line, and then make a power point.Secondly, prepare some interesting activities about the course. To have a deep Understanding of the Passage about theinternational tradeMake students have aGood preparation forThis lesson so that they can understand inclass5 导入新课 If we Chinese buy something within China, we call this kind of trade domestic trade. But if we Chinese buy something from foreign countries, then it is called international trade. Of course, international trade differs from domestic trade. And special problems may arise in international trade. In order to do business successfully, we should have a general view of international trade including the reasons, benefits, basic concepts and relevant regulations. Now, lets look at what international trade is.think over it and try to, answer what the teacher asked as more as they canMake students activelyTake part in the class5讲授新课Step1 Words and phrasesTransport v. 传送，运输 deficit n.赤字Transit n./v.过渡 vitality n.活力catalog n.目录 customs duties 进口税make fresh headway 取得新进展You are starting tomakefresh headwaywith your French!hat/it depends 看情况而定It dependson the weather.By way of 经由He came by way of Shanghai.be inclined to 倾向的You willbe inclined tomake unwise investment Step2 Key points of dialogue1department of commerce 商务部bilateral trade 双边贸易trade imbalance 贸易不平衡commodity 商品trade deficit 贸易逆差（赤字）trade surplus 贸易顺差（盈余）be full of vitality 充满活力 constructive talks 有建设性的谈话 push forward 推进Step3 Discuss in groupsQuestion: How does L think about the reasons of US trade deficit to China?The decline of the competitiveness of American productsThe different statistical methodsStep4 Notes1.David Ricardo(1772-1823) British Economist his theories 劳动价值理论 比较成本论2.绝对成本论 It is the ability to produce a good using fewer resources, that is ,with greater productivity. by Adam Smith亚当斯密认为，每一个国家都有其适宜于生产的某些特定的产品的绝对有利的生产条件，去进行专业化生产，然后彼此进行交换，则对所有交换国家都有利，这就是“绝对成本论”3. 机会成本Every time we make a decision to produce something, we choose to forego the alternative that we could have produced. The cost of this foregone alternative is known as the opportunity cost.4.比较成本论 It is ability to produce a good at a lower opportunity cost, that is, more efficientlyStep5 Language Pointbe specialized in 擅长iron and steel industries 钢铁工业meet ones need 满足需求high-tech products 高科技产品Word Trade Organization 世界贸易组织be closely tied to 与紧密相关Step6. Steps of a LetterStep1 To inform the addressee how you obtain the covering information about them.Step2 introduce your company briefly(scope and reputation)Step 3 express the strong desire to establish relations with youStep 4 offer references to help the receiver understand the credit statusStep 5 Convey sincere wish to cooperate and hope to get good news 1.To ask the students to carefully Words and phrases2. Match the words on the left in the table below with the correct Chinese translations on the rightTo ask students to Read the text andAnswer questions On the book.students read, teacher asks questions with detailed explanation To ask students to discuss in groups andGive the answersTo ask the students Discuss these questions in groupstrade barriers Several forms: tariffs, quotas, imposition of strict quality controls and special licenses, voluntary export restraint, government subsidies, etc.antidumping duties Duties that are intended to discourage importation and sale of foreign-made goods at prices substantially below domestic prices for the same items1.To make students know the Main ideas that we will learn2.To know the main Idea of each paragraph1.To understand The following new product launch checklist 3. To summarize the main idea of the textTo improve studentsTeamwork spiritTo develop studentsThe ability to analyzeQuestions and the capacity to solve Problems.To make students know The procedures of aLetter and know how To write a letter1015Assignments:1.To write the words on theExercises book2.To prepare for the newlessonTo ask the studentsTo do the exercisescarefullyThe students abilities should be strengthened further.Product and Price课堂小结TO give of a summary of what we have learntTo make students havedeeper understandingMake the students understand the key points and difficult points3作业布置a. To review what we have learntb. To copy the Word in the following sentences have more than one meaning.According to theRequirement, finishThe assignmentTo make them have aDeeper understandingOf what we have learnt2板书设计 International TradeSteps of a Letter1 To inform the addressee how you obtain the covering information about them.2 introduce your company