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Unit 1 BIG BUCKS THE EASY WAYJohn G. HubbellTwo college-age boys, unaware that making money usually involves hard work, are tempted by an advertisement that promises them an easy way to earn a lot of money. The boys soon learn that if something seems to good to be true, it probably is. You ought to look into this, I suggested to our two college-age sons. It might be a way to avoid the indignity of having to ask for money all the time. I handed them some magazines in a plastic bag someone bad hung on our doorknob. A message printed on the bag offered leisurely, lucrative work (Big Bucks the Easy Way!) of delivering more such bags. I dont mind the indignity, the older one answered. I can live with it, his brother agreed. But it pains me, I said,to find that you both have been panhandling so long that it no longer embarrasses you. The boys said they would look into the magazine-delivery thing. Pleased, I left town on a business trip. By midnight I was comfortably settled in a hotel room far from home. The phone rang. It was my wife. She wanted to know how my day had gone. Great! I enthused. How was your day? I inquired. Super! She snapped. Just super! And its only getting started. Another truck just pulled up out front. Another truck? The third one this evening. The first delivered four thousand Montgomery Wards. The second brought four thousand Sears, Roebucks. I dont know what this one has, but Im sure it will be four thousand of something. Since you are responsible, I thought you might like to know whats happening. What I was being blamed for, it turned out, was a newspaper strike which made it necessary to hand-deliver the advertising inserts that normally are included with the Sunday paper. The company had promised our boys $600 for delivering these inserts to 4,000 houses by Sunday morning. Piece of cake! our older college son had shouted. Six hundred bucks! His brother had echoed, And we can do the job in two hours! Both the Sears and Ward ads are four newspaper-size pages, my wife informed me. There are thirty-two thousand pages of advertising on our porch. Even as we speak, two big guys are carrying armloads of paper up the walk. What do we do about all this? Just tell the boys to get busy, I instructed. Theyre college men. Theyll do what they have to do. At noon the following day I returned to the hotel and found an urgent message to telephone my wife. Her voice was unnaturally high and quavering. There had been several more truckloads of ad inserts. Theyre for department stores, dime stores, drugstores, grocery stores, auto stores and so on. Some are whole magazine sections. We have hundreds of thousands, maybe millions, of pages of advertising here! They are crammed wall-to-wall all through the house in stacks taller than your oldest son. Theres only enough room for people to walk in, take one each of the eleven inserts, roll them together, slip a rubber band around them and slide them into a plastic bag. We have enough plastic bags to supply every takeout restaurant in America! Her voice kept rising, as if working its way out of the range of the human ear. All this must be delivered by seven oclock Sunday morning. Well, you had better get those guys banding and sliding as fast as they can, and Ill talk to you later. Got a lunch date. When I returned, there was another urgent call from my wife. Did you have a nice lunch? she asked sweetly. I had had a marvelous steak, but knew better by now than to say so. Awful, I reported. Some sort of sour fish. Eel, I think. Good. Your college sons have hired their younger brothers and sisters and a couple of neighborhood children to help for five dollars each. Assembly lines have been set up. In the language of diplomacy, there is movement. Thats encouraging. No, its not, she corrected. Its very discouraging. Theyre been as it for hours. Plastic bags have been filled and piled to the ceiling, but all this hasnt made a dent, not a dent, in the situation! Its almost as if the inserts keep reproducing themselves! Another thing, she continued. Your college sons must learn that one does not get the best out of employees by threatening them with bodily harm. Obtaining an audience with son NO. 1, I snarled, Ill kill you if threaten one of those kids again! Idiot! You should be offering a bonus of a dollar every hour to the worker who fills the most bags. But that would cut into our profit, he suggested. There wont be any profit unless those kids enable you to make all the deliveries on time. If they dont, you two will have to remove all that paper by yourselves. And there will be no eating or sleeping until it is removed. There was a short, thoughtful silence. Then he said, Dad, you have just worked a profound change in my personality. Do it! Yes, sir! By the following evening, there was much for my wife to report. The bonus program had worked until someone demanded to see the color of cash. Then some activist on the work force claimed that the workers had no business settling for $5 and a few competitive bonuses while the bossed collected hundreds of dollars each. The organizer had declared that all the workers were entitled to $5 per hour! They would not work another minute until the bosses agreed. The strike lasted less than two hours. In mediation, the parties agreed on $2 per hour. Gradually, the huge stacks began to shrink. As it turned out, the job was completed three hours before Sundays 7 a.m. deadline. By the time I arrived home, the boys had already settled their accounts: $150 in labor costs, $40 for gasoline, and a like amount for giftsboxes of candy for saintly neighbors who had volunteered station wagons and help in delivery and dozen roses for their mother. This left them with $185 each about two-thirds the minimum wage for the 91 hours they worked. Still, it was enough, as one of them put it, to enable them to avoid indignity for quite a while. All went well for some weeks. Then one Saturday morning my attention was drawn to the odd goings-on of our two youngest sons. They kept carrying carton after carton from various corners of the house out the front door to curbside. I assumed their mother had enlisted them to remove junk for a trash pickup. Then I overheard them discussing finances. Geez, were going to make a lot of money! Were going to be rich! Investigation revealed that they were offering for sale or rent our entire library. No! No! I cried. You cant sell our books! Geez, Dad, we thought you were done with them! Youre never done with books, I tried to explain.Sure you are. You read them, and youre done with them. Thats it. Then you might as well make a little money from them. We wanted to avoid the indignity of having to ask you for一个大学男孩,不清楚赚钱需要付出艰苦的劳动,被一份许诺轻松赚大钱的广告吸引了。男孩们很快就明白,如果事情看起来好得不像真的,那多半确实不是真的。 轻轻松松赚大钱“你们该看看这个,”我向我们的两个读大学的儿子建议道。“你们若想避免因为老是向人讨钱而有失尊严的话,这兴许是一种办法。”我将挂在我们门把手上的、装在一个塑料袋里的几本杂志拿给他们。塑料袋上印着一条信息说,需要招聘人投递这样的袋子,这活儿既轻松又赚钱。(“轻轻松松赚大钱!”) “我不在乎失不失尊严,”大儿子回答说。 “我可以忍受,”他的弟弟附和道。 “看到你们俩伸手讨钱讨惯了一点也不感到尴尬的样子,真使我痛心,”我说。 孩子们说他们可以考虑考虑投递杂志的事。我听了很高兴,便离城出差去了。午夜时分,我已远离家门,在一家旅馆的房间里舒舒服服住了下来。电话铃响了,是妻子打来的。她想知道我这一天过得可好。 “好极了!”我兴高采烈地说。“你过得怎么样?”我问道。 “棒极了!”她大声挖苦道。“真棒!而且这还仅仅是个开始。又一辆卡车刚在门前停下。” “又一辆卡车?” “今晚第三辆了。第一辆运来了四千份蒙哥马利-沃德百货公司的广告;第二辆运来四千份西尔斯-罗伯克百货公司的广告。我不知道这一辆装的啥,但我肯定又是四千份什么的。既然这事是你促成的,我想你或许想了解事情的进展。” 我之所以受到指责,事情原来是这样:由于发生了一起报业工人罢工,通常夹在星期日报纸里的广告插页,必须派人直接投送出去。公司答应给我们的孩子六百美金,任务是将这些广告插页在星期天早晨之前投递到四千户人家去。 “不费吹灰之力!”我们上大学的大儿子嚷道。 “六百块!”他的弟弟应声道,“我们两个钟点就能干完!” “西尔斯和沃德的广告通常都是报纸那么大的四页,”妻子告诉我说,“现在我们门廊上堆着三万二千页广告。就在我们说话的当儿,两个大个子正各抱着一大捆广告走过来。这么多广告,我们可怎么办?” “你让孩子们快干,”我指示说。“他们都是大学生了。他们自己的事得由他们自己去做。” 第二天中午,我回到旅馆,看到一份紧急留言,要我马上给妻子回电话。她的声音高得很不自然,而且有些颤抖。家里又运到了好几卡车的广告插页。“有百货公司的,廉价商店的,杂货店的,食品店的,汽车行的,等等。有些像整本杂志那么厚。我们这里有数十万页,说不定是几百万页的广告!我们家整个房子从东墙到西墙,从南墙到北墙统统堆满了广告,一堆又一堆,比你大儿子还要高。现在只剩下一点点空间,刚够一个人走进去,从十一种插页中各取一份,卷在一起,套上橡皮筋,再塞进一只塑料袋内。我们的塑料袋足够供应全美所有的外卖餐厅!”她越讲声音越响,几乎震耳欲聋。“这么多的广告必须在星期日早晨七点以前统统送出去。” “嗯,你最好让孩子们尽快地捆扎装袋,等会儿我再跟你谈。我有个午餐约会。” 我餐后回来,妻子又打来一只紧急电话。 “你午餐吃得不错吧?”她用悦耳的声音问道。我吃的牛排好极了,但这次我学乖了,还是不说为妙。 “糟透了,”我报告说。“一种什么酸溜溜的鱼,我想大概是鳗鲡吧。” “不错嘛。你的大学生儿子已经雇了他们的弟弟妹妹和两三个邻居的小孩帮忙,工钱一人五块,建起了流水作业线。用外交术语来说,事情有进展。” “这确实令人鼓舞。” “不,并非如此,”她纠正说。“相反,非常叫人泄气。他们干了好几个小时了。装好的塑料袋,一直堆到天花板,但一切努力收效很小。这些广告宣传品简直就像是不停地自行生产出来一样!” “还有一件事,”她接着说,“你那上大学的儿子必须明白,威胁雇员,说要揍他们,是不可能使他们卖力的。” 我跟大儿子一通上话,便咆哮道,“你如
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