益暖中华策划书范文.doc

益暖中华策划书范文 益暖中华策划书策划书弘扬民族文化保护文化遗产 一、活动背景我国是非物质文化遗产大国。 五千年的古老文明，漫长的农耕文化历史，以及56个民族多元化的文化生态，显现了中华民族民间文化艺术资源十分丰富及天才的艺术创造，有极高的历史价值，许多种类或世界独有，或世界第一。 然而，随着信息时代的到来，现代化进程的加速，人民生活水平不断的提高，人们更喜闻乐见的似乎在向更快捷更易懂的快餐文化方向发展。 而一些经过千年传承下来的民间文化和技艺却遭到大众的忽视，受许多条件因素影响，即将消失于历史的舞台?我国原本丰富的非物质文化遗产正遭受着猛烈的冲击！ 二、活动目的天津是北方民俗文化的重要发祥地之一，有着深厚的文化底蕴、丰富的文化资源，民俗文化、民间艺术丰富多样、异彩纷呈，形神兼备的“泥人张”彩塑，彩绘逼真的“风筝魏”风筝，玲珑剔透的“刻砖刘”砖雕，堪称天津工艺三绝。 老城厢地区更是天津设卫筑城的发源地，文物古迹、名人故居、博物馆、展览馆等文化旅游景点众多，闪耀着革命历史和传统民俗之光。 通过展开学习文化遗产活动，使世人对文化遗产有一个初步的认识和了解，从而愿意更深入的学习和继承老一辈的精湛技艺。 三、活动主题合理利用、传承发展 四、活动时间暂定 五、活动地点手工作坊内以及社区 六、活动成员青年志愿者协会义工中心活动组 七、活动流程前期准备1策划部写好策划书2通过网络、媒体联系到可以授课的传统工艺手工作坊，并且得到他们的认可，活动组到手工作坊去学习3外联部拉赞助，作为活动经费4宣传部制作宣传板活动内容1根据活动组内成员兴趣爱好的不同分配不同的学习项目2以一个师傅带几个徒弟的形式进行传统工艺的学习3学习到一定程度后，在各个组内举行技艺大比拼，由师傅评选出最优奖、潜力奖等，并颁发由师傅亲自制作的纪念品以资奖励。 4将此次活动的全部内容全程拍摄并制作成海报及视频。 5深入社区，进行宣传后期准备1宣传部通过海报、照片以及视频的形式对此次活动在校内继续进行推广2联系各大报社及电视台，提供宣传和经费的支持，号召更多的学校参加此活动（在必要的条件下联系印刷厂等寻求帮助）3定期在校内组织以发扬传承传统文化工艺为主题的活动 八、活动硬件设施相机、DV机以及制作工艺的相关材料 九、活动经费预算成员的饭费、车费以及制作工本费约合300元。 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