阅读理解——广告应用文-2017年高考英语百日突围系列

阅读理解广告应用文方法与技巧广告类阅读题内容主要涉及的是与人们生活息息相关的信息，如产品宣传、服务介绍、招生招聘等。 广告应用文的特点：标题醒目，重点突出，条理清楚。 广告类阅读材料的用词有以下“三多”特点：一是人名、地名、专有名词多；二是生词多；三是缩略词、省略句多。 命题形式：广告类阅读是近几年高考英语阅读理解最常考的题材，在阅读理解的选材中占有很大的比重命题者的目的是要考查考生提取信息和处理信息的能力，所以命题的题型多是以获取信息为主的细节理解题。.Com解题技巧：解答此类试题，可以从以下几个方面着手考虑：一般来说，广告信息类阅读文章的内容丰富，如产品广告、招聘广告、风景名胜介绍、房房屋出租、招生广告、演出广告、节目介绍等。广告类阅读理解的突出特点是题干长、信息量丰富，所以该文体通常以细节理解题为主要题型；命题所涉及的信息往往具有位置分散、覆盖面广等特点。在解决广告类阅读文章的细节解题时，考生要能迅速捕捉和解题相关的有效信息，通过分析、比较、归纳和推理等手段选出正确答案，排除不符合题意和文意的选项。根据广告类阅读文章信息量大的特点，考生可以先浏览文章后面的问题，然后带着问题看文章，这样，在阅读过程中可以大胆忽略和解题无关的信息，快速抓住有效信息，以达到正确解题的目的。广告应用文阅读是高考阅读理解中难度最低的一种题型，这是必须得满分的试题。对待这种题一定要稳扎稳打，力争得满分。体验高考1. 2016全国卷 A.ComYou probably know who Marie Curie was, but you may not have heard of Rachel Carson. Of the outstanding ladies listed below, who do you think was the most important woman of the past 100 years?Jane Addams(18601935)Anyone who has ever been helped by a social worker has Jane Addams to thank. Addams helped the poor and worked for peace. She encouraged a sense of community(社区) by creating shelters and promoting education and services for people in need. In 1931, Addams became the first American woman to win the Nobel Peace Prize. Rachel Carson(19071964)If it werent for Rachel Carson, the environmental movement might not exist today. Her popular 1962 book Silent Spring raised awareness of the dangers of pollution and the harmful effects of chemicals on humans and on the worlds lakes and oceans. Sandra Day OConnor(1930present)When Sandra Day OConnor finished third in her class at Stanford Law School, in 1952, she could not find work at a law firm because she was a woman. She became an Arizona state senator(参议员) and, in 1981, the first woman to join the US Supreme Court. OConnor gave the deciding vote in many important cases during her 24 years on the top court. Rosa Parks(19132005)On December 1, 1955, in Montgomery, Alabama, Rosa Parks would not give up her seat on a bus to a white passenger. Her simple act landed Parks in prison. But it also set off the Montgomery bus boycott. It lasted for more than a year, and kicked off the civilrights movement. “The only tired I was, was tired of giving in，” said Parks.21. What is Jane Addams noted for in history?AHer social work. BHer teaching skills. CHer efforts to win a prize. DHer community background. 22. What was the reason for OConnors being rejected by the law firm?AHer lack of proper training in law. BHer little work experience in court. CThe discrimination against women. DThe poor financial conditions. 23. Who made a great contribution to the civilrights movement in the US?AJane Addams. BRachel Carson. CSandra Day OConnor. DRosa Parks.24. What can we infer about the women mentioned in the text?AThey are highly educated. BThey are truly creative. CThey are pioneers. DThey are peacelovers.22C细节理解题。根据文章第四段中“she could not find work at a law firm because she was a woman.”可知，她因为是女性而被法律公司拒绝录用。故选C。23D细节理解题。根据最后一段倒数第二句“and kicked off the civilrights movement.”可知，Rosa Parks为民权运动做出了贡献。故选D。24C推理判断题。根据文章对这几个人物的介绍可知，这些女性都是在各自的领域为社会做出贡献的先驱。故选C。2. 2016全国卷 AWhats on?Electric_Underground7：30 pm1：00 amFree at the Cyclops TheatreDo you know whos playing in your area? Were bringing you an exciting evening of live rock and pop music from the best local bands. Are you interested in becoming a musician and getting a recording contract(合同)? If so, come early to the talk at 7：30 pm by Jules Skye, a successful record producer. Hes going to talk about how you can find the right person to produce your music. Gee_Whizz8：30 pm10：30 pmComedy at KaleidoscopeCome and see Gee Whizz perform. Hes the funniest standup comedian on the comedy scene. This joyful show will please everyone, from the youngest to the oldest. Gee Whizz really knows how to make you laugh! Our bar is open from 7：00 pm for drinks and snacks(快餐). Simons_Workshop5：00 pm7：30 pmWednesdays at Victoria StageThis is a good chance for anyone who wants to learn how to do comedy. The workshop looks at every kind of comedy, and practises many different ways of making people laugh. Simon is a comedian and actor who has 10 years experience of teaching comedy. His workshops are exciting and fun. An evening with Simon will give you the confidence to be funny. Charlotte_Stone8：00 pm11：00 pmPizza WorldFine food with beautiful jazz music; this is a great evening out. Charlotte Stone will perform songs from her new bestselling CD, with James Pickering on the piano. The menu is Italian, with excellent meat and fresh fish, pizzas and pasta(面食). Book early to get a table. Our bar is open all day, and serves cocktails, coffee, beer, and white wine. 1. Who can help you if you want to have your music produced?A. Jules Skye. B. Gee Whizz. C. Charlotte Stone. D. James Pickering. 2. At which place can people of different ages enjoy a good laugh?A. The Cyclops Theatre. B. Kaleidoscope.C. Victoria Stage. D. Pizza World.3. What do we know about Simons Workshop?A. It requires membership status. B. It lasts three hours each time. C. It is run by a comedy club. D. It is held every Wednesday. 4. When will Charlotte Stone perform her songs?A. 5：00 pm7：30 pm. B. 7：30 pm1：00 am. C. 8：00 pm11：00 pm. D. 8：30 pm10：30 pm. 【文章大意】 这是一篇应用文。本文主要介绍了几个广告的具体内容，涉及音乐、喜剧表演和歌曲等活动的具体安排，如时间、地点等。 1A细节理解题。根据文章第一部分中的“Jules Skye, a successful record producer. Hes going to talk about how you can find the right person to produce your music.”可知Jules Skye是一个成功的唱片制作人，他将会谈谈你如何找到正确的人帮助你制作音乐，由此可知A项与题意相符。2B细节理解题。根据文章的第二部分中的“Hes the funniest standup comedian on the comedy scene. This joyful show will please everyone, from the youngest to the oldest.”可知，他是最滑稽的喜剧演员，因此他的演出会让不同年龄的人都感到快乐。3. 2016全国卷 AMusicOpera at Music Hall: 1243 Elm Street. The season runs June through August, with additional performances in March and September. The Opera honours Enjoy the Arts membership discounts. Phone: 2412742. http：/. Chamber Orchestra: The Orchestra plays at Memorial Hall at 1406 Elm Street, which offers several concerts from March through June. Call 7231182 for more information. http:_/.Symphony Orchestra: At Music Hall and Riverbend. For ticket sales, call 3813300. Regular season runs September through May at Music Hall and in summer at Riverbend. http：//home.asp. College Conservatory of Music (CCM): Performances are on the main campus(校园) of the university, usually at Patricia Cobbett Theatre. CCM organizes a variety of events, including performances by the wellknown LaSalle Quartet, CCMs Philharmonic Orchestra, and various groups of musicians presenting Baroque through modern music. Students with ID. cards can attend the events for free. A free schedule of events for each term is available by calling the box office at 5564183. http：//events/calendar. Riverbend Music Theatre: 6295 Kellogg Ave. Large outdoor theatre with the closest seats under cover (price difference). Big name shows all summer long! Phone：2326220. http：/. 1. Which number should you call if you want to see an opera?A. 2412742. B. 7231182. C. 3813300. D. 2326220. 2. When can you go to a concert by Chamber Orchestra?A. February. B. May. C. August. D. November. 3. Where can students go for free performances with their ID. cards?A. Music Hall. B. Memorial Hall. C. Patricia Cobbett Theatre. D. Riverbend Music Theatre. 4. How is Riverbend Music Theatre different from the other places?A. It has seats in the open air. B. It gives shows all year round. C. It offers membership discounts. D. It presents famous musical works.2B细节理解题。根据第二则广告中的“which offers several concerts from March through June.”可知，5月份期间可以去听该音乐会。3C细节理解题。根据第四则广告的“Performances are on the main campus(校园) of the universityStudents with ID. cards can attend the events for free.”可知，学生凭身份证可以免费在Patricia Cobbett Theatre看演出。4A细节理解题。根据题干Riverbend Music Theatre可知信息在最后一则广告中。再根据“Large outdoor theatre with the closest seats under cover (price difference)”可知是露天剧场，其他几家剧场没有室外席位，因此“露天席位”是其特色。选项中的seats in the open air是outdoor theatre的同义替换。4. 2016四川卷 ABasketball statistician help wantedThe Athletic Department is looking for students to help assist staff during the Fall 2016, Winter 201617 and Spring 2017 semesters. Students in this position will be keeping live statistics during basketball games. Students must meet all of the following requirements： Good computer skills Available evenings and weekends Knowing basketball rules and statisticsStudents interested in working for the Athletic Department should contact the Athletic Coordinator at their respective(各自的) campuses. TP/SS Athletic Coordinator, Michael Simone，2405671308 Rockville Athletic Coordinator, Jorge Zuniga，2405677589 Springfield Athletic coordinator, Gary Miller，2405672273 Germantown Athletic Coordinator, Gauri Chavan, 240567691521.When will the job start?AIn May 2016. B. In May 2017.CIn September 2016. D. In September 2017.22Who is more likely to get the job?ASam，English major, member of the college basketball team.BJudy, IT staff with night classes, childrens basketball team coach.CTed, computer major, basketball fan, free on evenings and weekends.DMolly, parttime programmer, high school basketball player, new mother.23Whom should you contact if you want to apply for the job in Rockville?AMichael. BJorge.CGauri. DGary.22C细节理解题。根据这份工作的三项要求Good computer skills；Available evenings and weekends; Knowing basketball rules and statistics可知，仅C项Ted同时具有这三个条件：电脑知识、晚上和周末有时间、了解篮球赛的规则和分数统计，故选C项。23B细节理解题。根据文章Rockville Athletic Coordinator, Jorge Zuniga，2405677589可知答案。5. 2016天津卷 AA language programme for teenagersWelcome to Teenagers Abroad! We invite you to join us on an amazing journey of language learning.Our CoursesRegardless of your choice of course, youll develop your language ability both quickly and effectively.Our Standard Course guarantees a significant increase in your confidence in a foreign language, with focused teaching in all 4 skill areasspeaking, listening, reading and writing.Our Intensive Course builds on our Standard Course, with 10 additional lessons per week, guaranteeing the fastest possible language learning (see table below)Course TypeDaysNumber of LessonsCourse TimetableStandard CourseMonFri20 lessons9：0012：30Intensive CourseMonFri20 lessons9：0012：3010 lessons13：0014：30EvaluationStudents are placed into classes according to their current language skills. The majority of them take an online language test before starting their programme. However, if this is not available, students sit the exam on the first Monday of their course.Learning materials are provided to students throughout their course, and there will never be more than 15 participants in each class.Arrivals and TransferOur programme offers the full packagestudents are taken good care of from the start through to the very end. They are collected from the airport upon arrival and brought to their accommodation in comfort. We require the students full flight details at least 4 weeks in advance. Meals/Allergies(过敏)/Special Dietary RequirementsStudents are provided with breakfast, dinner and either a cooked or packed lunch (which consists of a sandwich, a drink and a dessert). Snacks outside of mealtimes may be purchased by the student individually.We ask that you let us know of any allergies or dietary requirements as well as information about any medicines you take. Depending on the type of allergies and/or dietary requirements, an extra charge may be made for providing special food.36How does Intensive Course differ from Standard Course?AIt is less effective.BIt focuses on speaking.CIt includes extra lessons.DIt gives you confidence.37When can a student attend Standard Course?A13：0014：30 Monday.B9：0012：30 Tuesday.C13：0014：30 Friday.D9：0012：30 Saturday.38Before starting their programme, students are expected to _Atake a language testBhave an online interview Cprepare learning materialsDreport their language levels39With the full package, the programme organizer is supposed to_Ainform students of their full flight detailsBlook after students throughout the programmeCoffer students free sightseeing tripsDcollect students luggage in advance40Which of the following may require an extra payment?ACooked dinner.BMealtime dessert.CPacked lunch.DSpecial diet.37. B细节理解题。根据表格中的Standard Course的时间是9：0012：30可知B项正确。38. A细节理解题。根据Evaluation下的“The majority of them take an online language test before starting their programme.”可知A项正确。39. B推理判断题。根据Arrivals and Transfer下的“students are taken good care of from the start through to the very end.”可知是从头到尾都负责照顾学生，故B项正确。40. D细节理解题。根据Meals/Allergies(过敏)/Special Dietary Requirements下的最后一句“Depending on the type of allergies and/or dietary requirements, an extra charge may be made for providing special food.”可知D项正确。6. 2016浙江卷 BBelow are the search results from a university librarys database.Quick Search | Category | Full Text | AdvancedSearch full text of books for childrenDisplaying 1 to 100 of 639 titles for children where Category is Education1 2 3 4 57 Next Refine Your Search.ComRemove all filters2016(9)2015(90)2014(290)2013(118)2012(62)Show moreEnglish(637)German(2)Education(639)Social Science(27)Medicine (15)Psychology(11)Language/Linguistics(10)Show moreBuild It，Make It, Do It, Play It! Guides for Children and Teens Bomhold Catharine；Elder Terri，2014 | ABCCLIOSeries: Childrens and Young Adult Literature ReferenceAvailableFor busy librarians and educators，finding instructions for projects，activities，sports，and games that children and teens will find interesting is a constant challenge. This guide is a timesaving, onestopRead this book | View details | Add to CollectionCircle Time for Young ChildrenMosley Jenny，2014 | Taylor and FrancisSeries: Essential Guides for Early Years PractitionersAvailableJenny Mosleys quality circle time model involves setting up an ongoing, timetabled process of circlemeetings for adults and children. As a basis for teaching relationship skills, building up selfesteemRead this book | View details | Add to CollectionConnecting Animals and Children in Early ChildhoodSelly Patty Born，2014 | Redleaf PressAvailableUnderstand the value of connecting animals and children.From family pets and wild animals to toys，stuffed animals, and media images，animals are a central part of every childs world.This book examinesRead this book | View details | Add to CollectionEducation and Disadvantaged Children and Young People Matsumoto Mitsuko; Brock Colin，2013 | Bloomsbury PublishingSeries: Education as a Humanitarian ResponseAvailableDo street children go to school，and if not，why not? What kind of education can be “meaningful” to young people affected by conflict? The contributors explore groups of children and young people who haveRead this book | View details | Add to CollectionChildren with School Problems: A Physicians ManualThe Canadian Paediatric Society; Andrews Debra；Mahoney William J，2012 | WileyAvailableThe physicians guide to diagnosing and treating learning disabilities in children. 1 in 10 Canadians have a learning disability，and doctors must be able to identify，diagnose，treat，and manage childrenRead this book | View details | Add to CollectionSongs in Their Heads：Music and Its Meaning in Childrens LivesCampbell Patricia Shehan，1998 | Oxford University PressAvailableThis book explores the musical interest and needs of children in their daily lives. Based upon their expressed thoughts and actual “musicking” behaviours, this text examines the songs they sing，the rhythmsRead this book | View details | Add to CollectionYoung Children as Artists：Art and Design in the Early Years and Key Stage 1Tutchell Suzy, 2014 | Taylor and FrancisAvailableFrom the moment a child is born, they interact with the sensory world, looking at colours，feeling textures；constructing mental and physical images of what they see and experience.Within all early yearsRead this book | View details | Add to CollectionBig Ideas for Little Kids：Teaching Philosophy Through Childrens LiteratureWartenberg Thomas E，2014 | Rowman & Littlefield PublishersAvailableBig Ideas for Little Kids includes everything a teacher, a parent or a college student needs to teach philosophy to elementary school children from picture books.Written in a clear and accessible style，Read this book | View details | Add to Collection46.Suppose you are doing research on childrens relationship skills，you may want to read _ACircle Time for Young ChildrenB. Children with School Problems：A Physicians ManualCEducation and Disadvantaged Children and Young PeopleDBuild It，Make It，Do It，Play It！Guides for Children and Teens47Which book would you recommend to someone interested in childrens mental images?AConnecting Animals and Children in Early Childhood.BSongs in Their Heads: Music and Its Meaning in Childrens Lives.CBig Ideas for Little Kids: Teaching Philosophy Through Childrens Literature.DYoung Children as Artists：Art and Design in the Early Years and Key Stage 1.48How many books published in 2015 are found in th