商务英语授课教案.doc

商务英语 精品课程商务英语授课教案-学习情境Developing and Receiving Clients学习单元Entertaining Clients授课时间2009年10月授课教师马玲玲 授课班级510810，510820510830，510840课型理论实践一体课时4目标群体Business English majors学习环境Language Lab.教学目标能力目标1. Make reservations2. Make introductions3. Make, receive and decline invitations4. Entertain visitors知识目标1. Understand the importance of entertaining foreign clients.2. Be familiar with cultural differences.3. Practice a collaborative speaking task.4. Practice listening for specific information resources.素质目标 Have cross-cultural awareness in receiving visitors 教学方法Project approach, Situation simulation approachDesign of the lesson:Steps:1. Design a task in the form of a project2. Prepare the necessary learning materials.3. Divide the students into several project teams and assign the task to each team.4. The students finish the task in the project team.5. Invite one of the team members in each project team to present their achievements to the class6. The teacher and students make comments on the performance of each team.商务英语授课教案教学过程时间分配（分钟）教学内容教学方法、教学目的备注导入新课5说明本次课程意义讲授，提问主要以提高学生学习兴趣分组2分组、2-4人一组，每组选出负责人项目教学法可以自由分组、男女搭配分组、教师指定分组等形式进行任务布置3下达任务书、布置任务、要求每组学生在给定的角色和环境下完成工作了解课堂步骤、明确学习任务项目教学法教师需讲解任务书中主要内容学习讨论35根据引导问题和学习资料，完成知识学习分组讨论分析专业知识。启发引导、随时发现并解决问题讲授关键知识、小组讨论学习、过程引导分组汇报35小组汇报学习成果角色扮演法提高语言表达能力小组推荐或教师指定人员进行汇报点评、总结10根据各组汇报内容分析总结，指出不足之处求同存异，对学生所做汇报内容不持否定态度导入新课5说明本次课程意义讲授，提问主要以提高学生学习兴趣分组2分组、2-4人一组，每组选出负责人项目教学法可以自由分组、男女搭配分组、教师指定分组等形式进行任务布置3下达任务书、布置任务、要求每组学生在给定的角色和环境下完成工作了解课堂步骤、明确学习任务项目教学法教师需讲解任务书中主要内容学习讨论35根据任务要求、组内分工、各小组协同完成项目任务分组讨论、分析提高协作能力教师讲授关键知识，注重过程引导成果展示35小组汇报学习成果角色扮演法提高语言表达能力小组推荐或教师制定人员进行汇报点评3总结，指出不足教师点评、学生点评求同存异，对学生所做汇报内容不持否定态度小结5总结，指出不足，给出范例求同存异、范例引导布置作业2第二课堂内容完成能力迁移（课后）教学总结学生能够了解招待外国客户的流程，注意事项，了解各国的文化差异，并能够将所说知识应用于真实案例。语言应用能力和职业素质得到提高。Task AssignmentTaskEntertain a Foreign Client ProperlyAims1. Make reservations2. Make introductions3. Make, receive and decline invitations4. Entertain visitors5. Have cross-cultural awareness in receiving visitorsRules1. Students in the project team must cooperate with each other and finish one part of the task.2. Make records about everything when finishing the project, including the task of each team member, the contents of discussion and so on.3. One of the team members will be asked to present the achievement of his team to the class.4. Ask the teacher for help if students have any questions.Steps1. Study the learning materials and allocate roles among the team members.2. Group discussion. 3. Decide on your ways of entertaining a foreign client.4. Act out the dialogues and simulate the real situation.5. List the dos and donts of entertaining foreign clients.7. Mark grades for other teams and vote for the best team and top performer.Notes1. Teamwork is required when completing the project.2. Attention must be paid to culture differences and business etiquette.CommentsLearning MaterialsDiscussion:1. What are the typical stages of the reception?2. What should we consider when we entertain the foreign visitor?3. Could you list as many examples of table manners and eating etiquette as possible?Various Ways of Entertainment There are many ways to provide acceptable local entertainment for visitors. Typical ideas are arts and cultural events such as theatre, cinema, concerts, exhibitions, famous monuments and buildings, or sports events, such as golf ,tourist trips, excursions, restaurants and bars ,etc. As well as more private corporate hospitality such as parties, receptions, and possibly invitations to someones home -though this is highly culture-dependent and may be more common in the USA, the UK and some parts of Continental Europe than elsewhere.Dinner is usually the most important meal of the day in the West. It is served in the evening. Dinner usually consists of one, two or three courses such as: soup, meat and vegetables, and dessert. But on Sundays or special occasions a more elaborate meal is sometimes prepared at noon or later (when it is called lunch) or in the evening from about 7 p.m. onwards. Sometimes, on formal occasions, family members change their clothes before dinner. There may be a number of different courses served at dinner-the usual order in which they are served is served is an appetizer, soup, fish, meat with vegetables, salad, dessert, cheese and coffee. However, all these courses are not always served on every occasion. One or two courses are more usual.Etiquette in Business Learn how to say , Thank you and Goodbye in every foreign language you will use . Show appreciation for the culture , music , and art of the country you are visiting or the country your guests are from . Dont make comparisons of dietary customs , holidays , religion , and forms of government . Keep in mind that business is more formal in all countries other than the U.S.A Conduct yourself accordingly . Be punctual . Be well groomed . Hand - shaking is very important in Europe . Wait for ladies to extend their hands first . Be courteous and respectful and do nothing that would offend your guests pride .Table Mannersa . Dont wipe your face with a napkin ; use it to wipe your mouth only .b . Dont put too much food into your mouth .c . Dont chew with your mouth open or make loud noises when you eat.d . Women shouldnt leave a lipstick mark on their glass.e . Dont order one of the most expensive things on the menu, and dont order more than two courses unless your host suggests that its all right. Also, dont order a first course if no one else does.f . Dont ask for a “ doggy bag”, and try not to order more than you are going to eat.Principles for Seat Arrangement Host and hostess should be seated separately at each side of the t