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ModularArchitecture,ThorstenMller,TechnicalSalesAccountManager,ClosedLoopLifecycleManagement,PTCStrategyandproductportfolio,MotivationforModularapproach,ABBLPExample,CircuitBreakersareverymodularproductsCustomerscanconfigureproducttotheirneedsCurrentlycomplexrulesarekeptinSAPProductStructureiskeptinseparatesystemHowcanwemanagemodularproductsinLPGlobalPLM?Howcanaproductbemanagedinamodularway?,ABBLPBreakers&Switches,CustomerXwantstoorder1SDA055177R1butwantstohaveacustomFrontPanelwithhisCompanyLogo:CompleteBOMstructureneedstobecopiedFrontPanel(ASSIEMEFRONTALE)needstobereplacedwithcustomerspecificFRONTNewSalesCodeneedstobecreated,ABBOLDProductStructureApproach,ExampleforVariantcomplexitywithCurrentProductStructureApproach,RA1608808,1SDA055177R1,OtherParts,RA1609808,OtherParts,RA1609808ASSIEMEFRONTALE,OtherParts,PLACCALUCIDA,FRONTALE,PULSANTETEST,CompletecopyofStructure,RA1609XXXASSIEMEFRONTALECUSTOMERX,NEWSALESCODE,BUT:WhatifCustomerXwantstoorderacustomFrontPanelfor10differentSalesCodes?CompleteProcessneedstobedone10timesWhynotallowcustomertoorderanySalesCodewithhiscustomfrontbyaddingitonlyonce?Istherenoeasier/elegantwaytohandlecomplexitylikethis?,ABBOldProductStructureApproach,ExampleforVariantcomplexitywithCurrentProductStructureApproach,Generic/ModularProductStructureApproach,TransformedTMAXT5fromIntegraltoModularProductstructure,Weusedthefollowingmodules,Weusedthefollowingmodules,Weusedthefollowingmodules,CustomerXwantstoorderANYSALESCODEbutwantstohaveacustomFrontPanelwithhisCompanyLogo:Only1Moduleneedstobemodified(Front)NewModuleVariantwithCustomerspecificFRONTisaddedVariantisnowavailableforALLotherconfigurations(Salescodescanbecreatedasneeded),Generic/ModularProductStructureApproach,ExampleforVariantcomplexitywithGeneric/ModularProductStructureApproach,Breaking_Unit,Generic_TMAX_T5,Only1modulevariantneedstobecreated,Trip_Unit,Front,ASSIEMEFRONTALE,AssiemeFrontaleT5III,Lid,CommonParts&Packaging,ACCESSORIINTERRUTTORE,AssiemeFrontaleT5IV,NewvariantaddedintocompleteGenericStructure,ABBLPGlobalPLMConfiguration,EnablesABBLPtoMange:Configurable/ModularProductsFrom:SalesConfiguratorthroughEngineeringtoManufacturing,ModularArchitectureleadstoProductPlatforms,ModularArchitecture,.,WhatareProductPlatforms?,STRATEGY:Anenterprisestrategytoefficientlymeetdiversecustomerneedsbyfocusingonhighlevelsofre-use.,DEFINITION:Aplatformincludeselementsandarchitecturalrulesthatenableasetofbroadproductofferings,ConsiderationsforBOMManagementStrategies,#ofSKUs,StaticBOMmgt,PlatformBOMmgt,#ofPossibleFamilyFeatureOfferings,ReducingcostsofgoodssolddramaticallyYourcustomershaveaplatformstrategy.SpansallindustriesTargetprofile:Manufacturersproducing:HighvarietyperunitHighcost/unitproducts1000s+ordersofproductseachyear,TargetMarkets,COG$,GlobalPlatformsSolutionMotivation/BusinessDrivers,ModularProductArchitectureenablesProductVariety,PlatformStrategiesdriveEnhancedProductArchitecture,ProductStructure(Engr)ModularArchitecture(Sales)LogicinSpreadsheetsRe-UseStrategyRe-useableKitsPartClassificationInterchangeabilityProductionConfigMgt(Mfg)PartDateEffectivity+SalesConfigurator,ProductArchitecture(Engr)InterchangeableModules(Sales+Design)Globale-BOMformulti-mfgsitesRe-UseStrategyModularDesignsacrossProductFamiliesModuleswithinModulesPlatformLogicProductionConfigMgt(Mfg)PartDateEffectivity+LogicDateEffectivity(Options,Choices,Rules),100sOrders/config,1sOrders/config,WhyisitsoHard?.TheEvolutionofProductDevelopment,TypicalModularPlatformElements,PTCssolutionmanagesmodularplatform“elements”,PLATFORM,ChangeManagement,Validation&Analysis,ManagingahierarchicalstructureRelatedtofunctional/physicalstructureEasytonavigateRapidlygenerateproductfamiliesEstablishingasingledefinitionofproductplatformOrganizesCAD,BOMs,Digital-Mockups,ControlLogic,DocumentsEnablesknowledgereusefrompreviousgenerationsProvidingflexibilityinplatformcreationTopDownBottom-up,PTCGlobalPlatformsElement:Architecture,Tires,TopDownApproach,Concepts,Requirements&Functions,OverloadedStructure,Options&Logic,BucketCapacity=725,DesignPlaceholders,Tire=29RFAS,Tire=875/65R,Bottom-UpApproach,FamiliesofProducts,Reuse,PLATFORMARCHITECTURE,ArchitectureofaconfigurabledesigninCreo,ArchitectureofaconfigurableproductinWindchill,PTCGlobalPlatformsElement:Architecture,PLATFORMARCHITECTURE,PTCssolutionhelpsdelivertailoredproductsbyemployingaconfigurableplatformarchitecture,ProductsorganizedintomodularbuildingblocksSupportreusewithinandacrossfamiliesStandardizedinterfacesEnablemoduleinterchangeabilityGovernelectrical,mechanical,softwareconnectionsbetweenmodulesModulesincludeinterchangeableoptionsSelectionofmodulevariantsiscontrolledbyassignedoptionsUnifyPLMandCADdefinitionsGeneratecomplete3DproductvariantsKeyChallengesControllingmodulevariantselectionswithmultiplevirtualpositionsControllingquantityofmodulevariantswithlogicProperlygoverningthelogictoselectmodulevariants,PTCGlobalPlatformsElement:Modules,Commonmoduleinterfaces,Interchangeablemodularvariants,Productisdividedintobuildingblocks,CompletePlatform,MODULES,PTCGlobalPlatformsElement:Modules,Module,withitsVariantsdefinition,ModuleVariantsdefinitioninCreoParametric,MODULES,PTCssolutionimprovesglobalproductdevelopmentreusingcomponentsandmoduleswithstandardizedinterfaces,OptionsdescribeplatformvarietyIncludesSales,Technical,ManufacturingchoicesCapturesrequiredvs.non-requiredcapabilitiesDefineDateEffectivityavailabilityofoptionsRulesrepresenttechnical,manufacturingandbusinessconstraintsIncludeExcludeEnableChoiceassignmentsdescribeamodulevariantforaspecificconfigurationLogiccanbesharedwithotherenterprisesystems,PTCGlobalPlatformsElement:Controls,Exclude,Include,PTCGlobalPlatformsElement:Controls,CreateNewControls(OptionsandChoices),PlatformOptionsandChoices,NewChoices,CONTROLS,PTCssolutionreducestimetomarketwithoptionsandchoicesdrivenbybusinessrules,ManageafamilyofconfigurationsforSales,EngineeringandManufacturingGeneratecompletedefinitionsofspecificconfigurations,PTCGlobalPlatformsElement:Configurations,TechnicalLogic“Whattheproductcando”,MasterFeatureList“Whatcanbesold”,Mapping,PremiumModel,DeluxeModel,ValueModel,Map,OptionPackage:Comfort,Map,OptionPackage:Audio,PriceList“Whatthecustomercanbuy”,ModelNALarge,ModelEUMedium,KeyConfigurations,PTCGlobalPlatformsElements:Configurations,CreateaConfigurationinWindchill,SelectchoicesforaVariantConfiguration.Choicesarevalidatedagainststoredrules,UsesameChoicesandrulestocreateaConfigurationinCreo,NewproductvariantinCreoParametric,NewproductvariantinWindchill,CONFIGURATIONS,PTCssolutionacceleratesproductinnovationbymanagingrapidconfigurationcreation,PTCGlobalPlatforms:Foundation,Tocompletetheapproach,PTCssolutionincludesChangeandConfigurationmanagementwiththeabilitytoValidateandAnalyzeofferings,PTCGlobalPlatforms:Change&ConfigurationManagement,Services,Share,MFGPlanning,Model7100,PLATFORMARCHITECTURE,CONTROLS,MODULES,CONFIGURATIONS,BuildaModularProductArchitectureDefineandManageInterfacesbetweenModulesSetupConfigurableProducts,Howto,ModularProductArchitectureDefinition,StoryboardOverview,DevelopaFunctionalModel,DefineModules,End,Assess&SelectBestModularArchitecture,DefineInterfaces,CaptureRequirements&DefineVariantNeeds,Start,Capture&analyzeproductfamilymarketneeds,DefineModularArchitecture,SelectModularArchitecture,DefineInterfaces,DevelopaFunctionalModel,InterfaceDefinitionandManagement,StoryboardOverview,ProductArchitect,DesignEngineer,IdentifyInterfaces,Develop&PropagateInterfaces,ManageInterfaces,DocumentInterfaces,IdentifyinPhysicalInterfaceMatrix,DocumentinInterfaceControlDocuments,IntegrateintoDesignModels,Lifecycle&ChangeManage,IdentifyInterfaces,ManageInterfaces,Start,End,DocumentInterfaces,DevelopandPropagateInterfaces,ConfigurableProductPlatformDesignBestPractice,StoryboardOverview,ProductArchitect,CaptureModuleInformation,Createphysicalstructure,Start,Develop&CaptureInterfaces,Define&validateoptioninformation,End,Validateandcreatevariants,Capture&ClassifyModules,Develop&CaptureInterfaces,CreatePhysicalStructure,Define&ValidateOptionInformation,Validate&createvariants,DesignEngineer,TopDownDesignBestPracticeSteps,StoryboardOverview,CaptureDesignIntent,PopulateDeignAssembly,CaptureDesignIntent,CommunicateandDevelopDesignIntent,End,PopulateDesignAssembly,UpdateDesignIntentandManageInterdependencies,CreatePreliminaryProductStructure,Start,CreatePreliminaryProductStructure,
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