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参观访问Hello, welcome to Jinghe high-tech park. Im operation manager of the park. Im honored to be your guide and take you to tour around the park. May I know your major interests?您好,欢迎光临京河高科技园区。我是园区的业务经理,我很荣幸能带大家参观我们的园区。不知道各位对哪方面比较感兴趣?Im interested in the general layout of the park. Would you please give me some idea of its setup?我对园区的总布局颇感兴趣,能简要介绍下吗?Well. First of all, well take a birds-eye view of the park. And then well look around in the park and, to use a Chinese metaphor, well cast a passing glance at flowers while riding on horseback.很好,我们先来鸟瞰一下整个园区吧,然后在园区内各处转悠一下,用我们的话说是“走马观花”吧Good idea, but well cast a passing glance at flowers while riding on your car . . .in a more comfortable mannerGreat humor, sir. Let me come back to our story. Jinghe high-tech park enjoys a superior location, with Beijing as its backdrop, facing the vast expanse of the Bosea, bordered by the Jingjintang Expressway to the east. It takes only 30 minutes to reach the Capitals International airport, 20 minutes to get to the Beijing Railway Cargo Station, and one hour to arrive at the Tianjin New Harbor. The park is a national development zone approved by the State Council. Its entitled to the power of approving projects with preferential policies, operating under the management system of international standards.先生好幽默!我们言归正传吧。京河高科技园区地理位置优越,背靠首都北京,面向辽阔的渤海,东依京津塘高速公路,驱车三十分钟可抵达首都国际机场,20分钟即可抵达首都火车货运站,一个小时可抵达天津新港。园区是经国务院批准的国家级开发区,享有项目审批权和优惠政策,是一个与国际管理体制接轨的经济区。园区何时启用,园区的开发是由谁投资?When was it put to use? Who fuelled its development?The construction of the park was undertaken in two stages with the first covering 588 acres comprising 28 industrial lots as well as R&D, administrative and supporting facilities. And the second covers 525 acres with 22 industrial lots. The park went into its full operation in 2000, supported by the generous finance from 5 seaval banks and 2 overseas banks.园区建设分两期进行。一期工程占地588公顷,由28个工业地块以及研发、行政和辅助设施构成。二期工程占地525公顷,包括22个工业地块。园区于2000年全面运营,5家国内银行和两家国外银行提供了充足的贷款。The park is well planned and arranged in perfect order. (园区规划合理,井井有条)Yes,it is. A golf course is to its east, the Moon River to its west, and one km-wide green belt to its north. Inside the park, industries cluster in the east and residences concentrate in the west, In-between you can find the public service area. 是的,园区东侧是高尔夫球场,西边是月亮河,北侧为宽达一公里的规划绿地。园区的东部是工业区,西部是生活区,中部为公共建筑区。What do you do to attract direct foreign investment? 你们是以什么方式吸引外商直接投资?The park administration takes strong measures to improve the investment environment, to foster new competitive advantages, and to make it an investment paradise in north china for hi-tech and new-tech companies, multinationals, and large enterprises of pillar industries. The parks two leading industries are information technology and modern biotechnology.园区采取有力措施改善投资环境,配有新的优势,使其成为华北地区吸纳高新技术产业、跨国公司以及大型骨干企业的乐园。园区两大主导产业是信息技术和现代生物技术。Are there any particular requirements that prospective foreign enterprises must meet? 园区对外企有什么要求吗?The target industries must meet the parks selection criteria. That is, they must strengthen R&D functions, use locally available technical resources and materials, develop suitable supporting industries, and collaborate with universities and government research institutes. Multinational companies from the USA, Japan and so on have settled down in the park. The park enjoys strong government support and has complete high-tech industry chains. It focuses on the integration of industry,education, and R&D. The park provides a stream-lined one-stop service for incoming enterpraises.园区产业选择的标准是:能加强研发功能,能使用本地可用技术资源和材料,能发展相适应的辅助产业,能与各大学和政府研究机构合作。来自美国、日本等地的跨国公司已在园区内落户。园区有着强大的政府支持和完备的高技术产业链。园区注重产业、教育和研发的整合,为引入企业提供一条龙服务。The physical environment of the park is wonderful.Yes, it is one of the things that we take so much pride in. The park administration has been pursuing the policy of ecological conservation and sustainable development. To ensure the quality of the local environment, we stick steadfastly to our development strategy of “attracting investment with a green environment and maintaining a green environment with a green environment through investment”. As you can see, the park has a green coverage of more than 45%. It really boasts stretches of green grass, forests of green trees, streams murmuring, birds chirping, air refreshing, fragrant flowers blossoming all year round. The whole environment is enveloped in a peaceful, elegant and relaxing atmosphere.是的,这也是我们引以为豪的一个方面。园区坚持走“生态型开发”和可持续发展道路。为了确保环境质量,我们始终坚持“以绿引资、以资养绿”的发展战略。园区绿化率达到45%以上,可谓绿草成茵,绿树成林、流水潺潺、鸟儿啁鸣,空气清新,四季花香环境处处素雅幽静。Youre real poet. Do you have independent and complete establishments for water and power supply, and for waste treatment?你真是一位诗人,你们有独立完备的水电供应设施和垃圾处理设施吗? Yes, the park has an independent techno-support and security service center, which is equipped with high-standard facilities for water and power supply and provides the enterprises with reliable, stable and quality power, clean water, internet maintenance services, as well as a 24-hour security service.有,园区有独立运营的技术安保服务中心,配备有高标准水电测试设施,为企业提供可靠、稳定、优质的电力、洁净水和网络服务,以及24小时的安保服务。Thats wonderful. 太棒了!宴会招待Ladies and gentlemen, good evening. Its my great pleasure to host the banquet in honor of our dear friends and dedicated experts, and celebrate the successful conclusion of our talk. In particular, Id like to thank Ms. Kelland for coming. Without her last-minute effort, we would still be in the middle of nowhere, probably in the middle of negotiations, Im afraid.各位,晚上好,今天我们在此举办晚宴,招待各位亲爱的朋友和敬业的专家,庆贺我们的会谈取得圆满成功,我感到非常高兴。我特别感谢凯兰女士大驾光临。没有凯兰女士的最后努力,还不知道现在会怎样呢,恐怕我们还在谈判之中。Thank you, President Li. You all did very well. I just contributed my share. We all maneuver successfully to get our job done, so to speak. Well, ladies and gentlemen, are we carrying out another round of talk over the dinner?谢谢李总,你们都做得很好,我只是尽了自己的责任。可以说我们每个人都成功的是我们的使命得以完成。No more business talks today. I propose we limit our talk to friendship tonight. And of course, well delight ourselves completely in the food that Mother Nature grants us.今天不谈生意,我建议今晚我们只叙友情,当然,我们要尽情享受大自然赐予我们的食物。Thats great, the delicious Chinese food! I cant wait to enjoy your food. What are we expecting tonight?太好了,可口的中国菜,我等不及了。今晚我们有什么好吃的?Tonight we have prepared a typical Shanghai meal. I hope you will like it.今晚我们准备了典型的上海餐,希望各位喜欢。Yes, eat in Shanghai as Shanghai people eat. But, to be frank, Ive heard of the famous Cantonese food, Sichuan food, Shandong food, but not that much of Shanghai food. Whats special about Shanghai cuisine?是的,在上海就该吃上海菜。不过,恕我直言,我只听说过名声显赫的粤菜、川菜和鲁菜,对上海菜不太了解Shanghai cuisine, usually called Benbang cuisine, is the youngest among the major regional cuisine in China, with a history of more than 400 years. Like all other Chinese regional cuisines, Bnebang cuisine takes “color、aroma and taste” as its essential quality elements. Its featured by the expert use of seasonings, the selection of raw materials with quality texture, and original flavors.上海菜系是中国最年轻的地方菜系,通常被称为“本帮菜”,有着400多年的历史。同中国其它菜系一样,“本帮菜”具有“色、香、味”三大要素,特点是注重调料的使用、食物的质地和菜的原汁原味。It sounds very appetizing.听起来很能引起食欲Id like to recommend a special snack known as Nanxiang Steamed Meat Dumplings and a special dish called “Squirrel-Shaped Mandarin Fish. Nanxiang Steamed Meat Dumplings are small in size, with thin translucent wrappers, filled inside with ground pork and rich tasty soup. The Squirrel-Shaped Mandarin Fish is yellow-colored and squirrel-shaped with a crispy skin and tender meat, all covered with a sweet and sour sauce. They are absolutely tasters choice. I bet you will like it .我推荐一道特色点心“南翔小笼”和一道特色菜“松鼠桂鱼”。“南翔小笼”是猪肉馅,个小味美,皮薄汁醇。松鼠桂鱼色泽黄亮,形如松鼠,外皮脆而肉柔嫩,汤汁酸甜适口。绝对没错,你一定喜欢。Oh,I suppose they are the perfect combination of the three elements “color、aroma、taste”. Especially the Squirrel-Shaped Mandarin Fish. I cant figure out how the chef makes the dish look like a squirrel. Shall we add ”appearance” to your judgement criteria?哦,我想它们的确是色香味三要素的完美结合。尤其是松鼠桂鱼,我想不出来厨师是怎样把菜做得像个松鼠的。我们在三个评价标准上再添上“形”吧。Absolutely right, plus appearance that makes the four element. Ok, here we are. Please help yourself to the dishes.完全正确,可以再加上形,那我们就有了第四大要素。菜上来了,别客气,请随意。The dinner is so delicious. The dishes are complete with color, aroma, taste and appearance. Thank you very much for your invitation and hospitality. I hope I havent missed anything, have I?味道太可口了,这些菜的色香味形都很好。谢谢你们的盛情宴请和款待。我希望没有漏掉什么好吃的吧?Im very glad that you like the dishes. But this is just the beginning of the dinner. We have more surprises to expect. Ladies and gentlemen, I consider it a great honor to have you all here for this wonderful time of the year. Let us drink to the health of Ms. Kelland.很高兴您喜欢这里的菜。晚宴才开场,好戏还在后头呢。女士们,先生们,各位能够赏光来此共度一年中的这个美好时光,我感到非常荣幸。让我们共同举杯,敬祝凯兰女士健康。And toast to the health of President Li and to the health of everybody here. Cheers!也祝李总身体健康,祝在座的各位身体健康。干杯!为我们永久的友谊和合作,干杯!To our lasting friendship and cooperation, Cheers!文化差异Mr. Roberts, you have been living in China for two years. How do you like it?罗伯茨先生,您在中国生活两年了,还习惯吧?I think I m quite used to my Chinese life here. Actually Im thinking about settling down in China for good.我想我已经十分习惯这里的是那个活了,其实我还想在中国永久定居呢I saw an American Movie called American Beauty a few days ago. I didnt quite get the story. I still wonder why the movie won the Oscar for the best picture of the year, either. Maybe the answer is the difference between the Chinese and American cultures. Or rather, it is due to the culture difference between the East and the West.前几天我看了一部美国电影,片名叫美国丽人。我没有完全看懂,我也不知道这部电影为何获得了当年的奥斯卡最佳影片奖。没有完全看懂可能是中美两国的文化差异吧,或者叫做东西方文化差异。This is a good topic and a broad topic, too. Let me talk a bit more about the film you mentioned. Actually, I have noticed a very interesting difference between many Chinese and American in understanding the title of the film.这是一个很好也是一个很大的话题。我想先从你提到的电影谈起。事实上,我注意到许多中国人和美国人在理解此片名时有一个非常有趣的差别。Yes? 是吗?In some Oriental countries, the translation of the films title goes as something like A Beautiful American Lady, or even Beauty is Guilty. While to most of the Americans, Im afraid the reaction toward this title is mixed or confused, for they cannot decide what exactly the phrase might indicate. The film first and foremost refers to a type of rose bearing large, long-stemmed purplish-red flowers. And the flowers usually remind people of romance, love, beauty in its abstract sense, and vigor and vitality of a nation, etc. But this interesting image on the films poster has failed to make any sense to many Chinese viewers.一些东方国家将这部电影片名译成一个美丽的美国女士,深甚至译成美丽有罪。但大多数美国人对于这样的片名反应颇为复杂,他们颇感困惑,难以断定这些词究竟意味着什么。其实American Beauty首先指一种美国红玫瑰,一种生有长颈的紫红色的大花。这种花会让人想到浪漫、爱情、抽象意义上的美,它还表示民族的勃勃生机等。我认为,这种见于电影海报的有趣意象,许多中国观众却未能理解其中的含义。Thats right. At least I didnt get that. Is this due to cultural differences?你说的没错。至少我就没注意到这个意思!难道这是文化差异造成的吗?Yes, absolutely. Such cultural differences arise from the differences in region, race, history, environment, and in the levels of economic, scientific and technological development.确实是这样。这种文化差异是由地域、种族、历史和环境的差异造成的,也是由经济和科技水平的差异造成的。Can you offer us some examples? For instance, during your stay in China, have you found any serious cultural differences or clashes with regard to life and work?你能给我举些例子吗?比如说,你在中国的生活和工作中发现什么严重的文化差异或冲突吗?We emphasize efficiency, competition and originality while your management gives priority to careful planning and encourage close cooperation and altruistic dedication among team members. In daily contacts, we tend to be humorous and casual while some of you appear more serious and formal. In American schools, discussion is given top priority and seminar is the usual way of class. Good teachers are those who possesss flexible and adaptable talents, and are able to respond instantaneously at any moment to any questions that might arise among the students. That kind of capacity makes a popular teacher in the USA. But Chinese teachers like to lecture in class, and a lot of them are obsessed with examinations; they spend long hours planning and preparing lessons, and writing consistent and standardized teaching plans. All too often, they re happy with bringing up identical and standardized talents.我们强调效率、竞争和独创性,而你们则将严谨规划放在首位,鼓励团队成员之间的密切合作和无私奉献。在日常交往中,我们往往比较幽默和随意,而你们则比较认真和严肃。在美国学校,讨论享有至高无上的地位,讨论就是课堂教学的主旋律。优秀教师具有灵活应变的才能,能随时回答学生可能提出的各种问题。这样的教师最受学生欢迎。而中国教师喜欢讲课,喜欢考试,花许多时间去备课,编写千篇一律的标准教案,培养整齐划一的高材生。I think Americans gives too much importance to individualism and personal gains, so much so that it might sacrifice collective benefits, hurt the agreeable relationship among group members and even bring harm to the harmony of the society.我感到美国人太看重个人主义,太看重个人利益,这样可能会牺牲集体利益,影响群体之间的和睦,甚至会损害社会的和谐。Yes , in many cases, youre right. American working ethic seems to be more individual-oriented. We often value the results and accomplishments of work more than its process. Central to American political, economic and social thought is the concept of individual moral autonomy. If Im not mistaken, traditional Chinese philosophical systems are based on Confucianism, which sings high praises for individual to uplift themselves for the benefit of communal harmony. That is, communal harmony takes precedence over individual freedom.你说得对,在很多情况下,确实如此。我们美国人的工作理念似乎更强调个人主义。我们一般重视的是结果和成就,而不是过程。美国的政治观、经济观以及社会观的核心就是个人道德自治观。如果我没理解错的话,中国传统的思想体系是以儒家学说为基础的,这种思想强调整体和谐,强调整体和谐高于个人自由。You may say so. I should say youre partially correct on that. In spite of so many cultural differences, globalization has brought the world increasingly closer. Likewise, cultural exchanges have become more more extensive.可以这样说,应该说是不分正确吧。尽管我们有如此多的文化差异,全球化浪潮正使世界变得越来越小,文化交流也随之变得越来越广泛。Yes。 The global integration of economy and the speeding information revolution have brought the world closer than ever before. Chinese learn English, Americans learn Chinese; we drink tea, you drink coca-cola; we exercise Kung Fu, you go to bowling; we enjoy Peking Duck, you like KFC; Titanic sailed into China, The Peony Pavilion has been performed on Broadway. Nowadays, easterners and westerners are walking side by side, talking face to face, living, working and studying in harmony. The whole world is becoming increasingly beautiful due to exchanges.是的。全球经济一体化、不断加速信息革命,等等,都使世界的联系比以往更加紧密。中国人学习英语,美国人学习汉语;我们饮茶,你们喝可乐;我们练功夫,你们玩保龄球;我们品尝北京烤鸭,你们喜欢肯德基;泰坦尼克号驶进中国,牡丹亭也在百脑汇上演了。现在,东西方人肩并肩走,面对面交谈,和谐的生活、工作和学习。整个世界由于文化的交流而变得越来越美丽。Yes, Chinese beauty and American beauty are walking together .I believe theres still much room for further discussion on this topic. As time is limited, we have to stop here today. Well find some other time to continue our talk. Thank you .是的,中国历任和美国丽人走到了一起。我想这个话题还有许多值得我们探讨的地方,由于时间关系,我们今天暂且谈到这里,以后我们再接着聊吧。谢谢。My pleasure. Yes, well do it some other time. 不客气。是呀,我们另找时间再接着聊吧。经营之道Hi, Mr. Jackson. You have been working in China for three years. Can you tell us how you feel about the differences in business communication style between Chinese and American businessmen?您好,杰克逊先生。你在中国已连续工作了三年,您能否谈下中美两国生意人在商务沟通方式上有何不同之处?With pleasure. I think there are at least two differences in the way of businesspeople communication between Chinese and American businesspeople. First, Chinese businessmen tend to have business negotiations in a rather indirect manner, as opposed to the more direct manner of American businesspeople. The Chinese take time to learn if their prospective business contacts are really reliable, for example, by inviting them to a party and socializing with them. In contrast, Americans usually act with the get-down-to-business-first mentality. Second, the decision-making process of Chinese companies is generally slow and time-consuming. This is because most Chinese companies keep to the “bottom-up, then top-down and then bottom-up” decision-making principle which involves many people at different levels. American companies, on the other hand, usually operate with quick decisions made by the top management. I hope American businesspeople in China will understand these differences in business practices and adjust to the Chinese way.我很乐意。我认为中美两国生意人在商务沟通方式上至少有两点不同。首先,中国人在商务谈判时倾向于一种迂回婉转的方式,而美国人则表现出一种直截了当的风格。中国人会花费时间来了解他们将要与之打交道的商人是否靠得住,例如邀请对方参加宴会,同时他们进行交流。与之相反,美国人则以公务为先的心态行事。第二,中国公司的决策过程耗时冗长。这是因为大部分中国公司遵循者一种“先自上而下、后自下而上、再自上而下”的决策原则,各个层次上的许多人士都会介入决策过程。而美国公司通常是由最高管理人士的快速决策运作。我希望在华的美国商人理解这些商务活动中的差异,适应中国人的经营之道。The American way of doing business often strikes us Chinese as very aggressive. Were you aware of this in your collaboration With your Chinese colleagues?美国式的经营之道在我们中国人看来往往显得咄咄逼人。您在与中国同事的合作中有没有注意到这一点?Well, we are more direct and straightforward than most Chinese, I would say, due to our different cultural traditions. I notice that a lot of Chinese often avoid saying a clear “no” just to be polite. Sometimes my Chinese colleagues say “yes” not to express agreement, but only to show that they are listening.这个嘛,我我认为,由于我们有着不同的文化传统,所以我们同大部分中国人相比,显得较为直截了当、开门见山。我注意到许多中国人出于礼貌而经常不明确的说一声“不”。有时我的中国同事道一声“是”,这可布什表示赞同,只是表明他们在注意对方说话而已。It is important for all of us to acknowledge and respect these cultural differences in order to avoid misunderstandings, isnt it?我们都应该承认这些文化差异,尊重这些差异,以免产生误解,这很重要,不是吗?Yes, understanding these differences, I believe, will be a first step toward establishing affirm business relationship between American and Chinese companies.是的,我认为,理解这些差异是朝着在没够公司和中国公司之间建立稳固商务关系的方向迈出的第一步。You mentioned the Chinese type of decision-making process earlier. Do you see any strength with this type of management and how do you compare it with the American type of management、刚才您提到了中国式的决策过程,您认为这种管理模式有无优点?将其与美国式的管理模式相比,你有何看法?I would say the American-type, or the top-down, management emphasizes efficiency, and competition among workers, while the Chinese-type management gives priority to careful planning and encourages cooperation among workers, and between workers and the management. Thus, while the American-type management often frustrates

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