[硕士论文精品]外贸从业人员的职场英语需求分析

ANANALYSISOFTHEWORKPLACEENGLISHLANGUAGENEEDSOFINTERNATIONALTRADEPERSONNEL摘要自从加入WTO后，中国的外贸事业迅猛发展，对外经济的发展使得既懂英语又懂外贸的复合型人才的需求不断增加。另一方面，外贸英语属于专门用途英语范畴，对外贸英语的研究应该遵循专门用途英语的理论框架，其中对学习者的需求分析是专门用途英语课程最首要也是最重要的步骤。仔细全面的需求分析可以为专门用途英语教师提供一些目标场景的参考信息，从而得到更好的教学效果。因此有必要调查外贸行业人员的职场语言需求，看学校所教授的相关英语知识能否满足毕业生的职场语言需求。一本文对我国外贸行业对从业人员的英语能力的需求开展了探索性的调查研究，旨在回答与此紧密相关的四个问题外贸从业人员对职场英语的总体需求情况如何用人单位对外贸从业人员的职场英语能力有何要求从业人员和用人单位对外贸职场英语需求的看法在哪些方面相吻合本调查及分析对大学英语教学有何启示本文根据HUTCHINSONWATERS的目标需求分析理论框架设计了调查问卷，通过电子邮件的形式向110位外贸从业人员发送，一共回收100份，有效问卷95份。同时对10位用人单位的负责人进行访谈。调查结果显示1外贸从业人员普遍认识到在外贸行业中英语的必要性和重要性。在工作中，四项英语技能的使用频率由高到低分别是阅读、写作、听力、口语。使用最频繁的三项商务活动分别是收发、翻译电子邮件、向客户做产品介绍或讨论产品生产、阅读商务文章。要达到工作中的语言需求，必须达到中级或以上水平。外贸从业人员认为他们的听说水平达不到工作所需水平。他们最想提高口语水平。2用人单位对毕业生的英语水平基本满意。他们认为毕业生的阅读和写作知识基本可以满足工作中的需求，但口头表达方面还达不到要求。除了英语技能，用人单位还对毕业生提出了其它高要求。3从业人员和用人单位对外贸行业的英语需求的看法基本相同，但是用人单位的要求更高。4大部分毕业生对大学英语教学效果感到不满意。这证明学校所教的相关英语知识与毕业生在工作中所需的水平还存在差距。尽管本论文还存在些不足之处，但希望本论文可为英语课程设置人员提供相关目标需求的参考信息，从而改进大学英语教学和学习材料，更好的满足学生的目标需求。关键词专门用途英语外贸英语；需求分析；目标需求、J1IIJ1II1JJI_；J0111J，硕学位论丈ABSTRACTSINCECHINAJOINEDTHEWORLDTRADEORGANIZATION，ITSINTERNATIONALTRADEHASDEVELOPEDDRAMATICALLYTHEFASTDEVELOPMENTOFINTERNATIONALTRADEHASGIVENRISETOANINCREASINGDEMANDFORINTERDISCIPLINARYTALENTSWITHBOTHGOODENGLISHANDINTERNATIONALTRADEOPERATIONSKILLSSINCEINTERNATIONALTRADEENGLISHSHOULDBECATEGORIZEDUNDERTHETITLEOFENGLISHFORSPECIFICPURPOSESESP，THERESEARCHONITSHOULDFOLLOWTHEGENERALTHEORETICALFRAMEWORKOFESETHEFOUNDATIONANDTHEMOSTIMPORTANTPARTOFESPCOURSEDESIGNISNEEDSANALYSISNAATHOROUGHNACANALSOPROVIDETEACHERSWITHSOMEINFORMATIONOFTARGETNEEDSANDLEADTOFAVORABLETEACHINGEFFECTSSOITISNECESSARYTOCONDUCTANEEDSANALYSISTOIDENTIFYGRADUATESLANGUAGENEEDSATTHEWORKPLACETOSEEWHETHERTHETYPEOFMATERIALANDSKILLSBEINGTAUGHTTOUNDERGRADUATESSUITTHEIRLANGUAGENEEDSATTHEWORKPLACETHISTHESISFOCUSESONANEXPLORATORYINVESTIGATIONINTOTHEWORKPLACELANGUAGENEEDSOFGRADUATESWORKINGININTERNATIONALTRADEFIELDMORESPECIFICALLY，THEFOLLOWINGRESEARCHQUESTIONSAREADDRESSEDINTHISTHESIS1WHATARETHEWORKPLACEENGLISHLANGUAGENEEDSPERCEIVEDBYGRADUATESWORKINGININTERNATIONALTRADEFIELD2WHATARETHEEMPLOYERSPERCEPTIONSOFGRADUATESENGLISHWORKPLACELANGUAGENEEDS3HOWARETHEWORKPLACEENGLISHLANGUAGENEEDSPERCEIVEDBYTHEGRADUATESANDEMPLOYERSMATCHED4WHATARETHEIMPLICATIONSFORCOLLEGEENGLISHTEACHINGBASEDONHUTCHINSONWATERSTARGETSITUATIONANALYSISFRAMEWORK，THEQUESTIONNAIRESWEREDESIGNEDANDSENTTHROUGHEMAILTO110GRADUATESWORKINGININTERNATIONALTRADEFIELDTOTALLY100WERERETURNEDAND95WEREVALIDANINTERVIEWWITH10EMPLOYERSWASCARRIEDOUTTOOBYANALYZINGTHESTATISTICS，THEFINDINGSAREASFOLLOWS1MOSTGRADUATESREALIZEDTHENECESSITYANDIMPORTANCEOFENGLISHININTERNATIONALTRADEFIELDTHELANGUAGESKILLUSEDMOSTOFTENATTHEWORKPLACEWASREADING，FOLLOWEDBYWRITING，LISTENINGANDSPEAKINGTHETOPTHREECOMMUNICATIVEACTIVITIESFORGRADUATESWERESENDING，RECEIVINGANDTRANSLATINGEMAILS，GIVINGDESCRIPTIONSANDEXPLANATIONSOFTHEPRODUCTS，READINGBUSINESSARTICLESTHERESULTSALSOSHOWEDTHATAVANTAGEORHIGHERLEVELOFPROFICIENCYINTHEFOURENGLISHIIIJ1JLJL，JLI，_，1；LLANGUAGESKILLSWASNCEDEDATTHEWORKPLACEGRADUATESTHOUGHTTHCI。ORALSKILLSCOUIDNOTMEETWORKPLACELANGUAGENEEDSTHEYWANTEDTOIMPROVETHEIRSPEAKINGSKILLMOST2EMPLOYERSWEREBASICALLYSATISFIEDWITHGRADUATESENGLISHCOMPETENCELHEYCLAIMEDTHATWRITTENCOMMUNICATIONTAUGHTINUNIVERSITYCOULDMEETTHEWORKPLACELANGUAGENEEDSWHILEMOSTGRADUATESORALCOMMUNICATIONSKILLWASLOWERTHATTHELREXPECTATIONSBESIDESENGLISHLANGUAGESKILLS，EMPLOYERSALSOSETOTHE。HLGHDEMANDSONGRADUATES31INTERMSOFTHELANGUAGENEEDSATTHEWORKPLACE，THEREWASNOSLGNLL1CANDIFFERENCEBCTWEENTHEJUDGMENTSOFEMPLOYERSANDTHEGRADUATESHOWEVER1。SEEMEDTHATEMPLOYERSEXPECTATIONSPLACEDONGRADUATESWEREHIGHER410VCRHALFOFTHEGRADUATESWEREDISSATISFIEDWITHENGLISHTEACHINGATUNLVERSITYTHISINDICATEDTHATTHEREWASAGAPBETWEENWHATWERETAUGHTTOUNDERGRADUATESLNENGLISHTEACHINGANDGRADUATESACTUALNEEDSATTHEWORKPLACETHISTHESISISFAFFROMBEINGPERFECTHOWEVER,ITISHOPEDTHATTHERESULTSOFTHEPFESENTTHESISCANPROVIDECOURSEDESIGNERSWITHSOMERELIABLEINFORMATLONABOUTGRADUATES，TARGETNEEDSANDENABLETHEMTODEVELOPTEACHINGANDLEARNINGMATERLALSTHATMATCHTHESPECIFICWORKPLACENEEDS，KEYWORDSESP；ENGLISHFORINTERNATIO蚰ITRADE；NEEDSAHALYSIS；TARGETNEEDSIVL【LLLIIRLRI，L【LLIL，1，JLJ1J1J1JJ1硕IJ学位论文CONTENTS湖南大学学位论文原创性声明和学位论文版权使用授权书I摘要IIABSTRACTIIICONTENTSVCHAPTER1INTRODUCTION111THERESEARCHBACKGROUNDOFTHISSTUDY112THESIGNIFICANCEOFTHISSTUDY213THESTRUCTUREOFTHISSTUDY3CHAPTER2LITERATUREREVIEW421SOMEEOPRELATEDCONCEPTS4211EOPASASUBDIVISIONOFESP4212BUSINESSENGLISHASASUBDIVISIONOFEOP5213CHARACTERISTICSOFBUSINESSENGLISH622NEEDSANALYSIS722】【NEEDS7222DEFINITIONANDPURPOSESOFNEEDSANALYSIS8223MODELSOFNEEDSANALYSIS8224HUTCHINSONWATERSNEEDSANALYSISFRAMEWORK。10225METHODANDSOURCESOFNEEDSANALYSIS1123STUDIESONCOMMUNICATIONATTHEWORKPLACE11231COMMUNICATIVEEVENTSINWORKPLACE11232RELEVANTEMPIRICALSTUDIESOFWORKPLACELANGUAGENEEDS12CHAPTER3RESEARCHDESIGN1631RESEARCHQUESTIONS1632SUBJECTS1633RESEARCHPROCESSANDMETHODS1634QUESTIONNAIREDESCRIPTION17CHAPTER4FINDINGSANDDISCUSSION2041WORKPLACELANGUAGENEEDSPERCEIVEDBYGRADUATES20411PERSONALINFORMATION20412THEGRADUATESWORKPLACELANGUAGENECESSITIESANDUSES22413THEG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