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1、Professor Debra LaBarbera ENGL2516AJ-Business Writing Tuesday, January 15, 2013 vState Ideas Clearly should have the following characteristics: qRequires explaining or arguing to make sense to readers. qCan be developed or defended with sound logic technical terms are defined, if necessary. qChoose

2、specific nouns, vivid verbs and strong modifiers qCut deadwood, modifiers, redundant wording, flowery phrases, euphemisms and clichs. qAvoid Slang terms and “Business English” vLanguage is sensitive to gender, race, ethnicity and international cultures. vA smooth sentence: qGets straight to the poin

3、t. qEasily understood in one read through qEmphasizes actors and actions, who is doing what. qReads well both silently and aloud. vSentences are concise and easy to read. qGenerally, aim for twenty words or fewer. vLengths and patterns are varied through parallelism, coordination and subordination.

4、qVariety is important to create balance and emphasis in your ideas. vGrammar, punctuation, spelling and mechanics are correct. vCorrectness creates logic, guides the reader and makes a positive impression. PROOFREAD AND EDIT ALL WORK BEFORE SUBMITTING vThe format is correct, complete and consistent with the form. vThe page layout and typography make the document attracti

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