剑桥商务英语BEC中级写作讲义1

1、标准文档 BEC 中级写作电子讲义 第三讲 商务便函与便条 审题： Mr Smith, your boss, told you to ask Ms Liu to attend a sales presentation on a new product. Write a note to Ms Liu: *saying who wants her to attend the sales presentation; *informing her when and where the sales presentation will be held 有同学写成 Mr Smith told me to a

2、sk who wants to attend 有同学写成 Please write a note to Ms Liu asking her to attend a sales presentation. 一定要把题目看清楚，再下笔写。 （一）商务便函 一般公司企业往往都印有按照自己公司风格的商业便函，请看下列例子： Memo To：(收信人) From:（发信人） Date:（日期） Subject:（事由） Message:（正文） 大企业往往拥有许多分支机构，其商务便函信笺就包含较多的内容，如： Memo ) 收信人：(To) Company：(分公司) (：部门 Dept) 地址与分机号

3、 Location & Ext：(Subject: From: Company： Dept Location & Ext: Date: Message: 商务便函一般由以下几个部分组成：Internal 此外还有 Memorandum 是 Memo 1、： MemoMemorandum 缩写，因此也可以用， Memorandum 和 Interoffice Memorandum，其意思都是一样的。 、2To：这一标题后面应写收信人的姓名与职衔，姓名前可以用尊称或不用，如： ，Mr. John SmithTo：Sales Manager 实用大全标准文档 3、From：这一标题后应写发信人的姓名

4、与职衔：职衔可根据需要决定写或不写，但姓名前不要用尊称。 4、Date：日期的写法同书信里日期写法的要求完全一样，不要用数字来表示月份。 5、Subject：这一标题后是写事由的，即用一个或几个词汇简单概括便函的内容，以便查阅。事由必须简洁明了，不要用完整的句子，如： Changes in Travel Advance Form Promotion of Staff Vacation Schedule Participation in Training Programmes 6、Message 商务便函还可以根据实际需要在末尾增加发信人的姓名首字母、附件、副本抄送等。 例 SCHOOL OF

5、ENGLISH FOR BUSINESS MEMORANDUM To: Mr. Kingswick, Course Coordinator From: Barnsby Campbel Date: 19 November, 1995 Subject: Lesson Plan for 28 November Lecture I intend to teach memo writing in my next lecture. I plan to cover the following plans: 1. Inside Address This is omitted in a memo. As int

6、ernal communication the reason is obvious. 2. Greeting It is mere polite to put Mr., Mrs. or Ms before and the office after the name of the recipient You may sometimes address the readers as a group. 3. Subject This is a phrase to tell the reader what the memo is about. Sometimes only the phrase is

7、given without the word Subject before it. 4. Body These should be short, less than 10 lines, and concentrate on only one paragraph one idea each: Sometimes for memos with three or more paragraphs, it is advisable to begin each with a heading in capital letters to tell what the paragraph is about. An

8、other practice is numbering the paragraphs for easy reference later on. 5. Carbon copy This is written as c.c. for short. As in a letter, it lists the persons who are also receiving the memo. 6. Signature Only the initial is needed, The office and name in print of the writer are omitted. In more cas

9、ual memos there is no signature at all. Any thought on my notes? Anything to add? Let me know at tea break. c. c. Mr. P.L. Ducke, Training Officer 实用大全标准文档 （二）商务便条 商务便条一般有四个组成部分：日期、称呼、正文、签名。一些公司有印好的便条笺。如: Message To: Date: Message Telephone Message For: From: Tel.: Message: Action required: Please c

10、all back Caller will call back later No action required Message taken by: Date Time 例：让秘书通知推迟约会 9 a. m. Miss Wang , Ive got an urgent meeting today. Please contact the applicants to postpone the interviews till further notice. DS 分类： 1 告知信息 inform 2 布置安排 arrange 3 征求意见 request 4 询问信息 enquire 5 求助申请

11、apply 6 推荐建议 suggest 1 告知信息类 例题： ? You are a manager at an auditors called Golding & Co. Your company has just mergedmerged with a competitor to become MasonGolding. You have been asked to inform staff of the change of name. 实用大全标准文档 ? Write a memo of 40 - 50 words: * informing staff of the new name

12、 * telling them when to start using the new name * asking staff to use only the new name after that time. 收购与兼并 merger and aquisition 范文： As a result of our merger with Mason&Co., the name of our company will be changed MasonGolding. Please start to use the new name on 1 March 2006. You are reminded

13、 that only the new name can be used from then on. remind/ advise 总结：告知用词 tell notify mention express inform explain note report advise I am writing to tell/inform you that. I am writing to explain. (tell your boss why you cannot attend) I am writing to express (my regret) 例题 You are the training man

14、ager of a company which has won a large export order. You have been asked to organise foreign language training for some of your staff. Write a memo to staff: explaining why the courses are necessary saying which members of staff should attend announcing when the courses will start Write 40-50 words

15、 on a separate sheet. 范文 To: All staff From: the Training Manager Date: 1 March 2005 Subject: A Foreign Language Training Course I was asked to organise a foreign language training course because of the large export order we received recently. It will start on 15 March and will last 2 weeks. Those w

16、ho will deal with orders should attend this course. 2 布置安排类 ? You are Head of Research for an international car manufacturer. You have to make an urgent trip tomorrow to visit Pierre Blanco, a colleague who works for a subsidiarysubsidiary. ? Write a memo of 40-50 words to your secretary: ? telling

17、her who you are going to see and when ? asking her to book flight tickets and accommodation 实用大全标准文档 ? telling her what work you would like her to do in your absence. ? Write on your Answer Sheet. subsidiary, parent company, holding company, affiliate, branch, headquarters, representative office 范文：

18、 I need to have an urgent meeting with Pierre Blanco of our Paris office tomorrow. Please book a return ticket to Paris and a hotel room for me as soon as possible. During my absence, please keep me informed of the progress of the project. If there is anything urgent, give me a phone call. 注意口气：比较 o

19、pen the door； please open the door; could you please open the door？ I would be grateful if you could open the door for me. I would appreciate it if you could open the door. 例文 You are the manager of a small export company. Peter Watson, an important client, is visiting your company for three days fr

20、om 22 October. Write a note of 40-50 words to your secretary: Asking her to book a hotel room Saying where the hotel should be Giving her the dates 范文 比较下面三篇作文，注意内容点和语气的区别。 作文 1：Dear Ms Jones, I am writing to inform you that Mr Peter Watson will be visiting our company. Would you please be so kindly

21、 as to reserve a suitable room for him? Yours sincerely 作文 2：Hi Mary, Look. Im really sorry to have to trouble you but Peter Watson a really important client is visiting the company for three days in October, starting on 22nd, to discuss a contract with us. Please will you book for Mr Watson a reall

22、y nice hotel room as soon as possible? Thanks very much. See you soon! 作文 3 Mary, Mr Peter Watson is visiting us in October. Could you please hire a hotel room for him? He is arriving on 22nd October and will stay for three nights. If possible, the hotel should be one near the office. Thank you. 实用大

23、全标准文档 3 询问信息类 例 5 You are the factory manager of a car company. You are waiting for urgently needed components from your purchasing department. Write a note to Mr Grayson, the Assistant Purchasing Manager: enquiring about the reason for the delay; stating when the components are needed; suggesting a

24、 meeting to discuss future deliveries. Write 40 - 50 words on your Answer Sheet. 范文 I am writing to enquire about the reason of the late delivery of the ordered components. We need the components by next Monday. In order to smooth our cooperation, I suggest that we have a meeting to discuss future d

25、eliveries. 4 征求意见类 例文 You are a Project Team Leader. You have had to postpone your next project meeting because some of the members of your team will be abroad. Write a memo of 40-50 words to your project team: informing them of the postponing and giving the reason stating a new date and time for th

26、e meeting requesting suggestions for the agendaagenda. Write on your Answer Sheet. 词汇：postpone; delay agenda, schedule, timetable 范文 I am writing to inform you that the next project meeting will be postponed. Because several team members will be abroad for another project, we will hold our next meet

27、ing on 1 August, starting from 9am. Please let me know if you have any suggestions as to the agenda of the meeting. 最后一句话可以替换为： Do you have any suggestions regarding the schedule? I welcome your suggestions concerning the timetable. 5 求助申请类 例题 You have lost your calculator, and you want to order a n

28、ew one. You need to make a written request to your supervisor, Ann Ray. Write a memo to her saying that you need a replacement explaining what happened to the old one 实用大全标准文档 asking her to approve the request Write about 40-50 words. 范文 I am writing to apply for a replacement calculator. I found th

29、e old one missing after the client meeting yesterday. As a calculator is essential to my daily work, could you kindly approve this request? 例题 You would like to go to a seminar on presentation skills. Write an email to your line manager: requesting time off work to go to the seminar saying when the

30、seminar is explaining why you want to go Write 40-50 words on a separate sheet. 词汇：line and staff management, line manager, staff manager 句型：May I have your permission to do sth? 范文 To: Nick Johnson Subject: Presentation Skills Seminar I would like to attend a seminar on 3 April. It is about present

31、ation skills. Since I have to make many presentations to customers, this seminar will be very useful. Could you tell me if its possible to take time off work to attend this seminar? Thanks Angela 6 推荐建议类 例题 Your companys Sales Department has asked you to give a talk next Friday on your most recent p

32、roject. Write an email to Mrs Jay in the Sales Department: agreeing to give the talk and suggesting a time saying what equipment you will need requesting information about the participants. Write 40-50 words on a separate sheet. 句型：I think. Why not. Shall we. I suggest. 总结用法： 实用大全标准文档 总结 suggest 用法

33、suggest suggest doing sth suggest eg suggest a holidy suggest that sb do sth recommend recommend recommend some articles recommend to sb (eg a friend) recommend doing sth (eg putting another board up) recommend that sb do sth 范文 To: Anna Jay Subject: Talk Next Friday I would like to give the talk su

34、ggested by you and I think 9.30am, after the break, would be the perfect time. Required equipment: - Overhead Project - Flipchart with Pens Please give me some information about the people participating. Renate 第四讲 商务信函（上） 与前面题型的共性 区别：值得注意的是，大作文本身的特性 1 读者不同 对内/对外 2 信息点数量 3/5 3 阅读量 小/大 4 字数要求 40-50 /

35、 120-140 信函要求： 1、 研究收信人的兴趣所在 2、 采用恰当的语气 体谅对方的态度(You-Attitude) / 自我为中心的态度(I-Attitude or We-Attitude)。 3、语气自然真诚 请比较下面两组例句： Instead of Say 实用大全标准文档 I am pleased to tell youto sayI have pleasure in informing you 4、言简意赅 5、有礼有节，善解人意 ，your valued custom 礼貌用语，如 your kind enquiry，your esteemed order 、避免行文冗长

36、6 请比较下面两组例句: Instead of Say to enquiry is conducted Please see that an determine the reason. Please find out the reason. 7、避免陈词滥调 请比较下面的例句： OPENINGS Instead of Say Adverting to your favour Re (your letter) The writer, wished to acknowledge Referring to your letter Or Thank you for your letter We are

37、 in receipt of We began to acknowledge We have to acknowledge We have received We beg to inform you We beg to think you We are writing to inform you We thank you Your esteemed favour to hand Your letter to hand Yours to hand We have received your letter ENDINGS Instead of Say The favour of your earl

38、y reply will be obliged I shall be glad to hear from you. Assuring youd our best attention at all times We beg to remain We remain Awaiting the favours of your early reply Omit all these. MISCELLANEOUS Instead of Say as per according to idem., inst., prox., ult. name the month if it is within our po

39、wer if we can it will be our constant aim. we shall try of even date of today only too pleased to very glad to 实用大全标准文档 per by Please be good enough to advise us please tell us take an early opportunity act promptly yesterday s date Yesterday your communication your letter, phone, message, etc. your

40、 good self you your favor yours of the 15th your letter your letter of the 15th Under separate cover separately, or better still, by registered post, etc. 、措词精确有力 8 ）选用简单的词汇（1 请比较下面两组例子： 在书信中多使用单词而不是词组，在报告中词组应比单词使用频率高一些。 请比较下面两组例子： Instead of Say will you be good enough to please in the near future

41、soon at the present time now come to a decision decide express a preference for prefer for the reason that because 前面的语言报告表述多，后面的语言书信表述多。 运用简明的语言表达观点。 请比较下面两组例子： Instead of Say your be given to Every consideration will request. Your request will be carefully considered. It gives us much pleasure to

42、inform you. I am pleased to tell you (or to say). 2）保持词语释义的一致性（ 避免出现一词多义 避免多词一义的错误 ）用词准确 （3 appreciable rise。 ， 避免词义不清的表达方式，如 considerable quantity，favourable price ）措词具体、形象（ 4 请比较下面两组例句：Instead of Say We have no hesitation in advising you. We advise you. 实用大全标准文档 Now salary scales are being prepare

43、d. The preparation of new salary scales is in hand. 避免单调平乏 9. 松散句与掉尾句 (1) 松散句 掉尾句 I have an interview as soon as I arrived. As soon as I arrived, I had an interview. (2) 长句和短句 请看下面的段落： We regret to have to complain that you have not yet delivered the goods ordered a month ago. them ordered for whom

44、we now urgently wanted. (Short) The customer （Medium）They are Please (Long) during next week. unless he receives the goods threatens to cancel his older therefore arrange to deliver them at once. (Short) 3）语序变化 （ 宾语。语序的变化可以起到强调作用。谓语+英语句子的正常语序是：主语+ 请看下面的例句： I met your representative yesterday. 正常语序：

45、yesterday) 强调强调语序：Yesterday I met your representative. ( It was 引导的强调句式。还可以运用 It is We note with surprise the contents of your letter. 正常语序： It is with surprise that we note the contents of your letter. 强调语序： ） 10、全盘布局（LAY OUT(1) An opening paragraph referring to the promise made. (2) A statement th

46、at the promise has not been kept. (3) That the delay is causing your inconvenience. (4) A closing paragraph requesting completion without further delay. 11、重视开头和结尾段落 开头部分： ）开头部分要恰到好处。 （1 ）不要使用否定性的或不礼貌的词语。 （2 (1-Viewpoint)。(You-Viewpoint)）要从对方的角度出发体谅对方，而不能以自我为中心 （3 4）开始句一定要切合正题，不要东拉西扯，重复对方明知的信息。 （ 5）

47、起首段落不宜太长。 （）起首段落要前后一致，保证连贯性。开始句最好提一下上一次联系的情况，显得 6（ 自然。 结尾段落： 明确指出希望对方采取的行动。 ） （1 如果对方不是行动的执行者，一定要指明动作的执行者是谁。 （2） 说明该行动的具体实施细则。 ） （3 指明最后的期限。 ） （4 赞赏对方，但除非对方曾为你做过什么，否则不要随便道谢。 ） （5 避免使用消极性词汇。 ） （6 实用大全标准文档 （7） 如若需要，表明愿意提供帮助的态度。 （8） 结尾段落不宜过长。 12.检查 在签名之前，请参考下述问题，检查一下所写信函是否准确、恰当。 (1)布局是否合理? (2)拼写是否正确?标点

48、符号用得是否恰当? (3)是否包含所有要点?所传递的信息是否准确? (4)措辞是否简明、准确、礼貌? (5)语言是否自然、真诚? (6)是否做到从对方角度出发，体谅对方? (7)全文总基调是否合适?能否产生预期的效果? (8)如果自己是收信人的话，是否愿意收到这样一封信? 如果所有的答案都是“Yes” ，那么就可以放心地签名寄送了。 总结常用句型: Referring to previous contact: Thank you for your letter of/dated . With reference to Further to In reply to Stating the rea

49、son for writing: I am writing to enquire about to confirm that to apologise for/about in reply to your with reference to Ending a letter If you have any further questions, please contact me on I look forward to hearing from you soon. in due course. in the near future. 注意考试当中的格式问题 题目分类： 1 订单类 handlin

50、g order 2 询问类 enquiry and reply 3 投诉类 complaint and apology 4 告知变化类 notice of changes 5 邀请类 invitations 实用大全标准文档 （一）常用短语 称为 Dear / 敬语 Yours Dear Sir or Madam-Yours faithfully Dear Mr./Mrs./Miss/Ms Smith-Yours sincerely Dear John-Best wishes (私人关系比较亲密) 信的开头： We are writing to enquire about 写信是询问关于 We

51、 are writing in connection with 写信是关于 We are interested in and we would like to know 我们对感兴趣我们想知道 asking if 感谢（某日）询问是否的来信 Thank you for your letter of (date), enquiring about 感谢（某日）询问有关的来信 We have received your letter of (date), enclosing 感谢（某日）的来信以及随信寄来的 concerning 我们已收到（某日）关于的来信 如果写信的开头或者是信中要提到某件事情

52、： with reference to 关于 further to 继之后 with regard to 关于 I am writing in connection with 我写信是为了 A point in your letter gives us great concern that 我们很关心您信中提到的 Regarding 关于 告知好消息 I am pleased to tell you that 我很高兴的告诉你/通知你 I am delighted to inform you I am happy to advise you We are pleased to inform y

53、ou that We have pleasure in informing you that We have the pleasure to apprise you of We have the honour to inform you that (of) 坏消息 I regret to tell you that 很遗憾/很抱歉告诉你/通知你 I am sorry to inform you I am sorry to advise you that We regret that 我们很遗憾 说明能做与不能做的事情 We are unable to 我们不能 We are able to 我

54、们能 We have been forced to 我们不得不 说明原因 实用大全标准文档 This was owing to 这是因为(多半为坏消息) Due to 这是由于 As a result of 这是的结果 Because of 这是因为 请求采取行动，如果紧急的话，可以加上后面的词组 Please could you as soon as possible 请你尽快 We would be grateful if you could without delay 如果你能尽快，我们将不胜感激 We would appreciate it if you could immediate

55、ly 如你能尽快 我们将不胜感激 道歉 We must apologize for 我们必须为表示我们的歉意 We apologize for 我们必须为道歉 We are extremely sorry for 我们为感到抱歉 询问信息 We would like to know about/if 我们想了解有关 Please could you give us further detail about 请给我们更多有关的信息 We would be grateful if you could let us know about/if 如果能告诉我们有关，我们将不胜感激 We would a

56、ppreciate it if you could inform us about/if 如果能告诉我们有关，我们将不胜感激 轻度抱怨 Unfortunately, 然后直接说不幸的事情发生了，比如， Unfortunately, we have not yet received your payment, we would be grateful if you could make the payment soon. 提起注意（用在强烈抱怨中） I should like to draw your attention to (the fact that) 我想提请你们注意 I should

57、like to point out that 我想指出 I should like to remind you that 我想提醒你们 I hope that it is not necessary to remind you that 我希望没有必要提醒你们 警告 Unless 除非， 否则我们将不得不 If (not) , we will be forced to 如果不， 我们将不得不. （二）常用句型 普通结尾： I look forward to receive your reply/order/products/etc. 期待收到你的答复，定单，产品等 Looking forwar

58、d to hearing from you. 期待你的来信 提供消息类邮件的结尾 I hope that this information will help you. 期待这些消息会对你有所帮助。 实用大全标准文档 Please contact me if you need any further information. 如果需要更多的信息，请你与我联系 Please do not hesitate to contact me if you are need any further information. 如果需要更多，请随时联系我 Please feel free to contact

59、 me if you have any further questions. 有什么问题，请有我联络。 Please let me know if you need any further information. 如果需要更多的信息，请告诉我。 道歉信结尾 Please accept our apologies once again. 请接受我们的歉意 We hope that this has not caused you any in convenience. 我们希望这不会给你造成不便。 私人商业信函，即关系比较非正式 开头： Thank you for your letter/tel

60、ephone call/telex/fax. 很感激你的来信/来电/电传/传真。 It was a pleasure to (meet you at/on) 很荣幸在 时间/地点与你见面。 It was good to （see you again at/on）很高兴在时间/地点再次见到你。 (hear from you again) 很高兴再次收到你的来信。 It was a pity that ( we did not have more time to talk at/on) 很遗憾我们上次没有更多的时间讨论 I am sorry that ( I missed you when you