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1、10 most valuable World Cup teams巴西世界杯10支最值钱的球队Youd think that having the likes of Cristiano Ronaldo or Wayne Rooney on your countrys roster would seem to almost guarantee World Cup success. Think again.大家或许会认为,如果自己的国家队拥有C罗纳尔多或韦恩鲁尼这样的球星,在世界杯上获得成功似乎就是轻而易举的事情。但在下这样的结论之前,不妨再多思考思考。Only three of the top e
2、ight teams in a new analysis of the most valuable national teams will reach this years Round of 16.有八支顶尖球队入围了一项针对最具价值国家队的最新分析报告,但其中仅有三支队伍将入围今年的世界杯16强。The list, compiled by The Football Observatory at the Swiss-based International Centre for Sports Studies (CIES), bases team value on a teams individu
3、al players, ranking the top 100 men participating in the World Cup by transfer value. (The list provides a range of value for each player; here, we use the high end of that range.)这份榜单是由总部设在瑞士的国际体育研究中心(International Centre for Sports Studies,CIES)分属机构“足球观象台(Football Observatory)”编纂的,它根据转会身价对参与世界杯的10
4、0位顶尖球员进行了排行,而榜单中的球队价值正是建立在球队中这些个别球员的价值之上。(这份榜单针对每位球员提出了一系列的价值衡量标准;但在这里,我们只谈其中最主要的衡量标准。)Transfer value represents what a club can expect to pay a players previous team to break his contract. As youd expect, transfer value is very high for younger players like 22-year-old Neymar, while aging stars suc
5、h as Arjen Robben or even David Beckham yield much lower figures.转会身价代表了一个俱乐部想从某位球员效力的母队手中买下这位球员时所预计的花费。正如大家所预料的那样,22岁的内马尔这种年轻球员的转会身价也非常高昂,而类似阿尔扬罗本或大卫贝克汉姆这样已经进入职业生涯晚期的球星,转会身价就相对低很多。Even CIES Football Observatory head Raffaele Poli is somewhat baffled by the number of high-value teams already out of
6、contention for the Cup. “That is a big surprise, indeed. We are all astonished by these bad performances by some of the best players,” says Poli. “But then you have Messi, who scored twice yesterday (Wednesday), and Neymar also four times already. So it shows that not all the known footballers did p
7、erform badly.”世界杯遭淘汰出局的高价值球队非常多,以至于CIES足球观象台的主任拉法埃莱波里都有些困惑不已。“实在太令人吃惊了。我们对某些一流球员如此糟糕的表现感到非常惊讶,”波里说。“但昨天(上周三)梅开二度的梅西和同样已经打入四球的内马尔还继续留在世界杯舞台上。所以说,也并不是所有的知名球员都表现差劲。”The biggest World Cup upset so far has centered on defending champion Spain, estimated by CIES to be the most valuable team at $668 millio
8、n. The country boasts a host of stars in CIESs top 100, including Diego Costa, Sergio Busquets, and Juan Mata. But it was routed by Netherlands in its opening game and never recovered.世界杯迄今为止的最大冷门都集中在卫冕冠军西班牙队身上,在CIES的评估中,西班牙队以6.68亿美元的价值傲居最具价值球队之首。这支球队中有多位球星进入了CIES的百大顶尖球员之列,其中包括迭戈科斯塔、塞尔吉奥布斯克斯和胡安马塔。但在
9、第一场比赛中它就以大比分输给了荷兰队,球队状态一直不理想。England, a perennial underachiever in recent World Cups, disappointed again with a tepid display that saw it crash out after falling to Uruguay in its second match. The team, led by Wayne Rooney (valued at $58.6 million), includes 12 players in the top 100 and is conside
10、red the fourth most valuable team in the tournament, at $487 million. It didnt make a whit of difference.近几届世界杯成绩一直很糟糕的英格兰队再次以平淡的表现让球迷失望,在第二场比赛输给了乌拉圭以后,它就彻底告别了本届世界杯。韦恩鲁尼(转会身价为5,860万美元)领衔的这支英格兰队的价值为4.87亿美元,球队中有12位球星位列百大顶尖球员之列,在本届杯赛中的最具价值球队中,它排在第四位。但英格兰队的表现一如既往的糟糕。Then there is Italy. The four-time Wo
11、rld Cup winner was led by star striker Mario Balotelli, whose transfer value of $55.9 million places him among the worlds top 25 players. Balotelli was not a factor in the teams decisive 1-0 loss to Uruguay on Tuesday. Uruguay is ninth on the most valuable listmore than half of that amount comes fro
12、m the transfer value of forward Luis Suárez (though Tuesdays biting incident might put a damper on things).然后是意大利队。四届世界杯冠军得主拥有马里奥巴洛特利这样的明星前锋,他以5,590万美元的身价跻身于前25位顶尖球员之列。在上周二球队以0比1的比分输给乌拉圭的关键比赛中,巴洛特利完全没有表现出与身价相符的状态。乌拉圭队位列最具价值球队榜单的第九位球队一半以上的价值都来自于前锋路易斯苏亚雷斯的转会身价(但上周二比赛中发生的咬人事件也许会让他的身价打些折扣)。To be su
13、re, not all high-value players and teams have flopped. Germany, the second most valuable team at $540 million, is on pace to reach the knockout stage. Argentina, the third most valuable team, boasts the worlds most valuable footballer Lionel Messi, who alone garners a value of $317.6 million. That t
14、eam has breezed through to the next stage. Meanwhile, tournament-favorite Brazil, which sits just below England on the CIES list and has been spurred on by four goals from $99.5 million Neymar, blew out Cameroon to advance.当然,并不是所有高价值球员和球队都表现失常。以5.4亿美元高居最具价值球队第二位的德国队就轻松晋级淘汰赛。排在第三位的阿根廷队拥有世界最具价值球员莱昂内尔
15、梅西,他一个人身价就高达3.176亿美元。阿根廷队也轻松进入了下一轮的淘汰赛。与此同时,本届世界杯的夺冠热门巴西也击败喀麦隆晋级了16强,在CIES的榜单上这支球队的价值仅次于英格兰,身价高达9,950万美元的前锋内马尔的四粒进球让巴西队一路高歌猛进。Still, this years tournament has been about the underdogs.和往年一样,今年的世界杯也不乏黑马球队。Of course, any sports valuation has its drawbacks. The CIES method doesnt account for teams like
16、 Costa Rica or the United States, neither of which include a single player in the top 100. Those teams have shown that success isnt all about having big names on the roster. Costa Rica won out of a group that included England, Italy, and Uruguay, and the United States has a chance to advance out of
17、a brutal group if it gets a draw on Thursday against Germany.任何体育估值方式都存在缺陷。CIES的评估方法并不能解释哥斯达黎加或美国这样的球队在本届世界杯上大放异彩的原因,这两支队伍都没有哪怕一位球员能进入百大之列。这些球队的经历表明,成功并不是完全取决于拥有赫赫有名的大球星。在同组对手英格兰、意大利和乌拉圭的比赛中,哥斯达黎加队保持了全胜。而美国队只要在周四对阵德国队的比赛中收获一场平局(美国最终0:1不敌德国,但依靠净胜球优势以小组第二身份出线译注),就能顺利从这个小组突围。“The value of a team could
18、be more than the sum of its parts,” says Simon Chadwick, a professor of sport business strategy and marketing at Coventry University in England. “The financial valuation of a team doesnt account for the more intangible aspects of team culture and dynamic,” Chadwick wrote via e-mail.“球队的整体价值也许会大于构成部分
19、的球员的价值总和,”英格兰考文垂大学(Coventry University)的运动商业策略和营销专业教授西蒙查德威克说。“一支球队的经济估值并不能用来解释更为无形的球队氛围和活力属性,”查德威克在接受采访的电子邮件中这样写到。The Football Observatorys Poli agrees, acknowledging that the World Cup often rewards dark horses. Success, he notes, often depends on intangibles like the group in which a team is place
20、d.足球观察员波里亦赞同上述说法,他承认世界杯经常会涌现黑马。他认为球队的成功通常取决于分组形势这类难以定性的决定因素。The CIESs Football Observatory came up with the estimated transfer value of players based on age, length of contract remaining, position, performance at club level, the clubs performance overall, and the players international experience. Th
21、e players chosen come from Europes top five leagueswhich include almost all the worlds top players, but not anyone from, say, Americas MLS leagueand was released in June to coincide with the player transfer period, which opens in July.CIES足球观象台依据年龄、余下合同的期限、在场上的位置、俱乐部层面的个人表现、俱乐部的整体表现以及球员的国际比赛经验来确立球员的
22、大致转会身价。这些球员皆来自于欧洲五大联赛,虽然这些联赛囊括了几乎所有的世界顶尖球员,但也有一些球员来自于五大联赛之外的联赛,譬如美国的职业足球大联盟。CIES的这份榜单已于六月份公布,恰好与七月份开启的球员转会期保持了一致。There are, of course, other lists that place a price tag on soccer players and franchises. Each has its own methodology. Fortunes own, the 2014 Fortunate 50, came out last week and ranks
23、players based on salary and endorsement deals for the current year onlythose totals are typically lower than transfer value. Lionel Messi, who came in second behind Cristiano Ronaldo on our International 20 this year, has combined salary and endorsements worth $74.8 million; his transfer value is mo
24、re than four times that figure.当然,也有其他一些对足球运动员和球队进行估值的评选榜单。每份榜单都有自己独特的评估方式。财富评选的“2014年财富50大运动员”(2014 Fortunate 50)榜单已经公布,但它仅依据本年度的薪酬和广告代言合同对球员进行排行这两方面相加的总价值通常要低于转会身价。在我们推出的“20大国际运动员”榜单上,莱昂内尔梅西位列第二,屈居于C罗纳尔多之后,前者的薪酬和广告代言加在一起的价值为7,480万美元;相比之下,他的转会身价是这个数字的四倍多。See below the 10 most valuable World Cup tea
25、ms based on their player values (in US$ millions).下面依据球员身价列出了10支最具价值的世界杯球队。1. Spain$668 million1. 西班牙队6.68亿美元Diego Costa, Atlético de Madrid, $75迭戈科斯塔,马德里竞技,7,500万美元Andres Inesta, FC Barcelona, $57.2安德烈斯伊涅斯塔,巴塞罗那,5,720万美元Juan Mata, Manchester United, $54.5胡安马塔,曼联,5,450万美元Sergio Busquets, Barcel
26、ona, $54.5塞尔吉奥布斯克斯,巴塞罗那,5,450万美元Santi Cazorla, Arsenal, $53.2桑迪卡索拉,阿森纳,5,320万美元Francesc Fàbregas, Barcelona, $53.2弗朗塞斯科法布雷加斯,巴塞罗那,5,320万美元David Silva, Manchester City, 50.4大卫席尔瓦,曼城,5,040万美元Koke Resurrección, Atlético de Madrid, $50.4科克雷苏雷克隆,马德里竞技,5,040万美元Gerard Pique, Barcelona, $47.7
27、赫拉德皮克,巴塞罗那,4,770万美元Sergio Ramos, Real Madrid, $45塞尔吉奥拉莫斯,皇家马德里,4,500万美元Pedro Rodríguez, Barcelona, $39.5佩德罗罗德里格斯,巴塞罗那,3,950万美元César Azpilicueta, Chelsea, $31.4塞萨尔阿斯皮利奎塔,切尔西,3,140万美元Javi Martínez, Bayern München, $30哈维马丁内斯,拜仁慕尼黑,3,000万美元Daniel Carvajal, Real Madrid, $25.9丹尼尔卡瓦哈尔,皇
28、家马德里,2,590万美元2. Germany$540 million2. 德国队5.4亿美元Mesut Özil, Arsenal, $77.7梅苏特厄齐尔,阿森纳,7,770万美元Mario Götze, Bayern München $75马里奥格策,拜仁慕尼黑,7,500万美元Thomas Müller, Bayern München, $58.6托马斯穆勒,拜仁慕尼黑,5,860万美元Julian Draxler, FC Schalke 04, $46.3朱利安德拉克斯勒,沙尔克04,4,630万美元André Sch
29、52;rrle, Chelsea, $45安德烈许尔勒,切尔西,4,500万美元Manuel Neuer, Bayern München, $40.9曼努埃尔诺伊尔,拜仁慕尼黑,4,090万美元Jérôme Boateng, Bayern München, $36.8杰罗梅博阿滕,拜仁慕尼黑,3,680万美元Mats Hummels, Borussia Dortmund, $35.4马茨胡梅尔斯,多特蒙德,3,540万美元Bastian Schweinsteiger, Bayern München, $34.1巴斯蒂安施魏因施泰格,拜仁慕尼黑,
30、3,410万美元Philipp Lahm, Bayern München, $30菲利普拉姆,拜仁慕尼黑,3,000万美元Per Mertesacker, Arsenal, $30佩尔默特萨克,阿森纳,3,000万美元Toni Kroos, Bayern München, $30托尼克罗斯,拜仁慕尼黑,3,000万美元3. Argentina$508 million3. 阿根廷队5.08亿美元Lionel Messi, Barcelona, $317.6莱昂内尔梅西,巴塞罗那,3.176亿美元Sergio Agüero, Manchester City, $72.
31、2塞尔吉奥阿圭罗,曼城,7,220万美元Gonzalo Higuaín, Napoli, $49.1冈萨洛伊瓜因,那不勒斯,4,910万美元Ángel Di María, Real Madrid, $45安杰尔迪玛利亚,皇家马德里,4,500万美元Pablo Zabaleta, Manchester City, $24.5巴勃罗萨巴莱塔,曼城,2,450万美元4. England$487 million4. 英格兰队4.87亿美元Raheem Sterling, Liverpool, $61.3拉希姆斯特灵,利物浦,6,130万美元Ross Barkley, Ev
32、erton, $58.6罗斯巴克利,埃弗顿,5,860万美元Wayne Rooney, Manchester United, $58.6韦恩鲁尼,曼联,5,860万美元Daniel Sturridge, Liverpool, $57.2丹尼尔斯图里奇,利物浦,5,720万美元Luke Shaw, Southampton, $45卢克肖,南安普顿,4,500万美元Adam Lallana, Southampton, $34.1亚当拉拉纳,南安普顿,3,410万美元Jordan Henderson, Liverpool, $32.7乔丹亨德森,利物浦,3,270万美元Gary Cahill, Ch
33、elsea, $31.4加里卡希尔,切尔西,3,140万美元Alex Oxlade-Chamberlain, Arsenal, $30阿历克斯奥克斯雷德-张伯伦,阿森纳,3000万美元Phil Jones, Manchester United, $27.3菲尔琼斯,曼联,2,730万美元Leighton Baines, Everton, $25.9莱顿巴恩斯,埃弗顿,2,590万美元Joe Hart, Manchester City, $24.5乔哈特,曼城,2,450万美元5. Brazil$455 million5. 巴西队4.55亿美元Neymar, Barcelona, $99.5内马
34、尔,巴塞罗那,9,950万美元Oscar, Chelsea, $72.2奥斯卡,切尔西,7,220万美元Thiago Silva, Paris St-Germain, $45蒂亚戈席尔瓦,巴黎圣日耳曼,4,500万美元David Luiz, Chelsea, 43.6大卫路易斯,切尔西,4,360万美元Ramires Santos, Chelsea, $38.2拉米雷斯桑托斯,切尔西,3,820万美元Willian Borges, Chelsea, 35.4威廉博格斯,切尔西,3,540万美元Luiz Fernandinho, Manchester City, $34.1路易斯费尔南迪尼奥,曼
35、城,3,410万美元Paulinho Bezerra, Tottenham Hotspur, $32.7保利尼奥贝泽拉,托特纳姆热刺,3,270万美元Marcelo Vieira, Real Madrid, $28.6马塞洛维埃拉,皇家马德里,2,860万美元Hernanes de Carvalho, Internazionale Milano, $25.9埃尔纳内斯德卡瓦略,国际米兰,2,590万美元6. Belgium$352 million6. 比利时队3.52亿美元Eden Hazard, Chelsea, $120伊登阿扎尔,切尔西,1.2亿美元Romelu Lukaku, Ever
36、ton, $55.9罗梅卢卢卡库,埃弗顿,5,590万美元Vincent Kompany, Manchester City, $46.3维森特孔帕尼,曼城,4,630万美元Courtois, Atlético de Madrid, $30库尔图瓦,马德里竞技,3,000万美元Dembélé, Tottenham Hotspur, $25.9登贝莱,托特纳姆热刺,2,590万美元Dries Mertens, Napoli, $24.5德莱斯梅尔滕斯,那不勒斯,2,450万美元Marouane Fellaini, Manchester United, $24.5马洛阿尼费莱尼,曼联,2,450万美元Simon Mignolet, Liverpool, $24.5西蒙米尼奥莱,利物浦,2,450万美元7. France$339 million7. 法国队3.39亿美元Paul Pogba, Juventus, $95.4保罗博格巴,尤文图斯,9,540万美元Olivier Giroud, Arsenal, $45奥利维尔吉鲁,阿森纳,4,500万美元Antoine
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