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1、标准大讲堂之二 企业如何制定产品标准(Standard auditorium two, how to develop product standards)Standard auditorium two, how to develop product standards, join the association?Association dynamicsAssociation BulletinEvent reviewIndustry standardLaws and regulationsBrand recommendationBusiness introductionEnterprise dy
2、namicsNew ArrivalsSupply informationDemand informationRecruitment InformationNotice:Guangzhou Stationery Industry Association website new version trial operation admin, February 11, 2009|Home page|About the Association|Industry news|Trade show|policies and regulations|Operation management|Enterprise
3、 directory|Information Delivery|Monthly newsletter|Download Zone|Your present position: Guangzhou Stationery Industry Association home page management text, switch to traditional ChineseHow to develop product standards. This standard thermal auditorium of two enterprisesStandard auditorium two, how
4、to develop product standards?Author: admin article source: this site original hits: 35 update time: 2009-2-5 16:35:10In essence, product standard is the carrier of customer demand information. The quality of the information in the standard has the most direct impact on the competitiveness of the pro
5、ducts in the market. Therefore, how to improve the quality of the standard becomes the key to standard setting.Where are the sources of information in the standard? This is the first problem to be clearly defined in the process of setting standards. Generally speaking, this information source should
6、 be in accordance with the target market set by the product. The target market is different, the information source is not different, and the demand information content is different. If the enterprise aims at the target market of the product in the poor geological ordinary consumers, the demand info
7、rmation obtained from it must be very different from the high paying stratum of the developed economy. If an enterprise places its target market in a foreign country, it is likely to be different from China's consumer demand. This is to say, the product standards required information must come f
8、rom the target market, and cannot be outdated information, although many enterprises in the formulation of product standards, but did not collect the demand information, although some information or master but not from the target market. This made the standard of enterprise operation is not real val
9、ue. In this regard, there are many misunderstandings, such as the target market is not clear, it will develop standards, standards, the collection of information from non target markets, blindly moving foreign or other enterprises standards, and so on. Therefore, this market positioning is in fact s
10、tandard positioning. Setting different standards for different markets is the basic principle for the development of product standards and, contrary to this principle, it is impossible to work out good standards.How to translate the demand information of the market (customer) is another key link in
11、the formulation of standards. Translating customer demand information into technical or quality requirements in a standard should be considered as a basic skill of an enterprise's standardized engineer.How can we master such basic skills? This is a topic worthy of deep study on how standardized
12、engineers are trained. According to the experience of advanced enterprises, in order to set good product standards, standardized engineers must participate in the market (customer) investigation, repeated consultation with customers in the investigation process,Carefully understand the real meaning
13、of the (abstract, non - specific, non quantitative) requirements put forward by the customer and the possible (potential) requirements. This is a prerequisite for the application of any advanced methods of information conversion.On this basis, we can use some analysis tools to ensure the quality of
14、conversion and improve the efficiency of conversion. Usually, VE (Value Engineering) and QFD (Quality Function Deployment) can be used to complete the information conversion task.1, using the function analysis method of value engineering (VE) to analyze, evaluate and select the functional requiremen
15、ts of customersThe market (customers) on the functional requirements of a variety of products, there are common and special; basic (necessary), auxiliary; have permanent and temporary differences and differences in quality and quantity can be great. In theory, the enterprise should satisfy the legit
16、imate and reasonable requirements made by the customers, even the potential requirements which the customers do not make should be satisfied. In the actual operation of the enterprise, it is necessary to consider the reality and possibility, and strive to realize the necessary functions of the custo
17、mer reliably at the lowest life cycle cost. This is exactly the goal of value engineering, and its specific law is value analysis, whose core is functional analysis.Each product will have a variety of functions. The customer requirements on product function will be many, we may not be added to the a
18、nalysis and choice will be presented to all customer requirements are listed in the standard, it will not be the standard, or to guide the standard. In drafting standards, it is necessary to analyze, evaluate and select the functional requirements of the market (customers), including potential ones.
19、 Only provide limited and necessary function in the standard (other functions can also be through the industrial design and art design and other aspects to solve the transport) and VE function analysis method, through the analysis of the function of identification, evaluation and implementation of t
20、he function in the product standard of the selection and determination.2, with the help of QFD (Quality Function Deployment), the selected functional functions expressed in customer language are translated into quantitative quality characteristics expressed in technical language"Quality functio
21、n deployment is product development technology in Japan Kobe shipyard to create, through the establishment of relationship matrix and matrix expansion in the form of a comprehensive, systematic and direct, multi-level deduction analysis and weighted evaluation. We can translate the abstract and non
22、quantitative functional requirements of customers into quantitative quality characteristics in the standard (concrete conversion process and 0FD data).For some industrial products of high technological content, they need to have the professional knowledge and practical experience in the design, manu
23、facture and use of products. For example, the ordinary lathe as an industrial product, the user's use of this product requirements (functional requirements), the most critical is the processing parts of the outer circle, ellipticity and non column. In order to satisfy these final functional requ
24、irements, it is necessary to determine directly and indirectly related to the functional requirements, i.e., the characteristics or functions that support the functionality of the function, depending on its characteristics, for exampleRail surface machining accuracy, roughness and contact conditions
25、, rail hardness is also related to the function of play (durability) and so on;- Zi plate moves in the vertical plane and horizontal plane nonstraightness,When the tilt plate moves, zibo;- Zi plate moves the spindle, the nonparallelism heart line;Rough, the center line of spindle hole:The irregulari
26、ty of the center line of the king shaft when the frame moves;- taper of spindle center line and the center line of spindle etc.This according to the functional requirements, to determine quality characteristics and related practices, also conform to objective principle (to select to achieve standard
27、ized objective performance in the standard), quality characteristics (parameters) determined, determine the characteristics of each quality importance and quality characteristics for each target value weighted evaluation method also the application of 0FD (parameter values) this step is sometimes di
28、fficult, work is not a simple paper. The standard drafting team sometimes will the competitor's product quality characteristics are summarized, analysis, to determine their target value each other in the confidential enterprise standard environment. It is difficult to collect these data, sometim
29、es need to buy rival products to obtain test data.However, without these information, it is difficult to develop competitive product standards, product development is also a rare success.If in the enterprise, the product standard formulation is with this product development synchronization, then, up
30、 to this standard can be called the target standard.The target value in the target standard usually includes two grades: the marginal value and the ideal goal. The main reason for this is to guide the concept generation and concept selection in the product development process.The target standard is
31、the initial standard. The so-called "target" here is the goal of the product development team. The target standard describes the product that the development team considers to have great market prospects. Without this goal, subsequent product development (concept generation, concept select
32、ion, etc.) is not followed. The close relationship between product standards and product development has been fully demonstrated here.The target standard goal, not arbitrary, nor blindly high index, which is based on the market (customers) demand information and product related information through c
33、ompetitive analysis of the ideal target one of the proposed on the basis of the results is the best development team expected, the marginal value is from acceptable the target, it just makes the product has the feasibility of surface industry. The purpose of this regulation is that it can guide the
34、follow-up development, as well as the standard adjustment of steroids.3, determine the final criteria after selecting the product conceptThe final criteria should be made. Customer satisfaction welcomed by the customers in a competitive position in the product, can satisfy the stable customer needs,
35、 but also to ensure adequate business profits. To this end, the product development team will also develop product technology models and cost models, as a support tool, comprehensively balance the various constraints, make the best choice, coordinate the target standards to correct.In the process of correction, the development team has to make difficult choices between desired quality characteristics. Because the target standard is a wide range of description of the target value, as the product develop
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