餐饮部全年营销推广活动计划

1、餐饮部全年营销推广活动计划Yearly Promotion Plan of F&B De月 份 /Month一月份Jan.二月份Feb.时段 / Time活动主题 /Topic中餐厅 /C.R.用餐送八折优惠卡，限元 旦 New五次或送赠菜券开年大吉送优惠YearFive times&20% discountNew Year Promotionof F&B or present mealtickets.全 月 Whole拉丁美食狂欢节MonthLatin Carnival春节Spring Festival推出团圆年饭套餐数款Promote Reunion Dinner除

2、夕Set MenusNew Year Eve开 年（初一 /初三）餐前送年果，餐后送年The first three糕 New year fruits anddays of the newcakesyear初一 /初七抽奖活动，奖品，沐From the足，桑拿，麻将、棋牌Kalends to theawards, feet wash, sauna,seventh.majiang, pocker情 人 节2月14日送玫瑰花、朱古力SaintRose, ChocolateValentine's Day全月泰国食品节ThailandWhole MonthFood Festival送木瓜炖雪蛤

3、（对女三 八妇女节士） Present the PawpawWomen's Daysoup with snow clam(Only for lady)三月份Mar.全月意大利食品节Whole MonthItalian Food Festival复活节 Easter针对清明祭祖郊游的顾客推出系列绿色食品及素食菜 Promote seriesgreen food and vegetarianfood for the guest ofancestor worship四月份Apr.全月 Whole日韩食品节Japanese &monthKorean Food Festival五一黄金周

4、May Holidays五月份May五月份May六月份Jun赠送用餐母亲百合花，母亲节餐后送甜点Mother's dayPresent lily and dessert tothe mothers带小童就餐 8.8折优惠，6月1日并赠气球 12% discount（儿童节）off for the guest who takeChildren's daychildren with them,present air balloon餐前免费品尝粽子，用餐九折优惠用餐兼买粽子（一斤以上） 8.8折优惠，家庭用餐 8.8折优惠兼送啤酒两支 Free totaste the Zong Zi

5、 ( a6月11日pyramid-shaped dumpling（端午节）made of glutinous riceDragon Boatwrapped in bamboo reedFestivalleaves), 10% discount offfor F&B dines, 12%discount off for buy theZong Zi ( 500g above),12% discount off forfamily dines and presenttwo complimentary bears.6月15日家庭用餐 8.8折优惠兼送（父亲节）啤酒两支 12% discoun

6、tJane 15thoff for family dines withFather's daytwo complimentary bears.7月1日（党生日）荔枝节（具体时段待定） ChineseParty's Birthday用餐凭党员证 8.5折优惠，推出特色荔枝菜“东方之珠”餐前免费品尝各式荔枝，餐后奉送荔枝酒，举办会议，免费赠送荔枝一篮personwho has Chinese Party'scertificate can enjoy 15%七月份JulyLitchi Festival(wait forconfirm thetime)全月 Whole地中海美食

7、节discount, promote speciallitchi dish(Oriental Star),free to taste the Litchi,complimentary Litchiwine after dinner, onecomplimentray litchi forthe conference party.八月份Mediterranean CateMonthFestival全月东南亚食品节East-Whole MonthSouth Asia Food FestivalAugust七月初七鹊桥节 Pied Magpie约会夏湾拿Date in送精美巧克力及玫瑰花Bridge

8、 July 7thHawanaPresent Chocolate & RoseFestival中秋节餐前免费品尝月饼九节前预订团圆饭 8.5折优（9月18日）“到夏湾拿赏月去”月惠 Free taste the MoonMid-autumnEnjoy the moon light in份cake before dinner, 15%festival (Sept.HawanaSep.discount off for the18th)reunion dinner reservation十国庆黄金周月（ 10月1日 -7 “快乐假日夏湾拿”推出农家小炒菜 Promot份日）Happy Haw

9、anaFarmer's dishesOct.Oct.Holiday十一万圣节推出秋冬滋补汤、菜月11月1日Promot Healthy Soups份Allhallowmasand vegetablesNov.圣诞节装点圣诞节日气氛圣诞12月24日-25日老人派发礼品 DecorateChristmas“圣诞只去夏湾拿”Christmas AtmosphereDec.24th toOnly choose Hawana十and the Saint Claus issue25ththe gift.二月份Dec.全月Whole澳洲食品节AustraliamonthFood Festival动计

10、划 Yearly Promotion Plan of F&B Department推广活动地点西餐厅 /W.R.大堂吧 /Lobby Bar推出特价鸡尾酒“新年好彩”SpecialNew Year Cocktail named New Year Good Luck拉丁美味烧烤自助餐，配以拉丁风情装饰Latin Style Barbecue with Latin decorations推出特价鸡尾酒“ORANGE BLOSSOM”大地“回春花盛开”或叫“春满人间”Special Cocktail, Orange Blossom, Spring Flowersor Spring Word.

11、中西合壁合家欢自助餐装饰为传统的中国春节气氛红灯笼，五谷丰登，桃花鞭炮等Chiese and western style happy family buffet dinner,decorated with traditional spring festival atmosphere,red lantern, corn, peachblossom and the firecracker.考虑春节期间设下午茶（自助形式，按位结算，提供茶水、咖啡、啤酒软饮，西式小食美点）Afternoon tea (buffet, charged by person, offer tea,coffee, bear

12、or soft drinks and western snacks)推出情人节套餐（烛光晚餐）接受心形旦糕和巧克力定制Valentine's Set Menu ( Candela Supper)泰国食品自助餐配以金佛、铜钟等泰国风情装饰Thailand style food buffet with gold buddha andcopper bell decorations.提供素食水果自助餐offer vegetarian fruitbuffet推出特价鸡尾酒“紫色夫人”“白雪公主”“ PINK LADY"或OR"SNOW BALL" Present s

13、pecial cocktail意大利传统食品自助餐，配以斜塔、斗牛、意粉等意大利风情装饰Italian Traditional Buffet food,decorate with the tower, bullfight or pasta etc.推出复活节自助餐，送巧克立兔和小玩具“复活旦”，用小白兔，复活旦大磨菇等装饰PresentEaster buffet, Chocolate Rabbit or small toys EasterEgg, decorate with white rabbit , Easter Egg or bigmushroom, etc.推出特价鸡尾酒“SCREW

14、DRIVER 循序渐进”Promote special cocktail Screw Driver推出寿司、刺身、泡菜及海鲜等食品的自助餐，盛器以传统的日韩式木制器皿装载Present Wasapi,Pickled Vegetable, seafood buffet, use Japanese orKorean traditional tablewares.推出早午直落自助餐，考虑在餐厅安排一个时段的拉丁舞表演Promote whole day buffet, plan toinvite Latin dancer program in restaurant.推出三人套餐，六人套餐及八人套餐赠送

15、康乃馨给用餐母亲Promote three persons set menu, sixpersons set menu or eight persons set menu andpresent the carnation to the mothers.以儿童食品为卖点，旦糕即点即制厨师现场指导6月份推出夏日冷饮赠送小食 Promote summer小朋友参加制作 Sell the children food, teach thedrinks and present snacks.children how to make the cake.粽香飘溢自助餐Sweet-smelling Zong Z

16、i6月份推出“快乐时光” 16： 00-18： 00BuffetPromote Happy Hours啤酒买一送一Buy one bear get onefree法、意、美食品自助餐，配以欧州地中海等风情装饰 French, Italian, American Buffet, with EuropeMediterranean Style Decorations新、马、泰等国食品自助餐，配以东南亚风情装饰 Singapore, Malaysia, Thailand Buffet dinner, with east-south Aisa decorations.两人烛光世界套餐（晚餐）接受心形旦糕

17、和巧克力定制 two persons candela supper set menu (madeheart shape cake and chocalet)全月：海鲜美食节，提供海鲜自助配以渔家风情装饰中秋合家团圆赏月烧烤自助餐游泳池畔舞翩跹，合家欢聚喜相连whole month: seafood festival,offer seafood buffet with the decoration of fishing style.推出特价长饮宾治“ FRUIT PUNCH 硕果累累”或叫“丰收季节” Promote special Fruit Punch Rich Fruit or Rice

18、Season推出特价鸡尾酒“ ROUND THE WORLD 环游世界” Promote Special Cocktail Round the world推出特价鸡尾酒 “ GOLDEN DREAM 梦圆人间” Promote special cocktail, GoldenDream推出早午直落自助餐Present Whole day Buffet10月1日 -3日白天啤酒饮料买一送一 From Oct.1stto 3rd, buy one bear get one free狂欢扮鬼篝火晚会，提供份鬼面具和衣物采取烧烤自助形式，请司仪营造现场气氛Needfire party,offer goast mask and cloth, barbecue buffet装点圣诞节日气氛圣诞老人派发礼品推出圣诞自助大餐，节前预订九折优惠，并赠送红酒一杯Promote Christmas Buffet Grand Dinner, 10% discount for reserve in advance, one cup of red winecomplimentary澳洲风情自助餐，配以巨型袋鼠等澳洲风