销售会议幻灯15下午5-rebelation share maggie

1、没人能够通过重复做相同的事情而取得成功a phenomenal SUCCESS年会取得非凡成功 最远的旅程： 11206公里 （来自澳大利亚珀斯）10天内每人行走了120公里来布置会场及开展活动来自全球的110多位记者3050与会者来自68个国家使用了1226间房121位演讲人国际欢迎晚宴上了1462道菜5000多张幻灯6000多条主题推特脸书浏览数高达50万2000多博客阅览数13000次主页访问Over 70 countries were ed at The Heritage Hall of Lexington Convention Center, KY.for a night of go

2、od food, great conversation, wonderful laughter, best musicals from the Alltech Scholars at the University of Kentucky School of Music. Dr. Lyons thanked more than 1,700 guests during the dinner for making Alltech REBELation a success. Highlighting the huge number of Presidents Club, Commonwealth Cl

3、ub, and the REBELation attendees close to 3,000 people于莱克星顿会议中心遗产厅设宴欢迎来自70多国的客人有着美味佳肴、欢声笑语、热烈讨论及肯塔基大学音乐学院带来的最好的音乐演出的美妙之夜Dr. Lyons宴会中致辞感谢现场1700位客人的到来促成奥特奇启迪创新年会的成功强调总裁俱乐部，联邦俱乐部和创新启迪年会参加者已近3000人.Dr. Lyons ed all attendees during international dinnerInternational e Dinner奥特奇国际欢迎晚宴We started even earlie

4、r with a gallop! The Kentucky Ale Horse Capital Marathon我们飞奔着提早开始了比赛！2015肯塔基爱尔杯马都马拉松及半程马拉松赛 There are nearly 2,000 runners at the Kentucky Ale Horse Capital Marathon & Half Marathon. There were traffic jams getting into Lexington. Sam Dick from WKYT News kicked off the inaugural run for the marathon

5、. It is a perfect lead up to The Alltech. That is, the Alltech Craft Brews & Food Fest有2000人参加造成莱克星顿交通拥堵来自WKYT的Sam Dick拉开了本次马拉松开幕跑序幕路线直指奥特奇精酿啤酒与食品节What an amazing opportunity for branding!推广奥特奇的绝妙机会2015 REBEL FUN RUN2015革新欢乐晨跑1,960 runnersThe inaugural Horse CapitalMarathon & Half Marathon tookplace

6、 Saturday, May 16, 2015马都马拉松及半程马拉松赛于2015年5月16日周六开幕Alltech REBELation kicks off with Medal of Excellence award to Gen. Colin Powell奥特奇启迪创新年会以授予鲍威尔将军杰出奖章拉开序幕“Be a rebel like Gen. Powell. Thats what youre here for,” Lyons told the crowd, inviting them to “do things differently,” a fundamental to both l

7、eadership and innovation. “像鲍威尔将军一样做个革新者。这就是你来这的原因”Dr. Lyons说到，并邀请与会者做与众不同的事。而这对领导力和创新力都很重要Dr. Pearse Lyons speaks at Alltech Rebelation 2015 about dreamsDr. Lyons就梦想进行演说Thirteen Lessons from LeadersJim Stengel, author and former Global Marketing Officer of P&G, speaks at Alltech Rebelation 2015 abo

8、ut how ideals power growth. Jim Stengel, 作家及前任宝洁全球运营官，就如何激励理想能力进行演说Thirteen Lessons from Leaders1. Have a vision but at the same time, be demanding. Dr. Pearse Lyons2. Leaders need to set a purpose. The best leaders convey purpose to everyone in their organization. General Colin Powell3. When people

9、 are inspired, they are self-motivated. General Colin Powell4. There needs to be a purpose for inspiration to take hold. Sometimes purpose can be small. General Colin Powell5. Put followers in the best possible environment to get the job done. Make sure you take care of the troops. General Colin Pow

10、ell6. You know you are a good leader if your troops follow you, even if only out of curiosity. General Colin Powell7. Recognize performance. General Colin Powell8. You have to constantly work on building bonds of trust in your organization. General Colin Powell9. Your job is to demonstrate that you

11、have moral and physical courage. Everything you do is selfless not selfish. General Colin Powell10. You need to see where the future is. The best leaders are always looking for the opportunities of the future. General Colin Powell11. Getting people to believe is what leadership is all about. General

12、 Colin Powell12. In terms of execution of the plan, I require your complete loyalty. We are one team in one fight. General Colin Powell13. The standards we set say everything about us. Jim Stengel The Alltech REBELation Opening Session 20152015奥特奇启迪创新年会开幕会议Pork: Is It the Other White Meat? 猪肉会是另一种白肉

13、吗？Dairy: Todays GreatestBusiness Opportunity奶奶牛：当今最大的商业机会“Alltech went to China for farmers, found market thirsty for Kentucky beer, bourbon.” 最初奥特奇是冲着农民们去中国，同时发现中国市场对肯塔基啤酒喝威士忌的渴求Mark Lyons talked at the RELELation about the growing market for craft beer in ChinaMark Lyons就中国精酿啤酒迅速发展的市场进行演说The Allte

14、ch REBELation The 11 concurrent Symposia11个分会场Alltech celebrates REBELation 2015 with Kentucky night at the Kentucky Horse Park. 奥特奇在肯塔基赛马公园以肯塔基之夜庆祝2015创新启迪年会Kentucky NightThe Alltech REBELation奥特奇创新启迪年会The Future of FoodFrom BRICS to MINT. The need for a multicultural perspective in the global mark

15、etplace. 食品的未来 从金砖四国到薄荷四国。全球市场需要多元化视觉。by Mark LyonsMary Shelman, director of Harvard Business Schools agribuiness program, speaks in the Marketing for Business Growth session, focusing on the Coca-Cola and Fair Oaks Farm Brands partnership that brings to market new premium milk that Coca-Cola believ

16、es will revolutionize themilk sector. 哈佛商学院农业项目总监，Mary Shelman,在商业增长运营板块发布演讲，聚焦可口可乐与Fair Oaks农场的品牌合作关系带给市场可口可乐认为可以变革牛奶领域的新牛奶。The traditional way that we built brands is a thing of the past,Shelman said. The new citizen consumer is much more engaged in the food theyre buying. Dale Moore, founder and

17、general owner of Cattlemans Choice Feed, Inc., highlighted the importance of understanding the U.S. beef consumer and how building relationships has brought his beef to supermarket shelves throughout the U.S. 牧场主选择饲料公司的创始人与所有者，Dale Moore强调了解美国牛肉消费者的重要性及关系的建立如何将他的牛肉带到了全美的超市货架The Alltech REBELation奥特奇

18、创新启迪年会 Understand the consumer, then deliver what they want了解消费者，传递他们想要的价值Xiaoqiu (Churchill) Wang, who attends Texas A&M University in College Station, Texas, was the graduate winner. 来自德州农工大学的王小秋赢得了硕博组冠军The 10th AnnualAlltech Young Scientist Program第十届奥特奇年度青年科学家项目Rafal Bialek, a student at Adam Mi

19、ckiewicz University in Pozna, Poland, won the undergraduate division. 来自波兰密茨凯维奇大学Rafal Bialek为本科组冠军Nearly 9,000 students from 62 counries registered for AYS this year.来自62国的近9000名学生注册了今年的奥特奇青年科学家项目2015 Humanitarian Award2015人道主义大奖John Calipari, head mens basketball coach for the University of Kentuc

20、ky, received Alltechs prestigious 2015 Humanitarian Award on his home court at Rupp Arena on Wednesday. Known as a dreammaker, Calipari has guided six college basketball teams to the Final Four, led one to a national championship and helpeddozens of players make it to playprofessionally forthe NBA d

21、uring his 23-year college coaching career.John Calipari,肯塔基大学篮球队主教练，于周三在他的主场获颁享有声望的2015奥特奇人道主义大奖。被称为“造梦者”， 在其23年的大学队执教生涯里，Calipari引领着六支大学队进入了四分之一决赛，其中一支获得了全美冠军，同时还帮助许多球员打进了NBA职业赛。 为自己负责The Alltech REBELation concludes with A CHALLENGE奥特奇启迪创新年会以一个挑战拉上帷幕Dr. Lyons urged the more than 3,000 attendees fr

22、om 68 nations to look beyond the obvious. Create your business one relationship at a time, he said. Find the extra mile and go there. Learn how you, too, can build a $2 billion company if you empower your team, one person at a time.“Dr. Lyons 鼓励来自68国的超过3050与会者看得更远更深。“每次为你的生意创作一个关系”他说，“多走几步；学习如何每次授权一个人来建造价值20亿美金的公司” 别担心大部分人在做什么。找到自己的路。做你喜爱的事情你在密切关注着消费者的企业文化正在发生些什么吗？中国人有一套与众不同的系统且他们很喜欢。Chinese DelegationMore than 40 Chinese REBELs gathered together in US来自中国畜牧业的40多位行业领袖集聚一堂总裁俱乐部85 global industry leaders attended the Presidents Club. Discussed with known professors from