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1、第2辑Test 1P34A. Customer relations: The importance of making customers feel valued第2辑Test 1P34B. Company growth:The importance to a company of controlling expansion第2辑Test 1P34C. Marketing:How to ensure that agents maintain a high level of effectiveness when representing a company第2辑Test 2P52A. Commu

2、nication skills:The importance of foreign language training for selected employees第2辑Test 2P52B. Advertising:How to select a suitable agency to handle a companys advertising第2辑Test 2P52C. Finance:How to decide whether to float a company on the stock market第2辑Test 3P70A. Personal management:The impor

3、tance to a company of having well-motivated staff第2辑Test 3P70B. Strategic planning:How to decide whether to purchase or rent company premises 第2辑Test 3P70C. Sales:How to ensure that price levels for new products are set appropriately第2辑Test 4P88A. Market research:The importance of finding out about

4、customers habits and attitudes第2辑Test 4P88B. Financial management:How to identify ways of reducing costs in a company第2辑Test 4P88C. Communication:How to achieve an effective working relationship between different departments within a company第3辑Test 1P34A. Customer relations:The importance to a compa

5、ny of reliable customer opinions of products第3辑Test 1P34B. Staff development:The importance to a company of developing effective career plans for staff第3辑Test 1P34C. Business strategy:How to maintain the confidence of company shareholder第3辑Test 2P52A. Quality control:The importance to a company of m

6、onitoring the quality of its goods and services第3辑Test 2P52B. Information management:How to ensure that information is managed effectively within a company第3辑Test 2P52C. Financial planning:The factors involved in deciding on appropriate pricing strategies第3辑Test 3P70A. Staff relations:The importance

7、 of a company providing a range of facilities for all staff第3辑Test 3P70B. Technology:The importance to a company of regularly upgrading its technological equipment第3辑Test 3P70C. Strategic planning:The factors involved in managing change effectively within an organisation第3辑Test 4P88A. Customer servi

8、ce:The importance of providing an effective after-sales service for customers第3辑Test 4P88B. Purchasing:The importance of maintaining personal contact with potential suppliers第3辑Test 4P88C. Recruitment:How to ensure that the advertising of job vacancies is effective第4辑Test 1P38A. Marketing:The import

9、ance of advertising slogans in promoting a brand or product第4辑Test 1P38B. Information management:The importance of keeping staff informed about company policies and plans第4辑Test 1P38C. Purchasing:How to achieve and maintain good relations with all suppliers第4辑Test 2P56A. Time management:The importan

10、ce od planning work time effectively第4辑Test 2P56B. Project development:How to ensure inter-departmental co-operation on new projects第4辑Test 2P56C. Purchasing:How to evaluate and select new projects第4辑Test 3P74A. Product promotion:How to make effective use of the media when promoting a new product or

11、 service第4辑Test 3P74B. Information management:The importance of an effective internal communication system in a company第4辑Test 3P74C. Technology:The factors involved in assessing the cost-effectiveness of new technology第4辑Test 4P92A. Personal skills:How to motivate employees to achieve their full potential第4辑Test 4P92B. Project management:The importance of te

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