曾宪章-高科技創業．成功之道课件

〔清大．創業論壇〕高科技創業．成功之道美國百人會．成員曉龍基金會．創辦人兼執行長全友電腦．創辦人Apr.30,2004內容高科技產業三大支柱 P1~P2成功創業八大步驟 P3~P6創業十戒 P7~P11贏的策略

P12~P14ASK

P15Background1ChinaLab：2001~Now~加速孵化器~(a)上海：AcornAsia、北京、天津、深圳(b)提供Incubator、資金及Mentors曉龍基金會：1992~Now

~Education,Environment&V.C.~(a)清大總裁班;上海大學EMBA;香港大學;南開大學(b)培訓上市企業:深圳TCL;北京東方電子;天津中環等(c)InterNetPhone;LAN;LCD;ERP;Bio;

(d)環保:美國ECO(益客)基金會;北京地球村; 在北京、四川、雲南各地大量種樹東怡科技(E-TECH)：1989~1997

~CommunicationCompany~

(a)CPE：Fax/Modem;ISDN/TA;CableModem

(b)Transmission：U-Gain;HDSL;H-Pipe;ADSL全友電腦(MICROTEK)：1980~1988

~ComputerCompany~

(a)MICE(微電腦開發系統)(b)Scanner(影像掃瞄器)OCEAN：1988~Now

OrganizationofChinese-AmericanEntrepreneurs’

AdvisoryNetwork(四海華人創業咨詢會)玉山科技協會：1991~Now~全美華人最大科技協會,共15個分會Motivation,Vision&MissionBusinessModel&PlanBuildingyourTeamMarket,Technology&ProductsCustomers&ValuePropositionFundRaising&FinancialsIncentivesLegalMatters 3StartingupaSuccessfulBusiness(8Keysteps)EnjoyworkingintheLab/ComputerLiketosolvetechnicalproblemsPayattentiontodetails&NumbersAlwayslookforLogicDoNOTlikedeadlineormakedecisionsDoNOTKnowmuchaboutfinanceDoNOTenjoyworkingwithpeopleEmotionalabouttheirwayProaScientist/Engineer4VisiontoChangetheWorld(RealisticVision)WillingtoLearnandAdaptOpentoCriticismRealisticwhatcanbedoneStrongPeopleskillsEmotionallyBalancedDrive,ConfidenceandPerseveranceComprehensiveAwarenessofBiggerEnvironmentProanEntrepreneur5創業十戒（切忌）（I）爲了名利爲了做老闆因爲別人做起來很容易因爲你媽媽讓你做沒有計劃地做孤軍奮戰7創業十戒（切忌）（II）死守計劃與非志同道合的人合作優柔寡斷，坐失良機輕易放棄8[A]：動機1.動機不純正2.一切向錢看[B]：股東3.股東組合錯誤4.結構不合理5.創業家失去主控權6.産權不清楚創業12大敗因（I）91.MissionStatement2.CoreCompetency3.BalancedManagementTeam(Match“Right”personwiththefunction)4.BusinessModel5.DefendableWeapons6.CEOQuality(“General”;NOT“Technical”Manager)7.R&DandProducts8.ExecutionCapability9.ManagementCapabilityofFinance,(AbilitytoRaiseCapital)10.PlanforFutureandGrowth10KeySuccessFactors11WinningStrategy(一)

1.SiliconValley：(a)Innovation (b)EmergingTechnology (c)SystemArchitecture2.Taiwan：(a)ODM(研發能力) (b)Timetomarket(國際行銷) (c)Management(管理能力) (d)VolumeMFG(量產能力) (e)Logistics(全球運籌管理)3.China：(a)MassiveDomesticMKT (b)LowCostMFG (c)SkilledLabor【經濟金三角．EconomicGoldenTriangle】【GoldenTriangleWin-WinCo-opetition】(Co-opetition=cooperation+Competition)1213WinningStrategy(二)[引進業師群．建立ChinaLab](V.C.+Mentor)1.傳統孵化器2.風險基金3.傳統咨詢顧問++4.業師(Mentor)群創業咨詢顧問+5.上市規劃及資金募集顧問+CarnegieSuccessFactors：ASK

~Dale-Carnegietraining

1.Knowledge(知識or能力)(a)豐富的專業知識(b)才能,經營的天賦(c)成功的基石2.