物流专业英语-Unit-1

物流专业英语主讲：刘璐雅1Self-introductionChinesename:刘璐雅Englishname:ChloeMotto：Manproposes,Goddisposes.谋事在人，成事在天。2Introductiontothecourse课程简介：该课程是物流管理专业的专业基础课，是基础英语和专门用途英语的有机结合，以基础英语教学为基石，向专门用途英语拓展，让学生具备运用英语来处理物流行业相关业务活动(如介绍运输系统、处理顾客服务、打包服务、可行性分析、商务谈判等)的能力，培养学生成为既了解物流基本知识又具备实际外语技能的复合型人才。3教学目标知识目标通过一个学期的学习，使学生熟悉常用的物流专业英语词汇、短语和句型及必要的商务英语词汇，并掌握物流运作中各个业务环节相对应的英语表达.能力目标

具有物流专业英语文章的阅读和理解能力；

通过阅读英文文章，了解物流管理和实践操作的专业知识。素质目标

从事物流业务所必需的英语阅读理解方面的素质;

能熟悉物流所涉及业务活动的各类英语表达的素质;能在简单物流环境中进行英语表述的基本能力素质。

4课本介绍特点：课文短，专业性强，视野广阔。共32个单元，计划学习1-24单元，每个单元用时两到三个课时。5考核内容与方式本课程分为形成性考核和终结性考核两部分其中形成性考核占60%包括：出勤10%课堂表现10%作业10%笔记10%小组PPT展示20%终结性考核为期末考试占40%考试范围：Unit1-Unit24考试形式：开卷考试题型：翻译为主6互动时间：TaskoneTonguetwister(绕口令）Howmanycookiescouldagoodcookcook，Ifagoodcookcouldcookcookies?AgoodcookcouldcookasmuchcookiesAsagoodcookwhocouldcookcookies.Let’slookatthefollowingvideo,thenyou’llbefullofconfidenceforyourEnglish7Whenit'splanesintheskyforachainofsupply,that'slogistics.Whenthepartsforthelinecomepreciselyontime,that'slogistics.Acontinuouslinkthatisalwaysinsync,that'slogistics.Carbonfootprintreducedbottomlinegetsaboost,that'slogistics.Withnewwaystocompetethere'llbecheersonWallStreet,that'slogistics.Whentechnologyknowsrightwhereeverythinggoes,that'slogistics.Bellswillring,ring-a-ding,ring-a-ding,ring-a-ding,that'slogistics.Therewillbenomorestress'causeyou'vecalledUPS,that'slogistics.TaskTwo:Lookatthefollowingadvertisement,andtellusyourideasaboutlogistics.

8Vocabulary91011歌词大意：飞机在天上飞，供应链来支配，这就是物流；

流水线、各部件，准点到、守时间，这就是物流；

把成本来控制，好利润天天增，这就是物流；

碳足迹要缩减，树环保新观念，这就是物流；

将业务来拓展，让世界心相连，这就是物流；

该去哪就去哪，高科技来实现，这就是物流；

门铃响，响叮铛~响叮铛~响叮铛~这就是物流；

让烦恼都抛遍，全交给UPS，这就是物流。12TaskThreeLookatyourcontents,trytodividethecontentsintoseveralparts.请翻至目录，并尝试将目录内容分成与物流环节相对应的几大块。BasicConceptTechnologyLogisticsoperationprocessTransportInventorymanagementWarehouseandstorageOthers13Text

Taskone:Pleasewritedownallofthenew

wordsonyourtextandfindouttheirmeaning.

（找出文中的生词，并了解词意）HowabottleofCocaColacokemovestoanendconsumer一瓶可乐是如何到达最终消费者手中的IfaconsumerwantstohaveabottleofCocaColacoke,hecanchooseto:如果客户想买一瓶可口可乐，他可能选择：下一张14Pepsi百事可乐7-up七喜Sprite雪碧Fanta芬达Lemonade柠檬水Orangeade橘子水Blacktea红茶Greentea绿茶Strong(weak)tea浓（淡）茶Blackcoffee（不加牛奶的）纯咖啡coffeewithmilk，whitecoffee牛奶咖啡Instantcoffee速溶咖啡MineralWater矿泉水softdrink不含酒精的饮料sodawater汽水Whiterwine白酒Redwine红酒Champagne香槟Cocktail鸡尾酒Brandy白兰地Vodka伏特加Rum朗姆酒返回15Textgostraighttothemanufacturer,buyitatex-factoryprice(e.g.1.50Yuan/bottle)butpayextracostsforbusfare(e.g.5Yuanormore),totaling6.50Yuanplustimecost(hoursofbustravel),or直接到厂家以出厂价(如1.50元/瓶)购买，但要支付额外的公共汽车费(如5元或更多)，总计6.50元，还要另加时间成本（数小时的巴士乘坐）,或者gotoasupermarketandbuyitatretailprice(e.g.2.50Yuan)withminimaltimecost去超市以零售价购买(如2.50元/瓶)，时间成本最低。16TextChoiceAisrarelythecasebecausethetotallogisticscostofdirectpurchasefromthemanufacturerisprohibitiveforanyindividual(2.6timesasmuchastheretailpriceintheabovecase),thoughitspurchasepriceismuchlowerthantheretailprice.A选择是极少出现的情况，因为从厂家直接购买的总物流成本对于个人而言是极其昂贵的（在上述的情况中，达到了零售价的2.6倍），虽然其采购价要比零售价低得多。17ChoiceBisthemostpopularforindividualconsumers,inwhichthecustomerpaysahigherretailpriceinexchangeforeaseofshoppingandexemptionofthetime-consumingtraveltothemanufacturer,inadditiontoalowertotalcost.

B选择是个人零散客户最常用的选择，在此种方式下，客户支付较高的零售价，在享有较低的总成本的同时，还可以换取购物的轻松并免除到厂家取货的耗时旅程。18Generallyspeaking,movementsofgoods/productobservethetypicalsupplychainmodel(SeeFigure1).

一般来说，商品/产品的流转需遵循典型的供应链模式（见图1）。UsethisboxtohighlightcallouttextwhichisnotincludedinyourbulletcopyManufacturer厂家Distributor配送商Wholesaler批发商Retailer(Supermarket)零售商（超市）Endconsumer最终客户Figure1

Atypicalsupplychain图1典型的供应链19TheCocaColasoftdrinkproductmovesbythetypicalsupplychain.Theretailpriceishigherbecausevalueisaddedtotheproductasitpassesthrougheachnodeinthesupplychain(Figure2).可口可乐软饮料产品就是依照典型的供应链来移动的，其零售价更高，是因为当产品经过供应链的每个节点时增加了价值（图2）。Manufacturer厂家Distributor配送商Wholesaler批发商Retailer(Supermarket)零售商（超市）Endconsumer最终客户Figure2

Apresumptivevalue-addedmodel图2推定增值模型1.51.61.72.520Whatislogistics?什么是物流？Logistics,inanarrowsense,istheflowandstorageofgoods.狭义上讲，物流是商品的高效流动与存储。21However,theCouncilofLogisticsManagementofUSAhasgivenanauthoritativedefinitionwhichiswidelyacceptedbythelogisticsprofessionals.然而，美国物流管理协会给出了一个权威的定义，该定义受到物流专业人士的广泛接受。“Logisticsisthatpartofthesupplychainprocessthatplans,implementsandcontrolstheefficient,effectiveflowandstorageofgoods,serviceandrelatedinformationfromthepointoforigintothepointofconsumptiontomeetcustomers’requirements.”“物流是供应链的一部分，它对产品、服务和相关信息从原产地到消费地的高效率和高效力的流动及存储进行规划、实施和控制，以满足客户的要求。”22Whatarethescopesoflogisticsactivities物流活动的范围是什么？AsshownintheFigure3,logisticsactivitiesareextensiveandconsistofvariouscomponents.如图3所示，物流活动是广泛的并且包括了多种构成成份。Logisticsactivities

Sourcing采办

Purchasing采购

Warehousing仓储

Transport运输

InventoryManagement库存管理FinancingSupport融资支持CustomerSupport客户支持Figure3Scopeoflogisticsactivities图3物流活动的范围

物流活动23Allfacetsoflogistics物流面面观Fromawiderperspective,wecanconcludethatlogisticsisorisabout:从更加广泛的视角来看，我们可以得出结论，物流是或者是关于…theflowandstorageofgoods,people,finance,servicesandrelatedinformationphysicaldistributionordistributionofphysicalgoodsanintegralpartofthesupplychain商品、人员、资金、服务和相关信息的流动与存储实体配送或实体物资的配送供应链的整体部分24integrationandoptimizationofresourcesavalue-addedprocessefficiencyincreaseandcostreductionInnovation资源的整合与优化一个增值过程提高效率与降低成本创新25Itisworthnotingthatthereisawide-spreadmisleadingconceptaboutlogistics,especiallyamongamateurs,thatlogisticsistransport.True,transportisthecorecomponentoflogisticsandwithoutitnothingcanmove.Neverthelesslogisticsmeansfarmorethantransportalonecanconvey.值得注意的是，人们，尤其是非专业人士，对物流有一种广泛的误导性概念，即认为物流就是运输。的确，运输是物流的核心构成部分，没有运输什么也动不起来。即使如此，物流仍然比单独的运输所能传达的意义要深远得多。26今天我们来学习一下如何用英语表达各种天气吧！1.Thewarmsunnyweatheralwaysgivemeasenseofwell-being.温暖阳光的天气一直都给我幸福安宁的感觉。2.Wedidn'thavethepicnicbecausetheweatherwasunsettled.我们没有出去野餐，因为天气变幻莫测。3.Thespellofrainyweatherhasbroken.持续的雨天突然放晴了。274.Theweatherwaslazy.这天气使人无精打采。5.Severeweatherimmobilizedtherescueteam.恶劣的天气给救援队的工作增加了难度。6.Asoftenasnotthebusesarelateonfoggyday.每逢多雾天气，公车往往误点。7.Wehadgloriousweatherforourcruise,sunshinealldayandeveryday.我们这次巡航天气实在太好了，一连几天阳光普照。288.Thecoldweatherfrozethelake.寒冷的天气使湖水结冰了。9.Theairwasfrosty.空气凛冽。10.Youneedcool,moistweatherfortheseplantstogerminate.这些植物在清凉潮湿的天气中才能发芽。11.Rainyweatheralwaysdepressesme.雨天总会使我心情抑郁。12.ThewetweatherextendedintoSeptember.潮湿阴雨的天气一直延续到了九月份。297.Keytotheexercises练习答案30

1.AnswerthefollowingquestionsinEnglish:

1）Whatisthedefinitionoflogistics?Logistics,inanarrowsense,istheflowandstorageofgoods.AccordingtotheCouncilofLogisticsManagementofUSA,“Logisticsisthatpartofthesupplychainprocessthatplans,implementsandcontrolstheefficient,effectiveflowandstorageofgoods,serviceandrelatedinformationfromthepointoforigintothepointofconsumptiontomeetcustomers’requirements.”2）Willanindividualconsumerchoosetogostraighttoamanufacturerandbuytheitemsbyhimself?Whynot?Anindividualconsumerrarelygostraighttothemanufacturerbecausethetotallogisticscostofdirectpurchasefromthemanufacturerisprohibitiveforanyindividual(2.6timesasmuchastheretailpriceintheabovecase),thoughitspurchasepriceismuchlowerthantheretailprice.313.Whydomostindividualconsumersgotoaretailoutletinsteadofgoingtothemanufactureriftheywanttobuysomething?Thereasonthatmostindividualconsumersgotoaretailoutletinsteadofgoingtothemanufactureristhatthecustomerpaysahigherretailpriceinexchangeforeaseofshoppingandexemptionofthetime-consumingtraveltothemanufacturer,inadditiontoalowertotalcost.4.Whyistheretailpricehigherthantheex-factoryprice?TheCocaColasoftdrinkproductmovesbythetypicalsupplychain.Theretailpriceishigherbecausevalueisaddedtotheproductasitpassesthrougheachnodeinthesupplychain.325.Whatarethescopeoflogisticsactivities?Logisticsactivitiesareextensiveandconsistofvarious

componentssuchastransport,inventorymanagement,customer

support,purchasing,warehousing,financingsupportandsoon.33

2.PutthefollowingwordsorphrasesintoChinese:Manufacturerex-factorypriceretailpricedirectpur