电子商务英语unit1Electronic-Commerce-in-the-21st-Century课件

电子商务英语

E-commerceEnglish清华大学出版社

电子商务英语

1

ChapterOne

ElectronicCommerceinthe21stCentury

清华大学出版社

ChapterOne

Electro2电子商务英语unit1Electronic-Commerce-in-the-21st-Century课件3电子商务英语unit1Electronic-Commerce-in-the-21st-Century课件4Unitone

1.1.2OriginofE-Commerce1.TraditionalCommerceTheoldestformoftraditionalcommercewasbartering,bywhichproductsandserviceswereexchanged.

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1.1.2Origino5Unitone

2.BenefitsofE-commerce1)ForCompanies(1) Itincreasesprofits.(2) Itincreasessales.(3) Advertisingcanreachpotentialcustomersineverycountryintheworld.Unitone

2.Benefitsof6Unitone

2)ForBuyers(1) Increasespurchasingopportunities.(2) Gettingcompetitivebidinformation.(3) Increasesspeedandaccuracyofinformation.(4) Reducescosts.(5) Awiderrangeofchoicesareavailable.Unitone

2)ForBuyers7Unitone

(4) Avirtualcommunityisformed,notinthephysicalworld,butontheInternet.(5) Itdecreasescosts.CiscoSystemssold72percentofitscomputerequipmentsalesviatheWeb,therebyavoidinghandling500000callspermonth,foranannualsavingsofover500millionUnitone

(4) Avirtualc8Unitone

(10)E-paymentsareeasiertocontrolthanchecks,whichcanhelpprotectagainstfraudandtheftlosses.(11)Youcanworkathome.(12)Itreducescarfareandtrafficjams.(13)Itreducesenvironmentalpollution.(14)ItmakesDistanceEducationpossible.Unitone

(10)E-paymentsaree9Unitone

(6) Someproductssuchassoftware,audioclips,orimagescanbedownloadedviatheInternet.(7) Benefitsfromnetcommunication.(8) Taxrefunds,publicretirement,andwelfareareavailableonnetwithoutfees.(9) Electronicpaymentismoresecureandfaster.Unitone

(6) Someproduc10Unitone

3.DisadvantagesofE-commerce(1) Someproductslikeperishablefoodsandhigh-costitemsasjewelryorantiquesthatcan’tbeinspectedonlinemaybenotpropertosellonline.(2) E-commerceistotallynewandsomepeopleareslowtoadapttoit.(3) Technologiesarechangingrapidly,andkeepingpacewithchangewillultimatelybecometoocostly.(4) Thereisfrequentemployeeturnover.Manyskilledemployeesleaveandstarttheirownbusinessesorforhighersalaries.Unitone

3.Disadvantage11Unitone

(5) ManycompaniesfaceculturalandlegalimpedimentstoE-commerce.(6) ThereisdifficultyinintegratingexistingdatabaseintotheE-commercesoftware.(7) SomeconsumersarestillfearfulofsendingtheircreditcardinformationontheInternet.(8) Otherconsumersaresimplyresistanttopurchaseonlineandareuncomfortableviewingmerchandiseonacomputerscreen.(9) Internetlawsareconfusingandconflicting.Unitone

(5) Manycompa12Unitone

4.E-commerceSafetyProblemsTipsforsafeshoppingon-line：(1) Knowthemerchant.Findthecompanyphysicallocation.(2) Knowtherefundandreturnpolicy.(3) ProtectourInternetpasswords. Unitone

4.E-commerceS13Unitone

(4) Protectyourprivacy.Inputyour